MacRumors

At an exclusive invitation-only lunch at an AI conference in Barcelona, Spain that took place on December 6, Apple head of machine learning Russ Salakhutdinov and other Apple employees talked about their work on artificial intelligence.

Quartz has obtained some of the slides that Salakhutdinov used during the presentation, giving us a glimpse at the advancements Apple is making in AI and machine learning.

Based on one of the slides, topics at the lunch were wide-ranging, including health and vital signs, volumetric detection of LiDAR, prediction with structured outputs, image processing and colorization, intelligent assistant and language modeling, and activity recognition.

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One of the slides, related to Apple's LiDAR work, featured a picture of two cars, but Apple engineers did not mention cars or any automotive research, such as self-driving vehicles. Another slide focused on Apple's image recognition algorithms, which are able to process 3,000 images per second, twice as fast as Google's capabilities. Apple's work on smaller neural networks that can run directly on devices was also covered.

Another slide focused on Apple's ability to build neural networks that are 4.5 times smaller than the originals with no loss in accuracy, and twice the speed. The technique, not unknown in AI research, uses a larger, more robust neural network to teach another network the decisions it would make in a variety of situations. The "student" network then has a streamlined version of the "teacher" network's knowledge. In essence, it predicts the larger network's predictions about a given photo or audio sample.

The discussion also covered some of Apple's research focus areas:

- Deep generative models
- Model compression
- Holistic scene understanding
- Model reliability
- Deep reinforcement learning
- Unsupervised learning, transfer learning, one-shot learning
- Reasoning, attention & memory
- Efficient training on distributed computing

Going forward, Apple plans to allow its AI and machine learning researchers to start publishing papers, marking its willingness to contribute to the research community. Apple has always been notoriously secretive, but allowing researchers to publish could attract top talent that would not otherwise want to join the company.

A full rundown of the slides from Apple's presentation can be seen over at Quartz.

T-Mobile is famous for uncoupling device costs from mobile service plans through its "Uncarrier" initiatives, a move that changed the entire smartphone industry, and now the company is aiming to do the same thing with phone numbers.

T-Mobile's newly announced "Digits" service lets customers use their phone number across multiple devices, including smartphones, tablets, wearables, and PCs, while also allowing multiple phone numbers to be used on a single device.

Many people have separate phone numbers for work and personal use, and the Digits service, which is a souped-up blend of AT&T's NumberSync and Google Voice, puts both numbers on one smartphone. And then those numbers can be used on any device a customer owns, even if it's not on the T-Mobile network.

"Simply put, DIGITS is breakthrough technology that won't be replicated any time soon," said Mike Sievert, Chief Operating Officer of T-Mobile. "This isn't the first time you can add extra numbers to a device, but this IS the first time you can do it all -- multiple numbers on one device and one number on multiple devices - and do it with carrier-grade quality. DIGITS is your real T-Mobile number with every bit of the reliability, call prioritization, services and mobility you expect."

While Digits is built directly into newer Samsung smartphones like the Note 5 and Galaxy S6 and later (purchased on the T-Mobile network), on iOS devices, Digits will be available through an iOS app. On the Mac, Digits will work through the browser.

When Digits is used on a device without cellular service, voice calls and texts will be received over a Wi-Fi connection, delivering "crystal clear HD voice quality."

Simple Choice and T-Mobile ONE customers can sign up to test a beta version of the Digits service. iOS 9 and newer, Android 5.0 and newer, and Firefox or Google Chrome are required.

During the beta testing phase, Digits is free, but it will require customers to pay an additional fee when it launches next year. Pricing has not yet been announced.

safaripreviewiconApple today released a new update for Safari Technology Preview, the experimental browser Apple first introduced in March of 2016. Apple designed the Safari Technology Preview to test features that may be introduced into future release versions of Safari.

Safari Technology Preview release 19 includes bug fixes and updates for HTML Form Validation, Pointer Lock API, Input Events, URL Parser, Web Inspector, Shadow DOM, Rendering, and more. Preview 19 also adds Touch Bar support in Webkit.

The Safari Technology Preview update is available through the Software Update mechanism in the Mac App Store to anyone who has downloaded the browser. Full release notes for the update are available on the Safari Technology Preview website.

Apple's goal with Safari Technology Preview is to receive feedback from developers and users on its browser development process. Safari Technology Preview can run side-by-side with the existing Safari browser and while designed for developers, it does not require a developer account to download.

