Mitchel Broussard

Mitchel is a Contributing Editor at MacRumors. Southern Louisiana-born, he lives off of bad TV, good books, and great video games. Despite a few close calls, he has yet to forget the face of his father.



YouTube Will Stop Placing Unskippable 30-Second Ads in Front of Videos in 2018

YouTube will stop supporting unskippable 30-second ads on the popular streaming video platform beginning sometime in 2018, according to an official statement from Google given to Campaign. The move is said to be a way to provide a better experience and format that works well for YouTube users, as well as the company's advertisers. The advertising focus for YouTube will switch over to a 6-second unskippable "bumper ad" format in the coming year, which the company introduced in 2016 and is said to be a way to convince more impatient users to stick around when an ad pops up before a video. It wasn't confirmed whether the removal of unskippable 30-second ads would hit both the web and mobile YouTube apps, but Google's wording appears to support the format's removal across all platforms. "As part of that, we’ve decided to stop supporting 30-second unskippable ads as of 2018 and focus instead on formats that work well for both users and advertisers," said a Google spokesman. A few industry analysts speaking with Campaign agreed that YouTube's decision makes sense, particularly within the context of a growing rivalry with Facebook and its ramping up of video content. YouTube Red, the company's premium subscription service, lets users avoid ads altogether for $9.99/month, which places it alongside other video streaming platforms like Netflix ($9.99/month) and Hulu ($11.99/month for commercial-free videos). While this move will not please advertisers, Callum McCahon, strategy director for Born Social, said it is the price YouTube is willing to pay to keep people watching.

Apple Store in Sydney, Australia Reopens After Temporary Closure Due to Alleged Bomb Threat

The Apple retail store located on George Street in Sydney, Australia was closed for a brief period of time today due to "a police operation," although the exact reasoning behind the closure remains unclear. Some customers evacuated from the store tweeted claims of hearing employees discussing a "bomb threat," while workers in nearby buildings are referencing some kind of workplace accident responsible for the closure (via Gizmodo Australia). Police have blocked off the George St Apple Store, both sides. pic.twitter.com/Q2B2O1gaFN— brad esposito (@braddybb) February 17, 2017 The only information confirmed by the local police force referenced "a police operation" that was ongoing on the corner of King and George streets between 1:36 PM and 1:50 PM local time today. A police dog was also seen entering the Apple Store, but once it left and the police appeared finished at the scene at around 2:24 PM, a line was allowed to queue back on the street for re-entry into the store. Shoppers were evacuated from the store as around six police cars appeared at the building in the city’s CBD. Officers and a police dog were seen entering the store as a crowd gathered outside. Ashley, one of those evacuated, tweeted that he “heard store employees talking about a bomb threat, not a drill” and police were “very firm in telling people to leave immediately.” Since customers have now been allowed to re-enter the location, it appears that the officers didn't find anything of potential harm in the

Apple Considered Buying Ron Howard's Imagine Entertainment, but Talks 'Fizzled Out' [Updated]

Another rumor of Apple's interest in acquiring a company involved in film and television has come to light today, with Financial Times reporting that the Cupertino company was in talks to acquire production company Imagine Entertainment, co-founded by Ron Howard and Brian Grazer. The deal is said to have gotten "serious enough" to include Apple CEO Tim Cook and senior vice president Eddy Cue, but discussions ultimately "fizzled out" for unknown reasons. Those knowledgable about the deal said that possibilities ranged from a "first look" distribution strategy granted to Apple for movies and television shows released by Imagine all the way to an investment or even an outright purchase by Apple. Imagine is a company behind a number of well-known films, including all three entries in The Da Vinci Code series, Apollo 13, and the upcoming adaptation of The Dark Tower. Some of its production in the TV space includes shows like Empire, 24, and Parenthood. Ron Howard and Brian Grazer of Imagine Entertainment According to Financial Times, Apple's current approach to original video content "has many in Hollywood scratching their heads." This approach has many in Hollywood scratching their heads. Apple’s rounds of meetings with various entertainment industry players suggest it has not yet decided what its strategy should be. The iPhone maker has been stalking Hollywood for more than a year, talking to leading industry players while it tries to formulate a cogent video strategy. It has considered a range of acquisitions and targets including, most recently, Imagine

