Apple today provided an update on its age assurance tools for developers in Brazil, Australia, Singapore, Utah, and Louisiana. Developers in these areas will face new age assurance and parental consent obligations, and Apple's APIs will help them meet these upcoming requirements.

apple developer banner
As of February 24, Apple is blocking users in Australia, Brazil, and Singapore from downloading apps rated 18+ unless they have been confirmed to be adults through an App Store age confirmation process that uses "reasonable methods." Age confirmation is done automatically through the ‌App Store‌, but developers may also need to independently confirm their users are adults with the Declared Age Range API.

In Brazil, apps that have loot boxes will have their age rating adjusted to 18+ in the Brazilian storefront, as Brazil's new age-related app store laws prevent apps from offering loot boxes to children. Developers can see a user's age group when the user or user's parent opts to share it, with Apple including a new signal about the method of age assurance.

In Utah and Louisiana, there are upcoming regulations that require developers to establish a user's age with the Declared Age Range API to restrict children from downloading apps that are not age appropriate. Apple has updated the API to help developers determine whether age-related regulatory requirements apply to a user, and whether the user is required to share age range. There's also a new notice if an app is required to get a parent or guardian's permission for significant app updates for an app downloaded by a child.

In some cases, developers are required to inform parents when apps receive a major update with new functionality, and the parents have to provide permission for the child to use the app, even if permission was previously granted.

Utah's ‌App Store‌ Accountability Act requirement starts on May 6, 2026, while Louisiana's House Bill 570 begins on July 1, 2026, and both laws are applicable only to new Apple Accounts.

Several countries and U.S. states have started implementing strict child protection laws, some of which require app store operators like Apple to confirm user age and obtain parental consent before minors are allowed to download apps.

Developers can face fines for not complying with age assurance requirements. In Utah, for example, parents can recover damages of up to $1,000 per violation, while Louisiana can fine developers up to $10,000 per violation after a 45-day grace period.

Apple could also be fined millions of dollars for non-compliance in Brazil, Australia, and Singapore, where there are now platform-level requirements.

Apple fought against platform-level legislation because of the privacy issues raised by the age verification process. Apple does not want to verify age through methods like ID submission due to data collection concerns, and the company also does not want to share age information from every user with developers.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Popular password management app 1Password is set to get more expensive, with prices increasing on March 27, 2026. In an email sent out to customers today, 1Password said subscription prices will be going up $12 per year.

1password deal blue
The individual plan will be $47.88, up from $35.88, while the family plan will be $71.88, up from $59.88. Pricing per month for the individual plan works out to $3.99 (up from $2.99), while the family plan will be $5.99 per month (up from $4.99).

1Password said that it needs to update its pricing to continue investing in new features and security updates.

Since 2005, 1Password has been on a mission to make security simple, reliable, and accessible for everyone. As the way people work and live online has evolved, so has 1Password.

More recently, we've invested significantly in new features that make 1Password even more powerful and effortless to use, helping protect what matters most to you, including:

  • Automatic saving of logins and payment details
  • Enhanced Watchtower alerts
  • Faster, more secure device setup
  • AI-powered item naming
  • Expanded recovery options
  • Proactive phishing prevention

While 1Password has grown substantially in value and capability, our pricing has remained largely unchanged for many years. To continue investing in innovation and the world-class security you expect, we're updating pricing for [Individual/Family] plans, starting March 27, 2026.

Subscribers can expect the new pricing to take effect at their next renewal on or after March 27, 2026. Subscription renewals that happen before March 27 will have the current pricing.

In some locations, such as Europe, 1Password plans will be automatically canceled if customers do not approve the price increase.

Apple offers a free alternative to 1Password with the built-in Passwords app that it debuted as part of iOS 18, but the app uses iCloud and is limited to Apple devices and Windows PCs with the ‌iCloud‌ for Windows app. For those that need cross-platform support for use with Android devices, third-party apps like 1Password are the only option.

Apple today provided public beta testers with the second releases of upcoming macOS Tahoe 26.4, tvOS 26.4, and watchOS 26.4 updates for testing purposes. The public betas comes a day after Apple provided the beta to developers, and a week after Apple seeded the first betas.

macOS Tahoe 26 Thumb
After signing up for beta testing on Apple's beta site, public beta testers can download the updates using the Software Update section in the settings app for each update.

