Apple today held its annual iPhone-centric event, which saw the debut of the new iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max, Apple Watch Series 5, and 10.2-inch iPad, along with new details on Apple Arcade and Apple TV+.
It took Apple just under two hours to introduce all of the new devices, but we've recapped the entire event in just seven minutes for our readers who want a no-frills but thorough overview of all of the announcements.
The new iPhone 11 ($699), which is the successor to the iPhone XR is Apple's new lower-cost flagship device, while the iPhone 11 Pro ($999) and the iPhone 11 Pro Max ($1099) are aimed at people who want the most pro features for their iPhones.
Apple added dual cameras to the iPhone 11, triple cameras to the 11 Pro, and all the new iPhones have a better TrueDepth camera system, a faster A13 chip, and tons more. The Apple Watch Series 5, meanwhile, has a new always-on display.
We've rounded up all of our coverage of today's event below, so make sure to check out everything so you don't miss any of the updates.
iPhone 11, 11 Pro, and 11 Pro Max
- Apple Unveils iPhone 11 With Dual-Lens Rear Camera, Six New Colors, Dolby Atmos, and More
- Apple Announces iPhone 11 Pro and iPhone 11 Pro Max With Triple-Lens Rear Camera and Midnight Green Color
- iPhone 11 Starts at $699, Down From $749 for iPhone XR
- New iPhone 11 and iPhone 11 Pro Models Ditch 3D Touch in Favor of Haptic Touch
- iPhone 11 Pro Models Include Faster 18W USB-C Charger and Lightning to USB-C Cable in Box
- iPhone 11 Lineup Has New 5 A.M. Pacific Pre-Order Time on Friday
- iPhone 11 and 11 Pro Available Unlocked at Launch Day, AppleCare+ Priced at $199 for 11 Pro and $149 for 11
- Apple Reveals New Night Mode Photo Feature Exclusive to iPhone 11 Series
- iPhone 11 Models Feature 'U1' Ultra Wideband Chip Amid Rumors of Apple Item-Tracking Tags
- Apple Stops Selling iPhone 7 and iPhone 7 Plus and Apple Watch Series 4 Models
- Apple's New iPhone Lineup: iPhone 11 Pro, iPhone 11, iPhone XR and iPhone 8
- Apple Rolls Out New Cases for iPhone 11, 11 Pro, and 11 Pro Max
- iPhone 11 and iPhone 11 Pro Hands-On: Much-Improved Cameras Within Unsightly Bump
Apple Watch
- Apple Announces Apple Watch Series 5 With Always-On Retina Display and New Titanium Case Option
- Apple Watch Series 3 Now Starts at $199
- Apple Online Store Back Up, Pre-Orders Launch for Apple Watch Series 5
- 'Apple Watch Studio' Offers Over 1,000 Different Band and Watch Finish Combinations
- Apple Watch Magnetic Charger to USB-C Cable Now Available in Longer 1M Size
- Apple Watch Series 5 Hands On: Always-On Display is Great, but Otherwise Not Much of an Upgrade
iPad
- Apple Unveils New Low-Cost 10.2-inch iPad Starting at $329
- Apple Online Store Back Up, Pre-Orders Launch for 10.2-inch iPad
Software
- Apple to Release iOS 13 on September 19, iOS 13.1 and iPadOS on September 30
- Apple Releasing watchOS 6 for Series 3 and Later Sept. 19, Delayed for Older Apple Watches
- Apple Releasing macOS Catalina Update in October
- Apple Seeds Golden Master Version of iOS 13 to Developers
- Apple Seeds Third Betas of iOS 13.1 and iPadOS 13.1 to Developers
- Apple Seeds of macOS Catalina Beta 8 to Developers
- Apple Seeds tvOS 13 Beta 10 to Developers
Services
- Apple Arcade to Launch September 19 for $4.99 Per Month With One-Month Free Trial
- Apple TV+ Launching November 1 for $4.99 Per Month
- Apple TV+ Will Be Available on Web in Safari, Chrome, and Firefox
- Apple Shares Trailer for 'See' Post-Apocalyptic Drama, Debuts on Apple TV+ on November 1
- Apple Offering Free Year of Apple TV+ With Purchase of iPhone, iPad, Apple TV, iPod Touch or Mac
Other Announcements
- What Didn't Launch Today: Apple Tags, 16-Inch MacBook Pro, New iPad Pro Models
- New 'Filmic Pro' App Coming to iOS App Store Later This Year
- Apple Launching 'Research' App Later This Year With New Heart, Hearing, and Women's Health Studies
Apple's Videos
Apple shared several videos during its keynote event highlighting new products. We've embedded them below for those who missed seeing the event live.
While Apple live streamed the event on YouTube, the full video isn't available on the site this time. It is, however, watchable on Apple's Event website.
Apple is accepting pre-orders for the new Apple Watch Series 5 and 10.2-inch iPad today, while pre-orders for the new iPhone 11 and iPhone 11 Pro will go live on September 13 at 5:00 a.m. Pacific Time.
All of the new devices will start shipping out to customers on Friday, September 20.
