Top Stories: Apple Event Expectations for iPhone 15, Apple Watch, and More

The calendar has turned to September, and new iPhone season is upon us! Apple will be announcing the iPhone 15 series at an event scheduled for Tuesday, September 12, at 10 a.m. Pacific Time, with a live stream to be available on YouTube and on Apple's website.

top stories 9sep2023
Read on below for all the details on what we're expecting (and not expecting) next week, and tune in on Tuesday as MacRumors will be on hand to see what Apple has in store.

What to Expect From Apple's September 12 Event: iPhone 15, Apple Watch Ultra 2, USB-C AirPods and More

Ahead of Tuesday's event we've recapped everything we expect to see on Tuesday, which includes the iPhone 15 lineup, new Apple Watch Series 9 and Apple Watch Ultra 2 models, and more.

What to Expect at Apples Wonderlust Event Feature 2 1
The iPhone 15 lineup will be the headliner of the show, with all four models expected to be equipped with a USB-C port and the Dynamic Island, while many additional features have been rumored for the Pro models, including a titanium frame, customizable Action button, A17 Bionic chip, Wi-Fi 6E support, and more.

Everything You Need to Know About the iPhone 15 Camera Specifications

MacRumors this week shared detailed camera specifications for the entire iPhone 15 lineup, ahead of the devices being unveiled next week.

iPhone 15 Blue Three Quarters Perspective Camera Closeup Feature 2
Key camera-related features expected include a stacked camera sensor for the iPhone 15 and iPhone 15 Plus, and a periscope telephoto lens for the iPhone 15 Pro Max that enables up to 6x optical zoom. These camera features will supposedly be the "star of the show" at Apple's event.

Apple Watch Series 9 and Ultra 2 to Feature New Heart Rate Monitor, More Accurate Sensors, U2 Chip, and More

While we're not expecting significant design changes for the upcoming Apple Watch models, Bloomberg's Mark Gurman says there will be a fair number of under-the-hood changes led by a new S9 chip that will deliver the first real upgrade in that regard since the Apple Watch Series 6.

Apple Watch Series 9 Pink Aluminum Feature
In addition, there should be some upgrades to the various sensors and other components with a "focus on speed, efficiency, and accuracy." A new "U2" Ultra Wideband chip will enhance location tracking capabilities with an eye toward improvements to the Find My ecosystem.

Apple Stores to Update Overnight After 'Wonderlust' Event in Preparation for iPhone 15 Launch

Apple retail stores will be making updates on the night after the Apple event next week, according to Bloomberg's Mark Gurman.

apple store washington
It's likely that the stores will be rolling out marketing materials for new products announced at the Apple event, including the iPhone 15 series. Other products expected to be unveiled include the Apple Watch Series 9, a new Apple Watch Ultra, and a USB-C AirPods case.

iPhone 15 Pro Models Again Rumored to See $100 Price Increase

The upcoming iPhone 15 Pro and iPhone 15 Pro Max models may some price increases compared to the current models, although rumors are unclear on how exactly things will play out.

iPhone 15 Pro Blue Front Perspective Feature
Wedbush analyst Dan Ives and others believe each will cost $100 more than the current Pro models in the U.S., meaning the iPhone 15 Pro would start at $1,099 and the iPhone 15 Pro Max would start at $1,199.

Research firm TrendForce believes, however, that the price increase will be limited to the Pro Max model, with the smaller iPhone 15 Pro still starting at $999.

What Not to Expect at Apple's 'Wonderlust' Event

To help set expectations ahead of Apple's "Wonderlust" event, we've compiled a list of products that Apple is unlikely to announce during the keynote.

What Not To Expect at Apples Wonderlust Event Feature 1
For example, the first Macs with the M3 chip are not expected to be announced until October. Other rumored products, such as a second-generation HomePod mini and iPad Pro models with OLED displays, are not expected to be released until 2024.

MacRumors Newsletter

Each week, we publish an email newsletter like this highlighting the top Apple stories, making it a great way to get a bite-sized recap of the week hitting all of the major topics we've covered and tying together related stories for a big-picture view.

So if you want to have top stories like the above recap delivered to your email inbox each week, subscribe to our newsletter!

Top Rated Comments

imtoretto Avatar
9 months ago
Boring....
Score: 3 Votes (Like | Disagree)
darthbane2k Avatar
9 months ago

Boring....
Agreed. This really isn’t as exciting as these articles pretend it to be.
Score: 2 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
9 months ago
We forgot about this.

