Following Apple's earnings call on Tuesday in which Tim Cook stated the company "saw more new customers to iPhone than we've ever seen before," research firm Consumer Intelligence Research Partners (CIRP) today released (via Fortune) a report delving into the specifics of the Android-to-Apple switching statistics revealed by Apple.

Expectedly, the report - which surveyed 500 Apple device customers inside the U.S. only - notes most Apple iPhone users returned to the company with the newest iteration of the iPhone last year. But the rate of Android switchers migrating platforms to the iPhone 6 or 6 Plus wasn't much changed.

Screenshot (153)
CIRP notes that the rate of Android switchers has "varied seasonally, yet remained relatively consistent," and this quarter's U.S. numbers have the firm speculating the biggest rate of Android-to-Apple switching occurred outside of the U.S.

“Apple CEO Tim Cook indicated the iPhone 6 and 6 Plus 'experienced the highest Android switcher rate in any of the last three launches.' The US switch rate for the iPhone 6 and 6 Plus launch did increase relative to the iPhone 5S/5C launch a year ago, and was about the same as the iPhone 5 launch in 2012. This week, Apple emphasized the international strength of the iPhone 6 and 6 Plus launch, so it appears that Apple enjoyed a much higher rate of Android switching outside the US than in the more mature US market," said Mike Levin, Partner and Co-Founder of CIRP.”

Given Apple's strong position in the smartphone market in the U.S., where there is a strong base of iPhone-to-iPhone upgrades and fewer from Android-to-iPhone, CIRP's report probably isn't too far off from fact. Apple's smaller presence in emerging markets like China, where it has been seeing very strong growth thanks to a few notable partnerships and store openings in the country has likely fueled some overseas brand switching among previously loyal Android users.

Tags: CIRP, Android

Top Rated Comments

JGIGS Avatar
87 months ago
I switched back to an iphone from a Nexus 5 because I had the opportunity to get a really good price on the iphone (black friday + employee discount).

Though an iphone is easier to pick up and learn I found pure android more a more efficient operating system to use with more customization. Still better with notifications, I like being able to place icons where I want and not have to have them auto arrange top to bottom of a page. Bottom back arrow key makes navigating easier. Clock weather widgets are nice to have on the springboard, hiding icons you don't use very often in an app drawer is cleaner, you can customize the look with launchers, it's more open.

I find as apple has added features they have done it a little less efficiently.

Unless ios or the next iphone model has something super amazing I'll probably go back to android when I'm due for my next upgrade.
Score: 3 Votes (Like | Disagree)
macfacts Avatar
87 months ago
Wow, 500 = sample size, how accurate could that be?

It is a survey, not a cenuses. Suveys can be accurate even if the sample size seems small to you, if you do it properly. Statistics are a valid form of evidence in many courts in the world.
Score: 2 Votes (Like | Disagree)
ikramerica Avatar
87 months ago
That's what I do. Again the drawer is just cleaner and you can sort the drawer which I kept alphabetical which made it easy to find an app I rarely used. iOs still needs a huge overhaul in my opinion. iOs 7 was really mostly a theme update like a winterboard theme and ios 8 some added some catch up features.

I guess I'll give ios some props for iMessage. It's features make it my favourite messaging app other than it would be nice if it was on multi platforms since I can't force people to own iphones. I also like the fairly simple and quick photo taking camera.

Mac OS has had the ability to keep things sorted by name since the mid 80s. You'd think iOS in 2015 can have a "view options" for folders. The UI is so wasteful of space as it is, there is plenty of room for a gear or 3 horz lines icon to tap to set view options in folders and on home screens.
Score: 1 Votes (Like | Disagree)
JGIGS Avatar
87 months ago
Agree with most points. Apple is locked into a paradigm that isn't efficient.

You can hide apps in folders though, as well as on another screen. What's the difference between that and a file drawer?

That's what I do. Again the drawer is just cleaner and you can sort the drawer which I kept alphabetical which made it easy to find an app I rarely used. iOs still needs a huge overhaul in my opinion. iOs 7 was really mostly a theme update like a winterboard theme and ios 8 some added some catch up features.

I guess I'll give ios some props for iMessage. It's features make it my favourite messaging app other than it would be nice if it was on multi platforms since I can't force people to own iphones. I also like the fairly simple and quick photo taking camera.
Score: 1 Votes (Like | Disagree)
stewy Avatar
87 months ago
Hence, overseas customers are getting sophisticated and can judge quality.

Or... North Americans are realizing that there are other quality phones besides the iPhone and opting not to switch.
Score: 1 Votes (Like | Disagree)
ikramerica Avatar
87 months ago
I switched back to an iphone from a Nexus 5 because I had the opportunity to get a really good price on the iphone (black friday + employee discount).

...hiding icons you don't use very often in an app drawer is cleaner, you can customize the look with launchers, it's more open.

I find as apple has added features they have done it a little less efficiently.

Unless ios or the next iphone model has something super amazing I'll probably go back to android when I'm due for my next upgrade.

