Apple today seeded the second beta of an upcoming watchOS 4.3.1 update to developers for testing purposes, two weeks after releasing the first watchOS 4.3.1 beta and three weeks after releasing watchOS 4.3.
Once the proper configuration profile has been installed from the Apple Developer Center, the new watchOS 4.3.1 beta can be downloaded through the dedicated Apple Watch app on the iPhone by going to General --> Software update.
To install the update, the Apple Watch needs to have at least 50 percent battery, it must be placed on the charger, and it has to be in range of the iPhone.
Shortly before watchOS 4.3.1 was introduced, Apple stopped allowing developers to update Apple Watch apps built on the original watchOS 1 SDK. In watchOS 4.3.1, there's an alert when launching a watchOS 1 app that warns that the app may not be compatible with future versions of watchOS. This suggests Apple may drop support for watchOS 1 apps entirely in the future, just as it did with support for 32-bit iOS apps in iOS 11.
Code hidden within watchOS 4.3.1 suggests Apple is working on introducing support for custom third-party watch faces, but this is likely a feature that would be introduced as part of a major watchOS 5 update rather than through watchOS 4.3.1.
There were no other new features discovered in watchOS 4.3.1, which is unsurprising as this is a minor 4.x.x update. It's likely this update focuses primarily on bug fixes to address issues discovered since the release of watchOS 4.3.
Apple does not provide detailed release notes for watchOS, so we may not know what's included in the update until it sees a public release.
Designed for the fourth and fifth-generation Apple TV models, the new tvOS 11.4 developer beta can be downloaded onto the Apple TV via a profile that's installed using Xcode.
tvOS 11.4, paired with iOS 11.4, reintroduces AirPlay 2 features that were present in early tvOS and iOS 11.3 betas but were removed ahead of release. With AirPlay 2, the same audio content can be played on multiple devices (like the Apple TV) throughout your home. After installing iOS 11.4 and tvOS 11.4, the Apple TV will once again be listed in the Home app.
There were no other new features discovered in the first tvOS 11.4 update, and it's likely it focuses on bug fixes and other small improvements. Apple's tvOS updates have historically been minor in scale, and we may not find any other new additions.
We'll update this post should new features be introduced in the second beta of tvOS 11.4.
Apple today seeded the second beta of an upcoming iOS 11.4 update to developers, two weeks after releasing the first beta and three weeks after releasing iOS 11.3, a major update that introduced several new features.
Registered developers can download the new iOS 11.4 beta from Apple's Developer Center or over-the-air once the proper configuration profile has been installed from the Developer Center.
The iOS 11.4 update introduces a new ClassKit framework for educational institutions, which will support new features announced at Apple's March 27 event.
For standard users, the iOS 11.4 update adds features that were originally present in the iOS 11.3 beta but removed ahead of release. It includes support for Messages on iCloud, designed to store your iMessages in iCloud and sync them across devices.
There's also support for AirPlay 2 features, with the Apple TV once again available in the Home app. With AirPlay 2, the same audio content can be played in multiple rooms. On the HomePod, there are signs of support for stereo sound, but stereo sound is not currently available as it requires 11.4 HomePod software not available for developers.
iOS 11.3, the previous update, introduces a new Battery Health feature for monitoring the status of your iPhone's battery, Business Chat for iMessage, which lets you communicate with companies directly in the Messages app, ARKit 1.5 with augmented reality improvements, new Animoji on iPhone X, Health Records from participating medical providers, and more.
Update: Mentions of the non-functional HomePod stereo pairing feature have been removed in iOS 11.4 beta 2, and Apple has added a new (PRODUCT)RED wallpaper for the iPhone 8 and iPhone 8 Plus.
Last November a new streaming TV service called "Philo" was announced, aimed at providing a much cheaper monthly cost for users by cutting out all sports-related content. Starting at $16 per month, subscribers can stream 37 entertainment networks on multiple devices including iPhone, MacBook, Roku, smart TVs, and more.
At the time of its announcement the company said a Philo app would be coming to Apple TV, and now CEO Andrew McCollum has confirmed that the Apple TV app for Philo will be launching this summer (via CNET).
Philo for iOS
Alongside the launch window for the Apple TV app, McCollum revealed that the service will also allow subscribers to unlock the streaming apps for TV networks included in their Philo subscription. Much like DirecTV Now, this means that if users pay to stream a channel like AMC on Philo, they can use their Philo log-in within the AMC app to access paywalled content.
