MacRumors

Apple today announced the iPhone 16 Pro and ‌iPhone 16‌ Pro Max—its latest flagship smartphones—featuring larger displays, an all-new Camera Control button, and the A18 Pro chip.

The ‌iPhone 16‌ Pro has a 6.3-inch display, while the ‌iPhone 16‌ Pro Max features a 6.9-inch display—the biggest iPhone display ever. The borders around the display are the thinnest of any Apple device. The titanium frame now features a new blasted finish and comes in a refreshed selection of color options: a darker Black Titanium, brighter White Titanium, Natural Titanium, and a new Desert Titanium.

The devices are powered by the new A18 Pro chip, made using 2nd-generation 3nm technology. It offers a 16-core Neural Engine with 17% more memory bandwidth, making Apple Intelligence tasks up to 15% faster compared to the previous generation. The 6-core CPU features two performance cores and four efficiency cores, providing 15% faster performance and 20% more efficiency. Additionally, the 6-core GPU is up to 20% faster than the A17 Pro, with hardware-accelerated ray tracing for more realistic lighting in games. Faster USB-C speeds and twice the data processing for video encoding are also supported.

The ‌iPhone 16‌ Pro features a new "Fusion" 48-megapixel camera with a 2nd-generation quad-pixel sensor, enabling zero shutter lag for 48-megapixel ProRAW and HEIF photos. The ultra-wide camera has a 48-megapixel quad-pixel sensor with autofocus for the first time, and the 5x tetraprism telephoto camera is now available on both the ‌iPhone 16‌ Pro and ‌iPhone 16‌ Pro Max.

Apple has overhauled Photographic Styles to allow real-time adjustments to colors and shadows, adapting specific tones in the image. Styles can be personalized more deeply, with new black-and-white and natural options, and can be applied during live previews or after capturing the photo.

The 48-megapixel Fusion camera on the ‌iPhone 16‌ Pro also supports 4K120 fps video capture in full HDR, which can be used in slo-mo or regular video mode. Playback options include 120, 60, 30, or 24 fps, with intelligent audio treatment for wind noise reduction. The ability to capture spatial audio allows for more immersive recordings, particularly when paired with AirPods or Apple Vision Pro.

The Camera Control is a dedicated, flush sapphire crystal button with haptic feedback dedicated to camera app functions. Clicking the Camera Control launches the camera app. Clicking again takes a picture, while clicking to hold records video. The Camera Control also offers touch gestures, allowing it to distinguish between a click and a lighter press. A light press reveals a new clean preview to help users focus on framing the shot, while a new overlay allows for quick access to camera functions like zoom and switching between lenses. Users can press lightly twice to see other controls and slide to the preferred one. Camera Control will be updated later this year to lock focus and exposure with a half-press.

The Camera Control also gains Visual Intelligence, a new ‌Apple Intelligence‌ feature exclusive to the ‌iPhone 16‌ lineup. ‌Visual Intelligence‌ is invoked by the Camera Control, allowing users to point their ‌iPhone‌'s camera at something and pull up contextual details such as information about a restaurant, as well as take actions like filling out a calendar event.

With improved microphones, the ‌iPhone 16‌ Pro supports Spatial Audio capture during video recording, for a more immersive experience when using AirPods or ‌Apple Vision Pro‌. A new Audio Mix feature uses machine learning to identify and separate background audio and speech. For example, "In-Frame Mix" isolates the voice of the person on camera. "Cinematic Mix" handles audio like a movie, with on-screen audio in front and environmental noises in the surroundings. There are also updates coming to the Voice Memos, allowing you to layer a track on top of existing recordings.

Battery life is improved with up to 33 hours on the ‌iPhone 16‌ Pro Max, enhanced by a new mechanical architecture and advanced power management, with 20% better sustained performance due to improved heat dissipation.

The ‌iPhone 16‌ Pro starts at $999 for 128GB and $1,199 for ‌iPhone 16‌ Pro Max for 256GB. They are available for pre-order on Friday and launch on September 20.

