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'YouTube' Articles

YouTube for iOS Now Supports Google Cardboard

YouTube for iOS has been updated today with Google Cardboard support, allowing for all videos to be watched in VR mode on iPhone. The functionality was previously limited to the YouTube app on Android smartphones since November 2015. To activate Cardboard mode, tap on the three circles in the top-right corner of a video and select the Cardboard icon. The video will then switch to an immersive VR experience, even if it was not originally filmed in a full 360 degrees. YouTube for iOS is a free download on the App Store [Direct Link]. The app is now at version

YouTube Working on 'Unplugged' TV Subscription Service for 2017 as Hulu Confirms Live TV Plans

Internet-based subscription television plans are growing in popularity, and YouTube is the latest company rumored to be working on a standalone television service. According to Bloomberg, YouTube is developing a paid subscription service called "Unplugged," offering a bundle of channels for a set price. YouTube has already built the infrastructure necessary for the service and is prioritizing its development for a 2017 debut. YouTube has been in talks with major media companies like NBCUniversal, Viacom, Fox, and CBS, but has not yet been able to secure rights for the service. YouTube is said to be aiming to build a streaming service similar to the service Apple hoped to offer before putting its streaming TV plans on hold. It would include a "skinny bundle" of channels from the four major U.S. networks along with a few popular cable channels priced at around $35 per month. YouTube is also considering plans offering a collection of less-watched television channels or smaller groups of channels built around different themes, such as comedy or lifestyle.YouTube would charge one subscription for the main bundle, and extra, smaller monthly fees for these theme-based groups, one of the people said. Using this approach, YouTube could show it is capable of bringing new viewers to many of these second-tier channels, a major concern for large media companies that depend on TV for most of their profits. If YouTube can make it work, media companies may be more open to including more-successful channels later, one of the people familiar said.Along with YouTube, Hulu is

YouTube for iOS Gains Revamped Homepage With Better Recommendations

YouTube for iOS and Android is being updated with a new homepage starting today, replacing the small thumbnails that offered up recommended videos with a single in-line content stream that serves up ranked recommended videos based on an improved algorithm. Whether you want to watch hilarious sketch comedy, your favorite vlogger, new let's plays, or music videos, you should be able to see new videos you love every time you visit YouTube--right on your homepage. Starting today, when you open the YouTube app on your iPhone or Android phone, you'll experience a redesigned Home, with a clean and simple format that invites you to discover and enjoy.With the single stream, video previews on the home screen are larger and easier to scroll through to find interesting content, much like the trending videos displayed in the Trending tab. The new algorithm, which is based on deep neural network technology, is able to refresh videos on a more frequent basis so content displayed is kept up to date and it's able to present content that's more relevant to each user's tastes. According to YouTube, people who have tested the new system spend more time watching fresh videos and content from their Subscriptions. YouTube can be downloaded from the App Store for free. [Direct Link]

T-Mobile 'Binge On' Adds YouTube, Google Play Movies, and More

T-Mobile has announced that Binge On, its free video streaming feature, now supports YouTube, Google Play Movies, Discovery GO, Fox Business, Red Bull TV, and many other newly added video providers. The complete list of partners is available through T-Mobile's website. Binge On is a free program that allows T-Mobile customers on a qualifying Simple Choice plan to stream unlimited 480p video from over 50 partners, including Netflix, HBO NOW, and Hulu since launch, without any of the data used counting towards their plan. The incentive has been criticized by some as a violation of net neutrality -- accusations that T-Mobile has repeatedly denied. In December, YouTube accused T-Mobile of throttling all video, and not just the video of its Binge On partners. T-Mobile responded by saying that "mobile optimized" or "downgraded" are better phrases to describe how Binge On works, and stressed that all customers can disable the feature through their account settings. Earlier in the month, the FCC said it was looking into how the program works. Yesterday, T-Mobile announced that it has renewed its partnership with Major League Baseball. Ahead of the upcoming season, the carrier said it will be gifting all T-Mobile customers with a free one-year subscription to MLB.TV Premium, a cross-platform service for streaming live baseball on iPhone, iPad, Mac, Apple TV, Android, PC, Xbox, PlayStation, Chromecast, Roku, smart TVs, and

T-Mobile Disputes YouTube's Throttling Accusations, Calls Binge On 'Mobile Optimized' or 'Downgraded'