Apple Tops 'World's Most Admired Companies' List for Tenth Year in a Row

Apple has been awarded the number one spot on Fortune's annual list of the "World's Most Admired Companies." The 2017 list marks Apple's tenth consecutive win as the most admired company in the world according to Fortune, which collected the data from 3,800 executives, analysts, directors, and industry experts to end up with the final ranking. After Apple, the top five slots are rounded out by Amazon, Starbucks, Berkshire Hathaway, and Disney. Last year, Alphabet ranked in second place but the company has fallen down to sixth in 2017. One of Apple's direct rivals in the hardware and software space, Microsoft, has been placed in the ninth spot in a tie with Facebook. Fortune ranks companies through a collection of "key attributes of reputation," including areas like innovation, people management, social responsibility, and quality of products/services. This year, however, Apple's industry rank wasn't reported "due to an insufficient response rate in the computer industry." Like in previous iterations, Fortune started the list by looking at a collection of the 1,000 largest U.S. companies ranked by revenue, along with 500 non-U.S. companies with revenue of $10 billion or more. The list was then further whittled down to 680 companies in 28 countries, and Fortune survey collaborator Korn Ferry Hay Group began asking the 3,800 experts to rank companies on the nine

Facebook Users Will Soon Be Able to Apply for a Job Within iOS App and on Web

Facebook has announced that businesses in the United States and Canada will soon be able to post job listings on their pages, and potential hires will be able to easily browse local openings through a new "Jobs" bookmark. The update is rolling out over the next few weeks for both the Facebook iOS and Android apps, and on the web. The company said that the update is aimed at small business owners who may find it more difficult than expected to hire talent for specific positions. After a job is posted, employers can review applicants, contact them on Facebook Messenger, and set up an interview date for the best candidates. The update has already begun as a small test in parts of the U.S. We’ve tested the new jobs experience in parts of the US, and while it’s still early, businesses are already filling roles. “It was great because it was easy,” says Wendy Grahn, co-owner of the Chicago-based Lakeview Kitchen and Market. “It took three minutes to fill out the information and put it out there. Then someone saw the post, we talked, and it was done.” On the applicant side of things, job posts will be visible in their News Feed, in the Jobs bookmark tab, and included along with other posts on the business' regular Facebook page. Clicking "Apply Now" pre-fills information accumulated from the user's Facebook page, and applicants can review and edit it to their liking before hitting submit. Facebook recently announced that it is building a video-focused app for the Apple TV that will allow users to watch the "same kinds of videos" as found on the Facebook app, but on a

Apple's 'Arrogance' Impedes Major Acquisitions as Analysts Look to Potential Targets in Online Video

In an in-depth new look at Apple's merger and acquisitions tactics published today by Bloomberg, Apple's "arrogant" culture of deal negotiations is put on display. According to sources who have worked with Apple in M&A, the company struggles repeatedly to pull off big deals "because of a series of quirks," including a refusal to work with investment bankers, inexperience with large takeovers, and an "aversion to risk." Apple is more interested, and more confident, in building its own services rather than outright purchasing them from a competitor, with occasional exceptions like the 2014 acquisition of Beats and later launch of Apple Music. “The first step in M&A is having some conviction about what it is you want to do,” said Eric Risley, managing partner at Architect Partners LLC who has negotiated deals with Apple. “Apple probably more than most feels that they’re very capable of building things" rather than buying them, he added. An Apple spokesman declined to comment. According to analysts and investors, Apple's next big move should be the acquisition of an online video streaming service. The company has began making strides towards beefing up Apple Music's original video content division, with Carpool Karaoke: The Series and Planet of the Apps coming this spring, but analysts believe it needs something "akin to Netflix or Amazon.com Inc.'s Prime Video." In order to reach a forecast of $50 billion revenue in its services business by 2021, Erick Maronak, chief investment officer at Victory Capital Management, said that the company is "going to have to pursue

Apple in 'Early Stages' of Discussions for Apple Pay in South Korea, Android Pay Likely to Launch First