Apple today seeded the seventh beta of an upcoming iOS 10.2 update to developers and public beta testers, two days after seeding the sixth beta of iOS 10.2 and more than a month after releasing iOS 10.1, the first major update to iOS 10.

Registered developers can download the seventh beta of iOS 10.2 from the Apple Developer Center or over-the-air with the proper configuration profile installed.

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iOS 10.2 introduces new emoji, such as clown face, drooling face, selfie, face palm, fox face, owl, shark, butterfly, avocado, pancakes, croissant, and more.

There are dozens of new Unicode 9 emoji, plus several profession emoji available in both male and female genders, such as firefighter, mechanic, lawyer, doctor, scientist, and more. Apple has also redesigned many existing emoji, adding more detail to make them look more realistic.

Along with new emoji, iOS 10.2 includes new wallpaper, new Music sorting options and buttons for Repeat and Shuffle, new "Celebrate" and "Send with Love" Screen Effects, an option for preserving camera settings, Single-Sign On support for watching live TV via apps, and the official "TV" app that was first introduced at Apple's October 27 event.

The TV app serves as an Apple-designed TV guide that aims to simplify the television watching experience and allow users to discover new TV shows and movies to watch.

The TV app is available on both iOS devices and the Apple TV (in the tvOS 10.1 beta), and in iOS 10.2, the "Videos" app has been replaced entirely with the new "TV" app, which will now serve as the iOS TV and movie hub.

Apple has called iOS 10 its "biggest release ever" for iOS users, with a revamped lock screen, a Siri SDK for developers, an overhauled Messages app, a dedicated "Home" app for HomeKit users, new facial and object recognition capabilities in Photos, and redesigned Maps and Apple Music apps.

Related Forum: iOS 10

Last week, we reported an increasing number of early adopters experiencing concerning graphics issues on the new MacBook Pro.

All late 2016 MacBook Pro models appear to be affected, including standard 13-inch and 15-inch configurations with AMD Radeon Pro 450 or AMD Radeon Pro 455 graphics, but the issues appear to be most prevalent on the high-end 15-inch model with built-to-order AMD Radeon Pro 460 graphics.

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15-inch MacBook Pro with Touch Bar exhibiting graphics issues (jscooper22)

User complaints have continued to surface over the past five days, with new videos emerging showing the usual symptoms, ranging from brightly colored flickering and full-screen checkerboard patterns to screen tearing and visual artifacts. Affected systems sometimes become unresponsive or crash due to a kernel panic, requiring some new MacBook Pro users to perform a hard restart.

Separately, a number of users continue to report brief glitches during the boot up process on new MacBook Pro models, particularly along the bottom of the screen. It appears this issue is related to FileVault 2 startup disk encryption, as the glitches go away for many of these users once the feature is disabled.


Apple has yet to publicly acknowledge or comment on the graphics issues, but in a supposed email response to a MacRumors forum member, Apple software engineering chief Craig Federighi allegedly said he believes the problems have been resolved in the latest macOS Sierra 10.12.2 beta released on Monday. As a point of emphasis, this email response has not been verified.

Hi,

Thanks for your note! We believe we have addressed all of these graphics issues in the latest beta of Sierra 10.12.2 (available at beta.apple.com).

I hope that you enjoy your new MacBook Pro — it’s a fantastic machine!

- craig

While we have yet to verify the authenticity of the email beyond a reasonable doubt, there is some unscientific evidence to suggest it could be real:

• Although it could easily be faked, the response appears to resemble previous email responses sent by Federighi
• The user who shared the email response is a longtime MacRumors forum member who registered his account in June 2007
• Apple executives appear to be increasingly using email as a vehicle to subtly address customer questions and concerns
• MacRumors viewed a lengthy follow-up email the user received from Apple's Executive Relations team, which appears to be legitimate

Reports from affected users running the latest macOS Sierra beta are slim at this point, but at least one forum member claims to still be experiencing graphics issues on the fifth and latest macOS Sierra beta.


macOS Sierra 10.12.2 should be publicly released later this month, so additional user reports should soon prove if the graphics issues have truly been fixed.

Related Roundup: MacBook Pro
Buyer's Guide: MacBook Pro (Caution)
Related Forums: MacBook Pro, macOS Sierra

appstoreApple's senior vice president of worldwide marketing Phil Schiller today tweeted out that November 2016 had "the highest monthly sales ever in App Store history." Schiller didn't offer any specific numbers in regards to the company's record-breaking month.

