The Talk Show


'The Talk Show' Articles

Phil Schiller and Craig Federighi's Interview on 'The Talk Show' Now Available

Earlier this week, Apple executives Phil Schiller and Craig Federighi appeared on a live episode of John Gruber's podcast, The Talk Show, touching on a number of topics and expanding on some of the announcements made the previous day at the Worldwide Developers Conference keynote. The full video and audio of the interview are now available from Daring Fireball for those interested in seeing exactly what Schiller and Federighi had to say. The executives discussed such topics as the ability to remove stock apps in iOS 10, the opening of several parts of Apple's platforms to third-party developers to allow integration into apps such as Messages and Maps, and more. The discussion also covered Apple's expanded subscription options for app developers, including some clarification on which types of apps may not be appropriate for such a model, details on the new Photos features and how Apple is approaching privacy with them, and some thoughts on how Apple was able to make such significant improvements in the watchOS user

Phil Schiller and Craig Federighi Talk iMessage, Siri API and Mac App Store on 'The Talk Show'

A day after Apple's WWDC keynote address, Apple SVP of Marketing Phil Schiller and SVP of Software Engineering Craig Federighi joined Daring Fireball's John Gruber on a special edition of his podcast, The Talk Show. The duo addressed many topics, including the emphasis on iMessage in iOS 10, opening up Siri and other parts of iOS up to developers and the Mac App Store. The bulk of Apple's presentation on iOS 10 was focused on the extensive improvements to iMessage. When Gruber asked Federighi about the focus on Messages Federighi said the company knew that it was the app iPhone users spent the most time in, and the one they get the most excited about.Every time we add emoji it would be the biggest thing. We work all year on a new file system or something and people are more excited about the two more emoji. So we figured if there's one place where we could make a difference in how people experience iOS it's Messages.With iOS 10, Apple announced that many of its services would be opened up to developers. Siri now has an API that allows developers to interface with it, iMessage includes a new App Store that will allow developers to create stickers and payments for it, and Apple Maps now allows developers to create extensions for their apps, allowing users to book a reservation or hail a cab via Maps. Federighi and Schiller both said that Apple likes to create a baseline for its technology first, then allow developers to build on it. Federighi said this is illustrated by Share Sheets, which at first only featured Facebook and Twitter extensions that were built by

John Gruber: Apple Invented USB Type C

During its Spring Forward Apple media event, Apple announced that the new 12-inch MacBook would adopt the new USB standard USB Type C, which is a multifaceted port that can do multiple things like video and charging. In the newest episode of his podcast The Talk Show, John Gruber mentioned that Apple may have invented the new standard. The mention was first spotted by The Tech Block. I have heard, can't say who, but let's call them "informed little birdies", that USB-C is an Apple invention and that they gave it to the standard bodies. And that the politics of such is that they can't really say that. They're not going to come out in public and say it, but they did. It is an Apple invention and they do want it to become a standard.Gruber's comment comes at the 54 minute mark of the podcast, with TechCrunch's Matthew Panzarino saying that Apple inventing USB-C and giving it to the standard bodies wouldn't surprise him. Gruber goes on to note that there are some contexts in which Apple wants users to have a standard port, but that there are other contexts in which they want users to have proprietary ports. However, Gruber says he does not know whether Apple will adopt USB-C in other devices like iPhones and iPads. Currently, the new USB standard will be only be available for the new 12-inch MacBook. Recently, Google announced that its new Chromebook Pixel would also adopt the