‌macOS Tahoe‌ 26.4 includes several new features. The Compact tab layout has been reimplemented in Safari for those who missed having the option in earlier versions of ‌macOS Tahoe‌, and there is a new Charge Limit feature that lets Mac users select a maximum charge level that ranges from 80 percent to 100 percent.

Apple silicon Mac users will see now see warnings about apps that are still using Rosetta 2, because Apple is phasing out Rosetta after macOS 27. ‌macOS Tahoe‌ is also the final version of macOS that will run on Intel-based Macs, and Apple is working to remove all lingering Intel features.

We could see additional features in upcoming versions of ‌macOS Tahoe‌ 26.4, such as new emoji characters. Apple is expected to test the update for the next several weeks, with a launch planned for the spring.

Related Roundup: macOS Tahoe
Related Forum: macOS Tahoe

In an August 2024 letter published by The Steve Jobs Archive today, Tim Cook reflected on joining Apple and what he learned from working with Steve Jobs.

Hello Tim Cook iMac
Jobs convinced Cook to join Apple in 1998, to help turn around the company:

I'll never forget that first conversation with Steve. At the time, Apple had been struggling and Steve was working to right a ship that had drifted in his absence. Many people doubted the company could survive, and I was warned that accepting a job there would come with risks. But when Steve spoke, any trepidation I harbored instantly dissolved. I had never met someone with so much passion and vision. He spoke with charisma and clarity—about a future where technology could unlock a wellspring of human creativity and potential, connecting us and uplifting us in ways even he had yet to imagine.

Cook said joining Apple was the best decision he ever made:

In Steve, I found an incredible mentor who inspired me to grow and challenge myself in new and important ways. And in joining Apple, I traded a job for a purpose, one that still drives me to this very day. It truly was the greatest decision I've ever made.

The Steve Jobs Archive shared letters from many additional influential leaders today, including Apple's former design chief Jony Ive, Disney CEO Bob Iger, famous designer Dieter Rams, and others. The letters had previously only been shared with The Steve Jobs Archive fellows. There is also a new introductory letter from Laurene Powell Jobs.

The Steve Jobs Archive released the letters on what would have been Jobs' 71st birthday. They are available on the web and in the Apple Books app for free.

The Steve Jobs Archive was launched by Jobs' friends and family in 2022. The website features a collection of quotes, photos, videos, and emails from Jobs, and offers fellowships to young creators looking to follow in his footsteps.

Sonos is preparing a major update to its app that aims to simplify navigation and introduce iPhone Lock Screen controls using Live Activities, part of a broader effort to rebuild confidence after the company's troubled 2024 software overhaul, Bloomberg reports.

sonos logo
Sonos plans to roll out a series of optional changes to its ‌iPhone‌ and Android app in the coming months, with the company focusing on usability improvements, navigation, and more accessible playback controls. The update is expected to arrive gradually rather than as a sweeping redesign, reflecting a different release strategy following the company's widely criticized 2024 app relaunch.

Sonos CEO Tom Conrad recently demonstrated early versions of the revised interface during a meeting at the company's headquarters in Goleta, California. He admitted to Bloomberg that the current version of the app still contains several usability issues despite improvements made over the past year. While the final design is still evolving, the goal is to reduce friction in common tasks such as switching rooms, managing playback, and accessing frequently used controls.

A notable change being developed specifically for iOS involves adding Lock Screen playback controls for Sonos speakers. The feature is already available on Android devices, where users can control music without opening the Sonos app. On the ‌iPhone‌, Sonos plans to implement similar functionality using Apple's Live Activities feature.

Live Activities were introduced in iOS 16 as part of the system's Lock Screen and Dynamic Island experience. The framework allows apps to display continuously updated information on the Lock Screen and, on supported devices, within the ‌Dynamic Island‌ area. Live Activities are commonly used for tasks such as tracking sports scores, ride-sharing progress, deliveries, or timers, but they can also provide persistent media controls.

Sonos has not yet provided a release date for the updated interface. Further details about the changes may be shared with customers in late March or April once development progresses further.

Anker and Jackery have introduced big discounts across their most popular portable power stations this week, including up to 56 percent off select models from each company. We're tracking Anker's best deals over at Amazon, while Jackery's discounts can be found on the retailer's own website.

