Apple's First M3-Powered Macs Likely to Launch in October

Apple's first M3-powered Macs could arrive as early as October, according to Bloomberg's Mark Gurman.

m3 feature black
Writing in his latest Power On newsletter, Gurman said sources tell him an October event will follow Apple's iPhone 15 series announcement in September, and the state of Apple's current product lineup suggests it will focus on new Macs with M3 chips.

Given that Apple launched new 14-inch and 16-inch MacBook Pro models in January, and more recently new 15-inch MacBook Air, Mac Studio, and Mac Pro models in June, Gurman believes the first beneficiaries of the new M3 chip will be the next iMac, 13-inch MacBook Air, and 13-inch MacBook Pro.

Looking further ahead, new 14-inch and 16-inch MacBook Pro models with M3 chips are expected to arrive in early 2024, featuring M3 Pro and M3 Max chips, according to Gurman in a previous report.

The M3 chip is expected to be built on chipmaking partner TSMC's 3nm process, resulting in significant performance and power efficiency improvements over the 5nm-based M2 chip that Apple's most recent Mac models are based on. TSMC kicked off mass production of 3nm chips in late December.

Related Roundups: iMac, MacBook Air, MacBook Pro 13"
Related Forums: iMac, MacBook Air, MacBook Pro

Top Rated Comments

danbalsh Avatar
11 weeks ago
It’d be super weird to have the 13” and 15” MacBook Airs with different processors…
Score: 35 Votes (Like | Disagree)
asiga Avatar
11 weeks ago
Any chance the M3 will improve raytracing on the GPU, providing true hardware raytracing?
Score: 16 Votes (Like | Disagree)
klrobinson999 Avatar
11 weeks ago
Please give us a larger iMac!
Score: 15 Votes (Like | Disagree)
itsboi Avatar
11 weeks ago
Amazing how the Vision Pro is launching with an M2... it'll be nearly 2 years old by the time it releases.
Score: 14 Votes (Like | Disagree)
ThailandToo Avatar
11 weeks ago

Amazing how the Vision Pro is launching with an M2... it'll be nearly 2 years old by the time it releases.
There is no way it launches with an M2. That was Apple marketing not allowing the M3 to be stated so people don’t stop buying other devices with M2 chips now knowing an M3 is destined by the start of next year. I would gladly put money on it. The Vision Pro launches with M3 and takes big advantage of the more efficient SoC.
Score: 12 Votes (Like | Disagree)
asiga Avatar
11 weeks ago

Fingers crossed for a new Mac mini…
It's weird that they updated almost the whole Mac product line in the WWDC with enhanced M2s because the M3 was not ready, and that they are now ready to release M3 Macs in October... why the rush this WWDC? There have been WWDCs in the past with no new Mac announcements, I don't get the need for the rush this year.
Score: 11 Votes (Like | Disagree)

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