Galaxy S8 Preorders Were Samsung's 'Best Ever' - MacRumors
Skip to Content

Galaxy S8 Preorders Were Samsung's 'Best Ever'

Samsung's trouble with the Galaxy Note 7, which notably caused several fires due to battery troubles and led to a full recall, hasn't affected demand for its newly launched Galaxy S8 and Galaxy S8+.

According to a statement released this morning by Samsung (via VentureBeat), Samsung saw 30 percent year-over-year growth in preorders compared to the Galaxy S7. While Samsung did not give specific sales numbers, the company said it saw its "best ever" preorder period.

samsung galaxy s8

"We are delighted to see the response to the Galaxy S8 and S8+," remarked Samsung Electronics America president Tim Baxter. "The Galaxy S8 and S8+ are a result of that recommitment and the market has responded -- with a more than 30 percent year-over-year growth in pre-orders versus the record pre-orders we had with Galaxy S7, making it our best ever. The response is humbling, energizing and points to a great launch week. We aim to push the boundaries of what's possible in the name of a better, smarter, more exciting experience for our consumers."

The Galaxy S8 shares many features that could potentially be coming in Apple's 2017 OLED iPhone, including an edge-to-edge OLED display, iris scanning, a rear fingerprint scanner, facial recognition, IP68 water resistance, and camera improvements, though it does not feature a dual-lens setup as the iPhone 8 will.

Samsung's smartphone is, however, launching without one of its key features -- support for Bixby, Samsung's new virtual assistant built on Viv technology acquired from the original developers behind Siri. Bixby's English-language launch has been delayed due to performance issues, leaving one of the buttons on the Galaxy S8 non-functional.

Despite the missing functionality, the S8 and S8+ have received largely positive reviews. The AMOLED display is said to be "wonderfully vibrant and sharp," while the phone itself has been described as "slimmer and more attractive" than the iPhone 7 Plus but with a bigger screen.

Camera reviews suggest the low-light camera performance of the S8 beats the performance of the iPhone 7 Plus, but that's comparing a new device to a previous-generation device. Rumors suggest a major camera overhaul is coming with the iPhone 8, which appears to feature a dual-lens vertical camera that could result in both better images and augmented reality functionality.

Apple's iPhone 8 won't be coming until September, and even then, rumors suggest the higher-end OLED model could be constrained until late 2017 or early 2018.

Samsung's Galaxy S8 and S8+ went on sale on April 21 in the U.S., Canada, and Europe. The 5.8-inch Galaxy S8 starts at $750, while the larger 6.2-inch Galaxy S8+ starts at $850.

Popular Stories

xiaomi quad curved waterfall display concept phone angled press image

Apple Reportedly Waiting on Samsung for Ultimate Bezel-Free iPhone Display

Wednesday October 7, 2026 5:20 am PDT by
Apple is waiting on Samsung to perfect a next-generation OLED display technology that wraps almost vertically around a phone and essentially makes the sides themselves part of the screen, claims a Chinese leaker. Xiaomi's 2021 concept phone – bearing a striking resemblance to Samsung's rumored technology According to the Weibo-based leaker Instant Digital, the technology is internally...
samsung canada iphone duo ad

Samsung Mocks iPhone Duo Display Cracks in New Ad Campaign

Friday October 30, 2026 10:20 am PDT by
Samsung this week launched an advertising campaign mocking the display issues some people have had with the iPhone Duo. In an Instagram post on its Canadian account, Samsung shared several images showing a bright line through the spot where iPhone Duo models have been experiencing display problems. There are three images, each with different text: Folding is nothing new to us Foldi...
Apple MacBook Pro with PROLED XDR Display family lineup feature

Apple Announces OLED MacBook Pro With Touch Display

Wednesday October 28, 2026 10:11 am PDT by
Apple today announced a new high-end MacBook Pro, which is available in 14-inch and 16-inch sizes. The new device has a PROLED XDR display that supports touch gestures, and a glowing rear Apple logo. Pricing on the MacBook Pro starts at $2,899 for the 14-inch model and $3,399 for the 16-inch model. Apple says the MacBook Pro has the "world's best display in a pro laptop." The PROLED...

Top Rated Comments

bobob Avatar
124 months ago
I tried going to SamsungRumors.com to find my Mac news, but no luck. :(
Score: 27 Votes (Like | Disagree)
djcerla Avatar
124 months ago
Will be interesting to see how the iPhone 8 stacks up against this phone. I don't have high hopes as I don't think Apple has released anything particularly innovative since Cook took over. But this is a good chance to prove me wrong!
It takes years for stuff like the Apple Watch, the Airpods... and the iPod to be acknowledged as the game changers they actually are.

Time is a gentleman (Italian saying).
Score: 25 Votes (Like | Disagree)
Dwalls90 Avatar
124 months ago
This is great news. Competition is good.
Score: 24 Votes (Like | Disagree)
VulchR Avatar
124 months ago
Looking at that edge-to-edge screen, all I can say is this as far as mobile phone evolution can go? Before I am accused of bashing Samsung and not Apple, the same applies to the rumours about the next iPhone. I honestly don't care about edge-to-edge screens, curved glass etc. What I do care about is battery life, signal reception, robustness, construction quality, and getting things done with my phone.
Score: 23 Votes (Like | Disagree)
124 months ago
You really can't believe Samsung releases at face value anyway. They are notorious for their marketing games.
PLEASE tell me you’re joking. One thing I’ve learned over the years is that the Apple marketing department is truly military grade. Truly, I mean the best there is. If their products were as accomplished as the marketing there would be no downsides.
Score: 21 Votes (Like | Disagree)
BeyondtheTech Avatar
124 months ago
Bixby's English-language launch has been delayed ('https://www.macrumors.com/2017/04/11/samsung-delays-us-bixby-launch/') due to performance issues, leaving one of the buttons on the Galaxy S8 non-functional.
At launch, Bixby doesn't speak, but the button and the service does actually function (well, except for Verizon who turned off the shopping-via-camera feature ('https://www.cnet.com/news/samsung-galaxy-s8-bixby-will-help-you-shop-except-if-youre-with-verizon/')).