Anker SOLIX

new anker solixNote: MacRumors is an affiliate partner with Jackery and Anker. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

The majority of Anker's portable power station deals are from the SOLIX brand on Amazon, and all of these deals have been automatically applied on each page. There are plenty of notable discounts, including the popular Anker SOLIX C300 Portable Power Station with Lantern for $179.99, down from $249.99.

Jackery

jackery feb 2026

Over at Jackery's website, you'll find up to 54 percent off a wide array of portable power stations, solar generators, add-on batteries, and more. This sale is aimed at anyone preparing for winter power outages and is set to last for another few days, ending the night of Thursday, February 26.

If you're on the hunt for more discounts, be sure to visit our Apple Deals roundup where we recap the best Apple-related bargains of the past week.


Deals Newsletter

Interested in hearing more about the best deals you can find in 2026? Sign up for our Deals Newsletter and we'll keep you updated so you don't miss the biggest deals of the season!

Related Roundup: Apple Deals

MacRumors turns 26 today, and we want to take the opportunity to thank everyone who has read and supported our website over the years.

MR Turns 26 Feature
MacRumors was founded by Arnold Kim on February 24, 2000, while he was a medical student, and it has since become one of the world's most popular Apple news websites. Kim was profiled in The New York Times in 2008. Coincidentally, we share our birthday with Steve Jobs, who would have turned 71 years old today.

Our website has been around for many major Apple product announcements, including the iPod, MacBook Pro, iPhone, iPad, Apple Watch, and more.

Here are the forum threads for each product:

Xiaomi will introduce a new software update at this year's Mobile World Congress (MWC) that will reportedly improve connectivity between its own devices and Apple products.

xiaomi hyper os 3 1
Alongside the debut of the Xiaomi 17 series, its HyperOS 3.1 update is said to include a new "iOS Bridge" for smoother connectivity between the two platforms. According to GizChina, the features tipped include the following:

  • iPhone call alerts: Incoming calls on an iPhone that appear on connected Xiaomi tablets and PCs, allowing users to answer or manage calls without having the iPhone in their hand.
  • Enhanced AirPods integration: AirPods to integrate better with Xiaomi devices, showing battery levels and offering enhanced controls, similar to how they work with Apple devices.
  • Direct file sharing between iPhone and Xiaomi: A fast, wireless transfer feature enabling file sharing between iPhones and Xiaomi devices without relying on third-party apps.

If the features do drop in Barcelona during MWC, which runs from March 2 to March 5, it'll be another notable win for people who own an iPhone and AirPods as well as a Xiaomi phone, laptop or tablet. In 2025, Xiaomi held a 16% share of the European smartphone market, according to Omdia.

Apple co-founder and former CEO Steve Jobs was born on February 24, 1955, so today would have marked his 71st birthday if he hadn't passed away in 2011 at the age of 56.

Steve Jobs Holding iPhone
In 1976, Steve Jobs and Steve Wozniak co-founded Apple Computer Company to market Wozniak's Apple I, a pioneering personal computer. Their collaboration led to the introduction of the Apple II in 1977, which significantly influenced the personal computing industry.

In 1984, Apple launched the Macintosh, notable for its graphical user interface and the iconic "1984" Super Bowl commercial directed by Ridley Scott. However, internal conflicts led to Jobs' departure from Apple in 1985. He then founded NeXT Inc., focusing on advanced computer platforms.

In 1997, Apple acquired NeXT, bringing Jobs back to the company as interim CEO. Under his leadership, Apple revitalized its product line and introduced groundbreaking products like the iMac, iPod, and iPhone. Apple Computer Company was renamed Apple Inc. in 2007 as the company expanded its focus from computers to consumer electronics.

Jobs remained at the helm until his death in 2011, during which time Apple transformed into one of the world's leading technology companies.

As expected, Apple CEO Tim Cook has shared his thoughts about Steve on X (Twitter):

We miss you, Steve!

Apple CEO Tim Cook was among a handful of top tech executives who attended a classified CIA briefing warning that China could attack Taiwan by 2027, according to a sweeping investigative report by The New York Times ($).

tim cook data privacy day
The previously unreported briefing was apparently held in a secure room in Silicon Valley in July 2023. The meeting is said to have been arranged at the request of the then-commerce secretary Gina Raimondo, who had grown frustrated with the tech industry's reluctance to move chip production away from Taiwan.

CIA director William Burns and director of national intelligence Avril Haines reportedly presented the latest intelligence on China's military plans to Cook, Nvidia CEO Jensen Huang, AMD CEO Lisa Su, and Qualcomm CEO Cristiano Amon.