A few Apple executives have had meetings with South Korean financial authorities, spurring a rumor that the Cupertino company is beginning to make headway in its attempt to launch Apple Pay in the country. Sources speaking with The Korea Herald said that Apple's legal director and senior counselor met with the country's financial authorities back in November to discuss Apple Pay, but the company has yet to have another meeting with the government. As it stands, Android Pay is believed to launch in South Korea ahead of Apple Pay. According to an anonymous source from a local card company, "the technology development with Google for Android Pay is in full swing," with Google having already partnered with card companies like KB Kookmin, Shinhan, Lotte and Hyundai in order to develop online and offline payment systems. For Apple, the country's involvement and work on Apple Pay "is still in an early stage," potentially due to South Korea's lack of wide NFC terminal adoption in retail stores. Google is said to be developing an online payments feature for Android Pay that could circumvent the need of an NFC terminal. For Apple Pay to be widely adopted, the company may have to wait for more NFC support -- which its mobile wallet requires -- in the country. Apple’s executives recently held a meeting with South Korean financial authorities, a move that can be viewed as the company testing the waters before fully reviewing a potential launch here, sources said Wednesday. “Apple said they will partner with local credit card companies in the future but did not elaborate

Jaguar and Shell Partnership Lets UK Drivers Use Apple Pay to Pay for Fuel Inside Car

Carmaker Jaguar today announced that a collection of its vehicles will support a new in-car cashless payment app that allows drivers to use Apple Pay to pay for fuel at Shell stations without having to use a traditional card payment at a pump. Drivers of the enhanced Jaguar F-PACE performance SUV, F-TYPE, XF and XE sports saloon model ranges -- and the latest Land Rover models -- will be able to take advantage of the app. When drivers open the Shell app through Jaguar's InControl infotainment system, it can guide them to the nearest station. Once they get there, they can type in which pump station they're at, select how much fuel they need, and choose between Apple Pay and PayPal to complete the process. Although unconfirmed by Jaguar and Shell, drivers will still have to use a connected iPhone to authorize Apple Pay payments with Touch ID. An email will automatically be sent so accounting expenses can be tallied up at a later date. Support is currently focused only in the United Kingdom, but the company said that the app will be rolling out globally soon. "In a world where cash is no longer king, customers are increasingly using electronic payments and contactless cards. Making a payment directly from a car’s touchscreen will make refuelling quicker and easier. With this new system you can choose any pump on the forecourt and pay for the fuel even if you’ve forgotten your wallet or can’t find your credit or debit card. You will save time because there’s no more queuing to pay in a shop, and for drivers with children, it won’t be necessary to wake

Many Apple Watch Models 'Sold Out' Ahead of Possible Spring Band Refresh

It's been five months since Apple launched a new line of band options for the Apple Watch alongside the Apple Watch Series 2 and iPhone 7 last September. Now, Apple.com has a few notable stock shortages of Series 2 bundles and -- to a lesser extent -- single band options for the Apple Watch, likely indicating an incoming spring collection of Apple Watch bands. New Apple Watch hardware is expected for later in 2017. The same shortage phenomenon occurred last summer, ahead of the new bands that launched in September. While hardware updates have been less frequent, Apple has kept new band lineups on a seasonal release cycle approximately every six months, solidifying the Apple Watch as an ever-changing fashion accessory in the company's eye. Since the original Apple Watch launched, there have been four seasonal collections: Spring 2015, Fall 2015, Spring 2016, and Fall 2016. New bands potentially arriving in the next few weeks would mark the first band collection of 2017. Tracked on the U.S. Apple.com store, the largest shortages for Apple Watch Series 2 bundles are mainly for models with Woven Nylon bands. Of the six Series 2 models that include Woven Nylon bands, five have models that are listed as "Sold Out" on Apple.com and in the Apple Store iOS app. Conversely, all aluminum Apple Watch Series 1 and Series 2 models with Sport Bands were available to buy at the time of writing. Out-of-Stock Apple Watch Bundles Apple Watch with Aluminum Case - 38mm Silver Aluminum Case with Pearl Woven Nylon - 38mm Gold Aluminum Case with Yellow/Light Gray Woven Nylon - 42m

New Apple Video Celebrates Brazilian Carnival Festivities Using iPhone 7 Plus Portrait Mode