Last week, YouTube criticized T-Mobile's recently introduced Binge On program for throttling all streaming video to 480p quality rather than just the video of participating services. T-Mobile has now responded to the accusations, telling DSLReports that "mobile optimized" or "downgraded" are better phrases to describe how Binge On works."Using the term 'throttle' is misleading," a representative tells me in an e-mail. "We aren’t slowing down YouTube or any other site. In fact, because video is optimized for mobile devices, streaming from these sites should be just as fast, if not faster than before. A better phrase is “mobile optimized” or a less flattering “downgraded” is also accurate."Binge On is a free program that allows T-Mobile customers on a qualifying Simple Choice plan to stream unlimited 480p video from 24 partners, including Netflix, HBO NOW, Hulu and many others, without using any data towards their plan. YouTube, the largest video sharing service, does not participate in the program.YouTube, which is owned by Alphabet Inc., said T-Mobile is effectively throttling, or degrading, its traffic. "Reducing data charges can be good for users, but it doesn't justify throttling all video services, especially without explicit user consent," a YouTube spokesman said.T-Mobile stresses that all customers can disable Binge On through their account settings, but that has not stopped the U.S. Federal Communications Commission from questioning the U.S.'s third-largest carrier and its competitors about services that allow customers to access certain content without paying

YouTube Accuses T-Mobile of Downgrading All Video With Binge On Program

YouTube this morning provided a statement to The Wall Street Journal criticizing T-Mobile's recently introduced Binge On program and accusing T-Mobile of throttling all video and not just the video of its Binge On partners. Launched in November, Binge On is a T-Mobile video service that allows T-Mobile subscribers to watch video from content partners without it counting against customer data plans. The catch is that it uses a proprietary data compression algorithm to stream the video in 480p. While Binge On can be disabled, using the feature requires partner video to be watched in 480p, which T-Mobile calls "DVD quality." T-Mobile has 24 partners for Binge On, including Netflix, HBO, Sling TV, and more, but YouTube has not signed up to participate. Despite the fact that YouTube is not partnering with T-Mobile, the company says its video streams are still being downgraded to 480p quality, a problem YouTube would like fixed.YouTube, which is owned by Alphabet Inc., said T-Mobile is effectively throttling, or degrading, its traffic. "Reducing data charges can be good for users, but it doesn't justify throttling all video services, especially without explicit user consent," a YouTube spokesman said.The Internet Association also backed up YouTube's claim, stating that T-Mobile's Binge On service "appears to involve the throttling of all video traffic, across all data plans, regardless of network congestion." T-Mobile did not address YouTube's complaints when questioned by The Wall Street Journal, instead giving a blanket statement about Binge On. Customers love "free

YouTube Launches New YouTube Music Service and iOS App

YouTube today unveiled YouTube Music, a streaming music service and app designed to compete with existing streaming music offerings like Apple Music and Spotify. YouTube Music is part of YouTube Red, the ad-free subscription service YouTube announced last month. The new YouTube Music app is available for both iOS and Android devices, bringing the YouTube Music service to a wide range of smartphones and tablets. YouTube Music, which offers both songs and accompanying music videos, includes both an ad-supported free tier and a paid ad-free version that's tied to a user's YouTube Red subscription. YouTube Red costs $9.99 per month (or $12.99 in the iOS app to account for Apple's 30 percent cut), but users can sign up for a free14-day YouTube Music trial when downloading the app. Paying for YouTube Music via YouTube Red allows listeners to and stream songs on-demand, create playlists, and listen without ads. Music can also be saved and listened to offline. Without a subscription, users can still listen to songs and watch videos, but the service will include ads. Like other streaming music services, YouTube Music lets users search for content, but it also includes curated lists of the top songs of the week and a section on music that's trending. It also has dedicated artist pages with additional album recommendations as a way to discover content, and it offers a music library that includes classic videos, concert footage, live recordings, and other content that's not available on other services. The YouTube Music app for iOS can be downloaded from the App Store

Apple Shares Humorous New iPhone 6s Ad Starring Bill Hader

Apple today shared yet another new ad for the iPhone 6s, this time focusing on the Siri personal assistant and the wireless "Hey Siri" feature built into the new device. The humorous ad stars Bill Hader, who also played a part in the funny "Backstage" video that Apple debuted during the Worldwide Developers Conference in June. In the video, Hader asks Siri to read his email, which turns out to be a spam email message from "Prince Oseph" who has a "once in a lifetime opportunity for the making millions of currency." Siri asks if Hader would like to reply and he does so enthusiastically while eating a sandwich.The iPhone 6s is here, and the only thing that's changed with Siri is everything. Because now you just say "Hey Siri" and Siri's there, hands-free. Which can come in handy.The "Prince Oseph" ad is the fifth iPhone 6s advertisement that Apple has released this week, with each ad focusing on different aspects of the iPhone 6s, like 3D Touch, Live Photos, and the improved photo taking capabilities of the devices. Other ads have starred well-known personalities like Jamie Foxx and Golden State Warriors guard Stephen Curry.