Cook reportedly told officials afterward that he slept "with one eye open."

A similar classified session was said to have been held at the White House in late 2021, but executives left skeptical because much of the intelligence had already been reported publicly. Earlier that same year, a senior U.S. military official had told Congress that the armed services believed President Xi Jinping of China wanted his army to be ready to take Taiwan by 2027. From the report:

Jake Sullivan, Mr. Biden's national security adviser, ranked the U.S. reliance on Taiwan for semiconductors as one of America's greatest vulnerabilities. He wanted the industry to recognize the risk and support construction of U.S. manufacturing plants. Mr. Biden also wanted to provide $50 billion in government subsidies to build semiconductor plants domestically [resulting in the CHIPS and Science Act of 2022].

"We were saying: 'This is crazy. We have to do something about it,'" Mr. Sullivan said in an interview.

The investigation reveals Silicon Valley's stubborn dependence on Taiwan Semiconductor Manufacturing Company (TSMC), which produces around 90 percent of the world's most advanced chips, including all of Apple's custom silicon for iPhone, iPad, and Mac.

A confidential 2022 report commissioned by the Semiconductor Industry Association and reviewed by NYT concluded that losing access to Taiwan's chip supply would trigger the worst economic crisis since the Great Depression, with U.S. GDP falling 11 percent. Another report by Bloomberg from January 2024 estimated a conflict would cost the global economy more than $10 trillion.

Despite the warnings, the NYT investigation found that companies including Apple were initially slow to commit to buying more expensive chips from U.S. factories. Chips made domestically cost more than 25 percent above those produced in Taiwan because of higher material, labor and permitting costs, and TSMC's Arizona plants currently run technology a generation behind what's available on the island.

Apple has since taken steps, however. Last summer, Cook visited the Oval Office and committed to investing $100 billion in the United States, with the money being used to support TSMC and other chip manufacturers. Apple has reportedly also begun holding all-day engineering meetings with Intel to evaluate its manufacturing capabilities.

TSMC has now committed to roughly $165 billion in U.S. investment, including land for at least five additional plants in Phoenix. The company's Arizona facility recently produced Nvidia's first U.S.-made AI chip, although the report notes that even those chips still need to be shipped back to Taiwan for advanced packaging.

Meanwhile, Taiwan's government maintains an unofficial policy requiring TSMC to keep its most advanced manufacturing technology on the island. This "silicon shield" is designed to make the country too economically important to attack – yet Russia's invasion of Ukraine has shown that economic self-interest does not necessarily prevent military aggression. TSMC's CFO said earlier this year that its most advanced processes will remain in Taiwan for the foreseeable future.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Apple shipped 36.9 million iPhones in Europe in 2025, a 6% year-over-year growth which allowed the company to claim a record 27% share of the region's smartphone market, according to new research from analytics firm Omdia.

Apple iPhone 16 family lineup
The gains came even as the broader European smartphone market declined by 1% to 134.2 million units, which Omdia says was weighed down by softer demand and new regulations around eco-design requirements and mandatory USB-C ports.

Apple's performance was driven by the iPhone 16, the Pro Max versions of both the iPhone 16 and iPhone 17, and the more affordable iPhone 16e. The latter device in particular apparently helped Apple capture demand that shifted away from older non-USB-C models, which were being phased out under the new rules.

Samsung held onto the top spot in Europe with 46.6 million units shipped, while Xiaomi came third with 21.8 million units at 16% share. Elsewhere, HONOR broke into Europe's top five for the first time.

omdia iphone sales europe 20251
Apple's record European performance was clearly a factor in its strong global showing in 2025, when the company became the world's largest smartphone vendor by annual shipments.

Tag: Omdia

WhatsApp developers are working to bring scheduled messages to the Meta-owned platform, reports WABetaInfo.

Whatsapp Feature
A scheduled message allows users to type a message and choose a specific date and time for it to be sent automatically. Telegram already has the feature, while Apple has offered a similar Send Later option in its Messages app since iOS 18.

While the feature is yet to be functioning in the latest WhatsApp beta on TestFlight, WABetaInfo shared an image showing a new Scheduled Messages option in a group chat info page. From here, users will apparently be able to view the number of messages they have scheduled and access options to manage them. The feature is expected to work for both individual chats and groups.