I was getting thoroughly bored with my iPhone 7 Plus that felt even less incremental of an upgrade from my iPhone 6s Plus, and even more miffed about iOS' restrictions and lack of robustness in many of its features, so thanks to T-Mobile's JUMP! on Demand program, I turned it in and got an S8 Plus in its place.

It really does have that wow factor and many of the things I wished iOS could do has been here even before Android OS 7.0 Nougat.
Score: 21 Votes (Like | Disagree)
Latest Stories
'Pluribus' Season 2 Reportedly Starts Production Today
'Pluribus' Season 2 Reportedly Starts Production Today
1 hour ago
iPhone 18 Pro Sales Surge in China, Offsetting Decline in U.S. and Japan
iPhone 18 Pro Sales Surge in China, Offsetting Decline in U.S. and Japan
2 hours ago
HomeView Software 27.2: Wallpapers, Control Center, and More
HomeView Software 27.2: Wallpapers, Control Center, and More
9 hours ago
Apple Alerts Stores to iPhone Duo's Display Cracking Issue
Apple Alerts Stores to iPhone Duo's Display Cracking Issue
10 hours ago
iOS 27.3 Will Enable These Apple Intelligence Features in China
iOS 27.3 Will Enable These Apple Intelligence Features in China
10 hours ago
Apple Says iOS 27.3 Beta Coming Next Week
Apple Says iOS 27.3 Beta Coming Next Week
10 hours ago
Apple's Flash Storage Suppliers Are Finally 'Getting Their Revenge'
Apple's Flash Storage Suppliers Are Finally 'Getting Their Revenge'
12 hours ago
14 New Things Your iPhone Can Do in iOS 27.2
14 New Things Your iPhone Can Do in iOS 27.2
12 hours ago
iPhone Duo Review: One Week Later
iPhone Duo Review: One Week Later
13 hours ago
Samsung Mocks iPhone Duo Display Cracks in New Ad Campaign
Samsung Mocks iPhone Duo Display Cracks in New Ad Campaign
15 hours ago
The MacRumors Show: OLED MacBook Pro, iPad Mini 8, and More
The MacRumors Show: OLED MacBook Pro, iPad Mini 8, and More
15 hours ago
MacBook Pro With Touch Display: 15 More Details Revealed
MacBook Pro With Touch Display: 15 More Details Revealed
15 hours ago
Russia Places Apple on State Surveillance Registry
Russia Places Apple on State Surveillance Registry
17 hours ago
Halloween Weekend Brings Discounts on Apple Accessories and Pre-Orders
Halloween Weekend Brings Discounts on Apple Accessories and Pre-Orders
18 hours ago
Apple Has Released More Than 25 New Products in the Past Two Months
Apple Has Released More Than 25 New Products in the Past Two Months
18 hours ago
Local Code Launches as Free, Private AI Assistant Tool for Mac
Local Code Launches as Free, Private AI Assistant Tool for Mac
18 hours ago
Apple Acquires Ascend.io
Apple Acquires Ascend.io
19 hours ago
HomePod Mini 2 Launches Today: All the New Features
HomePod Mini 2 Launches Today: All the New Features
19 hours ago
AirTag 2 4-Pack Drops to New Low Price of $69.99
AirTag 2 4-Pack Drops to New Low Price of $69.99
19 hours ago
Rian Johnson's iPhone Camera App Goes Viral
Rian Johnson's iPhone Camera App Goes Viral
20 hours ago
Where Did All the iPhone Duos Go? Mostly to Apple's Stores
Where Did All the iPhone Duos Go? Mostly to Apple's Stores
22 hours ago
Apple's Touchscreen MacBook Pro Could Ship 1.5M Units in 2027
Apple's Touchscreen MacBook Pro Could Ship 1.5M Units in 2027
23 hours ago
New Apple TV 4K and iPad Mini: RAM Amounts Revealed
New Apple TV 4K and iPad Mini: RAM Amounts Revealed
1 day ago
Apple Executive Comments on New iPad Mini Lacking 120Hz Display
Apple Executive Comments on New iPad Mini Lacking 120Hz Display
1 day ago
Here's a Hands-On Look at HomePod Mini 2's New Two-Tone Colors
Here's a Hands-On Look at HomePod Mini 2's New Two-Tone Colors
2 days ago
Apple Lowers App Store Fees in Taiwan Starting October 31
Apple Lowers App Store Fees in Taiwan Starting October 31
2 days ago
HomeView Pre-Order Returns to $289.99 on Amazon
HomeView Pre-Order Returns to $289.99 on Amazon
2 days ago
Apple Avoids Showing Pinched Fingers on iPad Mini Page in South Korea
Apple Avoids Showing Pinched Fingers on iPad Mini Page in South Korea
2 days ago
Old 'Popcorn Time' App Left Hundreds of Thousands of Macs at Risk
Old 'Popcorn Time' App Left Hundreds of Thousands of Macs at Risk
2 days ago
You Can Turn Off the New MacBook Pro's Touchscreen Functionality
You Can Turn Off the New MacBook Pro's Touchscreen Functionality
2 days ago