Apple today announced the 6.1-inch iPhone 16 and 6.7-inch iPhone 16 Plus, with a key new feature being the Camera Control on the side of the devices.

As rumored, the Camera Control is positioned below the power button, and you can control various features in the Camera app by pressing or swiping on it. The control sits flush on the iPhone's frame and delivers haptic feedback. Clicking the Camera Control launches the Camera app, and holding it starts a video recording. You can also use the Camera Control to quickly access zoom and other capabilities through a new on-screen overlay.

Other features include the Action button introduced on the iPhone 15 Pro models last year, a "big boost" in battery life, brighter and more durable screens, Wi-Fi 7 support, and an A18 chip with up to a twice as fast 16-core Neural Engine for Apple Intelligence. The devices have color-infused back glass, with vibrant Ultramarine, Teal, Pink, White, and Black finishes available.

Apple says the A18 chip offers up to 30% faster CPU performance compared to the A16 Bionic chip in the previous-generation iPhone 15 and iPhone 15 Plus. The chip supports hardware-accelerated ray tracing for improved graphics rendering in games.

Apple Intelligence is available on the iPhone 16 and iPhone 16 Plus, meaning that the generative AI features will be supported across the entire iPhone 16 lineup, after previously being limited to the iPhone 15 Pro and iPhone 15 Pro Max. The new Camera Control on the devices will work with a new Visual Intelligence feature that lets you get details about things in your camera's viewfinder, be it a restaurant, a bicycle, a document, or a pet.

iPhone 16 and iPhone 16 Plus have vertically-aligned rear cameras, including a 48-megapixel Main camera that doubles as a 12-megapixel Telephoto camera, and a 12-megapixel Ultra Wide camera. The vertically-aligned cameras can combine to capture spatial photos and videos for playback on the Apple Vision Pro headset.

iPhone 16 and iPhone 16 Plus start at $799 and $899 in the U.S., respectively, with 128GB of base storage. The devices are available to pre-order this Friday, September 13 and launch on Friday, September 20.

Apple today introduced the AirPods 4, which will come in two models: a base model for $129 and a model with Active Noise Cancellation for $179.

‌AirPods 4‌ feature a big improvement in sound quality with dynamic head tracking for a more immersive media experience. Both models include the H2 chip and support features like Voice Isolation and Siri Interactions, the latter of which lets users nod or shake their head to respond to ‌Siri‌ announcements.

For more controls, ‌AirPods 4‌ feature a force sensor on the stem to play or pause media and mute or end phone calls. The case for the ‌AirPods 4‌ is the smallest case yet on any AirPods model, and it features USB-C charging with up to 30 hours of total battery life.

In regards to the second ‌AirPods 4‌ model, it features Active Noise Cancellation with upgraded microphones and advanced computational audio helping to reduce environmental noise. This model also has a Transparency mode, Adaptive Audio, and Conversation Awareness.

Users can also use an Apple Watch charger or Qi-certified charger to refuel the ‌AirPods 4‌ charging case on the higher-end model, and it includes a speaker for Find My capabilities.

For both ‌AirPods 4‌ models, Apple has refined the design of the AirPods to create the most comfortable AirPods ever, resulting in a shape that "naturally fits even more users around the world."

Both ‌AirPods 4‌ models are available to pre-order now in the United States, and will be available starting September 20.

Apple today announced that the AirPods Max are being updated with a USB-C charging port and new color options, including Midnight, Blue, Purple, Orange, and Starlight.

In addition, Apple said the AirPods Max are gaining support for Personalized Spatial Audio with the upcoming iOS 18 software update.

The updated AirPods Max will be available to pre-order for $549 starting today, and the headphones launch on Friday, September 20.

Apple did not announce any other changes for the AirPods Max during its event.

Apple first released the AirPods Max with a Lightning port in December 2020, and the changes announced today are very minor, to the point that Apple does not appear to be referring to the new headphones as AirPods Max 2.

Apple today introduced some updates to the Apple Watch Ultra 2, including a new titanium band and a dark color optiond.

