iOS Dominates Enterprise Market with 73% of Mobile Device Activations
From a device perspective, we continued to see an increase in iOS activations this quarter, which we can attribute to two new iPhone models coming to market just before the start of the quarter. The overall number of device activations has increased 34 percent from Q1 to Q4 of this year, indicating strong, continued growth and adoption of the Good Secure Mobility Solution. As many organizations are migrating away from BlackBerry to meet end user demand and embrace newer platforms like iOS and Android, they are deploying Good’s cross-platform solution to secure both their data and devices.Good obtains this data from its customers that use the company's Good Dynamics Secure Mobility Platform. Its customer base includes many Fortune 500 companies in commercial banking, insurance, healthcare, retail, and government. The device usage report from these enterprise users shows that the iPhone made up 54 percent of total device activations, while Android smartphones followed with just over 20 percent.
The iPad maintains a strong hold on tablet activations, claiming 91.4 percent of enterprise tablet activations in Q4 2013, while Android accounted for the remaining 8.6 percent. The iPad was most popular in Financial Services and in Business and Professional Services, with the two sectors accounting for 60 percent of all Q4 iPad activations.
Apple routinely highlights corporate adoption of iOS devices during press events and earning conference calls. During Apple's recent quarterly earnings conference call, CEO Tim Cook confirmed "the enterprise area has huge potential" and said he expects Apple "would have more and more payback in the future" due to the company's investment in this area.