This will be a bonus for Apple TV owners, since most over-the-top live TV streaming services don't support Apple's TV app, but many individual network apps do.
The live-TV streaming company will work on Apple TV and Amazon Fire TV devices this summer, CEO Andrew McCollum said last week. An Android mobile app is next on the roadmap.
In addition, you'll be able to do more with your Philo account. The company is unlocking the streaming apps for the TV networks included in a customer's subscription. That means if you pay for Philo's $16-a-month bundle of cable channels, you'll be able to access the paywalled apps for channels like AMC, Nickelodeon, Discovery Channel and History.
Philo's $16/month tier provides access to 37 channels, including A&E, AMC, BBC America, Lifetime, TLC, Travel Channel, and VH1. There's also a $20/month option that increases the channel count to 46, adding in options like Logo and Nicktoons. Philo's entertainment-focused lineup lacks sports, live news, major broadcast networks, and local channels -- all of which help lower the monthly cost of the service.
On the channels offered by Philo, subscribers can record live TV and set recordings on future episodes to watch later, with space lasting for 30 days. In terms of streaming, Philo lets users stream on up to three screens at once in HD.
Comparatively, rivals like Sling TV start at $20/month for about 25 channels, DirecTV Now starts at $35/month for about 60 channels, Hulu with Live TV starts at $40/month for about 50 channels, and PlayStation Vue starts at $40/month for about 45 channels. All of these services include sports or have an option to add on sports content for an additional monthly cost.
ESPN itself has launched its own over-the-top streaming package called ESPN+, focusing on live sports, original shows and films, studio programs, and an on-demand library of content. ESPN+ costs subscribers $4.99/month or $49.99/year, and is pitched as a companion service to other ESPN channels and cable packages since it lacks some major live TV content, like games in the NFL and NBA.
Amazon appears to have gained an edge over Apple in deals with smart home builders, according to The Information.
The paywalled report claims that an increasing number of home builders have agreed to partnerships with Amazon to build homes with preinstalled Alexa-enabled accessories, rather than HomeKit-based products from Apple.
Last year, for example, Amazon reportedly struck a large-scale deal with Lennar, one of the biggest home builders in the United States. Lennar first had a partnership with Apple in 2016, but the company is "prioritizing Amazon now."
As part of its deal, Lennar gets access to Amazon's growing army of so-called Amazon experts, the company's in-home service team, to go around to every new homeowner and make sure their smart home is hooked up. Every new Lennar home comes with Echo Dot speakers and Echo Show displays to connect with Alexa, as well as a suite of connected doorbells, locks, light switches and thermostat.
A few other builders, such as Arizona-based Meritage Homes and Shea Homes, also said they considered Apple but opted for Amazon.
"Apple is closed source about what will talk to their system, so we shied away from it," said CR Herro, a vice president with Arizona-based Meritage Homes. "I don't want to restrict what I think the future could be because I have no idea what it will be."
The report claims that Apple requiring accessory makers to install an authentication chip for HomeKit compatibility has "significantly limited the number of new devices getting to market," but that is no longer the case, as iOS 11.3 introduced software-based authentication for accessories to interface with HomeKit.
Meanwhile, some builders believe there is a downside in allowing Amazon to embed a network of Alexa-powered devices that can collect data into homes, ranging from privacy concerns to competitive reasons.
Startup home builder Kasita, for instance, thinks these traditional players are giving up a huge amount of business by linking up with Amazon. Kasita uses Alexa devices for performing voice control in its "micro homes," but tries to maintain its relationship with the consumer by providing its own app and wants to offer its own services to consumers in the future.
"Amazon owns you when you buy anything online," said Jeff Wilson, founder and chairman of Kasita. "Do you really want them owning home experiences?"
While new homes are estimated to account for only about 10 percent of residential home sales in the United States, Apple believes the best way to introduce homeowners to HomeKit is from the get-go.
"We want to bring home automation to the mainstream," said Greg Joswiak, a marketing executive at Apple, in an interview with Bloomberg. "The best place to start is at the beginning, when a house is just being created."
Apple's latest entry in its online Machine Learning Journal focuses on the personalization process that users partake in when activating "Hey Siri" features on iOS devices. Across all Apple products, "Hey Siri" invokes the company's AI assistant, and can be followed up by questions like "How is the weather?" or "Message Dad I'm on my way."