The Apple Watch Ultra 2 is now available in an all-new Satin Black finish, alongside the existing Natural titanium casing. The new black titanium finish is achieved through a custom blasting process, and it features a diamond-like carbon coating that enhances its scratch resistance and durability. The back crystal is made from dark zirconia to match the striking new look.

In addition to the new finish, Apple has introduced a new Titanium Milanese Loop for the Apple Watch Ultra, designed for both water activities and stylish everyday wear. The lightweight, corrosion-resistant band is woven from aerospace-grade titanium, featuring a dual-button parachute-style buckle. It is available in both Natural and Satin Black finishes.

Apple is also extending its collaboration with Hermès to the Apple Watch Ultra, introducing a new Apple Watch Hermès Ultra 2. This edition features a titanium buckle and a specially designed Hermès Maritime watch face. The Hermès Ultra 2 includes a new En Mer band made from high-density textured knit, providing durability for water sports while retaining a premium feel.

The Apple Watch Ultra 2 comes with a suite of new features in watchOS 11, including sleep apnea notifications, a Vitals app for key overnight health metrics, and a new Tides app for open water activity tracking. The Action button now offers expanded customization options, allowing users to switch actions with a long press, including options like Voice Memos, Shazam, and Stopwatch.

The Apple Watch Ultra 2, Apple Watch Hermès Ultra 2, and the new Titanium Milanese Loop are available for pre-order today, starting at $799, with launch on September 20.

Apple at its event today announced the Apple Watch Series 10, featuring a wide-angle OLED display that is larger than the Apple Watch Ultra, with the company describing it as the "biggest display and thinnest design ever."

The Series 10 is 9.7mm thick, which is nearly 10% thinner than Series 9, and it weighs 20% less than the Stainless Steel Series 9. The Aluminum cases also weigh up to 10% less, while the Series 10 also comes in Grade 5 titanium, replacing stainless steel.

Apple says it's the fastest-charging Apple Watch ever, reaching an 80% charge in 30 minutes. It uses a new neural network to reduce background noise when making calls with the watch.

Apple says the latest Apple Watch model can play music and podcasts directly through the speaker for the first time. It also includes a new depth gauge (good to 20 feet) as well as water temperature for pool and open water swims, as well as a new metal back that integrates the antenna into the housing.

Series 10 can also alert you to sleep apnea conditions, where breathing stops repeatedly during the night. Apple says the algorithm was developed using machine learning and clinical data, and then validated in a large clinical trial.

The new Apple Watch Series 10 comes in Jet Black and Rose Gold, joining the existing Silver Aluminum color. The Apple Watch Series 10 starts at $399, and $499 for cellular models, and are available to pre-order today ahead of a launch on Friday, September 20.

Apple's event to announce the iPhone 16 and more begins in under one hour, and there have been several last-minute rumors circulating.

Below, we recap the latest rumors:

• The regular iPhone 16 Pro model might start at $999 in the U.S. after all, despite a recent $1,099 rumor.
• The rumored Capture/Camera button is expected to be available on all four iPhone 16 models.
• New AirPods Max are now expected at the event, with rumored features including improved active noise cancelation, Adaptive Audio, and a USB-C charging port.
• As first predicted last year, an Apple Watch Ultra 3 is no longer expected today.
• A black titanium casing option is rumored for the Apple Watch Ultra 2.
• iPhone 16 Pro models may be capable of 4K video recording at up to 120 FPS, up from a previous limit of 60 FPS.
• iPhone 16 users may finally be able to pause and resume a singular video recording in the Camera app.
• A redesigned Milanese Loop has been rumored for the Apple Watch.
• FineWoven stock is running low. Will the material be discontinued?
• A new iPad mini is apparently not coming until Apple's next event in October.

Stay tuned for live coverage of Apple's announcements.

Apple's "It's Glowtime" event kicks off today at 10:00 a.m. Pacific Time, where we're expecting to see the iPhone 16 lineup and some updated Apple Watch and AirPods models unveiled, and perhaps some other announcements.

