Jony Ive's Design Video for the Twentieth Anniversary Mac

Friday November 16, 2012 9:27 AM PST by Jordan Golson
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OS X Daily points us to the launch video for the Twentieth Anniversary Macintosh featuring a much younger and less-polished Jony Ive, complete with hair and British accent.
For those who don’t know, the 20th Anniversary Mac was a limited edition Mac priced at a whopping $7499. It was one of the first all-in-one computers to have an LCD display, and at the time was about as cool as a computer could be. Looking back, it’s easy to see how the design and thought of the 20th Anniversary Mac influenced the design of future Macs, especially iMacs.
Jony Ive was recently promoted and put in charge of all Human Interface teams at Apple, in addition to his existing role as head of Industrial Design.

Top Rated Comments

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26 months ago

Wait… Did I see a BOSE logo on that subwoofer????

I'd like for Apple and BOSE to work together again and make some incredible laptop and desktop speakers. And I know they won't be the first (look to HP and Beats, but really, they are Beats, c'mon), but they will be one of the best.


BOSE is all name.... their products are so-so.

There is a reason why they never publish their specs on their speakers... because they aren't that great.
Rating: 28 Votes
26 months ago
What amazes me most is how little has changed about Ive and his design philosophy. Almost everything he said in that video could apply to his approach to the new iMac or iPhone as well. The man is certainly consistent.
Rating: 25 Votes
26 months ago

Wait… Did I see a BOSE logo on that subwoofer????

I'd like for Apple and BOSE to work together again and make some incredible laptop and desktop speakers. And I know they won't be the first (look to HP and Beats, but really, they are Beats, c'mon), but they will be one of the best.


Although Bose makes decent speakers once in awhile, they are perhaps the most overrated consumer electronics company in the world. You can get much better speakers for less money. There's this running joke that audiophiles use to describe Bose: "No Highs? No Lows? Must be Bose!"
Rating: 18 Votes
26 months ago

I've got a small Bose system on my computer desk, and it sounds incredible.


Only because you haven't heard better speakers that cost less.
Rating: 18 Votes
26 months ago

Jony Ive, complete with hair and British accent.


What do you mean "complete with British accent". You write that as if he hasn't got a British accent any more. He's British and speaks with a British accent. What a ridiculous thing to write.

Glad I got that out of my system. :p
Rating: 17 Votes
26 months ago

BOSE is all name.... their products are so-so.


I've got a small Bose system on my computer desk, and it sounds incredible.
Rating: 15 Votes
26 months ago

Wait… Did I see a BOSE logo on that subwoofer????

I'd like for Apple and BOSE to work together again and make some incredible laptop and desktop speakers. And I know they won't be the first (look to HP and Beats, but really, they are Beats, c'mon), but they will be one of the best.


BOSE is all name.... their products are so-so.

There is a reason why they never publish their specs on their speakers... because they aren't that great.


Although Bose makes decent speakers once in awhile, they are perhaps the most overrated consumer electronics company in the world. You can get much better speakers for less money. There's this running joke that audiophiles use to describe Bose: "No Highs? No Lows? Must be Bose!"


Buy
Other
Sound
Equipment

:)
Rating: 15 Votes
26 months ago
The TAM was way too ahead of its time (which is mirrored in the price tag).
Rating: 11 Votes
26 months ago
I'll still tap him
Rating: 8 Votes
26 months ago
Jony Ive had hair? :D
Rating: 7 Votes

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