Everything Apple Announced Today in Just Six Minutes

Things I could have done without:
- The carousel of presenters, each one less competent than the last
- The pointless introduction videos and videos retelling everything they'd talked about for the last ten minutes
- The cringy staged presentation of that basketball game
- The audience who must have been on caffeine IV drips the entire time, they wouldn't shut up.
- Tim's phony enthusiasm, you could see him pretending to play up to the crowd. It felt so forced.

All in all though, it was a good show. The photoshop demo was impressive and the woman doing it (as nervous as she obviously was) was the only one on stage who seemed genuinely enthusiastic about the iPad.

I have my 12.9" iPad Pro and Pencil ordered. Just have to wait now until next week :)

Hopefully 2019 will μ the the death of lightning. Soon all devices will be able to charge all devices.

Would be awesome.

why wasn't 2018 the end of lightning ? All the new iphones and ipads were all being developed around the same time. Couldn't they all be on the same page with USB-C ? The Xr just came out and has lightning, yet the new iPad Pro which is just coming out does not. What is the defense for this?

All these new products and not buying ANY

I feel better about my XR purch

Yea! Been waiting all day for the 6 minute video.

Gets rid of headphone jack but keeps camera hump.
Makes sense.

I agree on that. I personally like to carry around my notebook everywhere i can and when i'm at home i want to connect it to a bigger display.
I'm a little bit suprised. Seems like i'm the only one looking forward to a new Apple Pro Display. Imacs are great but nothing to carry around. I'm pretty sure Apple thought when they stopped working on Displays that other manufactors would step in and fill the gap. Don't get me wrong the Panel of the LG UltraFine is good but the design is years behind (proportions and hideous top bezel). I'm suprised Apple is still showing them in the presentation as a connected device. LG is doing great in the TV Market but that monitor is nothing for me (using one at work and a thunderbolt display at home). Apple does make imo exceptionally good displays. Or at least they care about it and let others do great work for them. As an industrial designer myself i just cannot understand why they even stopped working on it. The display is something apple cared about from the beginning. It's part of their design legacy. I find it obvious, that a screen is important. It's the thing we look at. Everyone is trying to get rid of other distractions. Just more screen for showing and interacting. A lifelike experience. Products and hardware parts are getting smaller. For me the future is just cramped working power and a high end display. Maybe even for the go as a thin sheet or foldable. Anyway a display should always be a main factor and one of the 2 main components a manufacture should care about in my opinion. Good to know they are working on one. I'm pretty sure I'll buy one or even more when they're out. And another thing to add. Old apple displays are still selling well. I can see their next stand-alone display sellling really well for many years. Windows user will use them and they would be awesome to pair with new Mac Pros and the mac mini. Or every other small device supporting the resolution.

Great points.

Steve Jobs was a visionary & marketer. Tim Cook is neither.

Apple is now almost 'just' another computing devices company at the hardware level... they've got the eco system bit pretty pat... but the lack of a SJ is showing.
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Also. You did miss the CEO of a Trillion dollar company, the only one right now, running around with shriek, high pitched, very animated, comical enthusiasm on stage.

Yes, remember when Steve Balmer of MS did that? He was gone not long after!