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Adobe Not Exhibiting at Macworld Expo San Francisco

Macworld reports that Adobe will not be exhibiting at Macworld Expo this year. The company will still have a presence, however, and does plan on providing conference sessions during the event:

"Adobe has decided to shift its focus at the Macworld trade show this year," the company said in a statement given to Macworld. "Macworld is a valuable industry show and we will still be an active part of it with members of our product team involved in Macworld tracks, including a full day of CS4 demo sessions with Adobe evangelists on Wednesday, January 7."

TUAW reports the decision to drop out of Macworld is a reflection of wider layoffs and cutbacks at Adobe.

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42 months ago
Adobe is a huge company, why are they affected?!
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42 months ago
didn't know adobe were doing that badly? though these luxuries are usually the first things to go...
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42 months ago

didn't know adobe were doing that badly? though these luxuries are usually the first things to go...


How do you class their biggest Mac-Centric trade show a luxury?
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42 months ago
Sounds more to me like Adobe has a problem with Apple,Inc.
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42 months ago
But the execs are flying in on individual private jets... :eek:

(kidding...)

:D
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42 months ago
They're not out, they will still make a presence.

I don't think they're doing that bad, espcially considering how they practically force users to buy and update their suites and adobe applications through their standardization and what not :rolleyes::(
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42 months ago

But the execs are flying in on individual private jets... :eek:

(kidding...)

:D


They probably are as well...
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42 months ago
The only thing I use from Adobe is Photoshop, all my video editing is in Final Cut Express!!!! :D
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42 months ago
Hey, leave them alone, it takes a LOT of money to make Flash suck that badly.


:p
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42 months ago
Remember everyone, Apple and Avid both dropped out of NAB last year. Everyone was shocked, but it really just comes down to money.

For the millions of dollars they spend on these shows, they could do smaller education-sessions all around the country and reach many, many more people for the same price.

Avid figured that made more sense for NAB. Apple agreed. Now Adobe is seeing the same thing.

Hardly a surprise.
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