"Hey Siri" was introduced in iOS 8 on the iPhone 6, and at that time it could only be used while the iPhone was charging. Afterwards, the trigger phrase could be used at all times thanks to a low-power and always-on processor that fueled the iPhone and iPad's ability to continuously listen for "Hey Siri."
In the new Machine Learning Journal entry, Apple's Siri team breaks down its technical approach to the development of a "speaker recognition system." The team created deep neural networks and "set the stage for improvements" in future iterations of Siri, all motivated by the goal of creating "on-device personalization" for users.
Apple's team says that "Hey Siri" as a phrase was chosen because of its "natural" phrasing, and described three scenarios where unintended activations prove troubling for "Hey Siri" functionality. These include "when the primary users says a similar phrase," "when other users say "Hey Siri"," and "when other users say a similar phrase." According to the team, the last scenario is "the most annoying false activation of all."
To lessen these accidental activations of Siri, Apple leverages techniques from the field of speaker recognition. Importantly, the Siri team says that it is focused on "who is speaking" and less on "what was spoken."
The overall goal of speaker recognition (SR) is to ascertain the identity of a person using his or her voice. We are interested in “who is speaking,” as opposed to the problem of speech recognition, which aims to ascertain “what was spoken.” SR performed using a phrase known a priori, such as “Hey Siri,” is often referred to as text-dependent SR; otherwise, the problem is known as text-independent SR.
The journal entry then goes into how users enroll in a personalized "Hey Siri" process using explicit and implicit enrollment. Explicit begins the minute that users speak the trigger phrase a few times, but implicit is "created over a period of time" and made during "real-world situations."
The Siri team says that the remaining challenges faced by speaker recognition is figuring out how to get quality performance in reverberant (large room) and noisy (car) environments. You can check out the full Machine Learning Journal entry on "Hey Siri" right here.
Since it began last summer, Apple has shared numerous entries in its Machine Learning Journal about complex topics, which have already included "Hey Siri", face detection, and more. All past entries can be seen on Apple.com.
Tony Fadell, who was instrumental to the creation of the iPod, believes Apple should tackle the issue of smartphone addiction.
Tony Fadell, second from the left, alongside Steve Jobs and other Apple executives following the original iPhone announcement in 2007
In an editorial with Wired UK, the former Senior Vice President of the iPod division said Apple can solve the problem at the software level by "empowering users to understand more about how they use their devices."
"To do this, it should let people track their digital activity in detail and across all devices," said Fadell. "You should be able to see exactly how you spend your time and, if you wish, moderate your behavior accordingly."
Fadell said his solution would essentially be like a digital scale to monitor time spent in apps, web browsing, and other tasks:
We need a "scale" for our digital weight, like we have for our physical weight. Our digital consumption data could look like a calendar with our historical activity. It should be itemized like a credit-card bill, so people can easily see how much time they spend each day on email, for example, or scrolling through posts. Imagine it's like a health app which tracks metrics such as step count, heart rate, and sleep quality.
He added that Apple could also let users set their device to a "listen-only" or "read-only" mode, but it's unclear how this would differ from Apple's existing Do Not Disturb mode, which can be enabled when an iPhone is locked or unlocked.
Fadell believes Apple is "particularly well-placed to tackle this problem," and that implementing these tools wouldn't be difficult.
Fortunately, it appears that Apple is already working on improved parental controls similar to what Fadell outlined. More specifically, Bloomberg News reported that iOS 12 will feature "new features for parents to better monitor how long apps are being used for by kids and their overall screen time."
In January, Apple confirmed it is working on "even more robust" parental controls following pressure from investors to do more to curb smartphone addiction. The new controls would likely extend to the Mac and other devices.
Fadell's editorial was first published in the May-June issue of WIRED magazine, as part of a series of articles about "Apple's next move."
Duncan Sinfield says that piloting his drones over Apple Park has become increasingly difficult in the past few weeks, and that he believes it's "only a matter of time until the campus becomes shut-off to drones completely." Sinfield's comment on Apple Park security comes in the text description of a new video that he uploaded today, where he talks about the response that he's been getting to drone piloting over the campus.
The drone videographer says that security "generally responds" to his precise takeoff location "in 10 minutes or less." He speculates that Apple has set up a geofence of some kind and that the company could be tracking all drone flights near the campus in an effort to lower the amount of eyes on Apple Park. He further guesses that Apple might be using technology from a company like Dedrone, which describes itself as "the airspace security platform that detects, classifies, and mitigates all drone threats."
