iPhone 4 and 3GS Rank as Best-Selling U.S. Smartphones - MacRumors
Skip to Content

iPhone 4 and 3GS Rank as Best-Selling U.S. Smartphones

Research firm NPD today announced the release of its new Mobile Phone Track report for the second quarter of 2011, showing Android continuing to lead the U.S. smartphone market with 52% of new sales during the quarter. Apple's iPhone checked in with 29% of the market while Research in Motion's BlackBerry devices continued their free fall and garnered only 11% of the market.

iphone 3gs 4
SplatF pulls out one key detail from the full report, noting that not only is Apple's 14-month-old iPhone 4 continuing to lead the market in sales, but that the 8 GB iPhone 3GS takes the second spot in the rankings. The iPhone 3GS was introduced 26 months ago, and Apple kept the device around following last year's iPhone 4 introduction by dropping the capacity to 8 GB and offering it at a $99 price point for entry-level users. Pricing has since dropped to $49, with occasional deals bringing the price as low as free.

Here are the top five best-selling phones during Q2, via NPD’s Mobile Phone Track service:

1. Apple iPhone 4
2. Apple iPhone 3GS
3. HTC EVO 4G
4. HTC Inspire 4G
5. Samsung INTENSITYII

Apple has attempted to keep sales momentum for the iPhone 4 moving forward with the introduction of a CDMA version on Verizon and the much-delayed launch of a white version of the device earlier this year. But even as Apple has diverged from its usual annual cycle of iPhone releases by pushing the iPhone 5 out to September or October this year, the iPhone 4 and even the iPhone 3GS continue to top the charts in U.S. sales.

Related Forum: iPhone

Popular Stories

apple pro tell logo

Apple Launching Five New Products This Friday

Monday November 2, 2026 1:22 am PST by
Apple is releasing five new products this Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models. The following new products will be available from Friday: iPad mini with OLED display and A20 Pro chip iMac with M6 chip 14-inch MacBook Pro with M6 chip 14-inch MacBook Pro with OLED touchscreen 16-inch MacBook Pro with OLED...
Apple Logo Gradient 16x9 1

Apple Isn't Done With 2026: Here's What's Still Coming

Monday November 2, 2026 7:27 am PST by
Apple's busiest season isn't over yet. Far from it. With two hardware launch dates still to come in November, plus software updates and new smart home accessories running into December, there's more on the way from Apple before the end of 2026, so be sure to stick around. Below, we've rounded up what's still coming, along with one date in particular that's worth watching if you're a holiday...
apple pro tell logo

Apple Launching Five New Products Tomorrow

Thursday November 5, 2026 12:59 am PST by
Apple is releasing five new products this Friday, November 6, following pre-orders that opened last week, including its first touchscreen MacBook Pro models. The following new products will be available from tomorrow: iPad mini with OLED display and A20 Pro chip iMac with M6 chip 14-inch MacBook Pro with M6 chip 14-inch MacBook Pro with OLED touchscreen 16-inch MacBook Pro with OLED...

Top Rated Comments

Small White Car Avatar
198 months ago
This should serve as a wakeup call to all the folks who claim Apple "needs to" or "must" include whatever their favorite piece of technology is. The fact that the 3GS outsells all those super-charged devices is amazing, yes, but not surprising when you examine people's actual needs and their decision making process.

The threads around here arguing over things like different types of screen technology are fun and all, but it just doesn't matter that much.
Score: 32 Votes (Like | Disagree)
Constable Odo Avatar
198 months ago
This should serve as a wakeup call to all the folks who claim Apple "needs to" or "must" include whatever their favorite piece of technology is. The fact that the 3GS outsells all those super-charged devices is amazing, yes, but not surprising when you examine people's actual needs and their decision making process.

The threads around here arguing over things like different types of screen technology are fun and all, but it just doesn't matter that much.

The consumer market has always been consumer-driven, not tech-head-driven. Those tech-head jackasses are always claiming that consumers need this and that and they're not even close. Most consumers are happy to use the same devices for years as long as it works well for them. I would never want to run a business to keep tech-heads happy. They always want the latest crap no matter how problematic it might be or how high the costs are.

Tech-heads are always upset that the iPhone doesn't have the latest stuff. Apple's iPhone can't compete against Android smartphones that come out every few weeks using the most recent tech. The production volume is completely different for Apple. They need to plan for tens of millions of iPhones, not tens of thousands like most of these Android smartphone production runs use.

Consumers' average needs are most important in designing a product, not cutting-edge tech. Consumers need an overall well-working product more than some flashy but flaky device. Tech-heads probably comprise about 1% of the consumer population and hardly matter at all when it comes to sales.

Tech-heads are just too g-damn picky for consumer business needs. :mad:
Score: 13 Votes (Like | Disagree)
198 months ago
Android continuing to lead the U.S. smartphone market with 52% of new sales during the quarter. Apple's iPhone checked in with 29% of the market

Android is not a smartphone, its an operating system. Show me an Android phone that is out selling the iphone. Tired of this inaccurate statement.
Score: 12 Votes (Like | Disagree)
Santabean2000 Avatar
198 months ago
Staggering really. Old tech beating out on new... Must be hard for the others to stomach. And goes to show thatbpeople want the full package/walled garden ease and simplicity.
Score: 12 Votes (Like | Disagree)
*LTD* Avatar
198 months ago
well still only one source of iOS compared to everyone who wants the Android is split among multiple devices.
Which is why it's so impressive.


I will stand by the fact that I believe iPhone4 is massively over priced and 3GS is over priced as well.
You can stand by it and still be wrong.

Apple charges what the market will bear and what consumers are willing to pay.