[MEDIA=twitter]1700667200619905090[/MEDIA]
Score: 2 Votes (Like | Disagree)
satchmo Avatar
9 months ago
Hoping:
“Today we’re introducing two new watches. The all-new Series 9 with action button, and the Apple Watch Ultra 2, in 49mm and now a smaller 45mm size.”

Expecting:
“Today we’re introducing the latest Apple Watch Series 9 in three new gorgeous colours...and the Ultra Watch now in dark titanium.”
Score: 2 Votes (Like | Disagree)
anthogag Avatar
9 months ago
We need news about the next Apple Pencil. Both ends should have functionality.

The Pencil could also have a microphone to improve audio recording in videos. Maybe multiple Pencils/people can be connected to a single iPhone recording the live action.
Score: 2 Votes (Like | Disagree)
hacky Avatar
9 months ago
If the new 15 Pro is not at least $200 more expensive than the last year model, I'm not gonna buy it!

Let's bump the price up, so we can feel more premium than others who got just some cheap devices.

Score: 1 Votes (Like | Disagree)

Popular Stories

iOS 18 Apple Music Messages and Notes Feature 1

iOS 18 Rumored to Add New Features to These 16 Apps on Your iPhone

Tuesday April 30, 2024 10:44 am PDT by
Apple is expected to announce iOS 18 during its WWDC keynote on June 10, and new features have already been rumored for many apps, including Apple Music, Apple Maps, Calculator, Messages, Notes, Safari, and others. Below, we recap iOS 18 rumors on a per-app basis, based on reports from MacRumors, Bloomberg's Mark Gurman, and others: Apple Maps: At least two new Apple Maps features are...
apple watch ipad demo 1

Check Out This Apple Watch iPad Demo Unit From 2014

Wednesday May 1, 2024 1:46 pm PDT by
With the 10th anniversary of the Apple Watch approaching, we thought it would be fun to take a look back at an interesting bit of Apple Watch history. After the Apple Watch was announced in 2014, and before it became available in 2015, Apple sent out custom Apple Watch iPad demo kiosks to retail stores. The Apple Watch and iPad units used for these devices were specially designed, had custom ...
maxresdefault

Will the New iPad Pro Really Have the M4 Chip?

Wednesday May 1, 2024 8:30 am PDT by
While Apple's upcoming iPad Pro models have been expected to feature the M3 chip for over a year, recent reports have unexpectedly suggested that the new devices will instead feature the as-yet-unannounced M4 chip. Subscribe to the MacRumors YouTube channel for more videos. Last week, Bloomberg's Mark Gurman said that he now believes there is a "strong possibility" that the upcoming iPad Pro ...
ios 17 5 repair state

iOS 17.5 Includes 'Repair State' Option That Doesn't Require Turning Off Find My for Service

Tuesday April 30, 2024 1:24 pm PDT by
With iOS 17.5, Apple is adding a "Repair State" feature that is designed to allow an iPhone to be sent in for service without deactivating Find My and Activation Lock. The fourth iOS 17.5 beta that came out today adds a "Remove This Device" option for all devices in Find My, and using it with an iPhone puts that iPhone into the new Repair State. Right now, sending an iPhone to Apple to be...
Apple CarPlay Dash

Report Examines GM's Controversial Move to Abandon Apple CarPlay

Wednesday May 1, 2024 4:53 am PDT by
An in-depth Bloomberg report today resurfaced General Motors' decision to replace Apple CarPlay with its own software. Last year, GM announced that it planned to forgo Apple CarPlay in its new electric vehicles, starting with the 2024 Chevrolet Blazer EV. Instead, the automaker introduced a proprietary infotainment platform, aiming to control and customize the digital experience within its...
Airpods Pro 2 Discount Feature Triad

Amazon's New Apple Sale Has Best-Ever Prices on AirPods Pro, Studio Display, Apple Pencil, and More

Tuesday April 30, 2024 7:31 am PDT by
Amazon today kicked off numerous discounts across multiple Apple products and accessories, the highlight being the AirPods Pro 2 with USB-C for $179.99, down from $249.00. You'll also find deals on the Apple Pencil 2, AirTags, and Studio Display. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep...
maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...