This is an extended length video, it's only a matter of time until the campus becomes shut-off to drones completely... with a geo-fence, or something similar. Security at Apple Park generally responds in two white Prius's to my precise take-off locations in 10 minutes or less. While this is speculation, my instincts tell me that Apple is tracking all drones in the vicinity of the campus with sophisticated radio frequency technology from companies such as DeDrone (a San Francisco-based aerospace security company).
As always, I respect all requests by Apple Security to land my drone and leave the area when asked to do so. They are always asking if I'm an Apple employee too. So to all of the Apple Employees watching (and reading), don't fly your drones over The Park, it's frowned upon!
Last summer, multiple reports emerged about Apple Park security's first efforts at stopping drone pilots from accessing the airspace above the campus. Despite those attempts, drone update videos have been consistently uploaded to YouTube by multiple videographers, including Sinfield and Matthew Roberts. Apple Park's latest stance on drones appears to be a bit more strict this time around, and follows a recently leaked memo from the company that warned employees against leaking details about future devices to the media.
Besides the security-focused topic of the description, Sinfield's video today is an extended update providing the usual coverage of Apple Park. The campus looks essentially complete except for a few remaining dirt mounds and empty landscaping areas outside of the main spaceship building and near the Steve Jobs Theater. Apple Park has become increasingly busy since more employees began moving in earlier this year, with the campus providing a backdrop for executive interviews as well as housing CEO Tim Cook's own office.
In another drone video posted back in February, Matthew Roberts captured a drone that malfunctioned and crashed among the solar panels covering the roof of Apple Park.
Apple's next Activity Challenge for Apple Watch wearers will be centered around Earth Day this Sunday, April 22, with notifications that should begin appearing on Friday, April 20. The Earth Day Challenge requires you to do any workout for 30 minutes or more on April 22, and record your activity within the Workout watchOS app or any other app that adds workouts to the Health iOS app.
As is tradition with Activity Challenges, once you complete this feat on Earth Day then Apple will grant you a new achievement badge within the Activity app on iPhone, as well as various iMessage stickers that you can use to decorate your messages to friends and family members. 2018 marks the second year Apple has launched an Earth Day-specific Activity Challenge, and its goal is the same as it was in 2017.
Apple will be celebrating Earth Day a variety of ways this upcoming week, with employees in retail stores again wearing green shirts instead of traditional navy blue as a way to mark the annual environmental-focused event. In the past, Apple has marked Earth Day by adding a green leaf accent to the Apple logos of its retail stores, and shared Earth Day videos, Apple Music playlists, and featured apps in the App Store.
For Activity Challenges, this is the fourth one in 2018, following a Ring In The New Year Challenge in January, Heart Month Challenge in February, and International Women's Day Challenge in March. If Apple keeps following its annual Activity Challenge schedule, the next physical trial for Apple Watch owners will take place around Mother's Day in May.
Samsung will begin manufacturing OLED displays for a new iPhone X and iPhone X Plus next month, according to Taiwan's Economic Daily News.
Mockup of iPhone X and iPhone X Plus alongside iPhone 7 Plus via Reddit user SpaceKonk
The report claims Samsung will restart its production line in May, with plans to double its production capacity in June. The timeline appears to be slightly ahead of schedule, as it was supposedly believed that Samsung would not begin production until the end of June, or the beginning of the third quarter.
The report is a good sign that Apple's widely rumored trio of 2018 smartphones will be released simultaneously, including a new iPhone X, a larger iPhone X Plus, and a mid-range LCD model with Face ID. The new smartphone lineup will likely be announced in early September and available to order later in the month.
This would contrast with Apple's staggered release of the iPhone 8, iPhone 8 Plus, and iPhone X last year. While all three models were unveiled in September, iPhone 8 and iPhone 8 Plus pre-orders began September 15, while iPhone X pre-orders didn't begin until October 27, nearly a month and a half later.
The delayed launch of the iPhone X was attributed to reported production challenges with the TrueDepth camera system powering Face ID. Those issues have since been resolved, and shouldn't have any effect on the 2018 launch.
All in all, getting your hands on Apple's flagship new smartphone may be quicker and easier this fall. But, as with any iPhone launch, pre-order availability will likely be limited, so early adopters will probably still need to act fast.
