Apple Plans to Switch to Randomized Serial Numbers for Future Products Starting in 2021 [Updated]
In an internal memo shared with Apple Authorized Service Providers, Apple has indicated that it plans to update its serial number format to a randomized alphanumeric string for future products starting in late 2020 (update: Apple now says 2021). Apple says all serial numbers that exist before the change is made will remain the same.
Apple already uses alphanumeric serial numbers, but it has long been possible to determine the date and location that a product was manufactured based on the current format. Readers would often use serial numbers to glean more information about their devices. The randomized format would likely not be decipherable, or at least hard to, and it could also help to reduce fraud.
The memo was published today and obtained by MacRumors from a reliable source. It is unclear if the change will apply worldwide.
Update: Apple has delayed this change until some point in 2021, according to an internal document viewed by MacRumors.
Popular Stories
Apple is expected to announce iOS 18 during its WWDC keynote on June 10, and new features have already been rumored for many apps, including Apple Music, Apple Maps, Calculator, Messages, Notes, Safari, and others. Below, we recap iOS 18 rumors on a per-app basis, based on reports from MacRumors, Bloomberg's Mark Gurman, and others: Apple Maps: At least two new Apple Maps features are...
Apple will be holding its first event of the year this Tuesday, May 7 at 7 a.m. Pacific Time, with a live stream to be available on Apple.com and on YouTube. How long will the event be? In his newsletter today, Bloomberg's Mark Gurman said the video will have a runtime of "around 35 minutes." Apple is expected to announce new iPad Pro and iPad Air models, along with updated Apple Pencil...
It's been a long time since the last one, but an Apple event is finally right around the corner! While it's anticipated to be a fairly short pre-recorded affair, we're expecting to see the first updates to the iPad lineup in over a year and half, so make sure to tune in to see what Apple has in store. Other news and rumors this week included a couple of product introductions from Apple's...
Apple today announced that iOS 17.5 will be released to the public "soon," following over a month of beta testing. While the software update is relatively minor, it does have a few new features and changes, as outlined in the list below. "The new Pride Radiance watch face and iPhone and iPad wallpapers will be available soon with watchOS 10.5, iOS 17.5, and iPadOS 17.5," said Apple, in its...
Apple today announced a new Pride Edition Braided Solo Loop Apple Watch band, watch face, and wallpaper. The band features a fluorescent design inspired by multiple pride flags with a laser-etched lug that reads "PRIDE 2024." Black, Hispanic, and Latin communities, as well as those impacted by HIV/AIDS, are represented on the band by the black and brown colors, while transgender and...
Top Rated Comments
But whatever. It's irrelevant to the concept.
/s
Also, Apple ought to eliminate all characters from serial numbers that can be easily mistaken for other characters. This generally includes (as examples):
0, O, D, and (probably) Q
5 and S
1, 7, and I
8 and B
U and V
The choice of typeface can matter a lot here -- for example, to distinguish A from R -- but some easy-to-confuse characters ought to be dropped no matter what the typeface. This'll help even Apple's own support teams over the phone, etc., as they deal with consumers. There are still plenty of characters available to allow plenty of serial numbers for billions of products.
Finally (and now that Jony Ive has left!), don't be afraid to make serial numbers easier to read (in larger type) on devices. Apple has got typographic experts, so spend some effort making serial numbers easier to read within whatever (sometimes lame) aesthetic goals Apple is trying to achieve. IBM ThinkPads were pretty damn stylish, and they had big, easy to read serial numbers in easy to inventory places.
I have yet to find examples of serial number being used for outright fraud.