The MacRumors Show: Andru Edwards Talks 'iPhone Ultra'

YouTuber and podcaster Andru Edwards joins us on this week's episode of The MacRumors Show to discuss the rumored "iPhone Ultra" model that could emerge next year.

Subscribe to the MacRumors YouTube channel for more videos

According to a recent report from Bloomberg's Mark Gurman, Apple has discussed offering a new top-of-the-line iPhone alongside the "Pro" and "Pro Max" models in 2024 at the earliest. Based on this timeframe, the device would be part of the iPhone 16 lineup or later.

Gurman initially said there was "potential" for an "iPhone 15 Ultra" to replace the "‌iPhone 15‌ Pro Max" this year, but he has since revised that prediction, suggesting Apple might release an even higher-end "Ultra" model above both Pro variants next year instead.

Gurman speculated that the future device could feature additional camera improvements, a faster chip, a larger display, and perhaps a portless design without Lightning or USB-C. He also said the device would be "pricier" than the ‌iPhone‌ 14 Pro Max, which starts at $1,099.

iphone ultra concept daehnertiPhone Ultra concept by Jonas Daehnert

We take a look at some of the biggest news from the past week, including reports that Apple may not update the Mac Studio with the M2 Max and ‌M2‌ Ultra chips due to its similarity with the upcoming Apple silicon Mac Pro, ‌iPhone‌ reverse wireless charging for accessories like AirPods is still in the works, and the second-generation AirPods Max may not launch until the second half of 2024 at the earliest.

Andru also tells us about his recent experience interviewing Apple's Laura Metz, the Director of Product Marketing, Anand Shimpi of Hardware Engineering, and Tuba Yalcin from the Pro Workflow team to discuss the design process behind Apple silicon, the ‌M2‌ chip, the ‌M2‌ Max MacBook Pro, the ‌M2‌ Pro Mac mini, and more. See the full interview over on his YouTube channel, and follow him on Twitter @AndruEdwards.

Finally, we also take a look at when Apple's next event could be and what it could entail, as devices like the company's mixed-reality headset and Apple silicon ‌Mac Pro‌ seemingly approach announcement.

Listen to The MacRumors Show in Apple Podcasts, Spotify, Overcast, Pocket Casts, Castro, Google Podcasts, or your preferred podcasts app. You can also copy our RSS feed directly into your podcast player. Watch a video version of the show on the MacRumors YouTube channel.


If you haven't already listened to the previous episode of The MacRumors Show, catch up for our discussion on Samsung's newly announced Galaxy S23 lineup, reviews of the new HomePod, and the latest rumors around Apple's first foldable device.

Subscribe to ‌The MacRumors Show‌ for more episodes, where we discuss some of the topical news breaking here on MacRumors, often joined by exciting guests like Tyler Stalman, Jon Prosser, Sam Kohl, Quinn Nelson, John Gruber, Federico Viticci, Sara Dietschy, Luke Miani, Thomas Frank, Jonathan Morrison, iJustine, Ross Young, Ian Zelbo, Jon Rettinger, Rene Ritchie, and Mark Gurman. Remember to rate and review the show, and let us know what subjects you would like the podcast to cover in the future.

Popular Stories

ios 18 4 carplay

Apple Upgrades CarPlay in Two Ways

Wednesday March 12, 2025 6:05 am PDT by
The upcoming iOS 18.4 update for the iPhone includes a smaller but meaningful improvement for Apple's in-car iPhone mirroring system CarPlay. Specifically, CarPlay now shows a third row of icons, up from two rows previously. However, this change is only visible in vehicles with a larger center display. For example, a MacRumors Forums member noticed the change in a Toyota Tundra with a...
Apple More Personal Siri Ad

John Gruber Says 'Something is Rotten' at Apple

Wednesday March 12, 2025 7:39 pm PDT by
Daring Fireball's John Gruber today shared some strongly-worded comments about Apple's delayed personalized Siri features. Gruber is a well-known Apple pundit who has been writing about the company for more than two decades. In a blog post titled "Something Is Rotten in the State of Cupertino," Gruber said Apple's credibility has been "damaged" by the delay:Keynote by keynote, product by...
airpods pro 2 gradient

AirPods Pro 3 Launch Now Just Months Away: Here's What We Know

Tuesday March 11, 2025 3:26 am PDT by
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for. Apart from their audio and noise-canceling performance, which are generally regarded as excellent for...
Apple Maps vs Google Maps Feature

iOS 18.4 Adds a Highly-Requested Setting to iPhones — But Not in U.S.

