MacRumors

Travel shopping site Orbitz is offering more expensive hotels to Mac users because the company found Mac users prefer more luxurious rooms, reports the Wall Street Journal.

Orbitz noted that it was is not showing different prices for the same room to different users, but was presenting pricier hotels more prominently to Mac users than those using Windows. Users can rank hotel options by price and get the same listings no matter what platform they are using.

Orbitz found Mac users on average spend $20 to $30 more a night on hotels than their PC counterparts, a significant margin given the site's average nightly hotel booking is around $100, chief scientist Wai Gen Yee said. Mac users are 40% more likely to book a four- or five-star hotel than PC users, Mr. Yee said, and when Mac and PC users book the same hotel, Mac users tend to stay in more expensive rooms.

"We had the intuition, and we were able to confirm it based on the data," Orbitz Chief Technology Officer Roger Liew said.

The WSJ goes on to note that the average household income for adult owners of Macs is $98,560, according to Forrester Research, versus $74,452 for a PC owner. The paper also says that some high-end hotels see bookings from Mac users hugely out of proportion with their user share on Orbitz.

The targeting efforts are part of Orbitz's "predictive analytics" efforts -- using gathered data to offer more tailored results to shoppers in order to generate more revenue.

Apple has issued a new update for Mountain Lion Developer Preview 4 via the Mac App Store. It was first noticed by Twitter user @Lhunar and introduces the new Mountain Lion Security Update system.

The new system does daily checks for security updates as Apple ramps up its security protocols in the next-generation operating system. Earlier this month, it was noticed that Apple had changed the language on its OS X marketing pages following the Flashback malware attack earlier this year.

The new security system in Mountain Lion -- including Gatekeeper and other features -- appears to be a significant expansion of the XProtect system that Apple has used in the past to try to thwart OS X malware.

OS X Security Update Test 1.0 -- Restart Required

This update tests the new Mountain Lion Security Updates system. The new system includes:

- Daily Checks for required security updates
- The ability to install required security updates automatically or after restarting your Mac
- A more secure connection to Apple's update servers.

This update includes general updates and improvements to Mountain Lion Developer Preview 4.

The update weighs in at 1.16GB and is available to developers with Mountain Lion DP4 installed via the Mac App Store.

Apple has released an over-the-air update to the iOS 6 Beta which was first released after the WWDC keynote on June 11. The update weighs in at 332MB for iPhone 4S users.

Beta 2 has a build number of 10A5338d, up from Beta 1's build number of 10A5316k. Apple also released Xcode 4.5 Developer Preview 2 and Apple TV Software beta 2.

Setting icon gears rotate while downloading.

Computerworld Australia reports on a blog post from Sophos security expert Graham Cluley published earlier this month detailing changes to Apple's "Why you'll love a Mac" OS X marketing pages on the topic of security. The changes, which come after a significant malware attack from Flashback earlier this year, focus more of the text of OS X's built-in security features rather than implying Macs are immune to viruses and suggesting that users do not need to take any action to protect themselves.

Apple removed the previous statement "It doesn't get PC viruses" and replaced it with "It's built to be safe," and "Safeguard your data. By doing nothing" with "Safety. Built in." [...]

In addition to changing its marketing messages, Apple has released a security guide for the iPhone operating system iOS and announced in February that OS X 10.8, or Mountain Lion, would include a new feature called Gatekeeper that would restrict which applications users can install on their devices.

Beyond the increased security features such as Gatekeeper making their way into OS X Mountain Lion, Apple is also working to reduce vulnerabilities in third-party platforms such as Java that are frequently exploited by malware authors. Apple has been working to shift responsibility for Java updates to the OpenJDK in order to make them more timely and has also been pushing out software updates to disable Java by default if it goes unused for a period of time.

9to5Mac reports that it has reanalyzed the previously-obtained hardware code dump for Apple's next-generation iPhone prototypes and discovered that the code makes reference to hardware components supporting near field communication (NFC) capabilities.

We’ve previously been able to pull data from PreEVT iPhone 5,1 and iPhone 5,2 prototypes codenamed N41AP (5,1) and N42AP (5,2), which leads us to believe that the new iPhone will have a bigger 1136×640 display. We also detailed a lot of the hardware here but forgot one very important little bit. Further investigation into this hardware code dump leads us to believe that these iPhones also have Near Field Communication (NFC) controllers directly connected to the power management unit (PMU).

NFC enables short-range wireless communication between devices and chip readers, with the most high-profile deployment of the technology being for contact-less payment systems.

Rumors of NFC support for the iPhone have been circulating for some time, with The New York Times giving a substantial boost to the discussion back in March 2011 with its claims that the technology would be available in a "coming iteration of the Apple iPhone - although not necessarily the next one". NFC did not arrive in the iPhone 4S released last October, and thus expectations for the 2012 iPhone and NFC have been heightened.