On its Brazilian YouTube channel, Apple today posted a new video celebrating Carnival festivities in the country, which typically run throughout February and into March each year (via blogdoiphone). Apple is said to have made the video to highlight "the diversity, variety and freedom of expression of Carnival," as well as a way to continue its "Shot on iPhone" campaign, which has recently focused on explaining the advantages of Portrait Mode. The video includes a collection of over 500 photographs taken with an iPhone 7 Plus and its Portrait Mode feature, and is edited to give the still images a sense of stop-motion animation. The song used in the video -- by artists BaianaSystem and Yzalú -- is also available exclusively on Apple Music. [Direct Link] The Brazilian video follows a collection of ads that Apple has created to share the advantages of Portrait Mode on the iPhone 7 Plus, which blurs the background of a photo so that the person or object in the foreground stands out. Just yesterday, two Portrait Mode videos were published on the company's YouTube channel in order to detail the differences between a normal photo and one taken in Portrait

Nest App Gains Automatic Door Detection and Better Notifications With Animated Previews

An update to the Nest app is rolling out today, bringing with it a new feature that lets Nest Cam Indoor and Nest Cam Outdoor automatically detect doors within their field of view, further allowing users to set these thresholds as "Activity Zones" with warning-based notifications attached to them. The feature will be available only to those who have the company's $10/month subscription service Nest Aware. Specified Activity Zones have been part of Nest for years, but required users to manually draw the areas that they wanted a Nest Camera to detect. With the door detection, Nest will intelligently find and mark a new door-based Activity Zone and then notify the owner, who can then choose to keep or get rid of the zone. Nest said that the new door detection abilities have been made possible thanks to the company's deep learning algorithms that have recognized patterns over time. Nest Protect owners will also receive improved alerts -- with a connected Nest Cam, owners will get live video notifications when smoke or dangerous levels of carbon monoxide are detected. The company said the update is "another way Nest products work better together." An example of Nest's new automatic door detection feature Another part of the update, also exclusive to Nest Aware subscribers, is the introduction of rich notifications on iOS 10, letting Nest Cam owners glimpse an animated preview of the camera's video clip whenever action happens in the Activity Zone of a door. Android owners are also getting preview notifications, as well as a way to add shortcuts to favorite Nest

Google Maps Updates Mobile Apps With 'Lists' to Keep Track of Favorite Places

Google Maps today updated its iOS and Android apps with a listing feature that lets users save and add their favorite locations to customized lists, which they can subsequently share to friends and family. Once a list is created, users can also follow other people's lists for inspiration when visiting new cities. To add a location into a list, navigate to it in the Google Maps app and tap the "Save" button to choose from a collection of pre-set lists, or users can create their own custom lists. In the left-handed menu on the app, "Your Places" will hold all of the lists saved in Google Maps and also includes share cards to send to friends via text, email, or social networks. When opened inside of Google Maps, users can then choose to follow a shared list so it's always saved within their own "Your Places" tab. Is your bucket list etched in your memory, or scribbled on a dozen post-it notes scattered around your home? Have you ever promised out-of-town guests an email full of your favorite spots, only to never get around to clicking send? Starting today, you can create lists of places, share your lists with others, and follow the lists your friends and family share with you—without ever leaving the Google Maps app Lists will be made available to view offline, so if users download the data for an area prior to visiting, they can continue to use both the GPS and list features of Google Maps even without an internet or cellular connection. The update will be rolling out to users on iOS and Android throughout the day. Google Maps is available for free on the App

Samsung Will Supply Apple With a Total 160 Million OLED Panels for iPhone 8

Apple has placed an order to Samsung Display for 60 million OLED panels for this year's iPhone 8, in addition to the 100 million units reportedly ordered by Apple last April. If the numbers are accurate, today's news confirms the display maker as Apple's main source of OLED screens for the next-generation iPhone (via The Korea Herald). iPhone 8 concept images According to those familiar with the display market, Samsung will officially supply around 80 percent of the display panels in the iPhone 8. The company still didn't confirm the Apple-related OLED news, with a Samsung spokesperson saying "we can’t officially comment on anything related to the order." "Samsung takes pride in small OLED panels," said an industrial source familiar with the matter. "While LG is enhancing its OLED business for TVs, Samsung is likely to focus on mobile OLED panels this year, helped by the Apple orders." The iPhone 8 is expected to include an OLED screen as a way for Apple to make the device thinner and include an edge-to-edge design with various features -- like Touch ID -- integrated directly into the screen. Apple is believed to launch three total new iPhones this year, two of which will be basic updates to the iPhone 7, referred to as the "iPhone 7s" and "iPhone 7s Plus," while the third "iPhone 8" will include the OLED display and more drastic design

Australian Banks Seek Open Access to NFC Functions of Apple Pay in New Application

