Apple Kills iPhone 12 Mini Production Due to Poor Sales
Apple has reportedly ended production of the iPhone 12 mini after months of lackluster sales, according to Taiwanese research firm TrendForce.

Following widespread reports that the iPhone 12 mini has suffered from poor sales relative to other iPhone 12 models since its launch last year, TrendForce claims that Apple has now ceased production of the device. The iPhone 12 mini is said to have "reached End-of-Life ahead of time" during the second quarter of 2021, suggesting that Apple will focus on selling its existing inventory of the device without producing any further units.
Launched in October of last year, the iPhone 12 mini features a 5.4-inch display that accommodates fans of smaller smartphones, with pricing starting at $699 in the United States. While production of the device has now allegedly ceased, the iPhone 12 mini remains available on Apple.com without any unusual shipping delays for now. The device is available in six colors, including a purple option that went on sale in late April.
The warning signs began when Apple was believed to have shifted production away from the iPhone 12 mini for the first quarter of 2021, in an effort to combat continuing lead times for the more popular iPhone 12 Pro. Since then, analysis has indicated that the iPhone 12 mini suffered from lackluster sales, capturing just six percent of the total iPhone 12 sales during the launch period, despite broad satisfaction reported by owners of the smaller device. The iPhone 12 mini also failed to obtain a spot in the top five list of best-selling smartphones earlier this year.
Apple is still expected to unveil an iPhone 13 mini later this year, but rumors suggest that the 5.4-inch model will be discontinued in 2022 in favor of a larger 6.1-inch model.
Related Stories
Apple debuted two new iPhone 13 colors at its "Peek Performance" digital event today, offering the iPhone 13 and iPhone 13 mini in a new "green" and the iPhone 13 Pro and iPhone 13 Pro Max in "alpine green."
"People love the design of iPhone 13 Pro and iPhone 13, and we're excited to unveil the stunning new alpine green and green finishes, which join the wide range of beautiful colors on the...
New Apple products are expected to be announced at the company's "Peek Performance" event on March 8, so prospective customers should now hold off on buying at least four currently-available Apple devices until updated models launch.
Based on reports from reliable sources over the past two years, Apple is expected to announce replacements for at least four of its current devices with new...
Reliable display analyst Ross Young has reiterated his belief that Apple will unveil a new product with a 27-inch mini-LED display around June, despite another well-known analyst claiming new mini-LED products from Apple are unlikely this year.
On Wednesday, Ming-Chi Kuo said there may be no new products with mini-LED displays from Apple in 2022 because of cost concerns to do with sourcing...
Taiwanese Apple supplier Pegatron will remain a major assembler of smaller iPhones and will share orders for this year's forthcoming iPhone 13 mini with Foxconn, claims a new report from DigiTimes. Pegatron has obtained orders for the upcoming 5.4-inch iPhone model, as well as a portion of orders for another upcoming iPhone model that will feature a 6.1-inch display, according to market...
Woot today has a few deals on refurbished models of the iPhone 12 mini, iPhone 12 Pro, and AirPods. Starting with the iPhone 12 mini, you can get the 64GB model unlocked for $579.99, down from $729.00.
Note: MacRumors is an affiliate partner with Woot. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
The 128GB iPhone 12 mini is ...
Apple today announced that the iPhone 13 and iPhone 13 mini start with 128GB of storage, which is double the base 64GB offered for the iPhone 12 and iPhone 12 mini.
The storage capacities available for the iPhone 13 and iPhone 13 mini include 128GB, 256GB, and 512GB, while the iPhone 13 Pro and iPhone 13 Pro Max also have a new 1TB storage option. Pricing continues to start at $699 for the...
Today we're tracking a few deals at Best Buy, including record low prices on the iPhone 12 mini and iPad mini 5.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
iPhone 12 mini
To start, you can get Apple's 64GB iPhone 12 mini from T-Mobile for $429.99, down...
Tuesday September 14, 2021 10:41 am PDT by
Sami FathiApple today announced the iPhone 13 mini and iPhone 13, both featuring a smaller notch, repositioned rear-cameras, improved performance, and more while maintaining the same 6.1-inch and 5.4-inch sizes of their respective iPhone 12 predecessors. The new iPhone 13 and iPhone 13 mini, as rumored, includes a smaller notch allowing for more display area. In specific, Apple said that the notch is ...
Popular Stories
Apple today launched its annual "Back to School" promotion for college/university students in the United States and Canada. This year's promotion offers a free Apple gift card with the purchase of an eligible Mac or iPad, rather than free AirPods like last year. Apple is also offering students 20% off AppleCare+ plans during the promotion.
Apple is offering a $150 gift card with the purchase ...
iPhone 14 Pro models are widely expected to feature always-on displays that allow users to view glanceable information without having to tap to wake the screen. In the latest edition of his Power On newsletter for Bloomberg, Mark Gurman said the feature will include support for iOS 16's new Lock screen widgets for weather, fitness, and more.
"Like the Apple Watch, the iPhone 14 Pro will be...
In the latest edition of his Power On newsletter for Bloomberg, Mark Gurman outlined additional M2 Macs on Apple's product roadmap, including new Mac mini models with M2 and M2 Pro chips, new 14-inch and 16-inch MacBook Pro models with M2 Pro and M2 Max chips, and a new Mac Pro tower with M2 Ultra and "M2 Extreme" chips.
Following the M2 series of Macs, Gurman said the first M3 series of...
Following the launch of Apple's new 13-inch MacBook Pro with the M2 chip, it has been discovered that the $1,299 base model with 256GB of storage has significantly slower SSD read/write speeds compared to the equivalent previous-generation model.
YouTube channels such as Max Tech and Created Tech tested the 256GB model with Blackmagic's Disk Speed Test app and found that the SSD's read and...
TSMC will manufacture Apple's upcoming "M2 Pro" and "M3" chips based on its 3nm process, according to Taiwanese industry publication DigiTimes.
"Apple reportedly has booked TSMC capacity for its upcoming 3nm M3 and M2 Pro processors," said DigiTimes, in a report focused on competition between chipmakers like TSMC and Samsung to secure 3nm chip orders. As expected, the report said TSMC will...
The next-generation AirPods Pro could come with a long list of new features that include heart rate detection, the ability to function as a hearing aid, and a USB-C port according to a report from 52Audio.
The site claims that it has received new information on the AirPods Pro 2, and it has used that information to provide some renders on what the earbuds might look like. Design wise, there...
Polish developer Michał Gapiński has released a new and improved version of his "Tesla Android Project" which brings Apple's CarPlay experience to more Tesla vehicles than ever before.
According to Gapiński, version 2022.25.1 provides "100% functional CarPlay integration for any Tesla," and comes with several new features and bug fixes.
The project now supports DRM video playback so that...