Apple Shares New 'Half Court' Ad Showing Off Live Photos on iPhone 6s

Just a day after debuting three new iPhone 6s ads focused on the iPhone's camera and wireless "Hey Siri" functionality, Apple has shared a new short 15-second ad in the same series, this time focusing on Live Photos. In the "Half Court" ad, the iPhone 6s is used to capture a half-court shot made by Golden State Warriors guard Stephen Curry, which is then played back again. The iPhone 6s is here, and the only thing that's changed with the camera is everything. Because now you can shoot amazing Live Photos. Bringing every moment, big or small, to life with just a touch.Yesterday's longer camera-focused iPhone 6s ad also featured a shot by Stephen Curry and both ads come just ahead of the start of the 2015-2016 NBA Regular season. The two ads may be featured during the Cavaliers/Bulls and Pelicans/Warriors games, set to be broadcast on TNT. Over the course of the last several weeks, Apple has launched more than five videos to market the iPhone 6s, which have focused on 3D Touch, Siri, and the new camera features in the iPhone 6s and 6s Plus. Apple has also released a number of Apple Watch ads highlighting Apple Music, Apple Pay, Siri, and more.

Apple Shares New iPhone 6s Ads Focused on Cameras and 'Hey Siri'

Apple has shared three new iPhone 6s television ads called The Camera, Crush and Flip a coin, the latter two starring musician and actor Jamie Foxx. The new ads continue Apple's "the only thing that's changed is everything" campaign, focusing on the improved cameras and hands-free "Hey Siri" functionality on iPhone 6s. The Camera is a one-minute spot, starring Golden State Warriors guard Stephen Curry, that shows off new iPhone 6s camera features, including 3D Touch, Live Photos, Retina Flash and 4K video recording. It also features 1080p HD slow-mo video recording and groups of people taking selfies using the improved 5-megapixel FaceTime camera. Crush is a shorter fifteen-second spot where Foxx is getting dressed in front of a mirror and asks, "Hey Siri how do I look," to which Siri responds, "Judging from your voice, I'd say you must be fairly attractive." The focus of the ad is on how Hey Siri allows for hands-free usage of Apple's personal voice assistant on iPhone 6s. Flip a coin is a similar fifteen-second spot that demonstrates hands-free Siri on iPhone 6s. Foxx is holding two movie scripts in his hand, contemplating which one to choose, before ultimately saying "Hey Siri flip a coin." Siri responds with "Tails" and Foxx says "sci-fi western it is." Apple has released nearly three dozen ads for the iPhone 6s and Apple Watch over the past few weeks. Foxx starred in a similar iPhone 6s ad for 3D Touch earlier this month, while a series of Apple Watch ads have been released on two occasions focused on Apple Music, Apple Pay, Siri and messaging,

'YouTube Red' Ad-Free Subscription Service Launches in U.S. October 28

Google today announced YouTube Red, a new subscription service that provides unlimited ad-free access to YouTube videos for $9.99 per month on Android, desktop and the mobile web, and $12.99 per month on iOS due to Apple's in-app purchase tax (via TechCrunch). The membership also includes several other benefits. YouTube Red features the option to save videos for offline playback and to play videos in the background on smartphones and tablets. In early 2016, the subscription service will also take on Netflix by introducing member-only access to Original series and movies by some of YouTube's most popular creators. YouTube Red launches in the U.S. on October 28, and will expand to other major markets over the course of the next year. The service works across all devices and anywhere you can sign into YouTube, including its new Gaming and Family apps. A free 14-day trial will be available in the U.S., which can be extended to 30 days with a credit card. Google has also bundled a Play Music subscription into YouTube Red on iOS and Android, providing access to both services for a combined $9.99 or $12.99 monthly payment. YouTube Red's unlimited access to both streaming music, videos and more makes it an attractive competitor alongside rivals like Apple Music and Spotify. The Verge published an exclusive in-depth article and hands-on video about YouTube Red: Google also announced YouTube Music, an all-new app for discovering, watching and listening to music videos. The app is coming soon in the U.S., followed by additional countries in 2016. YouTube Red

YouTube App Updated With Fullscreen Playback for Vertical Videos

While a fully redesigned YouTube app with Google's Material Design, an emphasis on subscriptions and creation tools is coming soon to iOS, YouTube has, in the interim, issued a minor update to its current app with fullscreen playback for vertical videos. Vertical videos are videos that are shot in portrait mode on smartphones. Previously, viewing a vertical video in the YouTube app added two black bars to the sides of the video, shrinking the actual image and making it difficult to view. Now, vertical videos play in full screen the same way they were filmed, allowing users to have a better experience on mobile devices. YouTube is a universal app available for free on the App Store. [Direct Link