Apple is providing a live video stream on its website, on YouTube, and in the company's TV app across various platforms. We will also be updating this article with live blog coverage and issuing Twitter updates through our @MacRumorsLive account as the event unfolds. Highlights from the event and separate news stories regarding today's announcements will go out through our @MacRumors account.

As usual, Apple's online store is down for updates ahead of the event.

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Bloomberg's Mark Gurman believes the iPhone 16 Pro will start at $999 in the U.S., meaning there would be no starting price increase over the iPhone 15 Pro.

"I don't expect the Pro entry price to be raised from $999," said Gurman.

This prediction runs counter to a report last week from Taiwanese research firm TrendForce that claimed the iPhone 16 Pro would start at $1,099 in the U.S. with 256GB of storage. This meant the iPhone 16 Pro would not have been available with 128GB of storage for $999 like the iPhone 15 Pro is, but Gurman believing that the $999 price point will stick around suggests that a 128GB configuration will remain available after all.

Apple has offered at least one Pro model or equivalent tier of the iPhone at a starting price of $999 in the U.S. since the iPhone X was released in 2017.

$999 or $1,099? We'll find out for sure in just a few hours. Apple's event kicks off at 10 a.m. Pacific Time, and we'll have live coverage of the announcements.

Architecture and design publication Dezeen today shared photos of an all-new event-focused building at Apple Park called "The Observatory."

"The Observatory" is built into a hillside near Steve Jobs Theater, and it will be used for new product demonstrations following Apple's special events, according to the report. It is set to open following the iPhone 16 event today.

The building has a domed entrance above the ground with a sky-facing oculus, along with a "portal-like" window with views of the Apple Park campus.

"With its stunning views of the campus greenery and the mountains ringing the horizon, The Observatory truly is an extension of Apple Park, showcasing the best of California and the best of the natural environment around us," said John De Maio, Apple's global head of design for real estate and development.

More details about the building's design and materials used can be found in Dezeen's article.

Apple may be planning to introduce a redesigned version of the popular Milanese Loop Apple Watch band at the "It's Glowtime" event later today.

Images of what purport to be replicas of an official redesigned version of the Milanese Loop have begun circulating on Asian social media platforms over the past week. The alleged new version of the band features a clasp instead of a magnet and seems to come in a 49mm size designed for the Apple Watch Ultra. The current Milanese Loop is only available in 41mm and 45mm sizes. A clasp like this would be a more secure solution for the Milanese Loop without compromising adjustability since the magnet used on the current version is liable to slipping, which loosens the band.

The Milanese Loop Apple Watch band was introduced alongside the original Apple Watch in 2014 as part of Apple's premium range of bands. Inspired by traditional 19th-century Milanese watch bands, it features a unique mesh design made from woven stainless steel to offer both flexibility and durability. Initially available in Silver and later in Space Black, the Milanese Loop has remained a staple of Apple's watch band lineup across all Apple Watch generations.

Apple is expected to introduce the third-generation Apple Watch SE, the Apple Watch Series 10, and a new dark color option for the Apple Watch Ultra 2 at the "It's Glowtime" event later today, so the introduction of new bands is likely. Weibo leaker known as "Instant Digital" today claimed that despite some rumors suggesting that the Apple Watch's band system could change this year, it will remain the same with compatibility carried forward.

MacRumors will have in-depth coverage of the Apple event, which kicks off at 10:00 a.m. Pacific Time, including a live blog on our website and posts via @MacRumorsLive on X. For a full rundown of everything we expect to see, be sure to check out our guide.

12 years after Apple's EarPods were introduced with the iPhone 5, the company may finally discontinue its $19 wired earbuds.

According to MacRumors contributor Aaron Perris, major U.S. retailer Target has listed all three EarPods variants (Lightning, 3.5mm, and USB-C) as "Non-Carry Forward," suggesting that they are soon to be discontinued. While it is unclear when this could occur, the timing of the news coinciding with Apple's "It's Glowtime" iPhone 16 Apple event later today suggests that the move could be imminent.

