Apple Shares Full Video of Today's iPhone X Event Keynote on its Website

Apple's iPhone X event has officially wrapped up, so as it does for every keynote the company has now posted the full video of the event on its website. For anyone who avoided news of the event, couldn't watch due to work or school, or followed our spoiler-free post, you now have the chance to catch up with all of the reveals on your own time.

Apple will also publish the keynote to iTunes and its YouTube channel, but it usually takes a bit longer for the videos to show up there. For Apple's Worldwide Developers Conference this year, on June 5, it took four days for the WWDC keynote to appear on YouTube. We'll update this article each time the iPhone X event keynote is added to a new site to stream online.

The company has been quicker in adding the short videos that debuted during the keynote to its YouTube channel, giving viewers who missed them the first time around -- or those who want to watch them again -- the chance to check out each ad. We've rounded up the new videos and listed them below:

- Apple Watch — Dear Apple
- Apple Watch Series 3 — Surf
- iPhone 8 and iPhone 8 Plus in 8 seconds
- iPhone X
- iPhone X — Introducing iPhone X
- Meet iPhone X
- iPhone 8 and iPhone 8 Plus — Unveiled

In addition to the videos posted online, you can catch up with all of the iPhone X event coverage by checking out our list of keynote and news highlights below, encompassing all of MacRumors' September 12 event coverage that has been posted today. This includes articles about the iPhone X, iPhone 8, iPhone 8 Plus, Apple TV 4K, Apple Watch Series 3, iOS 11, watchOS 4, tvOS 11, macOS High Sierra, and many more.

iPhone X, iPhone 8, and iPhone 8 Plus Announcements

- Apple Reveals 'iPhone 8' and 'iPhone 8 Plus' With Glass Bodies and A11 Bionic Chip
- Apple Confirms iPhone Wireless Charging Accessories Coming from Mophie, Belkin, and More
- Apple Announces 5.8-inch 'iPhone X' With Super Retina OLED Edge-to-Edge Display
- Apple Releases New Accessories and Cases for iPhone 8 and iPhone X
- Hands-On With Apple's New Glass-Backed iPhone 8 and iPhone 8 Plus
- iPhone X Impressions: 'Striking' Display and 'Sensational-Looking' Design Make High Price Worth It
- Apple Introduces 'Animoji' as iPhone X Exclusive Feature
- AppleCare+ Priced at $199 for iPhone X, $149 for iPhone 8 Plus
- iPhone X Comes Only in Space Gray and Silver With No Sign of Gold
- iPhone X and iPhone 8 Feature IP67 Water Resistance Rating, Same as iPhone 7
- iPhone X and iPhone 8 Charge to 50% in 30 Minutes With Fast-Charge Feature

Apple TV 4K and Apple Watch Series 3 Announcements

- Apple Announces 'Apple TV 4K' With 4K and HDR Video Powered by Faster A10X Chip
- Apple Reveals New 'Apple Watch Series 3' Models With LTE and Faster Dual-Core Processor
- Apple Announces New Watch Bands and Finishes for Apple Watch Series 3
- LTE Apple Watch to Cost $10 Per Month on AT&T and Verizon
- Apple's TV App Expanding to Seven Countries, Starting With Canada and Australia Later This Month
- Apple Watch Series 3: Skepticism Surrounds Usefulness of LTE, but Performance Improvements Welcome

iOS, macOS, and Other Software Announcements

- Apple Seeds iOS 11 Golden Master to Developers Ahead of September 19 Public Launch
- Apple Seeds watchOS 4 Golden Master to Developers
- Apple Seeds tvOS 11 Golden Master to Developers
- macOS High Sierra Will Be Released on September 25
- Apple Releases iTunes 12.7 With Major Changes, Including No Built-In App Store

Miscellaneous

- Live Coverage of Apple's iPhone X Event at Steve Jobs Theater
- Apple Introduces New Second-Generation AirPods Case With Wireless Charging Support
- Apple Unveils 'AirPower' Multi-Device Wireless Charging Accessory Coming Next Year
- Apple Launches New urBeats3 Earphones, New Colors for BeatsX
- Apple Introduces Revamped $59 Siri Remote With More Prominent Menu Button
- Apple's Clips App to Offer 360-Degree 'Selfie Scenes' on iPhone X
- Apple Retires (PRODUCT)RED iPhone 7 and iPhone 7 Plus Models
- Everything Apple Announced Today in Five Minutes
- Apple Raises Prices on All 256 and 512GB iPad Pro Models by $50
- Apple's New iPhone Lineup: SE for $349, 6s for $449, 7 for $549, 8 for $699, X for $999

This post will be updated throughout the day as new articles are posted, and when Apple shares the iPhone X event keynote to iTunes and YouTube.