The ability to schedule messages is one of the app's most requested features, so this should come as welcome news to users. Currently, the only way to schedule a WhatsApp message is to use a shortcut workaround in Apple's Shortcuts app.

Apple has announced that Foxconn will begin assembling some Mac mini computers at a factory in Houston, Texas later this year.

Mac mini M4 Top
"Apple is deeply committed to the future of American manufacturing, and we're proud to significantly expand our footprint in Houston with the production of Mac mini starting later this year," said Apple CEO Tim Cook, in a press release.

Apple is also expanding AI server manufacturing at the Houston factory, and it is opening a new Advanced Manufacturing Center in the city later this year. The dedicated facility will "provide hands-on training in advanced manufacturing techniques to students, supplier employees, and American businesses of all sizes."

In an interview with The Wall Street Journal, Apple's operations chief Sabih Khan said U.S. assembly of some Mac mini units is part of the company's previously-announced commitment to invest $600 billion in the U.S. by August 2029.

Mac mini units assembled in the U.S. will primarily serve the U.S. market, while production will continue in Asia for orders abroad, according to Khan.

As the report notes, the Mac mini is a niche product for Apple, with research firm Consumer Intelligence Research Partners estimating that the desktop computer accounted for only 5% of Apple's global Mac sales last year. In 2024, the Mac mini received its first major redesign since 2010, along with M4 and M4 Pro chips.

In the U.S., the Mac mini starts at just $599, but customers must supply their own display, keyboard, and trackpad or mouse.

Apple touted assembly of the Mac Pro desktop tower in Texas in 2019, during U.S. President Donald Trump's first term, but it had been assembling the computer there since 2013. Apple's plan to begin assembling some Mac mini units in the U.S. comes during Trump's second term, and this time it does involve some assembly shifting stateside.

The Wall Street Journal also explored Apple's efforts to boost its U.S. chip production.


Apple said it is on track to purchase more than 100 million chips from TSMC's Arizona factory this year, and it has directed TSMC and Texas Instruments to purchase bare silicon wafers from GlobalWafers' new factory in Sherman, Texas.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Related Roundup: Mac mini
Buyer's Guide: Mac Mini (Caution)
Related Forum: Mac mini

We've got just over a week to go until Apple's "Special Experience" on March 4, and we're expecting to see the iPhone 17e announced during the week of the event. The ‌iPhone‌ 17e will be the first update to the new low-cost iPhone 16e that Apple unveiled in February 2025.

iPhone 17e Feature 1

Design

The ‌iPhone‌ 17e will look a lot like the ‌iPhone 16e‌, featuring the same 6.1-inch display size, single-lens rear camera, and black and white color options.

Display

The ‌iPhone‌ 17e is expected to feature the same display panel as the ‌iPhone 16e‌, which means it will be limited to a 60Hz refresh rate. Apple brought 120Hz ProMotion refresh rates to the standard iPhone 17 in 2025, but the same technology is not expected for the more affordable ‌iPhone‌ 17e.

The ‌iPhone‌ 17e will continue to be Apple's only new release ‌iPhone‌ without 120Hz support.

120Hz refresh rates provide video improvements and smoother scrolling when viewing webpages.

The ‌iPhone 16e‌ does not have always-on display technology, and that's not likely to change with the ‌iPhone‌ 17e. To support always-on, the ‌iPhone‌ 17e would need an OLED display with 1-nit minimum brightness, which is limited to Apple's more expensive iPhones. HDR and brightness are also lacking compared to Apple's flagship lineup.

Dynamic Island

The ‌iPhone 16e‌ uses the notch that Apple has eliminated in its newer flagship iPhones, but the ‌iPhone‌ 17e could eliminate it. Some rumors suggest that the ‌iPhone‌ 17e will have a Dynamic Island instead of a notch, giving it an updated look.

iPhone 14 Pro Dynamic Island
The ‌Dynamic Island‌ is a pill-shaped cutout on the ‌iPhone‌'s display that houses the TrueDepth camera system and the front-facing camera. It takes up less display area than the notch, and it is better integrated into the ‌iPhone‌.

While some rumors indicate we could get a ‌Dynamic Island‌, other rumors suggest the ‌iPhone‌ 17e will continue to use a notch, so the ‌Dynamic Island‌ upgrade isn't a guarantee.

