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Intel forms 'Apple' Group

eWeek reports that Intel Corp. has formed an internal "Apple group".

This sort of internal organization is reportedly not uncommon for large customers of Intel, and is, of course, prompted by Apple's announcement that they will be switching to Intel processors over the next few years.

While this official organization is new, Intel has been trying to lure Apple for some time:

Intel has had 'skunkwork' operations over the years to demonstrate technologies to potential customer Apple.


The article notes that Intel does make more than just processors, and one analyst speculates that Apple could use Intel motherboards and chipsets in the future.

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81 months ago
So what does this mean?
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81 months ago
I think this group is formed to oversee TPM restrictions for Apple's operating system.
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81 months ago
Good to know there will be a dedicated team at Intel handling Apple procs, instead of considering Apple just a minor customer.
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81 months ago
This can only be a good thing for apple, as it demonstrates that intel are committed to offering the best service and technology for Mac OS. It shows they are serious in wanting to get the best out of the systems and pushing apple forward in sales.

Look at it this way, intel push apple forward, (who have exclusively intel chips), sales soar, intel gains a greater percentage of the marketplace. The kind of people Macs will begin to snap up are, like myself, AMD users. If that is the case, their sales will rise at the expense of AMD and not Wintel users.
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81 months ago

Good to know there will be a dedicated team at Intel handling Apple procs, instead of considering Apple just a minor customer.

Thing is, as a share of the computer market, apple may be relatively small now, but as prices drop, intel processors make it a level playing field and the "halo" effect creeps in more and more, Mac sales could become a lot more significant and so they once again get to 10-15% of the market, which would make them a huge player. Intel know this and want it to happen.
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81 months ago
Should be interesting...

Intel does need to react quick enough to Apple's needs for their custom chip business.

After taking care of Apple's fab needs for their chipsets.

Intel would probably like to grab a share of Apple's production business and assemble Apple modules and boards for Apple's products -- becoming an Apple supplier.

Much like the Hon Hai/Foxconn stamps we see on boards and modules at the moment in the machines.

Of course that part of the business could always stay with the current factories.
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81 months ago
I wonder if Apple sent any of their employees over to be a part of that team?
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81 months ago
I just hope that Apple never use Intel Graphics. Ever. That would be a dealbreaker for me.....
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81 months ago
I wonder how big they will be compared to the Dull group?
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81 months ago

Good to know there will be a dedicated team at Intel handling Apple procs, instead of considering Apple just a minor customer.


The reason that Intel has put an entire team on the Apple project, is that Intel realizes that unlike Microsoft, Apple actually puts something out there that utilizes the processor for something more than simply to handle program bloat and registry creep. Apple's applications are born to run, MS's are born to waddle. Intel is wise in seeing that Apple's software can show what Intel Hardware is truly capable of.
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