FTC Also Investigating Apple's Upcoming Music Streaming Service

The Federal Trade Commission is investigating Apple's efforts to set up deals with record labels as it prepares to launch its new music streaming service, a rebranded version of Beats Music, according to Bloomberg. This would make the FTC the third government body to look into the new music service after the U. S. Department of Justice and European Commission. The FTC's investigators, still in the early stages, of their inquiry, are asking whether Apple’s efforts will change the way music labels work with other streaming services, for example curtailing ad-supported music and pushing more songs into paid tiers of service at higher rates, according to one of the people.A couple days ago, a report emerged that Apple was utilizing its power within the music industry to push record labels to stop licensing freemium tiers offered by Spotify and other music services. The Cupertino company also reportedly offered to pay YouTube's licensing fee to Universal Music Group if the label stopped allowing its music on the website, which is a popular destination for music videos. The FTC is speaking to multiple record labels about Apple's practices. However, music-industry executives told Bloomberg that Apple has made no such demands. Similarly, the Department of Justice is also interviewing high-ranking music executives about Apple's practices. The European Commission is doing the same, concerned that Apple will use its size to force record labels to stop supporting freemium music tiers. Apple's Beats-based music streaming service will reportedly launch in June at WWDC, though

Apple Urging Music Labels to Stop Licensing Free Songs on Spotify and YouTube

Apple has been leveraging its power within the music industry in an attempt to push music labels to stop licensing freemium tiers offered by Spotify and other streaming music services, according to The Verge. The company has also reportedly offered to pay YouTube's music licensing fee to Universal Music Group if the label stops allowing its songs on the website, a popular destination for music videos. The report claims that U.S. Department of Justice officials are looking into Apple's business practices in relation to its upcoming streaming music service, expected to be a rebranded version of Beats Music that will debut at WWDC next month. "DOJ officials have already interviewed high-ranking music industry executives about Apple’s business habits," the report claims. Apple's much-rumored Beats streaming service would naturally be a more competitive alternative over two of its biggest rivals in Spotify and YouTube if it successfully convinces music labels to force streaming services to ditch their freemium tiers. Apple's service is expected to have lots of exclusive content, and only about one-quarter of Spotify's 60 million customers have paid subscriptions. Apple faces a similar probe from the European Commission over concerns that it's persuading labels to abandon free, ad-supported services such as Spotify in Europe as well. Apple's own Beats streaming service will reportedly not offer a free tier, requiring customers to pay a recurring fee of around $9.99 per month, similar to paid tiers offered by Spotify, Rdio and Google Play Music. Apple's

Apple Highlights Environmental Responsibility in 2015 Progress Report

Apple on Monday shared its 2015 Environmental Responsibility Report that reflects on the company's environmental progress during the 2014 fiscal year. The report focuses on Apple's commitment to climate change, renewable resources, finite resources, and toxins, and outlines the company's 2014 carbon footprint and other usage information. Apple's latest environmental progress report highlights that 100% of its U.S. operations and 87% of its global operations are run on renewable energy. Apple emitted 34.2 million metric tons of greenhouse gas emissions during the 2014 fiscal year, with 24.8 million metric tons resulting from manufacturing, 7 million metric tons coming from product usage, and the rest divided between facilities, transportation, and recycling. Apple has recycling programs in 99% of the countries it operates, recovering 40,396 metric tons of steel and other metals, glass, aluminum, plastics and other materials for reuse in 2014. Apple will also be recycling over 95% of materials from existing buildings for use in Apple Campus 2, and the new headquarters will use 30% less energy than a traditional R&D office building. Apple's 40-megawatt solar farm in Hongyuan, China Apple has also uploaded a new video to its YouTube channel called "Better Starts Here" that promotes the company's environmental responsibility throughout its supply chain, data centers and other worldwide operations. Apple emphasizes how it plans to leave the world better than it found it by using renewable energy sources such as hydro power, solar farms and wind turbines, committing

Redesigned YouTube App for iOS Briefly Appears for Some Users

MacRumors has received multiple tips from users that claim a redesigned version of YouTube for iOS briefly appeared on iPhone last week before reverting back to the current design. One tipster sent us a gallery of screenshots showing off the possible redesign, which is speculated to be in the works for both iOS and Android alongside a new web-based video player that is currently in testing. While we cannot verify the authenticity of these photos, and were unable to witness the redesigned version of YouTube firsthand, the possible redesign appears consistent with the appearance of other Material Design apps on iOS and Android. Specifically, the screenshots show that the app will gain a cleaner look, red header and new bottom menu with options for home, trending videos, all videos and user profiles. The unofficial Google Operating System blog reported over the weekend that YouTube is also testing a new HTML5 desktop video player for Mac and PC with a transparent control bar that automatically hides until you hover over it. It would seem logical that an updated version of YouTube for iOS and Android may also be in development at Google, although an exact timeframe for a release date remains unknown.

