Apple today announced that the all-new iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max models will be available to pre-order on Friday, September 13, although at a brand new time: 5 a.m. Pacific, which is 8 a.m. Eastern.
In previous years, iPhone pre-orders had started at 12:01 a.m. Pacific Time.
iPhone 11 Pro and iPhone 11 Pro Max pricing starts at $999 and $1,099 respectively, the same prices as the iPhone XS and iPhone XS Max that they replace. The iPhone 11 starts at $699, down from $749 for the iPhone XR.
Apple's online store is back up and Apple has begun accepting pre-orders for the new 10.2-inch 7th-generation iPad and the Apple Watch Series 5.
The new 10.2-inch iPad is similar to the 9.7-inch iPad, but with a bigger display and a faster A10 Fusion chip. It comes in silver, space gray, and gold, with pricing that starts at $329.
Apple Watch Series 5 models feature an always-on display, a new Compass app and compass features for navigation improvements, and international emergency calling.
Apple Watch Series 5 models are available in aluminum, stainless steel, titanium, and ceramic, with pricing starting at $399 for the aluminum GPS models and $499 for the aluminum LTE models. Stainless steel models are priced starting at $699, titanium models are priced starting at $799, and ceramic models are priced starting at $1299. You can choose to pair an Apple Watch body with whichever band you like thanks to Apple's new "Apple Watch Studio."
Pre-orders are starting today, with the new devices set to ship out to customers on their official launch date, Friday, September 20.
Apple is continuing to sell the Apple Watch Series 3 priced starting at $199. The Apple Watch Series 4 has been discontinued.
iPhone models won't be available for pre-order today, with Apple accepting preorders for the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max on September 13 at 5:00 a.m. Pacific Time or 8:00 a.m. Eastern Time.
Apple today announced three new medical studies in partnership with leading academic and research institutions.
The studies will be available through Apple's new Research app, available as a free download in the App Store later this year.
The studies include:
- Apple Women's Health Study: In partnership with Harvard T.H. Chan School of Public Health and the NIH’s National Institute of Environmental Health Sciences (NIEHS), Apple has created the first long-term study of this scale focused on menstrual cycles and gynecological conditions. This study will inform screening and risk assessment of conditions like polycystic ovary syndrome (PCOS), infertility, osteoporosis, pregnancy and menopausal transition.
- Apple Heart and Movement Study: Apple is partnering with Brigham and Women’s Hospital and the American Heart Association on a comprehensive study of how heart rate and mobility signals — like walking pace and flights of stairs climbed — relate to hospitalizations, falls, heart health and quality of life in order to promote healthy movement and improved cardiovascular health.
- Apple Hearing Study: Alongside the University of Michigan, Apple is examining factors that impact hearing health. The Apple Hearing Health Study is the first of its kind to collect data over time in order to understand how everyday sound exposure can impact hearing. The study data will also be shared with the World Health Organization (WHO) as a contribution toward its Make Listening Safe initiative.
Apple COO Jeff Williams said the announcement "carries our commitment to health even further by engaging with participants on a larger scale than ever before."
During its iPhone 11 Pro media event today, Apple detailed a new version of the Filmic Pro camera app. The company used the app to highlight the advanced features of the iPhone 11 Pro and 11 Pro Max triple-lens camera system.
The app allows users to shoot with multiple cameras at the same time, offering twice as much coverage on the same take. A compound overlay shows primary and secondary cameras, combining front-facing and rear-facing iPhone 11 Pro cameras.
"Tangerine" director Sean Baker demoed these features, focusing on the way that the iPhone 11 Pro can replace traditional film cameras. You can read more about the all-new features coming to iPhone 11 Pro and 11 Pro Max, including the advanced camera features, in our full post.
Finally, after years of including the same-old, slower 5W charger in the box with iPhones, Apple has announced that the new iPhone 11 Pro and iPhone 11 Pro Max will ship with a faster 18W USB-C power adapter. The two higher-end models will also include a Lightning to USB-C cable in the box.
The lower-end iPhone 11, which replaces the iPhone XR, continues to ship with a 5W charger and a Lightning to USB-A cable.
Apple today announced that the all-new iPhone 11 starts at $699, down from the $749 starting price of its iPhone XR predecessor.