Earlier in January, Apple announced that customers spent $1.1 billion on apps and in-app purchases in just two weeks over the holiday season.

The news comes after Apple updated its various storefronts, including the App Store, iBooks Store, and iTunes Store, with all of the company's Best of 2016 lists. Apple also gave out designated App of the Year and Game of the Year rewards for the iPhone, iPad, Apple TV, Apple Watch, and Mac. Some of the more notable apps mentioned were Prisma, Clash Royale, Life is Strange, and MySwimPro.

red-iphone-7sApple will release updated versions of the iPhone 7 and iPhone 7 Plus next year, aptly called the "iPhone 7s" and "iPhone 7s Plus," according to Japanese blog Mac Otakara.

The report claims the smartphones will retain the same aluminum design as the iPhone 7 and iPhone 7 Plus, with only internal changes, including the addition of a faster A11 chip.

The report added it is highly probable the iPhone 7s and iPhone 7s Plus will come in an all-new red color alongside current Black, Jet Black, Gold, Rose Gold, and Silver options.

Multiple rumors suggest Apple plans to release three new iPhone models next year, including updated 4.7-inch and 5.5-inch models with traditional LCD displays and a larger premium model with an OLED display and glass casing, but reports have been conflicting about which features will be included on each model.

If this report is accurate, it could signify Apple's plans to release a completely overhauled glass-backed iPhone with a curved, bezel-free OLED display and wireless charging at the high end of its 2017 smartphone lineup, while making only incremental upgrades to its traditional 4.7-inch and 5.5-inch iPhones with LCD displays.

An earlier report from Japanese website Nikkei Asian Review said Apple plans to release three glass-backed iPhones next year, while it was said the 4.7-inch iPhone would get wireless charging, so there remains a lack of consensus among rumors—perhaps unsurprising given new iPhones are likely over nine months away.

Mac Otakara was first to report about Apple's plans to remove the headphone jack and add a new Jet Black color for the iPhone 7 lineup, but its track record is not perfect. Its rumor from November about Apple adding a "Jet White" color for iPhone 7 and iPhone 7 Plus has also yet to materialize.

Related Forum: iPhone

A new app called myLINGO lets Spanish-speaking users listen to studio-recorded dubs of the most popular movies while they're in theaters, thanks to backing from studios including Disney, Paramount, and Sony. The app has also obtained "strategic partnerships" with Regal Entertainment Group and Cinemark Theaters within the United States.

myLINGO works by letting users search for the movie they'll be watching, and then downloading the Spanish audio track to their iPhone, which is recommended to be done at home on Wi-Fi. After that, the app does all the work by listening for the film's audio through the iPhone's microphone, and delivering the Spanish version through the user's headphones "in perfect sync with the film."

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The company noted that the app's tracks are "studio-sanctioned Spanish versions" of each film available on the app, which were originally created and distributed for international release. The audio translations only play if the app can hear the movie on screen, includes a dark mode that prevents distractions in the theater, and once the movie is over the audio file self-deletes from the iPhone. Right now, myLINGO is only available for Apple's iPhone.

“Hispanic audiences spent approximately $2.5 billion at the box office in 2015, proving a big incentive for cinemas to cater to this market segment,” said Olenka Polak, co-founder and CEO of myLINGO. “Even so, our research shows that nearly half of all Spanish-dominant Americans avoid going to the movies because films aren’t shown in Spanish. myLINGO addresses that challenge as a partner to both studios and exhibitors, with an innovative way to drive new customers and revenue,” she added.

The app's business model sets prices on a movie-by-movie basis. Users will have to pay $1.99 for each audio track they wish to listen to at the theater, although a few movies currently in the app -- including Disney's Moana and Marvel's Doctor Strange -- are free "for a limited time." myLINGO also doesn't support Bluetooth or any wireless headphones and recommends users remember to bring their wired headphones with them to the movies.

The limit on the app's use in its current state is placed on the studios supporting it, but there are still popular films out now and coming soon that users will be able to try with myLINGO, including: Moana, Office Christmas Party, Rogue One: A Star Wars Story and Passengers. Other languages are coming down the line, but myLINGO CEO Olenka Polak told Variety that the focus is only on Spanish at this time because "we want a clear marketing message."

