Mark Gurman

Apple is weighing up the possibility of launching an Apple Watch with a rugged casing that's made for use in extreme environments, according to a new report from Bloomberg's Mark Gurman. From the report: Apple Inc. is considering launching an Apple Watch with a rugged casing aimed at athletes, hikers and others who use the device in more extreme environments, according to people familiar...

Amid rumors that Apple is working on an Apple-branded car that will come out in the next decade, Bloomberg's Mark Gurman has published an article about Apple's troubled search for an existing automaker partner to build the vehicle, and how the company's more traditional approach to launching new products could better work in its favor. Reports first surfaced in January suggesting that Apple...

Apple has started "early work" on an iPhone that has a foldable display, according to a new report from Bloomberg's Mark Gurman. Though testing of a foldable ‌iPhone‌ has begun, Apple has not committed to releasing a device that has a foldable display. Development has not yet expanded beyond a display and Apple does not have full foldable ‌iPhone‌ prototypes in its labs. Like foldable...

Rumors about Apple's work on an autonomous car have picked up in recent weeks, but the project is still in the early stages and it will be years before an Apple Car launches, according to a new report from Bloomberg. Sources with knowledge of Apple's product plans told Bloomberg that it will take Apple "at least half a decade" to launch an autonomous electric vehicle. Apple has a small...

Apple's newly-announced AirPods Max over-ear headphones reportedly omitted a number of features to launch after months of delays, according to Bloomberg's Mark Gurman. Earlier in the year, a report from Bloomberg said that ‌AirPods Max‌, thought at the time to be called "AirPods Studio," had suffered several development challenges leading to multiple delays and scaling back of...

Apple is set to host its next event on Tuesday, October 13, where it is widely expected to unveil its iPhone 12 lineup and more, but those waiting for the first Apple Silicon Mac may have to be patient for a little bit longer. Bloomberg's Mark Gurman today reported that the first Mac with a custom Apple Silicon processor will be announced as part of "another launch" in November. Gurman said...

Apple is set to host a virtual event on Tuesday at 10 a.m. Pacific Time, and ahead of time, Bloomberg's Mark Gurman has outlined his expectations for new product announcements both tomorrow and in the months to follow. Gurman, who has a very strong track record, reiterated that this Tuesday's event will be focused on the introduction of new Apple Watch Series 6 and iPad Air models, adding...

In a new report, Bloomberg's Mark Gurman has laid out Apple's current succession planning for the company's senior leadership roles. The report explains that Apple is increasingly devoting attention to developing a "new generation of leaders" who will eventually take over senior roles in the company. Amid increasing awareness that CEO Tim Cook and his management group of senior vice...

Yesterday, frequent leaker Jon Prosser claimed that Apple was targeting 9:00 a.m. Eastern time tomorrow, September 8, for a press release launch of new products. Prosser had previously said that new iPad and Apple Watch models were planned to launch during the week of September 7, so those appeared to be the products we should be expecting to see. Bloomberg's Mark Gurman cast some doubt on...

Apple is reportedly planning a press release for this Tuesday to announce new iPad and Apple Watch models, according to prolific leaker Jon Prosser. Prosser explains that Apple has a press release scheduled for Tuesday, September 8 at 9:00 EST, but notes that it is not "locked in" until the day itself. Prosser has also said that he will offer an update if and when one is available....

Apple has a number of products in the works that are set to debut this fall, and this evening, Bloomberg's Mark Gurman and Debby Wu shared details on Apple's launch plans, reiterating many of the rumors that we've previously heard about the upcoming product lineup. There are four new iPhones in the works in 5.4, 6.1, and 6.7-inch sizes, with Apple planning to stagger the iPhone launches. The ...

Apple is planning to hold an event in the latter half of October that will see the unveiling of the iPhone 12 models, Apple Watch Series 6, and long-rumored AirTags, according to a report from Japanese site Mac Otakara. Citing rumors from "Chinese suppliers," Mac Otakara suggests that Apple initially planned to release the ‌AirTags‌ around the same time that the 2020 iPhone SE was launched,...

Apple is considering extending the free trial of its Apple TV+ video streaming service that comes with new Apple devices, according to Bloomberg's Mark Gurman. ‌Apple TV+‌ launched last October for $4.99 per month. Any iPhone, iPad, Apple TV, iPod touch, or Mac purchased from September 10, 2019 was eligible for a year-long free trial of ‌Apple TV+‌. As the first free trials will come to ...

Apple will announce Arm-based chips and new software updates at WWDC, but hardware isn't expected until later in the year, according to Bloomberg's Mark Gurman. As Gurman said earlier this month, Apple will unveil its work on custom designed chips that use Arm technology, but no Macs will launch with the hardware until late 2020 or early 2021. Apple is announcing the chips early to provide...

Apple plans to announce its upcoming shift to Arm-based Macs at its virtual WWDC event later this month, giving developers several months to prepare for the transition, according to Bloomberg's Mark Gurman. The report claims that the first Arm-based Macs will be released in 2021, adding that Apple plans to eventually transition its entire lineup of Mac notebooks and desktops to the...

Apple is working on a limited-edition version of its augmented reality smart glasses that's designed to look like the round, frameless glasses that Steve Jobs was famous for wearing, according to Jon Prosser. Prosser, who runs YouTube show Front Page Tech and who has been sharing a flood of Apple rumors in recent weeks, mentioned the detail in Cult of Mac's latest Cultcast podcast....

Well-connected Bloomberg reporter Mark Gurman recently took questions from followers on Periscope about Apple's product roadmap. Gurman's sources are usually very reliable, and the journalist is known for breaking Apple stories, so we took it as an opportunity to summarize his current expectations of the company in the near term. Unsurprisingly, many viewers asked Gurman about the so-called "...

Following yesterday's report on Apple's new 16-inch MacBook Pro which could be announced as soon as Wednesday, Bloomberg journalist Mark Gurman this morning shared some additional details about the upcoming machine via Twitter. According to Gurman, the display on the new MacBook Pro is less than four percent larger than the current 15.4-inch MacBook Pro, suggesting to him that "it's really...

Apple plans to announce its widely rumored 16-inch MacBook Pro this week, according to a tweet from Bloomberg's Mark Gurman. In another tweet, Gurman suggested the announcement will be made by Wednesday. The news would likely be shared in the form of a press release on the Apple Newsroom and would also likely coincide with early hands-on impressions of the 16-inch MacBook Pro from select...

Apple is ramping up hiring for a team working on new HomeKit-based devices and software, having posted at least 15 openings for engineering positions on the team in the last month, according to Bloomberg's Mark Gurman. The report claims the efforts are headed by Andreas Gal, the former CTO of Mozilla who joined Apple last year following the iPhone maker's acquisition of Silk Labs, an...