A19 Chip

The ‌iPhone‌ 17e will use Apple's A19 chip, which is the same chip that's in the ‌iPhone 17‌. The A19 chip is built on an upgraded N3P 3-nanometer process, offering a 5 to 10 percent performance improvement over the A18 chip.

Apple could be planning to use a downclocked version of the A19 chip in the ‌iPhone‌ 17e, and if that's the case, its performance won't quite match the ‌iPhone 17‌'s performance.

The A18 chip that Apple used in the ‌iPhone 16e‌ had a 4-core GPU instead of a 5-core GPU like the version from the iPhone 16, so the ‌iPhone‌ 17e could get a similar GPU downgrade.

Aside from the improved CPU and GPU, the A19 has an updated display engine, image signal processor, and Neural Engine for improved AI performance. Every GPU core features a Neural Accelerator to boost the performance of local AI models.

We are expecting the ‌iPhone‌ 17e to continue to include 8GB RAM like the ‌iPhone 16e‌. Apple's other models have 12GB.

MagSafe Compatibility

The ‌iPhone 16e‌ does not have a magnetic ring for MagSafe charging, but the ‌iPhone‌ 17e is expected to get a ‌MagSafe‌ upgrade.

Apple's iPhones have used ‌MagSafe‌ since the ‌iPhone‌ 12, so there are a wide array of ‌MagSafe‌ cases and accessories. The ‌iPhone 16e‌ is not compatible with these accessories, which is a major limitation.

Since it doesn't have ‌MagSafe‌, the ‌iPhone 16e‌ is limited to 7.5W wireless charging speeds. ‌MagSafe‌ would upgrade that to at least 15W. The current ‌iPhone 17‌ models can charge at 25W over ‌MagSafe‌, though the iPhone Air is limited to 20W.

Camera

The ‌iPhone‌ 17e is expected to have a single 48-megapixel Wide Angle camera at the back, with no upgrade rumored. The ‌iPhone 16e‌ doesn't have a Camera Control button, and there's no sign that Apple plans to bring it to the ‌iPhone‌ 17e, either.

The ‌iPhone 17‌ models got an upgraded 18-megapixel Center Stage front-facing camera, but rumors suggest the ‌iPhone‌ 17e will continue to use the same 12-megapixel front-facing camera as the ‌iPhone 16e‌.

Modem

The ‌iPhone‌ 17e will adopt Apple's C1X modem, the modem chip that Apple first debuted in the ‌iPhone Air‌. The C1X modem is faster and more efficient than the C1 modem that Apple used in the ‌iPhone 16e‌.

Apple says the C1X modem is up to 2x faster than the C1, and it is far more energy efficient than Qualcomm modems.

N1 Chip

Apple could update the ‌iPhone 17‌ models with Apple's Wi-Fi and Bluetooth "N1" networking chip, bringing speed and efficiency improvements, plus Thread support. Leaked Apple code suggests the chip will not be included in the ‌iPhone‌ 17e in order to keep costs down, but recent rumors indicate Apple plans to include it.

Pricing

The ‌iPhone 16e‌ is priced starting at $599, and no price changes are expected for the ‌iPhone‌ 17e.

Launch Date

Apple is holding a "Special Experience" event on March 4, and we are expecting the ‌iPhone‌ 17e to launch during that same week.

Apple today debuted a new Sales Coach app for the iPhone and the iPad, replacing the former SEED app. Designed for Apple Store and Apple Authorized Service Provider (AASP) employees, Sales Coach provides training resources and information useful for Apple device sales.

Apple Sales Coach App
Sales Coach is available for ‌Apple Store‌ and AASP employees worldwide, and Apple has released it as an update to the former SEED app. Those who have the SEED app will see it change to Sales Coach when installing the latest update. Sales Coach is not a publicly available app.

Compared to the SEED app, Sales Coach adopts Apple's updated Liquid Glass design, and it will include a new AI chatbot that will answer product-related questions. The chatbot can be accessed through an upcoming "Ask" tab, and it is similar to the chatbot in the Apple Support app. Employees will be able to get instant information on specific ‌iPhone‌ capabilities, details on how different software features work, and more, across all of Apple's products.

Apple doesn't appear to have rolled out the chatbot just yet, but we learned about it when we we first shared details about the Sales Coach app earlier this month. Sales Coach is also available on the web at salescoach.apple.com.

