Apple's Mac Site Features Fictional 'Lumon Terminal Pro'

Apple is going all out with promotions for the popular Severance Apple TV+ show today, and as of right now, you'll find a new "Lumon Terminal Pro" listed on Apple's Mac site.

Apple Lumon Terminal Pro
The Lumon Terminal Pro is designed to look similar to the machines that Severance employees like Mark S. and Helly R. use for macrodata refinement. The Terminal features a blue keyboard, a small display with wide bezels, and a trackball for navigation purposes.

Unfortunately, you can't actually buy a Lumon Terminal Pro, though it would undoubtedly sell well to Severance fans. Apple's page links to the company's actual Macs, and to a behind the scenes editing video that Apple shared this morning.

The second season of Severance wrapped up last Thursday, so the entire series is now available to stream on ‌Apple TV‌+. Apple renewed Severance for season three, and Severance director Ben Stiller has promised that it won't take another three years for us to get another season.

Popular Stories

iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 14 New Features

Friday July 4, 2025 1:05 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are just over two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:Apple logo repositioned: Apple's logo may have a lower position on the back of the iPhone 17 Pro models, compared to previous...
Apple Watch Ultra Night Mode Screen

Apple Watch Ultra 3 Launching Later This Year With Two Key Upgrades

Wednesday July 2, 2025 1:13 pm PDT by
The long wait for an Apple Watch Ultra 3 appears to be nearly over, and it is rumored to feature both satellite connectivity and 5G support. Apple Watch Ultra's existing Night Mode In his latest Power On newsletter, Bloomberg's Mark Gurman said that the Apple Watch Ultra 3 is on track to launch this year with "significant" new features, including satellite connectivity, which would let you...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Max Battery Capacity Leaked

Thursday July 3, 2025 5:40 am PDT by
The iPhone 17 Pro Max will feature the biggest ever battery in an iPhone, according to the Weibo leaker known as "Instant Digital." In a new post, the leaker listed the battery capacities of the iPhone 11 Pro Max through to the iPhone 16 Pro Max, and added that the iPhone 17 Pro Max will feature a battery capacity of 5,000mAh: iPhone 11 Pro Max: 3,969mAh iPhone 12 Pro Max: 3,687mAh...
airpods pro 2

AirPods Pro 3 to Help Maintain Apple's Place in Earbud Market Amid Increasing Low-Cost Competition

Thursday July 3, 2025 7:25 am PDT by
Apple's position as the dominant force in the global true wireless stereo (TWS) earbud market is expected to continue through 2025, according to Counterpoint Research. The forecast outlines a 3% year-over-year increase in global TWS unit shipments for 2025, signaling a transition from rapid growth to a more mature phase for the category. While Apple is set to remain the leading brand by...
iphone 16 pro models 1

Here's How the iPhone 17 Pro Max Will Compare to the iPhone 17 Pro

Saturday July 5, 2025 1:00 pm PDT by
Apple should unveil the iPhone 17 series in September, and there might be one bigger difference between the Pro and Pro Max models this year. As always, the Pro Max model will be larger than the Pro model:iPhone 17 Pro: 6.3-inch display iPhone 17 Pro Max: 6.9-inch displayGiven the Pro Max is physically larger than the Pro, it has more internal space, allowing for a larger battery and...
apple silicon mac lineup 2024 feature purple m5

Apple's Upcoming Macs Listed in New Report

Thursday July 3, 2025 9:09 am PDT by
AppleInsider's Marko Zivkovic today shared a list of alleged identifiers for future Mac models, which should roll out over the next year or so. The report does not reveal anything too surprising, but it does serve as further evidence that Apple is seemingly working on new models of every Mac, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. Apple is...

Top Rated Comments

TVreporter Avatar
15 weeks ago
Love the show!

Trackball and it doesn’t come with Siri or Apple Intelligence — it would sell millions!!
Score: 22 Votes (Like | Disagree)
the future Avatar
15 weeks ago

I guess when the Apple TV+ service is losing $1 billion per year ('https://forums.macrumors.com/threads/report-tv-losing-1-billion-annually-as-apple-services-falter.2453568/') * you need to resort to cheap gimmicks to promote the shows whenever and wherever you can.
* According to a dodgy, paywalled „report“ by an analytics company without any access to actual subscriber numbers and/or cost/benefit data which also, without any shame and/or logic, correctly states that Apple services, and especially Apple One, which TV+ is part of, do make huge profits each and every quarter.
Score: 18 Votes (Like | Disagree)
erinsarah Avatar
15 weeks ago

The cliffhanger at the end of season 1 felt natural and kept me genuinely interested in the show and I was super excited for season 2. The season 2 finale felt forced and the whole season like a waste of time - keeping fans barely engaged and then hitting us with another, forced cliffhanger to coerce us into watching a third season. Sadly, I’m likely out on season 3 - release it or not, I’m indifferent. You lost me on this one, Apple.
Clearly you watched a different show than I did.
Aside from the finale being completely and totally bonkers, I walked away thinking of about 15 plot directions that could now be lined up, which I cannot share here for risk of spoiling it for someone.

Also, for those complaining that this is a waste of time, money and effort when Apple should be focusing on getting Apple Intelligence to work...you do realize that the company consists of more than one person, right?
Score: 18 Votes (Like | Disagree)
Veinticinco Avatar
15 weeks ago
More vaporware. Sack Tim Cook!
Score: 17 Votes (Like | Disagree)
spazzcat Avatar
15 weeks ago

I guess when the Apple TV+ service is losing $1 billion per year ('https://forums.macrumors.com/threads/report-tv-losing-1-billion-annually-as-apple-services-falter.2453568/') you need to resort to cheap gimmicks to promote the shows whenever and wherever you can.
You know if you change the title of that article to “ Apple is spending $1B a year on quality content,” it has a whole different meaning, but wouldn't get the clicks.
Score: 16 Votes (Like | Disagree)
Think|Different Avatar
15 weeks ago
Apple really has to find a non-compromising way to sell, at minimum, some t-shirts or something for this show and others.
Score: 11 Votes (Like | Disagree)