Related Roundups: iPhone 11, iPhone 11 Pro
Tag: September 2019 event
Buyer's Guide: iPhone 11 (Neutral), iPhone 11 Pro (Neutral)
Top Stories
Apple Acquires Weather App Dark Sky
Apple has acquired weather app Dark Sky, Dark Sky's developers announced today. Dark Sky is one of the most popular weather apps on the App Store, known for its accuracy and storm warnings.
Our goal has always been to provide the world with the best weather information possible, to help as many people as we can stay dry and safe, and to do so in a way that respects your privacy.
There is no ...
Apple's 2020 MacBook Air vs. 2020 iPad Pro
Apple in March updated both the MacBook Air and the iPad Pro, and with the iPad Pro increasingly positioned as a computer replacement, we thought we'd compare both new machines to see how they measure up and which one might be a better buy depending on user needs.
Subscribe to the MacRumors YouTube channel for more videos. We're comparing the base model 12.9-inch iPad Pro and the base model...
Zoom Accused of Misleading Users With 'End-to-End Encryption' Claims Amid Other Security Issues [Updated]
Zoom is facing fresh scrutiny today following a report that the videoconferencing app's encryption claims are misleading.
Zoom states on its website and in its security white paper that the app supports end-to-end encryption, a term that refers to a way of protecting user content so that the company has no access to it whatsoever.
However, an investigation by The Intercept reveals that...
Case for Upcoming Low-Cost iPhone Shows Up at Best Buy With Alleged April 5 Stock Date
Apple has a new low-cost iPhone in the works, which is supposed to be launching sometime in the first half of 2020. Given the ongoing situation in the United States and other countries, it's been unclear if the device is going to launch within the planned timeline, but there are signs that it could be coming soon.
We started seeing cases for the new low-cost iPhone back in early February,...
Apple Adding Some 2013 and 2014 MacBook Air and MacBook Pro Models to Vintage Products List at End of April
In an internal memo obtained by MacRumors, Apple has indicated that the following 2013 and 2014 models of the MacBook Air and MacBook Pro will be added to its vintage and obsolete products list on April 30:MacBook Air (11-inch, Mid 2013)
MacBook Air (13-inch, Mid 2013)
MacBook Air (11-inch, Early 2014)
MacBook Air (13-inch, Early 2014)
MacBook Pro (13-inch, Mid 2014)Apple defines vintage...
AirTags Referenced in New Apple Support Video
Apple has accidentally referenced its widely rumored AirTags item tracking tags in a video that it uploaded to its Apple Support channel on YouTube today. The video was first spotted by the blog Appleosophy and has quickly been removed.
The video was titled "How to erase your iPhone." AirTags were mentioned in Settings > Apple ID > Find My > Find My iPhone under Enable Offline Finding, with...
Testing Brydge's New Pro+ Keyboard With Trackpad for iPad Pro
Well ahead of when Apple introduced trackpad support in iOS 13.4, Brydge announced an iPad Pro keyboard with a built-in multi-touch trackpad. We have one of Brydge's new Pro+ keyboards on hand, and thought we'd check it out to see how it works with Apple's new 2020 iPad Pro models.
Subscribe to the MacRumors YouTube channel for more videos. The Brydge Pro+ keyboard is similar in design to...
Intel Unveils 10th-Gen Processors Suitable for Next 16-Inch MacBook Pro With Wi-Fi 6 and Turbo Boost Speeds Above 5GHz
Intel today announced the launch of its latest 10th-generation Core processors for high-end notebooks, potentially including the next 16-inch MacBook Pro. The batch of 45W chips, part of the Comet Lake family, are built on Intel's 14nm++ architecture.
The new H-series chips have the same base clock speeds as the 9th-generation chips in the current 16-inch MacBook Pro, but Turbo Boost speeds...
Apple's Work on New Upcoming Products Progressing Normally as Employees Adjust to Telecommuting
Apple's development of upcoming products is progressing as usual despite the fact that Apple employees around the world are working from home, according to a new report today out from Bloomberg.
Apple is still working on new versions of the HomePod, Apple TV, MacBook Pro, budget iPads, Apple Watch, iPhone, and iMac, all of which could be released "as early as later this year" and have been...
2020 iPad Pro May Not Have a U1 Ultra Wideband Chip After All
While it was previously reported that all 2020 iPad Pro models feature the same Apple-designed U1 chip as the iPhone 11 lineup, enabling Ultra Wideband support, we have compiled evidence to suggest that this may not be the case.
As a reminder, Apple's tech specs for the iPhone 11 and iPhone 11 Pro list an Ultra Wideband chip for spatial awareness, but the chip is not mentioned in Apple's...
Top Rated Comments
(View all)I think they forgot the innovation part. New/more camera sensors aren't exactly what consumers are asking for...
Aside from lower price points with smart phones, what else are consumers ‘asking’ for that you’re inferring should be innovative?
A phone without bump, which has a grip, even without case.A phone that fits in your pocket and is cheap, aka a successor to the SE, something like a scaled down XR.
A watch that only needs to be recharged every other day. And/or a watch that's significantly thinner.