MacRumors and Twelve South have partnered up again this week, offering our readers the chance to get the accessory maker's HiRise Duet charging stand for $30 off its original price of $119.99. The HiRise Duet is a combination charging stand that supports both the iPhone and Apple Watch, with an integrated Lightning charger for iPhone and iPad, as well as a Magnetic Charging Disc for the Apple Watch, all of which are powered by a single AC cable.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
To get the discount, head over to Twelve South's official Amazon page for the HiRise Duet, add the dock to your cart, and enter the promo code 30DUET during checkout. For Amazon Prime members with free two-day shipping, this marks the stand down to $89.99 from $119.99, excluding tax. The MacRumors exclusive HiRise Duet code will run through Saturday, April 28, so be sure to take advantage of the deal before that date if you're interested. Twelve South notes that this is the largest discount it has ever offered on the HiRise Duet.
In other deals happening today, Best Buy is discounting both the Nest Learning Thermostat and lower-cost Nest Thermostat E, but only for My Best Buy members. If you have an account, you can get the third-generation Nest Learning Thermostat for $199.99, down from $249.99, and the Nest Thermostat E for $139.00, down from $169.00. Best Buy's sale prices are some of the best deals online for Nest's thermostats this week, coming in about $10 to $20 cheaper than Amazon and Walmart.
Also notable is Belkin's first discount on the Boost Up Wireless Charging Pad, compatible with Apple's iPhone X, 8, and 8 Plus. United States users can get the Qi mat for 20 percent off through May 12, with the accessory priced at $47.99, down from $59.99. Sales on the device are also hitting Amazon, where Belkin's official store has the Boost Up mat for $44.99 as of writing. Belkin's Qi accessory was one of the devices promoted by Apple following the debut of the new iPhones last year, along with Mophie, but on Apple.com the Boost Up device remains $59.95.
For more information on the latest sales happening this week -- including $200 off select MacBook Pro models at Best Buy -- be sure to visit our full Deals Roundup.
Apple may be considering allowing third-party developers to create custom Apple Watch faces, if a line of code discovered in the latest watchOS beta is anything to go by.
Historically, Apple has resisted allowing third-party developers to create and release custom watch faces for Apple Watch, instead electing to add to its stock options for watch faces in successive iterations of the device's operating system, such as the Siri and kaleidoscope watch faces introduced in watchOS 4.
However, a log message in watchOS 4.3.1 beta, unearthed by 9to5Mac, suggests Apple may be considering the possibility in a future version of Apple Watch software. As part of its NanoTimeKit framework which provides developer access to watch face components, the beta includes references to a currently inactive developer tools server that will likely allow communication with Xcode on macOS.
Within this portion of code is a log message that reads: "This is where the 3rd party face config bundle generation would happen."
Image via 9to5Mac
Whether or not Apple decides to implement the missing feature for watchOS 5 or in a later version is unknown, but the mere mention of third-party face configuration will likely be cause for hope for anyone longing for additional personalization beyond the existing color-adjustable stock options, custom "Photo" watch face, and accompanying third-party watch complications.
On the other hand, any such hope could prove misplaced given Apple's traditional reluctance to open up the most outward-facing aspects of its operating systems to third parties (such as the lock and home screens in iOS, for example). Apple imposes strict limits on changes to major interface elements out of a concern that they guarantee a high level of usability, stability and security, and it's hard to imagine the company casting aside those principles.
It's worth noting that Apple tends to reject third-party Apple Watch apps that closely duplicate existing functions, as per its developer guidelines, although whether watch faces would come under this provision remains unclear. At any rate, while Apple welcomes "creative ways of expressing time as an app interface", currently it does not allow apps that look like watch faces.
Meanwhile, rival smartwatch operating systems like FitbitOS and Wear OS have allowed users to install third-party watch faces on their devices for some time, but the design and usability standard on offer is highly variable and Apple isn't likely to warm to the idea unless it can enforce a consistent means of quality control.
Best Buy is continuing its string of sales this spring with a new offer focused on the MacBook Pro today, which will last until next weekend. The focus of the new sale is Apple's latest MacBook Pro, with discounts of up to $200 off select 13-inch models (or up to $250 off for students and parents of students).
Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
MacBook Pro - Save up to $200 or more / as low as $1,149.99 ($1,099.99 with Student Deals)
Best Buy is also currently running a special iPhone 7 and iPhone 6s deal that offers $150 off when purchased on an installment plan from AT&T, Verizon, or Sprint. The discounts bring the total cost down to $520 for iPhone 7 Plus, $400 for iPhone 7, $400 for iPhone 6s Plus, or $300 for iPhone 6s.
Additionally, if you're looking to trade in an old iPad for some credit, the retailer is still offering a minimum $125 Best Buy gift card with the trade-in of select iPad, iPad mini, iPad Air, and iPad Pro models. Best Buy debuted the in-store offer as a chance for customers to upgrade to Apple's new sixth-generation iPad at a discount.
Head over to our full Deals Roundup for more details on the latest sales happening this week.
Apple will repair select Apple Watch Series 2 models that do not power on or have a swollen battery free of charge as part of a new service policy.
An original Apple Watch with an expanded battery via Apple Support Communities
"Apple has determined that under certain conditions, some Apple Watch Series 2 devices may not power on or they may experience an expanded battery," wrote Apple, in an internal document distributed to Apple Stores and Apple Authorized Service Providers on Friday and subsequently obtained by MacRumors.
"Apple will service eligible devices free of charge," according to the document, numbered SN4534 in Apple's internal GSX portal. "Apple will authorize coverage for eligible devices for three years after the original date of purchase."
The policy was issued in at least the United States, Canada, Mexico, and Europe, so it is likely a worldwide initiative where service providers are available.
A swollen battery can prevent an Apple Watch from powering on or cause the display to burst open. Photos of the issue have been shared by customers in the Apple Support Communities and MacRumors forums in recent months, but the majority of the incidents are first-generation models released in 2015.
Eligibility is limited to any 42mm-sized Apple Watch Series 2 models, including Sport, Edition, Hermès, and Nike+ variants, pending a visual-mechanical inspection, according to a companion document numbered OP1977. The warranty status of the Apple Watch does not affect coverage, the document states.
This new policy does not apply to the original Apple Watch, Series 1 and Series 3 models, or any 38mm model. A few years ago, however, Apple enacted a similar policy for original Apple Watch models with swollen or expanded batteries that offers free repairs within three years of the original date of purchase.
Affected customers can visit the Contact Apple Support page, select Apple Watch → Battery, Power, and Charging → Bring in for Repair to schedule an appointment with the Genius Bar at an Apple Store or at an Apple Authorized Service Provider. There are also options to contact Apple advisors by phone or online chat. Battery replacements are completed at an off-site Apple Repair Center.
Apple advises customers inquiring about a refund for a previous Apple Watch Series 2 battery replacement to contact its support advisors.
Apple has not announced this policy publicly as it does with some of its other repair programs, but MacRumors has verified the internal document's authenticity with multiple sources. However, outside of our control, some Apple employees advise customers that no such policy exists. In these cases, our only advice is to keep trying or escalate the case to a senior advisor if possible.
Apple early this week introduced new (PRODUCT)RED iPhone 8 and 8 Plus models, which officially launched today. As of this morning, the new (PRODUCT)RED iPhone devices are available for purchase in Apple retail stores, and the first (PRODUCT)RED orders have been delivered to customers.
We got our hands on one of the new candy Apple-colored devices to check out how the new bright red shade looks with a glass body, and, as is no surprise, it's gorgeous.
Apple in 2017 introduced (PRODUCT)RED iPhone 7 and iPhone 7 Plus models, but those devices paired an aluminum shell with a white front plate. 2018's (PRODUCT)RED options are arguably more attractive with a glossy red glass backplate, a red aluminum shell, and a black faceplate for the first time.
The red and black combo is undeniably attractive, and the iPhone 8's glass body looks fantastic with such a bright red shade. Other than the new color, though, the (PRODUCT)RED iPhone 8 and 8 Plus are identical to existing iPhone 8 and iPhone 8 Plus models introduced back in September.
Apple's (PRODUCT)RED iPhone 8 and iPhone 8 Plus are priced the same as other iPhone 8 models, with Apple charging $699 for the 64GB iPhone 8, $849 for the 256GB iPhone 8, $799 for the 64GB iPhone 8 Plus, and $949 for the 256GB iPhone 8 Plus.
