Night mode is an automatic setting which takes advantage of the new wide-angle camera that's in the iPhone 11 and 11 Pro models. It's equipped with a larger sensor that is able to let in more light, allowing for brighter photos when the light is low.
macOS Catalina Now Available
Apple's HomePod Estimated to Have Just 5% of Smart Speaker Market Share in U.S.
Apple's HomePod accounted for just 5 percent of the estimated 76 million smart speaker installed base in the United States in the second quarter of 2019, according to new data shared today by Consumer Intelligence Research Partners (CIRP).
Amazon continues to be the number one smart speaker vendor in the U.S., followed by Google. Amazon Echo devices accounted for 70 percent of smart speakers in the United States during the quarter, while Google Home devices accounted for 25 percent.
The smart speaker market has seen strong growth, with the U.S. installed base of 76 million speakers up nine percent from 70 million units in the March 2019 quarter. Growth is also up significantly compared to last June, when there were an estimated 50 million smart speakers in the United States.
Though Apple has dropped the price of the HomePod from $349 to $299, the smart speaker is still significantly more expensive than speaker options from Google and Amazon, which has left Apple struggling to gain a foothold in the market.
Amazon's Echo Dot, for example, is priced at $50, but it is often available at even lower prices during sales and promotions. The same goes for the Google Home Mini, which is also priced at $49.
Rumors have suggested that Apple is considering a more affordable version of the HomePod that could be priced as low as $150, but it's not clear if and when Apple might release such a speaker.
CIRP's data is estimated and is based on a survey of 500 U.S. owners of Amazon Echo, Google Home, and Apple HomePod devices surveyed from July 1 to July 10 who owned one of the devices as of June 30, 2019.
Amazon continues to be the number one smart speaker vendor in the U.S., followed by Google. Amazon Echo devices accounted for 70 percent of smart speakers in the United States during the quarter, while Google Home devices accounted for 25 percent.
The smart speaker market has seen strong growth, with the U.S. installed base of 76 million speakers up nine percent from 70 million units in the March 2019 quarter. Growth is also up significantly compared to last June, when there were an estimated 50 million smart speakers in the United States.
"While the biggest growth in the market for smart speakers is in the holiday fourth quarter, Amazon Echo and Google Home continues to grow their installed bases in the past couple of quarters," said Josh Lowitz, Partner and Co-Founder of CIRP. "The market grew by 9% in the second quarter, and more than 50% year over year. Including Apple HomePod, all three major producers have maintained steady shares of the market in the past year. Continued aggressive pricing of the entry-level models seems to continue to encourage new customers to try a smart speaker and existing owners to consider adding more devices to their home.Most people who own smart speakers have less expensive models like the Echo Dot and the Google Home Mini, with these units accounting for more than 50 percent of smart speakers in the U.S. during the quarter.
Though Apple has dropped the price of the HomePod from $349 to $299, the smart speaker is still significantly more expensive than speaker options from Google and Amazon, which has left Apple struggling to gain a foothold in the market.
Amazon's Echo Dot, for example, is priced at $50, but it is often available at even lower prices during sales and promotions. The same goes for the Google Home Mini, which is also priced at $49.
Rumors have suggested that Apple is considering a more affordable version of the HomePod that could be priced as low as $150, but it's not clear if and when Apple might release such a speaker.
CIRP's data is estimated and is based on a survey of 500 U.S. owners of Amazon Echo, Google Home, and Apple HomePod devices surveyed from July 1 to July 10 who owned one of the devices as of June 30, 2019.
Related Roundup: HomePod
Tag: CIRP
Buyer's Guide: HomePod (Neutral)
[ 235 comments ]
Top Rated Comments
(View all)
10 weeks ago
They enter a market where devices can be found for $29, are we surprised that a $300 crippled in comparison device isn’t gaining market share?
10 weeks ago
If Apple wants to compete in this market it needs to be a loss leader. You sell this at near cost then encourage HomeKit accessories and rake in the license profits. Apple is trying to profit from HomeKit licensing and the speaker itself. In this market the core device needs to be in as many households as possible.
10 weeks ago
I have everything Apple makes except for HomePod. Apple was tone deaf on this one. They marketed it as an accessory for Apple Music rather than a smart speaker. I have the current Amazon Dot wired to nice speakers and enjoy it very much. Plus Siri is dumb as a brick wall.
10 weeks ago
I'm not paying $600 USD for stereo sound. If I'm looking for something to quickly query with my voice, one of the other much cheaper players works.
[ Read All Comments ]
This week saw a new addition to Apple's Beats headphones lineup, while Apple appears to have leaked images of its upcoming 16-inch MacBook Pro in the new macOS 10.15.1 betas.
Other top...
For this week's giveaway, we've teamed up with Plex to offer MacRumors readers a chance to win a cord-cutting bundle that includes a lifetime Plex Pass, an antenna, and a TV tuner for...
Google Maps for iOS is gaining a new feature today that's designed to allow people to report crashes, speed traps, and traffic slowdowns right from their iPhones.
Reporting traffic accidents...
Apple this week introduced Beats Studio3 Wireless Headphones in a new Camo Collection, available in either Forest Green or Sand Dune.
The Beats Studio3 Wireless Headphones in the Camo Collection...
Apple Arcade gained a batch of new games today for the iPhone, iPad, Apple TV, and Mac.
The latest titles available include real-time player-versus-player baseball game "Ballistic...
Apple today sent out emails for a new Apple Pay promotion, offering a $5 discount on groceries when you spend $35 or more through Instacart. To get the discount, you'll need to use Apple...
Luna Display today introduced a new Mac-to-Mac mode that allows any Mac released within the last decade to be used as a second display for another Mac. This includes any combination of Macs, ranging...
Apple has released a third trailer for the upcoming comedy series "Dickinson" ahead of its November 1 premiere on Apple TV+.
Dickinson is a half-hour comedy series starring...