Wednesday March 12, 2025 1:05 pm PDT by
iPhones are finally getting a much-requested setting, but availability is limited. The upcoming iOS 18.4 update introduces an option to set a default navigation app, other than Apple Maps, but unfortunately this new setting is limited to users in the EU. There, you can now set an app like Google Maps or Waze as your default navigation app on the iPhone by opening the Settings app and tapping ...
iphone 17 pro asherdipps

iPhone 17 Pro Max Rumors Allegedly Refer to 'iPhone 17 Ultra' Model

Friday March 14, 2025 7:56 am PDT by
If you've been following iPhone rumors over the last few years, you may remember reading reports that Apple flirted with the idea of introducing a super high-end "Ultra" model that would either replace its Pro Max device or sit above it in Apple's smartphone hirearchy. These reports appeared in the pre-launch iPhone 15 and iPhone 16 rumor cycles, but ultimately came to nothing. Now though, the...
iPhone 17 Pro Render Front Page Tech

iPhone 17 Pro Machined Parts Leak Reflects Camera Redesign Rumors

Thursday March 13, 2025 3:07 am PDT by
Apple's upcoming iPhone 17 Pro models are expected to feature a significant design overhaul, and a new image apparently taken on an assembly line for the unreleased devices appears to confirm the biggest rumored change. Render of an iPhone 17 Pro model shared by Jon Prosser The iPhone 17 Pro and iPhone 17 Pro Max are rumored to adopt a horizontal camera bar reminiscent of Google's Pixel...
Generic iOS 19 Feature Mock Light

iOS 19 Will Bring Biggest Design Overhaul Since iOS 7

Monday March 10, 2025 12:17 pm PDT by
Apple is planning for a major design overhaul of the iPhone, iPad, and Mac interfaces with the introduction of iOS 19, iPadOS 19, and macOS 16 later this year, reports Bloomberg. The update will "fundamentally change" the look of Apple's operating system, introducing a more consistent cross-platform experience. Apple plans to update the style of icons, menus, apps, windows, and system...
Sad Siri Feature

Kuo: Apple Knows Apple Intelligence is 'Underwhelming' and Won't Drive iPhone Upgrades

Thursday March 13, 2025 9:32 am PDT by
The Apple Intelligence features that Apple introduced with iOS 18 are not pushing people to upgrade their iPhones, Apple analyst Ming-Chi Kuo reiterated today. Apple's recent Siri failures are also going to have an impact on 2025 iPhone shipments, which the market is beginning to realize. As early as last July, Kuo said expectations that Apple Intelligence could drive iPhone upgrades were...
Sad Siri Feature

Kuo: Cook Should Personally Address Siri Apple Intelligence Failure

Thursday March 13, 2025 4:02 pm PDT by
Apple made a major misstep with the way that it handled the delay of Apple Intelligence features for Siri, Apple analyst Ming-Chi Kuo said today. Announcing the delay through a press statement was a bad decision, and Apple should instead have gone through official channels. Kuo referenced the well-known "Antennagate" PR crisis when the iPhone 4 launched in 2010, and the way that then Apple...

Top Rated Comments

Ctrlos Avatar
27 months ago
One of these days a YouTube channel might employ someone with actual graphic design skills to build a thumbnail. This isn‘t a dig against Macrumors specifically; pretty much every channel is guilty of the gurning look at some point.

They don’t all need to be Lucasfilm movie poster quality but heck, you can be lazy and employ an AI to do it for you for free.
Score: 6 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
27 months ago

the Apple Watch Ultra was to attract those extreme activity users. Not sure why you'd have an iPhone Ultra ?
The market is moving away from low-cost phones.

I would be happy if it just offers

* Titanium Frame
* 2500 + nits brightness
* 48-72 Hours of solid battery life

Also, Dan made some excellent points about the iPhone numbering. It's becoming too much and it's frustrating. Apple needs to go back to keeping the name simple. Heck, leave it as iPhone. Let the customers decide. Too many options and names are not good. (The iPhone names such as Pro/Pro Max/Ultra/Extreme are getting out of hand). Lastly, He seems frustrated with the whole iPhone numbering, hahah! I agree with him. 32:54 - 40:26. Solid points! ?
Score: 6 Votes (Like | Disagree)
adamlbiscuit Avatar
27 months ago
Thank you for making these podcasts Dan & Hartley - they make my commute to work much more bearable :D
Score: 4 Votes (Like | Disagree)
wmmead Avatar
27 months ago
I gotta wonder if Steve Jobs could come back to Apple from the great beyond, if he wouldn't do what he did back and '97 or '98 and slash all the product lines until it was clear and simple.
Score: 4 Votes (Like | Disagree)
vegetassj4 Avatar
27 months ago
So, Apple is copying Samsung again by naming a phone "Ultra".

*ducks* incoming tomatoes.???

?
Score: 4 Votes (Like | Disagree)
Denzo Avatar
27 months ago
Wow. Apple copying Samsung, or we just pretending it’s not a thing.

And let me guess, gonna milk this body shape another year and then give us the privilege of foldable a for $2.5k? Lol I’m so done

Apple needs to diversify industries or something where they can innovate because phones ain’t it
Score: 2 Votes (Like | Disagree)