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Flagship San Francisco Apple Store Approved by Planning Commission

The City of San Francisco today approved Apple's plans to build a new retail store in the city's famous Union Square, taking over the former Levi's building at the corner of Post and Stockton streets.

According to an Apple representative presenting the company's plans to the city's planning commission, the flagship store will be "more iconic" than the well-known Fifth Avenue glass cube retail store in New York City, reported ifoAppleStore's Gary Allen after attending the meeting.

model
A model of the San Francisco Apple Store presented at the meeting (Courtesy of ifoAppleStore)

Renderings of the location shared earlier this week depict the new store with two massive 44-foot tall sliding glass panels that allow the building to be exposed to the street.

Apple originally filed plans to move its existing Stockton Street store to the prime Post Street location back in May of 2013, but the company was forced to revise its initial building plans after critics objected to the removal of the historical Ruth Asawa fountain and the installation of an 80-foot wide wall along a key pedestrian and transit corridor.

Revised plans for the site were filed in August, and Apple pledged to move the fountain to a nearby location, add an eight-foot wide window, and move the glass wall of the store back by four feet.

The commission has now accepted Apple's second proposal with one small caveat -- the company will need to offer improved accessibility options for the store's upper floor. Earlier today, the San Francisco Historic Preservation Commission also approved a permit for the project, giving Apple a green light to move on with the store's construction.

Top Rated Comments

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25 weeks ago


What is this? An Apple store for ants?!
Rating: 6 Votes
25 weeks ago
Time to train birds to swoop in and steal iPods!
Rating: 4 Votes
25 weeks ago
Heck, I'll visit just to see the giant sliding doors! Totally rad!
Rating: 3 Votes
25 weeks ago
Jony Ive should design traffic bollards for the front of that place. I can see already that some idiot will one day want to ram his car through those doors!
Rating: 2 Votes
25 weeks ago

Two 44-foot sliding glass panels? That's pretty bold. Does that mean the store is open to the outside?


Well, how else would people get in? Most Apple Stores that I've been to (notably, excluding the ones in malls) open to the outside :p
Rating: 2 Votes
25 weeks ago
Apple are now 100% wedded to pure modernism, with its emphasis on minimalist function. This is a glass box they've boxed themselves into.

The trouble is when you arrive at pure minimalism there's nowhere else to go as any design choice that runs counter can be dismissed as trite ornamentation. On the other hand, designs that echo the organic structures of the natural world, perhaps to provide better ergonomics or some other useful function, may be dismissed as being too jarring aesthetically.
Rating: 2 Votes
25 weeks ago

The real victory is they saved the fountain, and all the anti-art naysayers on this board lost: Apple made room for it.


You mean this piece of crap?



Some things deserve to be torn down.
Rating: 2 Votes
25 weeks ago

Open doors that size would generate one impressive A/C bill.
No doubt Apple already had its CO2 offsets/indulgences already sorted.


That's a problem that has been long solved. I strong, sharp stream of warm air basically isolates the inside from the outside at very little cost. And keeps insects and birds out, since someone else complained about that. Shops have had permanently open doors for many years; that's all figured out long ago.

And, this is in San Francisco. They have really nice weather most of the time where you can leave the doors open anyway.
Rating: 1 Votes
25 weeks ago

You mean this piece of crap?

Image (http://www.socketsite.com/San%20Francisco%20Fountain-thumb.jpg)

Some things deserve to be torn down.


Apple was like "this ugly thing needs to GO!"... it really isn't that great, I agree with you, some things aren't worth staying.
Rating: 1 Votes
25 weeks ago
When all is said and done it is just another glass and steel block.
Rating: 1 Votes

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