Apple Rumored to Announce 'Game-Changer' AR/VR Headset in January 2023

Apple is "likely" to announce its long-rumored mixed-reality headset as soon as January 2023, Apple analyst Ming-Chi Kuo has reiterated.

apple ar headset concept 1Concept render based on purported leaked information by Ian Zelbo

In a detailed post on Medium, Kuo explained that Apple's headset will be a "game-changer" for the augmented-reality and virtual-reality market. Describing some of the headset's functionality, Kuo said that while Apple has repeatedly touted its focus on AR, the headset will "offer an excellent immersive experience" and a "video see-thru" mode. The headset is expected to boost demand for immersive gaming and multimedia entertainment experiences.

Kuo said that the device is "the most complicated product Apple has ever designed," leading Apple to use components from many of its existing suppliers. Kuo also believes that Apple will be an industry leader in the headset space, has "significant competitive advantages," and does not need to join the Metaverse Standards Forum. Notably, Kuo thinks that rivals will race to imitate Apple's headset once it launches, "leading the headset hardware industry to the next stage of rapid growth."

While Apple's headset was widely believed to be scheduled to launch this year, a report from Bloomberg's Mark Gurman cast doubt on the chances of the device emerging this year due to development problems. According to DigiTimes, Apple in February 2022 completed key production tests on the headset and reportedly plans to begin mass production around August or September. Kuo's prediction of an announcement in January 2023 therefore appears to be broadly in line with other rumors about when the device could emerge.

Regardless of the exact timing, Apple's headset project is believed to be "approaching liftoff," with the device mirroring the development timeline of the Apple Watch in the period before its launch. Apple's work on the headset's operating system, "realityOS," has been rumored since 2017, but the existence of the operating system was confirmed when references to it were found in App Store upload logs and Apple open source code.

The headset is rumored to feature a lightweight design, two 4K micro-OLED displays, 15 optical modules, two main processors, Wi-Fi 6E connectivity, eye tracking, object tracking, and hand gesture controls, and more. The device's approximate price point is as yet unclear, but some reports indicate that it could cost around $3,000.


Update: This article has been edited to reflect an edit made to Kuo's Medium article. It previously said that Apple's headset would "likely be released" in January 2023, but this has since been revised to "likely be announced."

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Neutral)
Related Forum: Apple Vision Pro

Popular Stories

iPhone 17 Pro Lower Logo Feature 1

iPhone 17 Pro Coming Soon With These 14 New Features

Monday June 30, 2025 1:08 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are less than three months away, and there are plenty of rumors about the devices. Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year. Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
Apple Watch Ultra Night Mode Screen

Apple Watch Ultra 3 Launching Later This Year With Two Key Upgrades

Wednesday July 2, 2025 1:13 pm PDT by
The long wait for an Apple Watch Ultra 3 appears to be nearly over, and it is rumored to feature both satellite connectivity and 5G support. Apple Watch Ultra's existing Night Mode In his latest Power On newsletter, Bloomberg's Mark Gurman said that the Apple Watch Ultra 3 is on track to launch this year with "significant" new features, including satellite connectivity, which would let you...
iPhone 17 Pro Lower Logo Magsafe

iPhone 17 Pro's New MagSafe Design Revealed in Leaked Photo

Wednesday July 2, 2025 8:37 am PDT by
The upcoming iPhone 17 Pro and iPhone 17 Pro Max are rumored to have a slightly different MagSafe magnet layout compared to existing iPhone models, and a leaked photo has offered a closer look at the supposed new design. The leaker Majin Bu today shared a photo of alleged MagSafe magnet arrays for third-party iPhone 17 Pro cases. On existing iPhone models with MagSafe, the magnets form a...
Wi Fi WiFi General Feature

iOS 26 Adds a Useful New Wi-Fi Feature to Your iPhone

Wednesday July 2, 2025 6:36 am PDT by
iOS 26 and iPadOS 26 add a smaller yet useful Wi-Fi feature to iPhones and iPads. As spotted by Creative Strategies analyst Max Weinbach, sign-in details for captive Wi-Fi networks are now synced across iPhones and iPads running iOS 26 and iPadOS 26. For example, while Weinbach was staying at a Hilton hotel, his iPhone prompted him to fill in Wi-Fi details from his iPad that was already...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Max Battery Capacity Leaked

Thursday July 3, 2025 5:40 am PDT by
The iPhone 17 Pro Max will feature the biggest ever battery in an iPhone, according to the Weibo leaker known as "Instant Digital." In a new post, the leaker listed the battery capacities of the iPhone 11 Pro Max through to the iPhone 16 Pro Max, and added that the iPhone 17 Pro Max will feature a battery capacity of 5,000mAh: iPhone 11 Pro Max: 3,969mAh iPhone 12 Pro Max: 3,687mAh...
iOS 18

Apple Releases Second iOS 18.6 Public Beta

Tuesday July 1, 2025 10:19 am PDT by
Apple today seeded the second betas of upcoming iOS 18.6 and iPadOS 18.6 updates to public beta testers, with the betas coming just a day after Apple provided the betas to developers. Apple has also released a second beta of macOS Sequoia 15.6. Testers who have signed up for beta updates through Apple's beta site can download iOS 18.6 and iPadOS 18.6 from the Settings app on a compatible...
maxresdefault

New MacBook With A18 Pro Chip Spotted in Apple Code

Monday June 30, 2025 8:05 am PDT by
Apple is developing a MacBook with the A18 Pro chip, according to findings in backend code uncovered by MacRumors. Subscribe to the MacRumors YouTube channel for more videos. Earlier today, Apple analyst Ming-Chi Kuo reported that Apple is planning to launch a low-cost MacBook powered by an iPhone chip. The machine is expected to feature a 13-inch display, the A18 Pro chip, and color options...

Top Rated Comments

LittleChief Avatar
40 months ago
I know there are a lot of naysayers for this product but this is a potential iPhone moment. A see it to believe it product. Apple's big product intros tend to be 10 years in the making. The concept has been around for a long time but nobody has done it quite right. The weight of the headset, the miniaturisation of optical components, Apple's processor advances, software and tools development via iOS and so many factors play in to this having transformative potential.

If you can take yourself inside a virtual studio/world with Mac-like capabilities, retina-like resolution and can communicate and collaborate 'face to face' whilst still maintaining a safe tether to your physical environment so they can feel connected as one and the same (and with M1/M2 style efficiency) then we're on to something!
Score: 19 Votes (Like | Disagree)
swingerofbirch Avatar
40 months ago
Just in time to return that Christmas scarf and exchange it for what you really wanted.
Score: 15 Votes (Like | Disagree)
djcerla Avatar
40 months ago
It really looks like a very slow game of chess. They have been developing tech (see: LIDARs, AR, SOCs) sometimes with modest short term gains, and everything looks like converging now into a grandmaster checkmate.

As always, the first iterations will be a laughing stock for pundits, but I fully expect Apple to redefine the technology landscape once more with this.
Score: 10 Votes (Like | Disagree)
amarcus Avatar
40 months ago
Announced in January and released in June anyone?
Score: 9 Votes (Like | Disagree)
Leon Ze Professional Avatar
40 months ago
I can hear Craig Federighi saying: Just look at how beautiful these goggles are. We just can't wait to see this sitting on your face.
Score: 9 Votes (Like | Disagree)
lostPod Avatar
40 months ago

prom videos will maybe look super amazing :D I can’t imagine and also other things like Grand Theft Auto 6.
Prom lol
Score: 8 Votes (Like | Disagree)