You can download myLINGO on the iOS App Store for free. [Direct Link]

Tag: myLINGO

HP today launched its 27-inch ENVY display with 4K Ultra HD resolution and a built-in USB-C port for charging the new MacBook Pro, 12-inch MacBook, or most other USB-C devices at up to 60 watts over a single cable.

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The IPS LED-backlit display features a clean design with a micro-edge bezel, matte black rear panel, and a thin aluminum stand. The base can be detached for VESA wall or arm mounting, but a bracket is not included.

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The display has a 60Hz refresh rate and supports AMD FreeSync, designed to eliminate stuttering and tearing in games and videos by locking the refresh rate to the framerate of the graphics card.

Tech specs:

• 27-inch IPS LED display with ultra-wide 178° angle viewing
• 4K Ultra HD resolution (3,840×2,160 pixels)
• 16:9 aspect ratio with 142 PPI
• 60Hz refresh rate
• 99% sRGB color gamut
• Typical brightness of 350 cd/m2
• Built-in ports: 1 USB-C, 1 DisplayPort 1.2, 1 HDMI 2.0, 1 HDMI 1.4
• USB-C Power Delivery up to 60 watts
• AMD FreeSync
• VESA mounting

Included in the box:

• A/C power cable
• USB-C cable
• DisplayPort cable
• HDMI cable

HP's new ENVY 27 Display is available on HP.com and at select retailers in the United States for $499 starting today. The price point is about $200 cheaper than some competing USB-C displays, such as the LG 27UD88 and Lenovo ThinkVision X1, but features and connectivity vary.

One display that may be a better buy in the near term is LG's and Apple's new UltraFine 4K display. While it has a smaller 21.5-inch screen, the UltraFine has "Cinema" 4K resolution (4,096×2,304), built-in speakers, 3 additional USB-C ports, higher 500 cd/m2 brightness, and a wider DCI-P3 color gamut.

LG's UltraFine 4K display is $524—only $25 extra—until December 31. Afterwards, its price returns to $699.95, which will make it a less attractive option compared to HP's ENVY 27 display, although still worth consideration.

Related Roundup: MacBook Pro
Buyer's Guide: MacBook Pro (Caution)
Related Forum: MacBook Pro

Apple manufacturing partner Foxconn is in preliminary stages to build a collection of assembly plants within the United States (via Reuters), potentially fulfilling President-elect Donald Trump's wish that Apple would move the majority of its manufacturing to the U.S. instead of overseas.

Foxconn decided to make a statement about its U.S. expansion after details of the move were picked up and shared by CNBC yesterday. The news alleged that Foxconn would be investing $7 billion into its U.S. expansion and aiming for the creation of 50,000 jobs within the country, all in the next four years. Foxconn simply stated that more details will come after its talks with "the relevant U.S. officials" are over.

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Image via CNBC

"While the scope of the potential investment has not been determined, we will announce the details of any plans following the completion of direct discussions between our leadership and the relevant US officials," the Foxconn statement said.

In the meetings with Donald Trump, Japan's SoftBank also looked towards U.S. expansion and pledged $50 billion in its investment stateside, along with 50,000 new jobs of its own, "a move the U.S. President-elect claimed was a direct result of his election win." In a call made to Trump by Apple CEO Tim Cook, Trump mentioned to the CEO that one of his goals and future achievements would be to "get Apple to build a big plant in the United States," by offering the company incentives and "a very large tax cut" to do so.

Cook was said to have remained neutral on the subject by saying "I understand that" in response to Trump, while Foxconn chairman Terry Gou is said to be less enthusiastic about the idea due to inevitably higher production costs compared to China. Cook explained one of the major reasons Apple's manufacturing is so heavily centered in China is due to the country's large number of individuals with the required "vocational kind of skills."

China put an enormous focus on manufacturing. In what we would call, you and I would call vocational kind of skills. The U.S., over time, began to stop having as many vocational kind of skills. I mean, you can take every tool and die maker in the United States and probably put them in a room that we're currently sitting in. In China, you would have to have multiple football fields.

Foxconn does have manufacturing facilities on a very small scale in the U.S., in Virginia and Indiana, along with logistic locations in California and Texas. Apple has a comparably limited facility in Austin, Texas which manufactures the company's Mac Pro.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Tag: Foxconn

Sony is set to release up to six games for iOS in the financial year starting April in the hope of replicating Nintendo's phenomenal success with Pokémon Go (via Reuters).