Apple's EarPods were first introduced in 2012 as the standard earphones bundled with iPhones and iPods, replacing the earlier circular earbuds. Initially, the EarPods were equipped with a standard 3.5mm headphone jack, but with the launch of the ‌iPhone‌ 7 and the introduction of AirPods in 2016, Apple started removing the headphone jack from its devices. A new version of the EarPods were released simultaneously with a Lightning connector to match the new ‌iPhone‌'s only remaining port. Last year, with the switch to USB-C on the ‌iPhone‌ 15 lineup, Apple introduced a third revision of the EarPods with a USB-C connector.

EarPods have seen a resurgence in popularity in recent years owing to their excellent microphone and low price point, so their discontinuation would likely disappoint many fans of the inexpensive earbuds.

Apple's online storefront has gone down ahead of the "It's Glowtime" Apple event taking place later today, where several new products are expected to be announced.

Apple is expected to announce the iPhone 16 and ‌iPhone 16‌ Pro, Apple Watch SE 3, Apple Watch Series 10, AirPods 4, and AirPods Max 2. The company should also announce the release dates of its next major software updates including iOS 18 and macOS Sequoia. The event's tagline, "It's Glowtime," seems to hint at Apple Intelligence's role in the event.

MacRumors will have in-depth coverage of today's Apple event, which kicks off at 10:00 a.m. Pacific Time, including a live blog on our website and posts via @MacRumorsLive on X. For a full rundown of everything we expect to see, be sure to check out our guide.

Last week, we took a look at the EVERBOOM, a recent mid-range addition to the portable speaker lineup from Logitech's Ultimate Ears brand, and today Ultimate Ears is introducing a new smallest and cheapest member of the family, the MINIROLL. Notably, it's a revival of the previous ROLL and ROLL 2 form factor that was discontinued back in 2019, but slightly smaller and with upgraded specs.

Priced at $79.99, the MINIROLL is a compact round speaker optimized for portability. It has a hard plastic rear shell and a firm polyester mesh front, and it features the traditional oversized plus and minus volume buttons that are found on the front of most Ultimate Ears speakers. A rubber-like strap spans the entire rear of speaker, with a tab that allows the top of it to be unhooked so the speaker can be attached to backpack straps, belts, leashes, cooler handles, and even small rods like tent supports.

The MINIROLL measures a little over 4 inches (105 mm) in diameter with the strap tab adding a bit in the vertical dimension, and it's around 1.9 inches (48 mm) thick, while it weighs 9.8 ounces (279 g). With an IP67 rating, the MINIROLL is highly resistant to water and dust, and it's been drop tested to a height of 1.2 meters, so it's ready for an active lifestyle out and about in the wilderness, at the pool, and elsewhere.

In addition to the prominent volume buttons, the MINIROLL includes subtle power/pairing and play/pause buttons on the left side. A short press of the power button turns the speaker on or off, while a longer press activates the Bluetooth pairing mode. The audio control button offers the typical functionality of a single press for play/pause, a double press for skipping forward, and a triple press for skipping backward. Pressing the volume buttons simultaneously will trigger the MINIROLL to speak its approximate battery level.

For charging, there's a USB-C port on the bottom of the MINIROLL, and battery life is rated at 12 hours. The speaker can be recharged in under 3 hours, but you'll have to provide your own cable.

With its small size, there's not a ton of space inside the MINIROLL, but it still features a 45.6 mm active driver and a 37.75 x 65 mm passive radiator, and it delivers directional sound at up to 85.5 dB. This isn't going to be offering large room-filling sound, but it puts out plenty of volume for personal and small-group settings.

If you need more sound, you can sync an unlimited number of MINIROLL speakers in PartyUp mode with Auracast technology, taking advantage of Bluetooth range of up to 40 meters (131 feet). A long press on the play/pause button activates PartyUp on the primary MINIROLL, broadcasting its connection and allowing other MINIROLL speakers to join with the same long press.