As a successor to the iPhone XR, the new iPhone 11 features the same 6.1-inch LCD display and overall design, but with many new features like a dual-lens 12-megapixel rear camera system with Night Mode, 12-megapixel front camera, faster A13 Bionic chip, new colors, Dolby Atmos sound, Wi-Fi 6, and more.
iPhone 11 is the next generation of iPhone, packed with great new capabilities in an incredible design, including new Ultra Wide and Wide cameras for gorgeous videos and photos, the power and ease of use of iOS 13, and A13 Bionic — the fastest chip ever in a smartphone that quickly handles the tasks that matter most to people every day. With the tight integration between hardware, software and services, the advancements in iPhone 11 bring an unparalleled user experience at an affordable price to even more customers. We think people will love it.
iPhone 11 pre-orders begin Friday, September 13 at 5 a.m. Pacific Time. Pricing starts at $699 for the 64GB model, with 128GB and 256GB storage capacities available for $749 and $849 respectively.
Apple today unveiled the iPhone 11, the successor to the iPhone XR, with a dual-lens rear camera, six new colors, Dolby Atmos sound, a faster A13 Bionic chip, and more.
Like the iPhone XR, the iPhone 11 continues to have a 6.1-inch Liquid Retina display, which is an LCD. The device features a 12-megapixel wide-angle camera and a 12-megapixel ultra-wide camera with a 120-degree field of view.
“iPhone 11 is the next generation of iPhone, packed with great new capabilities in an incredible design, including new Ultra Wide and Wide cameras for gorgeous videos and photos, the power and ease of use of iOS 13, and A13 Bionic — the fastest chip ever in a smartphone that quickly handles the tasks that matter most to people every day,” said Phil Schiller, Apple’s senior vice president of Worldwide Marketing. “With the tight integration between hardware, software and services, the advancements in iPhone 11 bring an unparalleled user experience at an affordable price to even more customers. We think people will love it.”
The iPhone 11 is rated IP68 for water resistance up to 2 meters for up to 30 minutes, and is protected against spills from common liquids like coffee and soda. Apple also touted that it was built with the "toughest glass ever in a smartphone."
Powering the device is the A13 Bionic chip, providing 20 percent faster CPU and GPU than the A12 and all-day battery life. The highlight of the iPhone 11 is a new dual-camera lens system with Ultra Wide and Wide cameras that have been deeply integrated into iOS 13. Ultra Wide captures four times more in a scene, and Apple said it is particularly good at capture landscapes or architecture.
With the Wide sensor that has 100 percent more Focus Pixels, the iPhone 11 also has a Night Mode. This results in brighter images from photos that have been taken in low-light environments. There's also Smart HDR, Deep Fusion (coming later in the fall), and an updated camera app UI.
More features include:
The new Apple-designed U1 chip uses Ultra Wideband technology, the first ever in a smartphone, for spatial awareness. With iOS 13.1 coming on September 30, AirDrop gets even better with directionally aware suggestions.
Face ID, the most secure facial authentication in a smartphone, gets up to 30 percent faster and easier to use with improved performance at varying distances and support for more angles.
Spatial audio provides an immersive surround sound experience and Dolby Atmos delivers powerful, moving audio to iPhone 11.
Gigabit-class LTE and Wi-Fi 6 allow for even faster download speeds4 and Dual SIM with eSIM.
iPhone 11 will be available to pre-order in 64GB, 128GB, and 256GB starting on Friday, September 13 at 5 a.m. PDT, at a starting price of $699. The smartphone will then launch one week later on September 20.
Apple today announced the Apple Watch Series 5, and confirmed that it would continue to sell the Apple Watch Series 3 starting at the lower price of $199.
The Apple Watch Series 3 is available in both GPS and cellular models, both of which support the new watchOS 6. It's not entirely clear right now if that means Apple is discontinuing the Series 4 model, but it's likely.
Apple's special event is underway at Steve Jobs Theater. Refresh for updates and follow our September 2019 event hub for coverage of all of Apple's announcements today.
Apple today shared the first trailer for "See," the post-apocalyptic drama series debuting on Apple TV+ on November 1.
"See" is an epic post apocalyptic drama where the world has been wiped out by a virus. There are survivors, but all of them have been rendered blind.
From the YouTube description:
In the far future, a virus has decimated humankind. Those who survived emerged blind.
Jason Momoa stars as Baba Voss, the father of twins born centuries later with the mythic ability to see—who must protect his tribe against a powerful yet desperate queen who believes it's witchcraft and wants them destroyed. Alfre Woodard also stars as Paris, Baba Voss’ spiritual leader.
The series stars Jason Momoa and Alfre Woodard.
Apple TV+ is Apple's upcoming subscription-based streaming video service, launching November 1 in over 100 countries and regions. The platform will eventually offer dozens of original TV shows and movies, such as "The Morning Show," "Dickinson," "See," "For All Mankind" and "The Elephant Queen."
Apple TV+ will be available on the Apple TV app on iPhone, iPad, Apple TV, iPod touch, Mac and other platforms, including online at tv.apple.com, for $4.99 per month with a seven-day free trial. Starting today, customers who purchase any iPhone, iPad, Apple TV, iPod touch or Mac can enjoy one year of Apple TV+ for free.