The upcoming titles will bring popular Sony franchises such as Everybody's Golf to iOS devices for the first time, said the company. Previously Sony has only launched a few games for smartphones through its music entertainment division, but the new games will be "mobile designated" and be produced through its PlayStation business.

Everybody's Golf - Sony game

Everybody's Golf on PlayStation 4

Sony also revealed on Wednesday that it is working on 10 mobile gaming titles, including those to be released next year. The 10 titles include PaRappa the Rapper and Arc The Lad. Japan will be first to get the games, before rollout to other Asian countries and eventually likely elsewhere, depending on initial success.

Despite its huge success in the console market worldwide, Sony is facing increasing heat from mobile in countries such as Japan, the world’s third largest game market where mobile gaming accounts for more than half of the $12.4 billion market, according to games research firm Newzoo.

The announcement comes just a week before Nintendo debuts Super Mario Run on iPhone, iPad, and iPod touch. The endless runner game goes live on the App Store on December 15 for $9.99.

Tag: Sony

Amazon has expanded its Family Plan for Amazon Music Unlimited to the U.K., following initial rollout across the U.S. last month.

The plan costs £15 a month, or £149 a year, which works out at a lower price of £12 per month. The subscription supports up to six family members (at least 13 years of age) for simultaneous listening and personal recommendations.

Amazon UK family plan music
On the plan, a single family member uses a "shared payment method" to pay for the subscription, such as a debit or credit card that Amazon uses to charge each month for the service. Each member can make purchases on Amazon and Amazon Music Unlimited with the shared payment method, while the main subscriber receives notifications of all activity within the group. The plan also retains the same functionality as the Individual Plan subscription.

Amazon Music Unlimited has a library of 40 million songs and is available under four optional plans. Prime members can sign up to the streaming service for £8 per month or £79 per year, while non-Prime members pay £10 per month. For Echo or Echo Dot owners, a cheaper £4 per month plan is available, but is restricted to music playback on the smart device.

Late last month we reported that Fitbit was closing in on a deal to acquire smartwatch maker Pebble "for a small amount". Bloomberg has now revealed that the buyout will cost "less than $40 million" and exclusively concerns Pebble's software assets, which are being sought by Fitbit "in a bid to better compete with Apple", according to people familiar with the matter.

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Yesterday's update on the details of the acquisition comes at a time when the wearables market as a whole appears to be facing increased uncertainty and significant profit hurdles. Earlier this week, in response to IDC market research claiming that Apple Watch's share of the wearables market had fallen to 5 percent, Apple CEO Tim Cook said Apple Watch's sell-through rate had hit a new high. Cook was responding to data which suggested fitness trackers "reigned supreme" in the market, yet Fitbit has seen its own struggles, with the company's shares tumbling 30 percent after announcing mixed third-quarter results and weak guidance for its fourth quarter.

To improve its standing in the market, Fitbit reportedly wants to hire Pebble's software engineers and testers, and get hold of intellectual property including the Pebble OS, watch apps, and cloud services. The $40 million buyout sum does not include Pebble's debt and other obligations, product inventory or server equipment, all of which will be sold off separately, said the people, who asked to remain anonymous.

The news all but confirms the end of the road is in sight for Pebble's entire product line-up, including its most recent smartwatch announcements, the Pebble 2, Time 2, and the Pebble Core. The Pebble 2 has already started shipping to people who funded the startup through crowd-funding site Kickstarter, but the Time 2 and Pebble Core will be canceled and refunds will be issued to Kickstarter backers, said the sources.

Following the buyout, Pebble's offices will be closed and former engineers will relocate to Fitbit offices in San Francisco. There's no word yet as to whether Fitbit will decide to use the Pebble brand in future.

The deal will make Pebble stock held by employees "worthless", said sources, with the money earned on the acquisition going to debt holders, vendors, some equity investors, and Kickstarter refunds for the Time 2 and Pebble Core orders.

Tags: Fitbit, Pebble

German developers The Soulmen today released a new version of popular writing app Ulysses, bringing Touch Bar support, Tabs in macOS Sierra, and a host of other new features and performance improvements.

From Wednesday, users launching version 2.7 of the award-winning app on Touch Bar equipped MacBook Pros will see new contextual functions for Ulysses in the OLED strip, bringing the ability to assign markup tags directly while they write.