Ahead of the unveiling of the 2018 (PRODUCT)RED devices, there were rumors suggesting Apple might also debut a (PRODUCT)RED iPhone X, but no red iPhone X materialized. Instead, Apple introduced a new (PRODUCT)RED Leather Folio for the iPhone X, which is nice looking but somewhat of a disappointment compared to the new iPhone 8 and iPhone 8 Plus.
Given how nice a bright, colorful red shade looks when paired with a glass body, we're hoping Apple plans to expand to other colors in the iPhone lineup in the future. What do you think of the new (PRODUCT)RED iPhone 8 and 8 Plus? Let us know in the comments.
Apple appears to have designed a gold iPhone X, according to documents filed with the United States Federal Communications Commission.
When releasing a new device, smartphone companies must share details with the FCC, which Apple did for the iPhone X in September of 2017. In the document, Apple appears to have used an iPhone X in a gold colorway that was not ultimately released.
The document in question, which again, was filed back in September, includes several images of a gold iPhone X from multiple angles to outline included features and the device's dimensions. The gold shade of the iPhone X appears to be similar to the gold color of the iPhone 8 and iPhone 8 Plus.
Other documents indicate Apple had prepared its FCC filing in July, suggesting the photos were taken as much as several months ahead of the iPhone X unveiling in September. While many of the documents in the filing were available soon after submission, external photos and other sensitive details were subject to a six-month confidentiality clause that only recently expired.
Given the timing of the document, it's likely Apple planned on releasing the iPhone X in three colors - gold, silver, and space gray - but was ultimately forced to shelve the gold color option ahead of release due to production issues.
Prior to the launch of the iPhone X, most rumors did indeed suggest it would come in three colors. KGI Securities analyst Ming-Chi Kuo, for example, said that Apple was experiencing problems manufacturing a "Blush Gold" iPhone X, and he suggested in September that the gold version could go on sale at a later date to give Apple time to work out the problems.
It's possible that the stainless steel frame of the gold device was causing issues, as Apple was able to release the iPhone 8 - which uses an aluminum frame - in gold. Whatever the reason, Apple ended up only launching the iPhone X in silver and space gray.
It is not clear if Apple still has plans to debut a gold iPhone X, but recent rumors have speculated that Apple may be aiming to introduce the new color in an effort to boost mid-year sales of the device. If that is the plan, it could perhaps make a debut at the Worldwide Developers Conference.
It would have been logical to introduce the new shade alongside new spring Apple Watch bands or alongside the recently announced (PRODUCT)RED iPhone 8 and 8 Plus, so it's also possible that Apple is going to hold off on debuting the new color.
Provided manufacturing issues have been worked out by this point, we could see Apple's 2018 iPhone lineup in the traditional gold, silver, and space gray options, regardless of whether or not Apple releases a gold iPhone X ahead of when those devices debut in September.
For this week's giveaway, we've teamed up with Casetify to offer MacRumors readers a chance to win a high-quality Leather Case for the iPhone X, iPhone 8, or iPhone 8 Plus.
Casetify is well-known for its range of fun customizable cases for iOS devices, but the company also makes several simple, stylish, cases with a more traditional design, like the Leather Case.
The Leather Case is made for the iPhone X, iPhone 8, and iPhone 8 Plus, and it comes in two variations: the standard Leather Snap Case for $49 and a Leather Card Case, able to hold a few credit cards, for $59.
Available in Black, Sand, or Cherry, Casetify says its Leather Case is made by hand from a fine Italian leather sourced from top quality tanneries with careful stitching and attention to detail. The case is slim in design and does not add a lot of bulk to Apple's flagship iPhone lineup.
The Leather Case covers the side buttons of the iPhone, while leaving the mute switch open. There's also a cutout for the camera on the back, and the Lightning port at the bottom is left open and accessible.
A small lip at the front of the case keeps the display of the iPhone safe when it's placed facedown, and the leather material the case is made from adds grip.
Casetify's Leather Snap Case features a smooth back, while the Leather Card Case can accommodate a few credit cards, a driver's license, or a bit of cash, and there's an option to have the cases monogrammed with your initials in multiple colors.
All of Casetify's cases are compatible with wireless charging, so these cases will work with Qi-based wireless charging accessories.
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Apple recently posted a "lengthy" cautionary memo on its internal website that uses aggressive scare tactics to warn employees against leaking details about future products to the media, reports Bloomberg.
In 2017, Apple said it caught 29 leakers and that 12 of those people were arrested. "These people not only lose their jobs, they can face extreme difficulty finding employment elsewhere," the company said in the memo.
