Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Apple's U.S. iPhone User Base Sees Slowing Growth in Q1 2019
Apple's estimated U.S. iPhone installed base saw little growth in the first calendar quarter of (second fiscal quarter) of 2019, according to new data shared today by Consumer Intelligence Research Partners (CIRP).
As of March 30, 2019, the U.S. iPhone use base hit 193 million units, compared to 189 million units at the end of the December quarter, marking two percent growth quarter over quarter.
Apple's iPhone user base was at 173 million units at the end of the March 2018 quarter, for year over year growth of 12 percent, which is not bad, but not quite hitting the growth rates of prior years.
A year ago, the installed iPhone user base in the U.S. grew four percent quarter over quarter and 19 percent compared to the prior year, indicating a plateau iPhone user base.
iPhone sales have slowed down, and in January, the decline in sales over the holiday period led Apple to make the rare move of lowering its expected revenue guidance. Apple also saw a dip in revenue in the second fiscal quarter (first calendar quarter) of 2019, bringing in $58 billion, compared to $61.1 billion in the year-ago quarter.
Apple has never provided a specific breakdown of the number of active devices in the United States, but earlier this year, the company said there were 1.4 billion active devices around the world. 900 million of those devices are iPhones.
As of March 30, 2019, the U.S. iPhone use base hit 193 million units, compared to 189 million units at the end of the December quarter, marking two percent growth quarter over quarter.
Apple's iPhone user base was at 173 million units at the end of the March 2018 quarter, for year over year growth of 12 percent, which is not bad, but not quite hitting the growth rates of prior years.
A year ago, the installed iPhone user base in the U.S. grew four percent quarter over quarter and 19 percent compared to the prior year, indicating a plateau iPhone user base.
"The US installed base of iPhones continues to plateau," said Josh Lowitz, CIRP Partner and Co-Founder. "Relative to the most recent quarters, and especially to the past two or three years, slowing unit sales and longer ownership periods means that the growth in the number of US iPhones has flattened considerably. Of course, 12% growth in a year, after years of much greater growth is still good. However, investors grew accustomed to quarterly growth of 5% or more, and annual growth of almost 20%. This continuing trend prompts investors to wonder if iPhone sales outside of the US will compensate, and places greater pressure on Apple's determination to sell other products and services to the installed base of iPhone owners."CIRP's estimated U.S. iPhone installed base is based on estimated worldwide iPhone sales of 39 million, calculated from Apple's iPhone revenue and average iPhone selling price for the quarter ending in March 2019.
iPhone sales have slowed down, and in January, the decline in sales over the holiday period led Apple to make the rare move of lowering its expected revenue guidance. Apple also saw a dip in revenue in the second fiscal quarter (first calendar quarter) of 2019, bringing in $58 billion, compared to $61.1 billion in the year-ago quarter.
Apple has never provided a specific breakdown of the number of active devices in the United States, but earlier this year, the company said there were 1.4 billion active devices around the world. 900 million of those devices are iPhones.
Tag: CIRP
[ 184 comments ]
Top Rated Comments
(View all)
18 weeks ago
Considering that there is 327 million people in the US. 50 million are 11 years old or below (don't know many people who are buying phones for their 9 year old).… That means roughly 70% of the phone buying population in the US owns an iPhone. I don't think you can expect bigger increases after hitting that landmark.
18 weeks ago
That means roughly 70% of the phone buying population in the US owns an iPhone.
That's not a conclusion that you can reach based on the data provided. It would be like saying Apple has over a billion active devices worldwide therefore they have over a billion users worldwide.
18 weeks ago
What app?
"What's App"
"That's what I asked, what app?"
"I just told you - What's App"
"Now look, what's the name of the app that caused your phone to heat up?"
"Exactly!"
cc: Abott and Costello
18 weeks ago
I guess that's what happens when the price goes from $500 to $1300 in the span of a few years.
18 weeks ago
For the average consumer, what does Apple have that the competition sorely lacks nowadays? Having FaceID did not make consumers switch to an iPhone. My phone does not have the feature, but if it did it will be the first thing to disable/bypass. A passcode is more secure than a thumbprint or FaceID. Think about it for a minute!
For the average consumer:
1. iOS
2. Tight integration/sharing data between Apple iOS/macOS/watchOS/tvOS apps.
3. Outstanding premium devices that many millions of satisfied repeat customers are willing to open their wallets and purchase year after year after year.
4. Excellent and highly rated customer service.
5. Frequent software updates.
6. Apple placing high regard on privacy and security.
7. Various Apple services that work well with devices.
8. Apple Stores.
9. Relatively decent resale value.
That's just a few that quickly come to mind.
18 weeks ago
Weird it’s almost like infinite growth, the cornerstone of the current world economy, is not actually possible and we’re approaching a massive market crash
18 weeks ago
Considering how dominant the iPhone is, it’s not really a surprise the market is saturated. Also, It’s not just the iPhone, it’s smart phones in general that have been on the decline. The inflation with smart phones in general has pushed the consumer to keep their devices longer, a smart phone is not something that _needs_ to be upgraded every year.
18 weeks ago
I'm happy with my X. My recent issue of potential overheating was fixed by uninstalling and reinstalling just one app. I don't plan to upgrade this year and maybe even next.
18 weeks ago
Is anyone really surprised that people are upgrading less frequently? My previous employer supplied me with a new iPhone every year at it's release (we tested iPhone accessories)... I stopped upgrading at the 7 Plus, and have been using that model since it's release. It's worked fine and pretty much has met my needs since then... about the only complaint is the battery could be replaced at this point. This is the first year though since the 7 Plus that I've considered upgrading, and that's really more because I'd like to have the new upcoming camera...
Bolded: I was just saying that above, that it’s not a surprise at all consumers are not upgrading, why would they need to when their current smart phone does everything they require and more? It’s not the technology isn’t necessarily compelling, it’s the price points that is suffocating the technology that the consumer doesn’t find interesting. Those are all mutually exclusive tangents affecting smart phone sales.
[ Read All Comments ]
The non-profit Wi-Fi Alliance today announced the release of the Wi-Fi 6 certification program, noting that devices with the Wi-Fi 6 Certified logo will meet the "highest standards for security...
MacRumors has partnered with Anker again this week to offer our readers a chance to save on nine accessories, including USB-C chargers, wireless chargers, Lightning cables, and portable battery...
New to Apple Watch Series 5 models is a built-in compass that allows users to see which way they are facing, complete with a new Compass app that displays heading, incline, latitude, longitude, and...
Mophie this week launched a new wireless charging stand for any Qi-enabled smartphone, including the latest iPhone 11, 11 Pro, and 11 Pro Max devices. The accessory is available on Mophie's...
Amazon is offering customers a chance to save when pre-ordering the Apple Watch Series 5, which is set to be released this Friday, September 20. The retailer's sale is focused on select models of...
Apple premiered its first TV show at the Tribeca TV Festival on Saturday. Dickinson is a period drama that centers on the life of 19th century American poet Emily Dickinson, played by pop star Hailee...
Apple's biggest product unveiling of the year is now in our rear-view mirror, with the company taking the wraps off of new iPhone, Apple Watch, and iPad models while also prepping for the launch...
On the same day that iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max pre-orders began, some customers are already beginning to see their order statuses shift from "processing" to...