'YouTube Kids' Under Fire for Targeting Children with Advertisements

A handful of prominent child advocacy groups plan to work together today in asking the Federal Trade Commission to investigate Google's YouTube Kids app, with the groups claiming that the popular video streaming service is deceptively targeting kids with advertisements on the tablet and smartphone application (via San Jose Mercury News). The root of the complaint stems from restrictions placed on children's entertainment dating back to the 1970's, which bans hosts of a kids' television series from attempting to sell products during a show, amongst other restrictions. The central crux of that established law, now coming back into play with the coalition's defense against Google, is that young kids haven't yet developed the reasoning behind resisting such advertisements, or even understand that they're being targeted in the first place. The complaint to be filed Tuesday asks the FTC to investigate several features of YouTube Kids: Branded channels: "McDonald's has its own channel on YouTube Kids ... (presenting) promotional videos styled as news reports on topics such as, 'What are McDonald's McNuggets made of?' ... (Branded channels) take advantage of children because they do not understand that the entire channel is actually advertising." Lack of separation between shows and ads: "Selecting My Little Pony brings up four options. Two of the four options are labeled 'TV Commercial.' The other two are identified as 'TV Clip' but are actually promotions for the My Little Pony program.' " The groups rallying against the YouTube Kids app allege Google's new

Google Launches 'YouTube Kids' for iPhone and iPad

Google announced on Monday that it has released YouTube Kids [Direct Link] on the App Store for iPhone and iPad. The new app provides children and families with a kid-friendly portal to discover and explore videos about anything they can possibly imagine. The family-focused content is appropriate for children and broken down into four categories: Shows, Music, Learning and Explore. YouTube Kids allows children to discover new facts about dinosaurs from National Geographic Kids, learn about technology from Reading Rainbow, watch Thomas the Tank Engine leave the world of Sodor and more. Families and children can also watch video series on YouTube channels such as DreamWorks TV, Jim Henson TV, Mother Goose Club and Talking Tom and Friends. Google offers a number of parental controls to ensure that families can fine-tune their viewing experience: Timer: Let the app be the bad guy with a built-in timer that lets you limit kids’ screen time. The app alerts your child when the session is over, so you don’t have to. Sound settings: Sometimes you need a little peace and quiet! You have an option to turn off background music and sound effects, so your kids can keep watching while you catch a breather. Search settings: If you’d rather limit your children to just the pre-selected videos available on the home screen, you can turn off search. Product feedback: Our goal is to improve YouTube Kids all the time, so we’ve included a space for you to give us your feedback.YouTube Kids is free for iPhone and iPad on the App Store, and is also available for Android. The app is

YouTube Begins Using HTML5 Instead of Flash for Default Video Playback

YouTube yesterday announced it has begun using HTML5 video by default for all playback on its website, marking a substantial step in its gradual move away from Flash. The company states the new default will work in most popular web browsers including Safari. Richard Leider, Engineering Manager for YouTube, reiterated on the adaptability of HTML5 over Flash and the use of the former's capabilities beyond a simple web browser. With YouTube's extension to devices like gaming consoles, and even the Apple TV, the benefits of dropping Flash became far more apparent over the years. Over the last four years, we’ve worked with browser vendors and the broader community to close those gaps, and now, YouTube uses HTML5 by default in Chrome, IE 11, Safari 8 and in beta versions of Firefox. The benefits of HTML5 extend beyond web browsers, and it's now also used in smart TVs and other streaming devices. The new shift to HTML5 will allow better video streaming in adjustment to shifting network conditions, quicker video playback, easier access to 60 FPS HD and 4K content, with updates to encrypted media extensions that will allow the service to overall be "faster and smoother." Despite having long dominated web video and other interactive content, Flash has been under fire for years over performance and security issues. Back in 2010, Steve Jobs famously wrote an open letter, his "Thoughts on Flash," to address the ongoing controversy over Apple's refusal to support Flash on its iOS devices. After summing up a series of shortcoming of Flash, Jobs end his letter by suggesting