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Ulysses 2.7 now also includes tabbed windows in macOS Sierra, making it possible to switch between multiple open texts within the same window.

Elsewhere, Ulysses now offers full support for the TextBundle format outside its iCloud library. TextBundle combines Markdown text and all referenced images into a single file for convenience, and Ulysses now allows writers to use images when working from Dropbox or other storage providers.

The latest update also makes it easier to switch from Evernote to Ulysses, by allowing users to import ENEX Evernote export files containing multiple notes, upon which individual sheets are created for each note.

In addition, a new Reading Time writing goal has been added to the existing options (number of characters, words, or pages), while a number of more general improvements, bug fixes, and stability enhancements have also been implemented in the latest version of the app.

Ulysses 2.7 is available for MacOS and iOS on the Mac App Store and App Store respectively, and is a free update for existing users. The Mac app costs $44.99, while the universal iOS app costs $24.99.

Pandora previewed its long-awaited Apple Music and Spotify competitor today at a special event with select publications. The new service is called Pandora Premium, and will launch in early 2017 with a likely price of $9.99 per month, reports Engadget.

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The new app offers on-demand access to a large music library and looks a lot like Rdio. In November, Pandora announced that it had acquired "key assets" and employees from Rdio. Like other services, Pandora Premium will also allow users to save music offline and experience ad-free listening, reports The Verge.

Pandora CEO Tim Westergen thinks the company has created the "first truly premium music service." For Pandora, a premium music service means a personal music service, and the company hopes to leverage its trove of listening data and the Music Genome Project to offer each customer a personalized music service.

For instance, Pandora Premium features personalized search, which means each user will get different music results based on their listening history rather than overall popularity. The browse and new release sections of the app will also be personalized based on user taste. Smart playlists will allow users to easily add new songs with a touch of a button, and in some cases Pandora will automatically add songs for you.

The app will also change color based on the album artwork of the song you're currently listening to, and every song you like will be added to a giant playlist made up of every song you've ever liked on Pandora. When a user has reached the end of a playlist or album, Pandora Premium will offer a radio station based on the finished playlist or album to keep the music going.

Overall, Engadget notes that the new service marries Rdio's interface and features with Pandora's extensive music knowledge. Pandora says the service will begin rolling out in the first quarter of 2017, but won't commit to whether the service will cost $9.99 like similar music streaming services.

Pandora Premium gives Pandora three music offerings at different price points: the basic, ad-supported radio streaming service, the $4.99 per month Pandora Plus, an ad-free streaming service, and the on-demand newly announced Pandora Premium.

In September Square introduced the "Cash Virtual Card," letting users of the Square Cash app create a virtual Visa debit card that allows them spend their Square Cash anywhere Visa is accepted online. Today at the Code Conference in San Francisco, CEO Jack Dorsey announced that the Virtual Card now works with Apple Pay, reports Recode.

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Image via Recode

The move gives the Cash Virtual Card a physical presence, allowing users to spend their Square Cash anywhere Apple Pay is accepted. Dorsey said he's been using the Virtual Card as his primary card for the past two months.

Square has steadily been working toward turning Square Cash into a fully fledged payment solution. The service originally started as a peer-to-peer payment system before expanding into online payments with the Virtual Card.

Related Roundup: Apple Pay

While speaking at the Code Conference today in San Francisco, Apple Pay vice president Jennifer Bailey announced that 35% of U.S. merchants now accept Apple Pay, reports The Verge. She said that only 4% of merchants accepted the payment option two years ago when it debuted.

applepay
Bailey says the new EMV chip cards are annoying customers and have helped drive adoption. "Once you figure out you have to chip, you wait a while, you wait awhile," she said before imitating the "BEEP" sound the chip reader makes when you can remove your card.

Apple won't be marketing Apple Pay to take advantage of the annoyance toward EMV chips, Bailey said, instead focusing on creating new partnerships with banks and merchants. "Knocking EMV is not necessarily the way to go," she said. "I think it's to increase acceptance and work with great partners."


The Cupertino company is also focusing on offering deals with retailers and banks. In November, Apple debuted exclusive holiday offers for those who use Apple Pay on the web. Promotions included one- or two-day free shipping with Adidas and 50% off a one-year subscription to The New York Times. Bailey notes that Apple has to work with partners for special offers because Apple doesn't collect transaction data, eliminating its ability to offer promotions by itself.