Agree with most points. Apple is locked into a paradigm that isn't efficient.

You can hide apps in folders though, as well as on another screen. What's the difference between that and a file drawer?
Score: 1 Votes (Like | Disagree)

Top Stories

m1x mac mini screen feature

High-End 'M1X' Mac Mini With New Design and Additional Ports Expected to Launch in the 'Next Several Months'

Sunday August 22, 2021 5:59 am PDT by
Apple can be expected to launch an updated high-end Mac mini with a new design and a faster "M1X" Apple silicon processor in the "next several months," Bloomberg's Mark Gurman reports. In the latest publication of his Power On newsletter, Gurman writes that a new high-end Mac mini, which has previously been reported to feature a new design with additional ports, can be expected to replace...
mac scanner permission error

Apple Says Fix Planned for 'You Do Not Have Permission to Open the Application' Error When Using a Scanner on Mac

Saturday August 14, 2021 6:15 am PDT by
In a newly published support document on its website, Apple has acknowledged an error that some users may receive when they try to use a scanner with a Mac in the Image Capture app, Preview app, or the Printers & Scanners section of System Preferences. A screenshot of the error message from the HP Support Community When attempting to use a scanner with a Mac, Apple said users might get an...
iCloud General Feature

iCloud+'s New Custom Email Domain Feature Now Available in Beta

Wednesday August 25, 2021 7:48 am PDT by
Starting with iOS 15, iPadOS 15, and macOS Monterey, users with a paid iCloud+ storage plan can personalize their iCloud email address with a custom domain name, such as johnny@appleseed.com, and the feature is now available in beta. iCloud+ subscribers interested in setting up a custom email domain can visit the beta.icloud.com website, select "Account Settings" under their name, and select ...
original iphone

Phil Schiller Says iPhone Was 'Earth-Shattering' Ten Years Ago and Remains 'Unmatched' Today

Monday January 9, 2017 7:15 am PST by
To commemorate the tenth anniversary of the iPhone, Apple marketing chief Phil Schiller sat down with tech journalist Steven Levy for a wide-ranging interview about the smartphone's past, present, and future. The report first reflects upon the iPhone's lack of support for third-party apps in its first year. The argument inside Apple was split between whether the iPhone should be a closed...
macbookpro13large

macOS Big Sur Update Bricking Some Older MacBook Pro Models

Sunday November 15, 2020 5:33 am PST by
A large number of late 2013 and mid 2014 13-inch MacBook Pro owners are reporting that the macOS Big Sur update is bricking their machines. A MacRumors forum thread contains a significant number of users reporting the issue, and similar problems are being reported across Reddit and the Apple Support Communities, suggesting the problem is widespread. Users are reporting that during the...
m1 imac orange

New iMac Tidbits: Headphone Jack on Side, Ethernet Port on Power Adapter, Spatial Audio and WiFi 6 Support, No SD Card Slot

Wednesday April 21, 2021 6:38 am PDT by
Apple yesterday announced a completely redesigned 24-inch iMac with the M1 Apple silicon chip. The new iMac, the first major redesign of the Mac desktop computer since 2012, has several changes compared to the previous generation. In the aftermath of the event, a few new features and tidbits may have slipped under the radar, so we’ve compiled this list of some of the less-talked-about...
General YouTube Feature 1

YouTube Premium and Music Surpass 50 Million Subscribers

Friday September 3, 2021 2:19 am PDT by
YouTube says it has passed 50 million subscribers for its Premium and Music subscriptions, making it the "fastest growing music subscription" service in the world, according to YouTube's global head of music, Lyor Cohen. YouTube says that it has more than 50 million paying subscribers collectively across YouTube Premium and YouTube Music. The Google-owned service says it attributes this...
Top Stories 75 Thumbnail

Top Stories: Last-Minute iPhone 13 Rumors, Apple Announces App Store Changes, and More

Saturday September 4, 2021 6:00 am PDT by
The finish line is in sight! Apple's annual iPhone event is likely just a week or so away and all eyes will be on the company as it unveils the next version of its most popular product line. With any luck, we'll also see the next-generation Apple Watch and perhaps even some new AirPods. Other news this week saw Apple making some more changes to its App Store policies in response to a...
omg lightning cable comparison

Security Researcher Develops Lightning Cable With Hidden Chip to Steal Passwords

Thursday September 2, 2021 6:59 am PDT by
A normal-looking Lightning cable that can used to steal data like passwords and send it to a hacker has been developed, Vice reports. The "OMG Cable" compared to Apple's Lightning to USB cable. The "OMG Cable" works exactly like a normal Lightning to USB cable and can log keystrokes from connected Mac keyboards, iPads, and iPhones, and then send this data to a bad actor who could be over a...
studio buds family

Beats Studio Buds Debuting Today With Active Noise Cancellation, Stemless Design, and More for $150

Monday June 14, 2021 8:00 am PDT by
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99. The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...