'Get a Mac' Ads: Yoga and Breakthrough
Yoga featuring Judy Greer
Apple has posted two new 'Get a Mac' ads featuring actors Justin Long and John Hodgman playing "Mac" and "PC", respectively. The two new ads continue with some more attacks against Microsoft's Vista operating system, but also point out why Macs might work better:
Yoga - features Judy Greer as a Yoga instructor frustrated with Vista.
Breakthrough - brings back the Counselor who points out that PC's issues comes from having different vendors responsible for the hardware and software, while Macs all come from one vendor (Apple).
Apple has also continued its custom web ads, which have run on many prominent web sites.
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51 months ago
i thought the yoga one was hilarious last night
"hilarious"? Really? :rolleyes:
More pathetic microsoft bashing from Apple.
51 months ago
The "Vista Sucks" campaign is getting a bit tiresome. Why not concentrate on how great OSX is instead? I think even my grandmother, is aware that Vista has not lived up to it's potential by now.
51 months ago
i thought the yoga one was hilarious last night
"hilarious"? Really? :rolleyes:
More pathetic microsoft bashing from Apple.
I thought it was funny but I like Judy Greer.
51 months ago
"hilarious"? Really? :rolleyes:
More pathetic microsoft bashing from Apple.
The Yoga one was pretty funny...The Vista Bashing was terrible. But the real issue here is...
What's up with MAC wearing that GAY Sweater?!?!?!
51 months ago
I don't think there's anything wrong with the concept as long as it's handled with a bit care. Unfortunately the last 70(?)% they've come up with haven't been particularly funny.
These kind of adds have to be funny without seeming to derogative on MS and Windows. There's a fine line between banter and bullying...
These kind of adds have to be funny without seeming to derogative on MS and Windows. There's a fine line between banter and bullying...
51 months ago
There is a good reason why Apple tends to aim these ad's squarely at Microsoft - and that's because the people these commercials are aimed at are PC users. PC users in the market for a new computer will by default go for a new Windows machine - these ad's do a great job at raising awareness of choice in the market, and the very real pitfalls of Vista against a superior 'home user' experience with Mac.
The commercials are not aimed at me or you - who are long time / recent Apple Mac users. So it's only lame because it's not a commercial aimed at you. And why would Apple aim advertising spend at you? We are the converted - and Apple is a brand that generates huge loyalty.
The commercials are not aimed at me or you - who are long time / recent Apple Mac users. So it's only lame because it's not a commercial aimed at you. And why would Apple aim advertising spend at you? We are the converted - and Apple is a brand that generates huge loyalty.
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