Apple TV+: Apple's Streaming Video Service

Apple's new Apple TV+ streaming service features dozens of original TV shows and movies with high-profile producers, directors, and actors, with all of that content available now or coming over the course of the next few months.

In the guide below, we've rounded up all of the details on Apple's new streaming TV service, which officially launched on November 1, 2019.


What is ‌Apple TV‌+?


‌Apple TV‌+ is the name of Apple's new television service that is home to the original TV shows and movies that are funded by Apple. There are dozens in the works, with a list available in our dedicated Apple TV show guide.

Apple is aiming to compete with existing streaming services like Hulu, Netflix, Amazon Prime Video, HBO, Showtime, and others with its original content and has brought on huge names ranging from Steven Spielberg and J.J. Abrams to Oprah.


Well-known actors and actresses like Jennifer Aniston, Reese Witherspoon, and Steve Carell are involved in Apple's original TV shows.

What's Apple's goal with original content?


Apple says that it wants to make ‌Apple TV‌+ the home for the "world's most creative storytellers," providing funding and a platform for TV shows, movies, and documentaries with "inspiriting and authentic stories with emotional depth and compelling characters."

Apple wants ‌Apple TV‌+ to offer the "highest quality" original storytelling available.

Are there ads?


Nope. ‌Apple TV‌+ is ad-free and available to watch on-demand.

What's the price?


Apple announced at its September media event that ‌Apple TV‌+ yet would be priced at $4.99 per month, with a one-week free trial. There's also an annual $49.99 subscription that saves a bit of money over the monthly option, and subscriptions also support Family Sharing, so up to six members of a family can access content using a single subscription.

Apple is also offering a free one-year subscription to ‌Apple TV‌+ with the purchase of a new iPhone, iPad, ‌Apple TV‌, iPod touch or Mac. Device purchases after September 10, 2019, qualify for the offer.

When's it coming?


‌Apple TV‌+ launched on November 1, 2019, in over 100 countries.

How do I watch?


‌Apple TV‌+ is built into the ‌Apple TV‌ app, which was overhauled earlier in 2019. The ‌Apple TV‌ app provides access to ‌Apple TV‌+ content right alongside content from third-party providers, with machine learning and AI techniques used to recommend content that's perfect for you.

The ‌Apple TV‌ app is available on the ‌iPhone‌, ‌iPad‌, ‌iPod touch‌, Mac, and ‌Apple TV‌. It is also available on the web at tv.apple.com and on Roku, Amazon Fire TV devices, and Samsung smart TVs.

Can I download TV shows for offline viewing?


Yes. You can download TV shows and movies for offline viewing.

Can I watch on more than one device?


Yes. Up to six family members can watch on their own individual devices through Family Sharing. Family Sharing requires all Apple ID accounts in the family to use the same credit card for all Apple content, so giving someone access to an ‌Apple TV‌+ account isn't quite as simple as sharing a Netflix account.

What's the difference between ‌Apple TV‌+ and Channels?


The revamped TV app also includes "Channels," which will let you subscribe to and watch services like HBO, Starz, SHOWTIME, CBS All Access, Smithsonian Channel, EPIX, Tastemade, Noggin, and MTV Hits, right in the TV app without needing to open a different app. Channels are completely separate from ‌Apple TV‌+, which is in fact Apple's own channel and available the Channels section.

Along with Channels and ‌Apple TV‌+, the ‌Apple TV‌ app makes recommendations and suggestions for shows and movies from iTunes and more than 150 streaming apps and cable services like Canal+, Charter Spectrum, DIRECTV NOW and PlayStation Vue, though content that is not Apple's own and not included in a channel will need to be watched in a third-party app just like the original TV app.

Are ‌Apple TV‌ shows in 4K?


Yes. Original ‌Apple TV‌+ content is available in 4K HDR with support for Dolby Vision. Most titles also offer Dolby Atmos sound.

Will ‌Apple TV‌+ movies be in theaters?


Yes. Apple is releasing some of its ‌Apple TV‌+ movies in theaters before releasing them on ‌Apple TV‌+. Movies that have been or will be in theaters include "Hala," "The Banker," and "The Elephant Queen."

Where is ‌Apple TV‌+ available?


‌Apple TV‌+ is available in more than 100 countries. ‌Apple TV‌+ content is not available outside of the TV app.

What devices support ‌Apple TV‌+?


‌Apple TV‌+ can be watched through the following sources:
  • ‌iPhone‌, ‌iPad‌, or ‌iPod touch‌ with iOS 13 or iPadOS 13 or later
  • ‌Apple TV‌ 4K or ‌Apple TV‌ HD with tvOS 13 or later
  • Third-generation ‌Apple TV‌ with the latest software
  • Smart TVs and streaming boxes that support the ‌Apple TV‌ app
  • Macs running macOS Catalina or later
  • tv.apple.com in a Safari, Firefox, or Chrome browser
Right now, Samsung TVs support the ‌Apple TV‌ app, and other smart TV makers will be adding support in the future. The TV app is also available on the Roku and Amazon Fire TV devices.