Apple did not directly address the topic of NFC in iOS 6 at its Worldwide Developers Conference earlier this month, but the company did announce a new Passbook digital wallet app which strongly suggests that company is moving toward offering NFC services. As announced, Passbook serves as a time- and location-aware app for storing digital tickets, coupons, loyalty cards, and more.

Your boarding passes, movie tickets, retail coupons, loyalty cards, and more are now all in one place. With Passbook, you can scan your iPhone or iPod touch to check in for a flight, get into a movie, and redeem a coupon. You can also see when your coupons expire, where your concert seats are, and the balance left on that all-important coffee bar card. Wake your iPhone or iPod touch, and passes appear on your Lock screen at the appropriate time and place — like when you reach the airport or walk into the store to redeem your gift card or coupon. And if your gate changes after you’ve checked in for your flight, Passbook will even alert you to make sure you’re not relaxing in the wrong terminal.

Adding an NFC component to Passbook would be a natural step to eliminate the need to physically scan barcodes on the iPhone's screen, allowing users to simply wave their devices near readers to activate Passbook items.

In the latest installment of its "iEconomy" series of articles, The New York Times takes a look at Apple's retail stores, examining the compensation offered to its employees responsible for fueling booming sales in the division. The article features quotes from a number of former Apple retail store employees, including MacRumors' own Jordan Golson.

The new report takes the stance that Apple is not paying its retail staff enough given the success of the stores, instead relying on its employees' devotion to the company and a strong fan base providing a massive pool of job applicants to keep its retail stores staffed.

Within this world, the Apple Store is the undisputed king, a retail phenomenon renowned for impeccable design, deft service and spectacular revenues. Last year, the company’s 327 global stores took in more money per square foot than any other United States retailer — wireless or otherwise — and almost double that of Tiffany, which was No. 2 on the list, according to the research firm RetailSails.

Worldwide, its stores sold $16 billion in merchandise.

But most of Apple’s employees enjoyed little of that wealth. While consumers tend to think of Apple’s headquarters in Cupertino, Calif., as the company’s heart and soul, a majority of its workers in the United States are not engineers or executives with hefty salaries and bonuses but rather hourly wage earners selling iPhones and MacBooks.

The report notes that roughly 70% of Apple's 43,000 U.S. workers are retail store employees, with many of them earning in the neighborhood of $25,000 per year. Apple's pay rates are above average for the retail sector, but the Times argues that with each retail store employee bringing in an average of $500,000 in sales per year Apple is not a typical retailer.

The latest iEconomy report comes just days after Apple began offering raises of up to 25% to many of its retail store employees, with speculation suggesting that the move was made to address the criticism set to appear in the report. Apple last week also launched new employee hardware discounts of $500 off of a Mac or $250 off of an iPad, on top of existing 25% employee discounts.

(Photo by Win McNamee/Reuters)

Earlier today, Instapaper developer Marco Arment published his thoughts on a potential timeline for upgrades to Apple's iMac and Mac Pro lines, initially suggesting that the need for an ultra-high resolution 5120x2880 Retina display (either inside the 27-inch iMac or as a standalone display) is likely the most significant hurdle to major updates for those lines.

With ABC News having reported in May that Apple was planning to bring Retina displays to its next-generation iMac line and suggestions of updated models potentially being right around the corner, anticipation has been high for new Retina iMacs. But shortly after publishing his speculation, Arment is now hearing that while the next iMac update will come later this year, it will not include Retina displays.

I’ve now heard from multiple sources that while an iMac update is indeed coming this fall, it will not have Retina displays.

Arment describes some of the issues surrounding Retina displays at the size needed for the 27-inch iMac, including production yield and insufficient bandwidth, but it is unclear why Apple would wait until the fall to update the iMac if those issues will prevent Retina displays from being included in that revision. Even without a Retina display, updated iMac models could take advantage of Ivy Bridge processors, improved graphics chips, and USB 3.0, and those upgrades could be included in a new model any time now.

As we noted earlier today, vacation blackouts at a third-party technical support firm are hinting at a release of OS X Mountain Lion in late July, and it seems possible that Apple could follow last year's trend of a simultaneous hardware/software launch by introducing new Ivy Bridge iMacs and perhaps Mac minis alongside Mountain Lion. That speculation is, however, yet to be supported by any specific rumors or evidence.

Following the keynote at Apple's Worldwide Developers Conference earlier this month, company representatives were initially quoted as saying that updated Mac Pro and iMac designs were due "later next year", but the company moved to clarify those remarks as applying only to the Mac Pro, suggesting that iMac updates will come ahead of that timeframe.