The memo details several instances where sensitive data had been leaked to the media, such as the leaked iOS 11 GM, which divulged details on the iPhone X, and meetings where Craig Federighi detailed delays to planned functionality in iOS 12 to focus on improving existing features. The employees who leaked this info were caught and fired, said Apple.
It also warns Apple employees against befriending members of the press, analysts, and bloggers and "getting played."
Apple told employees that leaking information about an unreleased product can impact sales of current models, lead to fewer sales when the product is released, and give competitors more time to mimic product features. "We want the chance to tell our customers why the product is great, and not have that done poorly by someone else," Apple's Greg Joswiak said in the memo, the full text of which is below, courtesy of Bloomberg:
Last month, Apple caught and fired the employee responsible for leaking details from an internal, confidential meeting about Apple's software roadmap. Hundreds of software engineers were in attendance, and thousands more within the organization received details of its proceedings. One person betrayed their trust.
The employee who leaked the meeting to a reporter later told Apple investigators that he did it because he thought he wouldn't be discovered. But people who leak -- whether they're Apple employees, contractors or suppliers -- do get caught and they're getting caught faster than ever.
In many cases, leakers don't set out to leak. Instead, people who work for Apple are often targeted by press, analysts and bloggers who befriend them on professional and social networks like LinkedIn, Twitter and Facebook and begin to pry for information. While it may seem flattering to be approached, it's important to remember that you're getting played. The success of these outsiders is measured by obtaining Apple's secrets from you and making them public. A scoop about an unreleased Apple product can generate massive traffic for a publication and financially benefit the blogger or reporter who broke it. But the Apple employee who leaks has everything to lose.
The impact of a leak goes far beyond the people who work on a project.
Leaking Apple's work undermines everyone at Apple and the years they've invested in creating Apple products. "Thousands of people work tirelessly for months to deliver each major software release," says UIKit lead Josh Shaffer, whose team's work was part of the iOS 11 leak last fall. "Seeing it leak is devastating for all of us."
The impact of a leak goes beyond the people who work on a particular project -- it's felt throughout the company. Leaked information about a new product can negatively impact sales of the current model; give rival companies more time to begin on a competitive response; and lead to fewer sales of that new product when it arrives. "We want the chance to tell our customers why the product is great, and not have that done poorly by someone else," says Greg Joswiak of Product Marketing.
Investments by Apple have had an enormous impact on the company's ability to identify and catch leakers. Just before last September's special event, an employee leaked a link to the gold master of iOS 11 to the press, again believing he wouldn't be caught. The unreleased OS detailed soon-to-be-announced software and hardware including iPhone X. Within days, the leaker was identified through an internal investigation and fired. Global Security's digital forensics also helped catch several employees who were feeding confidential details about new products including iPhone X, iPad Pro and AirPods to a blogger at 9to5Mac. Last year Apple caught 29 leakers.
Leakers in the supply chain are getting caught, too. Global Security has worked hand-in-hand with suppliers to prevent theft of Apple's intellectual property as well as to identify individuals who try to exceed their access. They've also partnered with suppliers to identify vulnerabilities -- both physical and technological -- and ensure their security levels meet or exceed Apple's expectations. These programs have nearly eliminated the theft of prototypes and products from factories, caught leakers and prevented many others from leaking in the first place.
Leakers do not simply lose their jobs at Apple. In some cases, they face jail time and massive fines for network intrusion and theft of trade secrets both classified as federal crimes. In 2017, Apple caught 29 leakers. 12 of those were arrested. Among those were Apple employees, contractors and some partners in Apple's supply chain. These people not only lose their jobs, they can face extreme difficulty finding employment elsewhere. "The potential criminal consequences of leaking are real," says Tom Moyer of Global Security, "and that can become part of your personal and professional identity forever."
While they carry serious consequences, leaks are completely avoidable. They are the result of a decision by someone who may not have considered the impact of their actions. "Everyone comes to Apple to do the best work of their lives -- work that matters and contributes to what all 135,000 people in this company are doing together," says Joswiak. "The best way to honor those contributions is by not leaking."
Apple has always been an intensely private and secretive company, but as it has grown, leaks have become harder to contain, both among its own corporate employees and from its supplier partners. In 2012, Apple CEO Tim Cook said Apple was going to "double down on secrecy on products," but each and every year, details on new products manage to leak out ahead of launch.