Apple today announced the Apple Watch Series 5, alongside watchOS 6. Series 5 watches feature an always-on display, meaning you won't have to rely on wrist raises to read the Apple Watch screen. There's also a built-in compass and international emergency calling as the new standout features.
The always-on display allows the time and other important information to be visible at all times. Every watch face was optimized for the new display and to preserve battery life, featuring the ability to dim the screen when your wrist is down and return to full brightness with a raise or tap.
Despite the always-on display, Apple said that the Apple Watch Series 5 still features an all-day 18-hour battery life.
“We’ve seen Apple Watch have a meaningful impact on our customers’ lives and we’re excited to deliver even more capabilities with Apple Watch Series 5 and watchOS 6,” said Jeff Williams, Apple’s chief operating officer. “The seamless integration of new hardware and software delivers an enhanced experience that makes it even easier to stay active and connected to the people and information users care about.”
There are also updated location features that provide greater navigation tools, like the built-in compass and updated Maps app. The compass app provides heading, incline, latitude, longitude, and current elevation, and it can be added as a complication to the watch face.
Series 5 cellular models include international calls to emergency services, regardless of where the device was originally purchased or if the cellular plan was activated.
The new lineup also comes with a titanium case, and returning styles include stainless steel, aluminum, and ceramic. There are also the expected Apple Watch Nike and Apple Watch Hermès models.
With a new Apple Watch comes the latest updated to watchOS, which is watchOS6, including new health and fitness features like a Cycle Tracking app for women. There's a Noise app to understand the ambient sound levels in environments such as concerts, and Activity Trends to provide a long-term view of your activity patterns.
watchOS 6 also has dynamic new watch faces like Meridian, Modular Compact, and Solar Dial. Apple is also finally letting you customize exactly which Apple Watch case and watch band you buy from the get-go with Apple Watch Studio. With this, you can pick your preferred case and band combination when you initially purchase the Apple Watch Series 5.
Apple Watch Series 5 with GPS starts at $399 while the GPS and cellular models start at $499. You can order your Series 5 device today on Apple.com, and the watches will then begin to ship on Friday, September 20. Apple has discontinued the Apple Watch Series 4 and is keeping the Series 3 around at the entry-level price of $199 for GPS and $299 for GPS and cellular.
Apple today announced that customers will be able to subscribe to and watch Apple TV+ at tv.apple.com on the web in Safari, Chrome, and Firefox.
Apple TV+ is Apple's upcoming subscription-based streaming video service, launching November 1 in over 100 countries and regions. The platform will eventually offer dozens of original TV shows and movies, such as "The Morning Show," "Dickinson," "See," "For All Mankind" and "The Elephant Queen."
Apple TV+ will be available on the Apple TV app on iPhone, iPad, Apple TV, Mac and other platforms, including online at tv.apple.com, for $4.99 per month with a seven-day free trial. Starting today, customers who purchase any iPhone, iPad, Apple TV, iPod touch, or Mac can get one year of Apple TV+ for free.
"The new iPad packs even more value into our most popular and affordable iPad model featuring a bigger 10.2-inch Retina display, support for Apple Pencil and for the first time, the full-size Smart Keyboard," said Greg Joswiak, Apple’s vice president of Product Marketing. “The new iPad was built to run iPadOS, which introduces powerful new ways to multitask, manage and mark up documents, use Apple Pencil and view more information at a glance on a redesigned Home screen. This new iPad with iPadOS takes everything people love about our most popular iPad and makes it even better for creating, learning, working and playing."
The new seventh-generation iPad comes in silver, space gray and gold finishes in 32GB and 128GB configurations. iPad starts at $329 for the Wi-Fi model and $459 for the Wi-Fi + Cellular model.
Apple's most affordable iPad, which is made from 100 percent recycled aluminum for the first time, starts shipping September 30, and orders start today.
Apple today announced that its streaming TV service, Apple TV+, will launch on November 1 for the price of $4.99 per month. The service will be available in over 100 countries and regions.
Launch shows include The Morning Show, Dickinson, See, For All Mankind, and The Elephant Queen. You'll be able to watch each show on Apple TV, iPhone, iPad, iPod touch, Mac, and more.
“With Apple TV+, we are presenting all-original stories from the best, brightest and most creative minds, and we know viewers will find their new favorite show or movie on our service,” said Zack Van Amburg, Apple’s head of Worldwide Video. “Each Apple TV+ original offers its own unique story, fresh perspective and powerful message — all meant to entertain, connect and inspire cultural conversations.”