A group of Australia's biggest banks have again applied to the Australian Competition and Consumer Commission (ACCC) in a bid to negotiate with Apple over Apple Pay. The banks -- including Bendigo and Adelaide Bank, Commonwealth Bank of Australia, National Australia Bank, and Westpac -- today announced that they have "narrowed" their application with the ACCC to focus on gaining open access to the NFC function integral to Apple Pay. The new application echoes the banks' original, filed last July, which also included gaining access to the NFC-based mobile payments software in iPhones. Apple currently only allows its own mobile payment system to access the NFC-hardware in its iPhone devices, which banks argue is an anti-competitive restriction that hampers consumer choice. The banks say that while Apple has a "stranglehold" on this technology, no actual competition can take place in the mobile wallet marketplace. Open access to the NFC function on iPhone is required to enable real choice and real competition for consumers, and to facilitate innovation and investment in the digital wallets available to Australians. Without open NFC access on iPhone, no genuine competition in the provision of mobile wallets is possible and Apple will have a stranglehold on this strategically important future market. Previously, the coalition of banks also sought to challenge Apple on Apple Pay due to the service's fees. In the new application, the banks decided to eliminate arguments over fees and any other items "the ACCC considered may lead to a public detriment." Prior to the new

Apple Named as Contributing Sponsor for Information and Security Conference 'BSides'

Apple has been listed as a contributing sponsor for the non-profit information/security conference BSides that's currently taking place in San Francisco. Apple joins a long list of sponsors including Google, Dropbox, Netflix, Fitbit, and more. According to the conference's sponsor page, Apple is also listed as a food sponsor for BSides, and provided breakfast and lunch meals to everyone yesterday. The company's involvement beyond that, if any, hasn't been mentioned. BSides officially began yesterday and ends today, February 13. The conference is described as an "open forum for discussion and debate for security engineers and their affiliates." BSides SF is a non-profit organization designed to advance the body of Information Security knowledge, by providing an annual, two day, open forum for discussion and debate for security engineers and their affiliates. We produce a conference that is a source of education, collaboration, and continued conversation for information technologists and those associated with this field. The technical and academic presentations at BSides SF are given in the spirit of peer review and advanced knowledge dissemination. This allows the field of Information Security to grow in breadth and depth, and continue in its pursuit of highly advanced scientifically based knowledge. More information about the BSides conference, and the rest of today's schedule of events, can be found on the company's website.

iOS 10.3 CarPlay Update Introduces Quicker and Safer Way to Launch Most Recent Apps

Apple has added a small but useful tweak to CarPlay in iOS 10.3, giving drivers a quicker and safer way to switch between apps without having to take their eyes off the road for long periods of time. Before the update, users had to tap twice to get to another app in CarPlay: one tap to go home, and another tap on the designated app icon. Image via The Verge Now, Apple has streamlined that process. In the left-aligned dock on the CarPlay screen users will now see three recently used apps, so it's always easy to just tap one and jump directly back into Music, Messages, Maps, or any of CarPlay's other apps. Prior to iOS 10.3, the CarPlay dock had just one app at a time in this area. The slight UI tweak should make it easier for drivers to switch back-and-forth between navigation and entertainment apps while in CarPlay. iOS 10.3 includes a number of other updates on iPhone and iPad devices, including changes to the app launch animation, Find My AirPods, and the ability for developers to update their app icons at any time, without needing to include the artwork change in a full update on the App

Instapaper Back Online After 31-Hour Outage, Full Content Restore Will Take a Week

Popular bookmarking service Instapaper faced an extended outage this week, beginning at 12:30PM PT on February 8th and remaining offline for 31 hours. Although the service is now back online, users only have access to the last six weeks of saved articles, running back through December 20, 2016. The company said it chose to restore just the last six weeks of articles right now "in the interest of coming back up as soon as possible." A full restoration of Instapaper will take a week, so users can expect access to the rest of their data by February 17 "at the latest." Instapaper noted that the reason behind the outage appears to be a system limit that was hit for its hosted database, which prevented new articles from being saved by users. The company apologized for the outage in its series of blog posts on the topic. It also reassured users that they "haven't lost any data" that was previously saved on Instapaper, saying that "anything you've already saved to Instapaper is safe." We pride ourselves on being a reliable service with minimal downtime (we were up for 99.3% of 2016), and know many of you rely on Instapaper every day. We apologize that this issue has resulted in an extended period of downtime. Last summer, Instapaper was acquired by Pinterest with the intent to use Instapaper to encourage Pinterest users to save more articles to the site. A save-for-later feature has existed for several years on Pinterest, but wasn't used very often by those on the popular pinning site. Instapaper is available for free on the App Store. [Direct Link]