If iPhone4 was any thing other than the iPhone at this point it would be $99 on contract at most but chances are it would be at the $50 price point and the 3GS would be free.
People are paying
But the iPhone 4 is the iPhone - with everything it offers and represents. It can't be anything other than that.

If you don't have an iPhone . . . you don't have an iPhone. We're seeing just how true that is.
Score: 9 Votes (Like | Disagree)
Consultant Avatar
198 months ago
This should serve as a wakeup call to all the folks who claim Apple "needs to" or "must" include whatever their favorite piece of technology is. The fact that the 3GS outsells all those super-charged devices is amazing, yes, but not surprising when you examine people's actual needs and their decision making process.

The threads around here arguing over things like different types of screen technology are fun and all, but it just doesn't matter that much.

Well, Apple isn't going after the basement feature nerd market. ;)

Instead Apple customers knows that features =/= usability.
Score: 9 Votes (Like | Disagree)
Latest Stories
Apple's First Touchscreen Mac is Now Arriving to Customers
Apple's First Touchscreen Mac is Now Arriving to Customers
40 minutes ago
Claude Gets Personal Finance Feature With Bank Account Linking
Claude Gets Personal Finance Feature With Bank Account Linking
1 hour ago
Apple Arcade Adds Crossy Road Rush and NBA 2K27
Apple Arcade Adds Crossy Road Rush and NBA 2K27
2 hours ago
Apple's New HomeView Smart Home Hub: Here's How Much RAM It Has
Apple's New HomeView Smart Home Hub: Here's How Much RAM It Has
2 hours ago
iPad Mini vs. iPad Air Buyer's Guide: Now Just $50 Apart
iPad Mini vs. iPad Air Buyer's Guide: Now Just $50 Apart
3 hours ago
First iOS 27.3 and macOS Golden Gate 27.3 Public Betas Now Available
First iOS 27.3 and macOS Golden Gate 27.3 Public Betas Now Available
5 hours ago
Apple Announces a New Mac Sales Record
Apple Announces a New Mac Sales Record
6 hours ago
Paid $200 for Logic Pro? Apple Says You Won't Get This New Feature
Paid $200 for Logic Pro? Apple Says You Won't Get This New Feature
6 hours ago
Instagram's Edits Video Editor is Now Available on Mac
Instagram's Edits Video Editor is Now Available on Mac
6 hours ago
Prevent Siri and Search From Accessing Specific iPhone Apps
Prevent Siri and Search From Accessing Specific iPhone Apps
7 hours ago
Best Early Black Friday Deals on iPhone 18 Pro and iPhone Duo
Best Early Black Friday Deals on iPhone 18 Pro and iPhone Duo
8 hours ago
MacBook Pro PROLED XDR Reviews Are In: Is the Touchscreen Worth It?
MacBook Pro PROLED XDR Reviews Are In: Is the Touchscreen Worth It?
8 hours ago
Early Black Friday Accessory Deals at Amazon Include TVs, Headphones, and Charging Devices
Early Black Friday Accessory Deals at Amazon Include TVs, Headphones, and Charging Devices
9 hours ago
Apple Creator Studio App Updates Rolling Out, Starting With Logic Pro
Apple Creator Studio App Updates Rolling Out, Starting With Logic Pro
9 hours ago
Siri AI Waitlist Now Limited to Times of 'High Demand,' Says Apple
Siri AI Waitlist Now Limited to Times of 'High Demand,' Says Apple
11 hours ago
See Apple's Touchscreen MacBook Pro in Action
See Apple's Touchscreen MacBook Pro in Action
11 hours ago
MacBook Neo Shipments Expected to Double in 2027
MacBook Neo Shipments Expected to Double in 2027
12 hours ago
HomeView Code Suggests Future Support for AI Chatbot Apps, Anti-Spoofing Protection
HomeView Code Suggests Future Support for AI Chatbot Apps, Anti-Spoofing Protection
12 hours ago
Got an iPhone Duo on Launch Day? Tomorrow Could Be Your Last Chance to Return It
Got an iPhone Duo on Launch Day? Tomorrow Could Be Your Last Chance to Return It
13 hours ago
Apple Launching Five New Products Tomorrow
Apple Launching Five New Products Tomorrow
15 hours ago
Apple Releases Safari Technology Preview 256 With Bug Fixes and Performance Improvements
Apple Releases Safari Technology Preview 256 With Bug Fixes and Performance Improvements
1 day ago
Apps Can Now Try to Stop You From Canceling Subscriptions
Apps Can Now Try to Stop You From Canceling Subscriptions
1 day ago
'Super Mario Odyssey' Can Now Run on Apple TV Thanks to AI
'Super Mario Odyssey' Can Now Run on Apple TV Thanks to AI
1 day ago
How 'Resident Evil' Director Zach Cregger Uses His iPhone to Make Movies
How 'Resident Evil' Director Zach Cregger Uses His iPhone to Make Movies
1 day ago
HomePod Mini 2's Amount of RAM Confirmed
HomePod Mini 2's Amount of RAM Confirmed
1 day ago
Apple TV's '12 Days of Snoopy' Special Arrives November 13
Apple TV's '12 Days of Snoopy' Special Arrives November 13
1 day ago
Apple is Putting Employees on an AI Budget
Apple is Putting Employees on an AI Budget
1 day ago
Apple Releases Xcode 27.3 Beta With Three New Features
Apple Releases Xcode 27.3 Beta With Three New Features
1 day ago
Apple Will Check Public iCloud Links for Harmful Content Starting in iOS 27.3
Apple Will Check Public iCloud Links for Harmful Content Starting in iOS 27.3
1 day ago
macOS 27.3 Brings Live Activities to Macs Without Dynamic Island
macOS 27.3 Brings Live Activities to Macs Without Dynamic Island
1 day ago