Related Roundups: Apple Watch 11, Apple TV

Popular Stories

m1 chip slide

Five Years of Apple Silicon: M1 to M5 Performance Comparison

Monday November 10, 2025 1:08 pm PST by
Today marks the fifth anniversary of the Apple silicon chip that replaced Intel chips in Apple's Mac lineup. The first Apple silicon chip, the M1, was unveiled on November 10, 2020. The M1 debuted in the MacBook Air, Mac mini, and 13-inch MacBook Pro. The M1 chip was impressive when it launched, featuring the "world's fastest CPU core" and industry-leading performance per watt, and it's only ...
All Screen iPhone 2027 Feature 1

Apple to Hide Selfie Camera Under Display of 20th Anniversary iPhone

Monday November 10, 2025 1:55 am PST by
Apple will conceal the front-facing camera under the screen of its 2027 iPhone, a Chinese leaker said today, corroborating reports that Apple's 20th anniversary iPhone will have no visible cutouts in the display. Weibo-based account Digital Chat Station said Apple's development of under-screen camera technology was progressing as planned for adoption in 2027, one year after it will...
iphone air thinness

iPhone Air Sales Are So Bad That Apple's Delaying the Next-Generation Version

Monday November 10, 2025 11:41 am PST by
The thin, light iPhone Air sold so poorly that Apple has decided to delay the launch of the next-generation iPhone Air that was scheduled to come out alongside the iPhone 18 Pro, reports The Information. Apple initially planned to release a new iPhone Air in fall 2026, but now that's not going to happen. Since the iPhone Air launched in September, there have been reports of poor sales...
iphone pocket%402x

Apple Debuts iPhone Pocket, a Limited Edition iPod Sock-Style Accessory

Tuesday November 11, 2025 1:23 am PST by
Apple has teamed up with Japanese fashion house ISSEY MIYAKE to launch iPhone Pocket, a 3D-knitted limited edition accessory designed to carry an iPhone, AirPods, and other everyday items. The accessory is like a stretchy pocket, not unlike an iPod Sock, but elongated to form a strap made of a ribbed, elastic textile that fully encloses an iPhone yet allows you to glimpse the display...
iOS 26

iOS 26.2 Available Next Month With These 8 New Features

Tuesday November 11, 2025 9:48 am PST by
Apple released the first iOS 26.2 beta last week. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date....
Early Black Friday Deals 1

The Best Early Black Friday Apple Deals on AirPods, Apple Watch, iPad, and More

Saturday November 8, 2025 6:16 am PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...
homepod mini colors

New HomePod Mini Coming Soon With These Features

Tuesday November 11, 2025 7:30 am PST by
Apple is expected to announce a new HomePod mini imminently, headlining with new chips. Here are all of the new features we're expecting. The second-generation HomePod mini is highly likely to contain a more up-to-date chip for more advanced computational audio and improved responsiveness. The current HomePod mini is equipped with the Apple Watch Series 5's S5 chip from 2019. Apple is likely ...
Apple fitness plus feature

Future of Apple Fitness+ 'Under Review'

Sunday November 9, 2025 5:30 am PST by
The future of Apple Fitness+ is "under review" amid a reorganization of the service, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that Apple Fitness+ remains one of the company's "weakest digital offerings." The service apparently suffers from high churn and little revenue. Nevertheless, Fitness+ has a small, loyal fanbase that...
iphone black friday gold

The Best Early Black Friday iPhone Deals

Monday November 10, 2025 10:18 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...
2024 iPhone Boxes Feature

Apple Adjusts Trade-In Values for iPhones, iPads, Macs, and More

Thursday November 6, 2025 11:12 am PST by
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store. The charts below provide an overview of Apple's current and previous trade-in values in the U.S., according to its website. Maximum values for most devices either decreased or saw no change, but the iPad Air received a slight bump. ...

Top Rated Comments

0029937 Avatar
107 months ago
iPhone X is sooo beautiful
That top, front notch it has going on definitely ain't beautiful.
Score: 8 Votes (Like | Disagree)
NovemberWhiskey Avatar
107 months ago
The ears/notch are the worst idea Apple has put out. I am shocked it made it to the actual product. It sounds like one of the early ideas that should have been killed in the idea room.

I was going to look past it based on the leaks thinking this would just be a homescreen/in-app thing, but seeing in live in the Keynote where it was persistent in all your videos/photos...WTF Apple??? There's going to be a hole in all of our photos and videos?

They could have easily just blacked out the top, and included the wireless signal, etc. with a black background with white font, and cut off photos and videos there. But they had to be "innovative" with a full screen display and show off that they went "edge-to-edge."

I swear, this is just a huge joke by Samsung on Apple. "Sure...we can supply you with OLED (trying to hide laughter)"
Score: 6 Votes (Like | Disagree)
sequential Avatar
107 months ago
iPhone X is sooo ugly
Score: 5 Votes (Like | Disagree)
a.gomez Avatar
107 months ago
Nonsense phone. Basically all the crap Apple said people didn't need - from Qi wireless charging to Amoled - wait for it, Face unlock!. At an insane price. They forgot the Stylus, I mean pencil.

Oh, and "Bionic Neural Processor" "AirPower"... really? that is what you going with?. Attack of the 12 year old marketing. This is for the people who pay $15 dollars for a hotdog in Time-Sqr.

Good luck with that.
Score: 3 Votes (Like | Disagree)
RealKrS Avatar
107 months ago
I am so disappointed.. If Samsung's OS didn't suck so much, I think I'd be making the switch right now.. The Face ID is a complete joke compared to Touch ID, the "Look/Unlock?SwipeUp" is infuriating me.. It'll be quite the challenge to use that phone, living in a place like Phoenix or Las Vegas, where you pretty much wear sunglasses all day long!..
Score: 3 Votes (Like | Disagree)
macduke Avatar
107 months ago
iPhone X is sooo ugly
iPhone X is sooo beautiful
Score: 2 Votes (Like | Disagree)