CIRP

By MacRumors Staff

CIRP Articles

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iPhone Was Most Activated Smartphone in United States Last Quarter According to Survey

Tuesday January 16, 2018 6:14 am PST by
Apple increased its share of smartphone activations in the fourth quarter of 2017, following the release of the iPhone 8, iPhone 8 Plus, and iPhone X, according to data shared with MacRumors by Consumer Intelligence Research Partners. iPhones accounted for 39 percent of activations in the United States between October and December, up from 34 percent in the year-ago quarter, based on CIRP's...
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iPhone 8 and 8 Plus Sold 'More Like an 'S' Model' During Launch Quarter According to New Report

Monday October 23, 2017 6:55 am PDT by
The iPhone 8 and iPhone 8 Plus accounted for 16 percent of total iPhone sales in the July-September 2017 quarter, which means the new smartphones "look much more like an 'S' model" in terms of sales. According to a report sent to MacRumors today by Consumer Intelligence Research Partners, the new devices actually represented a smaller sales percentage than 'S' devices have in past years,...
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Apple Store Remains Most Popular Destination to Purchase a Mac in the United States

Thursday October 19, 2017 9:03 am PDT by
Apple Stores continue to be the most popular destination to purchase a new Mac in the United States, according to a recent survey conducted by research firm Consumer Intelligence Research Partners. Apple's retail locations and online store accounted for roughly 40 percent of Mac sales between October 2016 and September 2017, based on 2,000 survey respondents who purchased a Mac during that...
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Over 100 Million iPhones Now in Use in U.S., Nearly Two-Thirds Are iPhone 6 or Later

Thursday November 19, 2015 12:00 pm PST by
More than an estimated 100 million iPhones are being used in the United States, according to new data shared by Consumer Intelligence Research Partners [PDF]. At the end of the September 2015 quarter, more than 101 million iPhones were in use, and two-thirds of those iPhones were newer iPhones that have been released in 2014 and 2015. An estimated 58 million of the 101 million iPhones in use...
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Increased Switcher Rate From Android to iPhone Appears Focused Outside the U.S.

Thursday January 29, 2015 6:27 am PST by
Following Apple's earnings call on Tuesday in which Tim Cook stated the company "saw more new customers to iPhone than we've ever seen before," research firm Consumer Intelligence Research Partners (CIRP) today released (via Fortune) a report delving into the specifics of the Android-to-Apple switching statistics revealed by Apple. Expectedly, the report - which surveyed 500 Apple device...
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Apple Took Half of U.S. Phone Activations in Q4 2014 as Demand Stays Strong

Friday January 23, 2015 7:07 am PST by
Both analysts and metrics are suggesting Apple will report record-breaking iPhone sales for the just-ended December 2014 calendar quarter, and new data released today by Consumer Intelligence Research Partners reveals the Cupertino company may have set a high bar against its competitors, grabbing half of all phone activations in the United States. While CIRP's survey included only 500 users...
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iPad Lifecycle Mirrors Macs and Maybe Even TVs Rather Than iPhones

Friday March 21, 2014 7:30 am PDT by
A new report by Consumer Intelligence Research Partners (CIRP) suggests iPad owners replace their tablets less frequently than their iPhone-owning counterparts, who upgrade almost every two years. The longer iPad replacement cycle may be more like the Mac, which tends to be replaced every 2-4 years, or possibly even televisions which have a five to 10-year ownership span. (Via Fortune) The...