According to a report by The Wall Street Journal, YouTube will pay roughly $2 billion a year to secure the rights to the NFL Sunday Ticket franchise as part of its YouTube TV service. NFL Sunday Ticket is a package that allows users to access and watch all Sunday games from out-of-market teams for games that may not be broadcasted on local channels or affiliates.
NFL Sunday Ticket will be offered as an add-on for YouTube TV, which currently costs $64.99 per month. The exact price of the add-on remains unknown. Neal Mohan, chief product officer at YouTube, speaking of the new deal, said "we'll be able to showcase these NFL games in a way that I think no other platform can."
Apple was originally seen as the top contender for securing the rights to NFL Sunday Ticket, with reports at one point suggesting Apple and the NFL had reached a final agreement. According to a new report this week by The Athletic, the agreement didn't go through due to apparent concerns at Cupertino that it wouldn't be able to incorporate NFL Sunday Ticket into its future AR/VR platforms.
Apple and the NFL also could not agree on whether the company would get the right to distribute Sunday Ticket on as yet non-existent platforms. Apple is heavily investing in virtual reality and augmented reality, nascent platforms in which sports are so far largely not viewed. As a result, Apple wanted what is dubbed known and unknown rights, individuals familiar with the NFL and Apple said. In other words, there is no known virtual reality market for Sunday Ticket, but there might be one day.
While YouTube will offer NFL Sunday Ticket as an add-on for YouTube, Apple reportedly wanted to offer NFL Sunday Ticket to Apple TV+ subscribers at no additional cost.
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
Thursday April 24, 2025 8:24 am PDT by Joe Rossignol
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
Wednesday April 23, 2025 8:31 am PDT by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
We've known for quite some time about Apple's plans for a thinner "iPhone 17 Air" coming later this year, but wow, the latest dummy models give us our best look yet at just how thin this phone is going to be.
Other Apple news and rumors this week included another iOS 18.5 beta, the 10th anniversary of the Apple Watch launch, and more management reshuffling in Apple's Siri division, so read...
Ouch! A bit embarrassing for Apple. Having said that, 2 billion for just one sport is a lot of money and I’m sure they’ll look into others.
Think this might get embarrassing for Google’s YouTube TV service when the price gets unveiled. It’s going to be $64.99 per month plus whatever they decide the add on is going to be charged. I think it’s going to make DirectTV look like a bargain bin. Don’t think this is an embarrassing loss for Apple as it’s going to be painful to football fans.
This is gross. NFL Sunday Ticket already costs an absurd amount of money through DirecTV (what, 300+ a season?) and, except in very limited circumstances (college students, mostly), you have to have a DirecTV subscription to subscribe to Sunday Ticket (so 60+ a month, minimum, with a two year contract, plus 300+).
Nothing changes, except for the 2 year contract requirement - maybe, I could see Google requiring a contract for YouTubeTV. It's still an absurd amount of money, with no standalone package.
MLB has a standalone package that's absolutely wonderful and reasonably priced. This just makes me hate the NFL more than I already do.
I wish they would ignore NFL which is primarily in the US, and go for global sports.
NFL has plenty of coverage in the US, but has very little interest outside the US.
They should focus on F1 (which has a 300% higher TV viewership than NFL), or major league football (aka soccer in the US).
They would get a ton more subscribers if they were able to stream those services. Not that I have any interest in football, I would love to see better streaming support for motorsports.