There will be a seven day free trial, and from today if you purchase any iPhone, iPad, Apple TV, iPod touch, or Mac you'll get one year of Apple TV+ for free. Family sharing will allow up to six family members to share one subscription to the streaming TV service.
Other launch day series include Helpsters, Snoopy in Space, Ghostwriter, Servant, Truth Be Told, Little America, The Banker, and Hala. Subscribers will be able to watch these shows online and offline, ad-free, and on demand.
Starting today, users can add Apple TV+ series to their Up Next list on the Apple TV app, in order to be notified when the first episodes are available. Some shows will premiere with three episodes, and then one episode will roll out each week afterwards. Additionally, other shows will debut with full seasons at once.
Apple today announced that its subscription-based Apple Arcade gaming service will launch September 19 in over 150 countries for $4.99 per month, with a one-month free trial available. This price will apply to individuals or a family of up to six members and will likely vary outside the United States.
Apple Arcade will provide iPhone, iPad, Mac, and Apple TV users with access to a library of over 100 games, with no ads or additional in-app purchases. Read our Apple Arcade guide for more details and a preview of the games coming at launch.
Apple's "By innovation only" event at the Steve Jobs Theater at Apple Park begins at 10:00 a.m. Pacific Time, with Apple expected to show off new iPhone and Apple Watch models.
We should also be hearing about final details and release dates for Apple's upcoming software updates, including iOS and iPadOS 13, macOS Catalina, watchOS 6, and tvOS 13. Apple's services such as Apple Arcade and Apple TV+ are another likely topic for discussion, and we could see additional hardware announcements such as a 10.2-inch iPad, Apple's rumored Tile-like item tracker and an updated Apple TV.
Apple is providing a live video stream on its website, via the Apple Events app on Apple TV, on Twitter, and for the first time, on YouTube.
In addition to Apple's video stream, we will be updating this article with live blog coverage—no need to refresh—and issuing Twitter updates through our @MacRumorsLive account as the keynote unfolds.
Highlights from the event and separate news stories regarding today's announcements will go out through our @MacRumors account.
Apple's suppliers are gearing up to assemble next-generation AirPods as early as October, according to industry sources cited by DigiTimes, suggesting an updated version of the earphones could arrive in time for the holiday shopping season.
An excerpt from the report:
Apple's supply chain makers reportedly have kicked off volume production of related components for next-generation AirPods that will enable ODM production partners to begin mass assembly of the gadgets as early as October to meet year-end shopping season demand, according to supply chain sources.
Given the supply of current AirPods model still remains tight, it will remain an issue whether Apple could maintain sufficient supply of the next-generation AirPods, whose structural changes might affect yield rates at production lines, according to market watchers.
In April, noted Apple analyst Ming-Chi Kuo said two new AirPods models would likely go into mass production between the fourth quarter of 2019 and the first quarter of 2020, with Luxshare, Goertek, and Amkor serving as primary suppliers.
Kuo believes one of the new AirPods models will feature an "all-new form factor design" and a "higher price" than the second-generation AirPods, which cost $159 with a standard charging case and $199 with a wireless charging case. The other model is expected to be a more iterative update with the same pricing.
If new AirPods do launch later this year, they will likely be the more iterative pair that Kuo referred to, as Bloomberg's Mark Gurman expects the higher-priced AirPods with water resistance and noise cancelation to launch as early as 2020. It's unclear what features would be part of the iterative update.
In March, Apple released second-generation AirPods powered by an Apple-designed H1 chip, enabling hands-free "Hey Siri" functionality and up to 50 percent more talk time compared to the original AirPods. The second-generation AirPods feature the same outward design as the original.
Apple's "By innovation only" media event will be kicking off at 10:00 am Pacific Time today, and as is tradition, some MacRumors readers who can't follow the event live are interested in avoiding all of the announcements and waiting until Apple posts the recorded video of the event so as to experience it without already knowing the outcome.
For those individuals, we've posted this news story, which will be updated with a direct link to the presentation once it becomes available from Apple. No other news stories or announcements will be displayed alongside this story.
Notably, Apple is streaming today's event live on YouTube for the first time, which means a replay should be available almost immediately after the event ends, and in fact, users should be able to watch the video from the beginning even while the event is still going on, at the risk of getting a brief glimpse of the in-progress feed upon first loading the video.
Apple has also generally become quicker about making event videos available for replay on its own site over the past several years, and Apple-hosted videos are now frequently available within an hour of an event's conclusion.
Users waiting for the video to be posted are welcome to gather in the thread associated with this news story, and we ask that those who follow the events refrain from making any posts about Apple's announcements in this thread.
Update: The full keynote video is available on Apple's website as a direct link to the video file with no spoilers.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more.