Tim Cook Describes Fake News as 'One of Today's Chief Problems'

As Apple CEO Tim Cook continues to make his rounds in Europe, Good Morning Britain managed to catch him for a quick interview while he was visiting Woodberry Down Primary School yesterday. Regarding fake news, which has been an increasingly hot topic since the U.S. Presidential election got into full swing last year, Cook said that "this is one of today's chief problems." In the wake of growing fake news, companies like Facebook have taken action to bring the quality of an article to their users' attention before they share it with their friends. For Apple, Cook said that the solution to the problem is not a simple one. "We have to give the consumer tools to help with this. And we've got filter out part of it before it ever gets there without losing the great openness of the internet. And so this is one of today's chief problems, it is not something that has a simple solution." Cook covered another topic during his stay in London this week, discussing Brexit with United Kingdom Prime Minister Theresa May. According to The Independent, in the talk Cook said that he is "very optimistic" about the UK's future outside of the European Union, and that it will be "just fine," although there will undoubtedly be some "bumps in the road along the way." In a statement released after the meeting, Apple said: "We are proud that Apple's innovation and growth now supports nearly 300,000 jobs across the UK." Apple will continue to back the UK in the future, as it currently plans on building a new headquarters at London's Battersea Power Station, expected to be complete by 2021.

BeatsX Earphones Launch on Apple Store for $150

Apple today officially launched its much-anticipated BeatsX Earphones on its online store for $149.95, after initially delaying the earphones from Fall 2016 and into February 2017. With the delay of BeatsX, Apple focused on the December launch of the AirPods, which have subsequently become hard to come by for those interested in Apple's own Bluetooth headphones. Apple's website states shipping times of 4-5 business days for the White and Black color options, and 8-11 business days for Blue and Gray. Some Amazon orders for BeatsX suggested the earphones might arrive in late January, but those dates were inaccurately estimated for customers. BeatsX are different from the AirPods in a few small ways, including the fact that the earphones are tethered together by a flex-form cable instead of being completely wireless like AirPods. Thanks to the cable, however, BeatsX include in-line remote control media playback, as well as more ease of mind for those afraid of losing the earphones thanks to the cable's security when resting on the user's neck. Further preventing loss is a magnet in each BeatsX earphone that clicks the earphones together when resting against the user's chest. The BeatsX Earphones also include a W1 chip for easy pairing with any iOS device, as well as a charging system that supports Lightning cables, continuing to deepen the ease-of-use of the Beats brand in Apple's ecosystem. To provide as secure fit as possible, the earphones ship with four interchangeable eartip sizes, as well as removable secure-fit wingtips for when users plan on being highly

BeatsX Earphones Come With Three Free Months of Apple Music

One day away from their official launch, new information is beginning to come out about the BeatsX Earphones thanks to a couple of hands-on videos and reviews that have been posted online. In Jonathan Morrison's newest video, titled BeatsX Wireless vs Apple AirPods, the YouTuber has discovered that all purchases of BeatsX come with a code for three free months of Apple Music, akin to users getting another free trial period of Apple's streaming music service. To get the three months of free Apple Music, all users will have to do is register their new BeatsX Earphones on the official Beats By Dre website and enter the code that comes in the box. In the video, Morrison also discusses what he likes about the time he's spent with BeatsX, including the ease of connectivity with the W1 chip and iCloud connectivity. The biggest advantage over the AirPods, according to Morrison, is the in-line remote control on BeatsX, which provide tangible buttons for volume and playback. On AirPods, users have to invoke Siri or use an iPhone or Apple Watch for these controls. A few other unboxing and impressions videos were posted today, including one with a closer look at the traveling case included in the box posted by YouTube channel UrAvgConsumer. The video also takes a look at comparing BeatsX to other earphones with similar neck straps, as well as putting the new earphones to the test in terms of audio quality by listening to a variety of different genres. With a launch tomorrow, interested users don't have to wait much longer to get their hands on BeatsX. The earphones