Steve Jobs was a frequent guest at All Things D's annual D Conference, appearing six times with D hosts Kara Swisher and Walt Mossberg. After he passed away last year, Swisher and Mossberg felt it was important to have a session honoring Jobs and his legacy.

They asked Dr. Ed Catmull, who worked with Jobs for years at Pixar, as well as Larry Ellison, the legendary CEO of Oracle who was one of Jobs' closest friends, to appear and reflect on Jobs' life.

Dr. Catmull also did a separate one-on-one interview with Kara Swisher. He discussed the history of Pixar, computer animation, and shared some fascinating stories about his experiences working with Jobs at both Pixar and Disney.

Image courtesy Asa Mathat/All Things D

At its Worldwide Developers Conference earlier this month, Apple officially announced that OS X Mountain Lion would launch sometime in July through the Mac App Store, carrying a low upgrade price of $19.99 for users of OS X Lion or Snow Leopard. Following the conference keynote, Apple also released a "near-final" version of OS X Mountain Lion to developers for testing purposes.

MacRumors has now heard from several employees at a third-party firm offering technical support for Apple products that their company has imposed a vacation blackout from July 22 through 29, requiring "all hands on deck" in its desktop and portables division to support an unspecified event.

Speculation naturally turns to OS X Mountain Lion as the event in question, although some potential customers may be hoping that new iMac and/or Mac mini hardware could arrive at the same time. Apple scheduled just such a simultaneous hardware/software launch last July, introducing new MacBook Air and Mac mini models alongside OS X Lion.

With OS X Mountain Lion set to launch to the public sometime next month, 9to5Mac reports that Apple has asked select members of its retail store staff to begin testing the software.

In an e-mail to Apple Store Genius Bar members and Creatives, Apple has provided access to its OS X Mountain Lion AppleSeed testing program…

This testing is to be done on personal Macs belonging to employees, and is not standardized in-store OS X Mountain Lion training.

Not only will the program provide additional testers for Apple as it expands beyond registered Mac developers, but it will also give retail store staff a head start on gaining familiarity with the forthcoming operating system before formal training begins.

Apple is almost certainly wrapping up work on OS X Mountain Lion, if it hasn't completed it already, with the company issuing a "near-final" build to developers at its Worldwide Developers Conference earlier this month. With OS X Mountain Lion being a Mac App Store exclusive, Apple can continue to work on the operating system until relatively close to the launch date given that it does not need to build in time for pressing millions of DVDs, but the company will want some time to ensure that the golden master build is behaving properly before it is released to the public.

At Apple's Worldwide Developers Conference earlier this month, Tim Cook announced that the App Store would be launching in 32 additional countries this month, bringing the total number of countries with App Store access to 155. As documented in the country-selection page within the iTunes Store, those 32 new markets are now available, although Apple has yet to update its support page listing which iTunes Store content is available in which countries.

The vast majority of new countries are located in Apple's African and Asian markets, with the exception of Albania and Ukraine in Europe. The full list of new App Store countries includes: Albania, Benin, Bhutan, Burkina Faso, Cambodia, Cape Verde, Chad, Republic of the Congo, Fiji, Gambia, Guinea-Bissau, Kyrgyzstan, Laos, Liberia, Malawi, Mauritania, Federated States of Micronesia, Mongolia, Mozambique, Namibia, Nepal, Palau, Papua New Guinea, São Tomé and Príncipe, Seychelles, Sierra Leone, Solomon Islands, Swaziland, Tajikistan, Turkmenistan, Ukraine, and Zimbabwe.

While Apple's new Retina MacBook Pro includes a display measuring 2880x1800 pixels, the default display options do not allow users to run their systems at that raw resolution. Instead, the extra pixels are used to display a higher level of detail on a canvas representing the previous 1440x900 resolution. As a result, windows and user interface elements appear to be the same relative size as on a 1440x900 15" display, but with four times the detail. Users who wish to use a desktop with apparent resolution higher than 1440x900 can still do so, as System Preferences offers several different options ranging up to 1920x1200.

Those users who want even more screen real estate by tapping into the full 2880x1800 resolution mode of the display can also do so, but the option involves a workaround that is not authorized by Apple. Macworld has more details on the process, which involves using either a third-party app like the paid SwitchResX (as noted in our forums) or one of a number of free options that have sprung up such as Change Resolution.

Running a 2880x1800 desktop on a screen measuring only 15.4 inches diagonally obviously results in very small text and user interface elements, but for those willing to sit close enough to their screens to make the onscreen content readable, it may be an interesting option.

As noted by developer Steven Troughton-Smith, users running Windows on the new Retina MacBook Pro can also take advantage of the full display resolution, simply setting the resolution in preferences within Windows.