How can I sign up for ‌Apple TV‌+?


As of November 1, customers can sign up in the ‌Apple TV‌ app or on tv.apple.com to start their ‌Apple TV‌+ subscriptions.

How do I get my free year of ‌Apple TV‌+


Apple is offering all customers who purchase a new ‌iPhone‌, ‌iPad‌, ‌iPod touch‌, or ‌Apple TV‌ a free year of ‌Apple TV‌+ access with the purchase.

To access the free subscription, open the TV app, and the "Enjoy 1 Year Free" offer should be presented immediately after launching the app or in the "Watch Now" section. If it isn't, make sure to check out our how to on activating it. If activation is still an issue, contact Apple Support as Apple is providing redemption codes for those who have not been able to access their free one-year subscriptions.

Each family can only get one year of free ‌Apple TV‌+ one time, regardless of the number of devices purchased. You have three months after a device was purchased to claim the free ‌Apple TV‌+ offer, or three years from when the service launches on November 1, whichever is later.

Apple says any ‌iPhone‌, ‌iPad‌, ‌iPod touch‌, ‌Apple TV‌ 4K or ‌Apple TV‌ HD, or Mac purchased after September 10, 2019 and capable of running the latest version of iOS, ‌iPadOS‌, tvOS, or macOS is eligible for the free year of ‌Apple TV‌+.

How can I cancel my ‌Apple TV‌+ subscription?


You can cancel ‌Apple TV‌+ on ‌iPhone‌ by opening up the ‌Apple TV‌ app, selecting your profile picture, and choosing the "Manage Subscriptions" option. From there, choose the "Cancel Free Trial" option.

Make sure to read the fine print before canceling if you have a free one-year trial from purchasing a device. If you cancel the subscription, it ends immediately and your access is revoked, so you'll want to make sure to set a calendar reminder to cancel in 2020 rather than canceling right away. The trial period also cannot be reactivated once canceled.

Free ‌Apple TV‌+ for students with Apple Music subscription


Students who have a student subscription to ‌Apple Music‌ for $4.99 per month can also get access to ‌Apple TV‌+ at no additional charge.

Reviews


Early reviews of several of Apple's TV shows have come in, and they're not great. "For All Mankind" received mostly positive reviewers as did "Dickinson," but media sites were not fans of "The Morning Show" or "See."

A rundown of the reviews can be found in our Apple TV+ review roundup.

Guide Feedback


See something we left out of our ‌Apple TV‌+ guide or have a question not answered here? Let us know in the comments or Send us an email here.


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Apple products are visible in an average of 32 camera shots in each episode of "The Morning Show," and an Apple logo is visible in roughly one-third of those shots, based on a tally count by The Wall Street Journal. Reese Witherspoon's character sleeps beside her iPhone and MacBook in 'The Morning Show' In one four-second scene in episode one of the flagship Apple TV+ series, nine Apple products are shown as two characters walk and talk through a newsroom, according to WSJ's report. As far as product placement goes, it's an impressive count for the newsroom drama, which debuted last week to a mixed critical reception but a generally favorable audience reaction, according to review aggregator Rotten Tomatoes. "The Morning Show" stars Jennifer Aniston, Reese Witherspoon and Steve Carell, and reportedly costs more than $15 million per episode, but as a vehicle to push Apple's own products, it could be worth tens of millions of dollars. WSJ: "The Morning Show" wastes little time giving Apple screen time. The first scene of the first episode opens with the character of executive producer Chip Black, played by Mark Duplass, sprawled on the floor of his office in the dark, feet away from a Mac computer, when the iPhone next to him lights up with an incoming call. About 20 seconds later, Steve Carell's soon-to-be-disgraced anchor, Mitch Kessler, is awakened by his iPhone. In total, there are 31 shots of Apple devices in Episode 1, including eight with the company's logo.Other Apple products that get decent screen time in the series include MacBooks and iMacs, iPads,

Apple Shares Featurette on the Creation of Apple TV+ Show 'See'

Apple this evening shared a behind the scenes look on how the world behind one of its new Apple TV+ shows, "See," was created. "See" is one of the Apple TV+ launch shows, starring Jason Momoa and Alfre Woodard. It features a postapocalyptic setting where much of the world has been wiped out by a virus, and the survivors are all blind. Enough time has passed that sight has become a myth, and it is forbidden to speak of, though two children are born with the capability. The video features Francis Lawrence, who directed the series, talking about how the buildings and environments in "See" were constructed. The "See" crew had a team of advisors who are blind providing instruction on everything from how buildings would be built to how people would live and interact. Apple TV+ is available for $4.99 per month or $49.99 per year, but Apple has also made it available for free to everyone who purchased an Apple TV, Mac, iPhone, iPod touch, or iPad after September 10,