Apple CEO Tim Cook Reportedly Attending Sun Valley Conference Known as 'Summer Camp for Billionaires'

Apple CEO Tim Cook is attending the Sun Valley Conference in Sun Valley, Idaho this week alongside many high-profile guests, including Facebook CEO Mark Zuckerberg, according to NPR. Described as a "summer camp for billionaires," the annual media conference is hosted by private investment firm Allen & Company and allows media and tech moguls to negotiate deals in between leisure activities such as golfing and whitewater rafting.

sun valley tim cook

Apple CEO Tim Cook at a previous Sun Valley Conference

Variety previously revealed the guest list for this year's conference. In addition to Cook and Zuckerberg, notable invitees included billionaire investor Warren Buffett, Disney CEO Bob Chapek, Microsoft CEO Satya Nadella, ViacomCBS chairman Shari Redstone, "Breaking Bad" creator Vince Gilligan, Dell CEO Michael Dell, and others. However, the report noted that not everyone on the guest list chooses to attend.

After being canceled last year due to the pandemic, the Sun Valley Conference returns this year with health and safety measures in place, with attendees required to present a negative PCR test result obtained within 72 hours prior to arrival, according to Vanity Fair. The report added that many presentations and events will take place outdoors.

Cook has attended the Sun Valley Conference multiple times, often alongside Apple's services chief Eddy Cue. While details are typically kept under wraps, it was recently reported that during a private meeting at the conference in 2019, Cook urged Zuckerberg to delete all user information Facebook had collected from third-party apps.

With so many media executives gathering in one place, the Sun Valley Conference likely provides Cook with an opportunity to negotiate Apple TV+ content deals. Should any details emerge from this year's conference, we will share them.

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Top Rated Comments

Expos of 1969 Avatar
40 months ago
Tim would look better if that was a mini phone in his pocket.
Score: 31 Votes (Like | Disagree)
severe Avatar
40 months ago
Haven’t RSVP’d yet, but if Zuckerberg is attending it‘s a hard pass this year.
Score: 22 Votes (Like | Disagree)
HiVolt Avatar
40 months ago
So in other words, this is like what the "The Commission" was in the mafia in the 1930's. Tech Mafia.
Score: 21 Votes (Like | Disagree)
alex2792 Avatar
40 months ago

So in other words, this is like what the "The Commission" was in the mafia in the 1930's. Tech Mafia.
They have to pretend to compete in order to get regulators off their backs.
Score: 17 Votes (Like | Disagree)
Smooch Avatar
40 months ago
Summer camp for Billionaires sounds kinda weird... Do they hand out condoms like the Olympics as well?
Score: 16 Votes (Like | Disagree)
Expos of 1969 Avatar
40 months ago

"Summer Camp for Billionaires", What? No face painting, inflatable castles, or crafts? Sure sounds like a lot of fun! o_O

/s
The fun starts when Tim sneaks into Zuckerbergs cabin when Zuck is sleeping and puts Zucks hand into a bucket of warm water. It continues in the morning when all the fellow billionaires walk past Zucks cabin on the way to the dining hall and see his bed sheets drying on the porch.
Score: 14 Votes (Like | Disagree)