The MINIROLL is available to order today from Ultimate Ears and comes in four color options: Gentle Black, Majestic Blue, Revive Grey, and Calming Pink.

Note: Ultimate Ears provided MacRumors with a MINIROLL for the purposes of this news coverage. No other compensation was received. MacRumors is an affiliate partner with Ultimate Ears. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Bloomberg's Mark Gurman is sharing some last-minute predictions tonight regarding what we can expect to see at tomorrow's "It's Glowtime" Apple event, and in addition to his claim that the Apple Watch Ultra 2 only appears to be getting a new black color option with no third-generation model being introduced, he believes we will be seeing updated AirPods Max headphones.

In line with his previous reporting about the new AirPods Max, Gurman says the updated models will include improved audio performance in the form of better active noise cancellation and new adaptive audio features, while the headphones will switch from Lightning to USB-C.

Gurman previously suggested that the new ‌AirPods Max‌ might not arrive at tomorrow's event, citing a lack of product shortages for the current models at Apple, but it now appears we may see an introduction after all.

Previous reports have suggested the updated ‌AirPods Max‌ may also include some new color options, but no broader updates to the overall design are expected.

In addition to the ‌AirPods Max‌, we're also expecting a more significant update for the standard AirPods tomorrow with two new AirPods 4 models rumored, including one with active noise cancellation.

Bloomberg's Mark Gurman today said that he does not expect Apple to announce an Apple Watch Ultra 3 at its event tomorrow. Instead, he believes that Apple will introduce a black titanium color option for the Apple Watch Ultra 2.

Nearly a year ago, Apple supply chain analyst Ming-Chi Kuo was first to indicate there might not be an Apple Watch Ultra 3 this year. At the time, Kuo said the potential lack of an Apple Watch Ultra 3 this year could be partly due to Apple needing "more time to develop innovative health management features."

A black titanium casing option for the Apple Watch Ultra 2 was originally rumored to launch last year, but that never happened.

We're tracking a collection of big discounts on the M3 MacBook Pro this weekend at Best Buy and Amazon, including the match of an all-time low price on the entry-level M3 512GB 14-inch MacBook Pro at $1,299.00, down from $1,599.00.

Note: MacRumors is an affiliate partner with Best Buy and Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Across the 14-inch M3 MacBook Pro lineup you'll find $300-$350 off every model on Best Buy, with Amazon matching half of the deals. In regards to the Best Buy discounts, only one of these deals requires a My Best Buy Plus or Total membership, while all of the others are available to every customer.

If you're shopping for the 16-inch M3 MacBook Pro, you'll find $500 off every model across Best Buy and Amazon. Best Buy has the two 512GB models starting at $1,999.00 for the 18GB RAM/512GB/M3 Pro computer, and Amazon is matching these deals. For the higher capacity 1TB models, you'll only find deals available at Amazon, and they start at $2,999.00 for the 36GB RAM/1TB/M3 Max computer.

14-inch MacBook Pro

• M3 512GB - $1,299.00 ($300 off) [matched at Amazon]
• M3, 8GB, 1TB - $1,499.00 ($300 off) [matched at Amazon]
• M3, 16GB, 1TB - $1,699.00 ($300 off) [matched at Amazon]
• M3 Pro 512GB - $1,649.00 ($350 off) [My Best Buy members only]
• M3 Pro 1TB - $2,099.00 ($300 off)
• M3 Max 1TB - $2,899.00 ($300 off)

16-inch MacBook Pro

• M3 Pro, 18GB RAM, 512GB - $1,999.00 ($500 off) [matched at Amazon]
• M3 Pro, 36GB RAM, 512GB - $2,399.00 ($500 off) [matched at Amazon]
• M3 Max, 36GB RAM, 1TB - $2,999.00 ($500 off) [only at Amazon]
• M3 Max, 48GB RAM, 1TB - $3,499.00 ($500 off) [only at Amazon]

Be sure to visit our full Deals Roundup to shop for even more Apple-related products and accessories.