Testing on the iOS 26.4 update is continuing, and Apple released the second beta today. The main new feature is an expansion of RCS encryption testing, but there are a few other small tweaks.

iOS 26

End-to-End Encryption RCS Testing

With the second beta of iOS 26.4, Apple is testing end-to-end encryption for text messages sent between iPhones and Android devices.

RCS Feature 1

End-to-end encrypted messages can now be sent to an Android user, and if encryption is enabled, there will be a lock icon on the message. Encrypted conversations are not available for all devices or carriers during the texting period. iOS users will need to have iOS 26.4, and Android users need the latest version of Google Messages.

Apple does not plan to implement end-to-end ‌RCS‌ encryption in iOS 26.4, but it will come later this year.

Home Screen

The "Edit" menu on the Home Screen uses more transparent Liquid Glass.

ios 26 4 edit home screen

Games App

In the Games app, the search bar has moved from the bottom of the display to the top of the display.

ios 26 4 apple games search

App Store and Apple Music

For the account hub options for the App Store and Apple Music, the "Apple Account" wording is now left aligned and has the same rainbow logo as the Apple Account in the Settings app

ios 26 4 apple account

Accessibility

Under the Display and Text size section of Accessibility, there's a new "Reduce Highlighting Effects" option.

ios 26 4 reduce highlight

Software Build Numbers

When you're updating to a new iOS update in iOS 26.4, you can tap on the name to see the build number.

Beta Updates

Apple made a change to how betas work in iOS 26.4. If you are have betas toggled on but don't install any betas for a four month period, Apple will automatically switch you to the public release audience.

ios 26 4 beta number

No Emoji

There are still no new emoji characters, despite signs of them found in the code in the first beta of iOS 26.4.

Playlist Playground

Playlist Playground is still limited to the U.S. and not available in Europe and other countries.

More New Features

We have a list of all the new features that were found in the first beta in our iOS 26.4 feature guide.

Related Roundups: iOS 26, iPadOS 26
Related Forum: iOS 26

With the second iOS 26.4 beta, Apple and Google have started testing end-to-end encryption (E2EE) for RCS messages exchanged between iPhone and Android users.

RCS Feature 1
Apple started testing E2EE for RCS in the first beta, but the feature was limited to iPhone-to-iPhone communications with iMessage turned off. In this beta, ‌iPhone‌ users can send encrypted messages to Android users.

‌iPhone‌ users will need to install the second beta of iOS 26.4 to exchange encrypted messages with Android users, while Google users need to have the latest version of Google Messages.

According to Apple's developer release notes for beta 2, while E2EE is being tested for ‌RCS‌, it isn't going to ship in iOS 26.4 and will instead come at a later date.

In this beta, RCS end-to-end encryption will become available for testing between Apple and Android devices. This feature is not shipping in this release and will be available to customers in future iOS, iPadOS, macOS, and watchOS 26 releases. End-to-end encryption is in beta and is not available for all devices or carriers. Conversations labeled as encrypted are encrypted end-to-end, so messages can't be read while they're sent between devices.

Apple worked with the GSM Association to implement end-to-end encryption. iMessage, which is used for texts between iPhones, has long supported end-to-end encryption. Android's ‌RCS‌ implementation already has E2EE for Android-to-Android texts, but there is no full encryption for iPhone-to-Android and Android-to-iPhone conversations at the current time.

E2EE is not available for all devices or all carriers during the beta testing period.

Related Roundups: iOS 26, iPadOS 26
Related Forum: iOS 26

Amazon this week has big discounts across Apple's Clear, Silicone, and TechWoven Cases for the iPhone 17 and iPhone Air lineup. Items on sale include Clear, Silicone, and TechWoven Cases for the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. We're also tracking a few discounts on other accessories like the FineWoven Wallet with MagSafe and Beats cases.

iphone 17 pro max techwovenNote: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Apple's official cases are reaching up to 30 percent off in this sale, with many priced at $39.99, down from their original $49.00 price tags. In terms of the Beats deals, you'll find steep markdowns on the Beats Woven Charging Cables during this event, as well as Beats Cases for the iPhone 17 lineup as low as $9.99.


iPhone Air

iPhone 17

iPhone 17 Pro

iPhone 17 Pro Max

More Sales

If you're on the hunt for more discounts, be sure to visit our Apple Deals roundup where we recap the best Apple-related bargains of the past week.


Deals Newsletter

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