Bailey says that Apple is excited by the speed of the transition to contactless payments. However, Bailey says that the challenge for Apple is that they have to match the speed of the transition to EMV chip readers. Apple has to get retailers and merchants to adopt Apple Pay at the same time they adopt EMV chip readers so that consumers can more easily see the benefit of Apple Pay.

Bailey also teased what was next for Apple Pay, saying that the company is thinking about "everything in your wallet."

Related Roundup: Apple Pay

Apple today published its top 2016 content picks for the iTunes Store and the App Store, choosing the best apps, music, movies, TV shows, podcasts, and books of the year.

"One Dance" from Drake was named Apple's Top Song of 2016, while Drake's "Views" Album was named the Top Album of the Year. Other top songs, which are available via an Apple Music playlist, include Rihanna's "Work," Flo Rida's "My House," The Chainsmokers' "Don't Let Me Down," Justin Timberlake's "Can't Stop the Feeling," and Calvin Harris' "This is What You Came For."

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Apple's full Top Songs playlist includes a total of 100 songs, while a separate Top Album list includes albums from Rihanna, Adele, Frank Ocean, Justin Bieber, Chris Stapleton, twenty one pilots, Ariana Grande, G-Eazy, The Weeknd, Taylor Swift, and more.

bestmoviesof2016
As for movies, Apple's editorial staff made the following picks:

- Best Blockbuster: Deadpool
- Best Comedy: Sausage Party
- Best Hollywood Romance: La La Land
- Best Animated Movie: Kubo & the Two Strings
- Best Documentary: Weiner
- Best Feel-Good Movie: Sing Street
- Breakout Star of the Year: American Honey
- Best New Filmmaker: Moonlight

Top selling movies included Star Wars: The Force Awakens, Deadpool, Zootopia, The Martian, and Captain America: Civil War, while top selling Indie movies included Spotlight, The Hateful Eight, Room, Brooklyn, and Eye in the Sky.

Apple's chose the following TV shows as the best of the year:

- This Year's Obsession: American Crime Story: People v. O.J. Simpson
- Late Night Rule-Breaker: Full Frontal with Samantha Bee, Vol. 3
- Best New Comedy: Atlanta, Season 1
- Most Original Kids Show: Steven Universe
- Extravaganza of the Year: RuPaul's Drag Race All-Stars, Season 2
- Most Consistently Great: The Americans, Season 4
- Best New Drama: This Is Us, Season 1

Top selling television shows included Game of Thrones, The Walking Dead, Downton Abbey, The Americans, and Big Bang Theory.

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Apple's choice for novel of the year is Michael Chabon's Moonglow, with additional picks as follows:

- Novel of the Year: Moonglow - Michael Chabon
- Nonfiction of the Year: Evicted - Matthew Desmond
- YA Novel of the Year: If I Was Your Girl - Meredith Russo
- Debut of the Year: Homegoing - Yaa Gyasi
- Mystery: Charcoal Joe - Walter Mosley
- Thriller: Behind Closed Doors - B.A. Paris
- Popular Fiction: Sweetbitter - Stephanie Danker
- Literary Fiction: What Is Not Your Is Not Yours - Helen Oyeyemi
- Fantasy: The Fate of the Tearling - Erika Johansen
- Kids: Raymie Nightingale - Kate DiCamillo
- Cookbook: Everything I Want to Eat - Jessica Koslow
- Graphic Novel: March: Book Three - John Lewis

Best selling fiction books included "The Girl on the Train," "Harry Potter and the Cursed Child," "Me Before You," and "After You," while best selling non-fiction books included "When Breath Becomes Air," "Killing the Rising Sun," "The Girl With the Lower Back Tattoo," "Alexander Hamilton," and "Hillbilly Elegy."

Apple's last set of top picks includes its choices for best podcasts:

- Revisionist History
- How I Built This
- In the Dark
- Jocko Podcast
- Anna Faris is Unqualified
- NPR Politics
- My Favorite Murder
- 2 Dope Queens Accused
- FiveThirtyEight Elections Heavyweight
- Pardon My Take

Top overall podcasts based on most downloads were Fresh Air, Stuff You Should Know, Serial, This American Life, and The Joe Rogan Experience.

Apple's picks for top apps, which include Prisma and Clash Royale, can be found in a separate App Store article.