Mark Gurman

Retail stock of the current iPad Air is starting to dwindle ahead of the widely anticipated arrival of new models early next month, Bloomberg's Mark Gurman reports. Citing sources at multiple retail stores in the latest "Power On" newsletter, Gurman said that inventory levels of the ‌iPad Air‌ are diminishing in Apple stores, a typical indicator that new versions are soon to be released....

Apple Vision Pro, Apple's $3,500 spatial computing device, appears to be following a pattern familiar to the AR/VR headset industry – initial enthusiasm giving way to a significant dip in sustained interest and usage. Since its debut in the U.S. in February 2024, excitement for the ‌Apple Vision Pro‌ has noticeably cooled, according to Bloomberg's Mark Gurman. Writing in his latest Power On...

Apple is developing its own large language model (LLM) that runs on-device to prioritize speed and privacy, Bloomberg's Mark Gurman reports. Writing in his "Power On" newsletter, Gurman said that Apple's LLM underpins upcoming generative AI features. "All indications" apparently suggests that it will run entirely on-device, rather than via the cloud like most existing AI services. Since...

Apple is likely to skip an M3 version of the Mac mini in favor of a bigger update with M4 chips toward the end of the year, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman explained that he does not expect Apple to refresh the ‌Mac mini‌ with M3 chips. Apple last updated the ‌Mac mini‌ with the M2 and ‌M2‌ Pro chips in January 2023. Other new...

Bloomberg's Mark Gurman recently reported that the first Macs with M4 series chips will be released later this year, with more models to follow next year. In his Power On newsletter today, Gurman shared a more specific roadmap for these Macs. Here is the order in which Gurman expects the Macs to launch:1. A low-end 14-inch MacBook Pro with the M4, coming around the end of 2024. 2. A 24-inch ...

Apple's first set of new AI features planned for iOS 18 will not rely on cloud servers at all, according to Bloomberg's Mark Gurman. "As the world awaits Apple's big AI unveiling on June 10, it looks like the initial wave of features will work entirely on device," said Gurman, in the Q&A section of his Power On newsletter today. "That means there's no cloud processing component to the...

Apple will begin updating its Mac lineup with M4 chips in late 2024, according to Bloomberg's Mark Gurman. The M4 chip will be focused on improving performance for artificial intelligence capabilities. Last year, Apple introduced the M3, M3 Pro, and M3 Max chips all at once in October, so it's possible we could see the M4 lineup come during the same time frame. Gurman says that the entire...

A future Apple TV box could have a built-in camera for FaceTime and other video calling apps, according to Bloomberg's Mark Gurman. tvOS 17 added a FaceTime app to the Apple TV, allowing for users to have video calls by using the rear camera on a connected iPhone or iPad. If the Apple TV gained a built-in camera, users would no longer need to rely on an external device. In his Power On...

While rumors have been focused on new iPad Pro and iPad Air models, some Apple customers are wondering when the next iPad mini will be released. In his Power On newsletter today, Bloomberg's Mark Gurman said new iPad mini and entry-level iPad models will be released in late 2024 at the earliest. "The company is also working on new versions of the low-end iPad and iPad mini, but those...

Apple will likely launch new iPad Pro and iPad Air models during the second week of May, according to Bloomberg's Mark Gurman. "For those looking for more specific timing, I'm told the launch will probably happen the week of May 6," said Gurman, in his Power On newsletter today. "Another data point to that end: Apple retail stores are preparing to receive new product marketing materials...

Apple is exploring various "personal robotics" projects in an effort to create its "next big thing," according to Bloomberg's Mark Gurman. Amazon's Astro robot One of these projects is described as a "mobile robot" that would "follow users around their homes," while another is said to be an "advanced table-top home device that uses robotics to move a display around":Engineers at Apple have...

Bloomberg's Mark Gurman today reported that Apple is not planning to debut its own generative AI chatbot with its next major software updates, including iOS 18 for the iPhone. Instead, he reiterated that Apple has held discussions with companies such as Google, OpenAI, and Baidu about potential generative AI partnerships. Recent reports indicated that Apple has considered licensing existing...

Apple is set to roll out a new system that allows retail store staff to wirelessly update the software on iPhones prior to sale, without having to take them out of their packaging. Writing in the latest edition of his Power On newsletter, Bloomberg's Mark Gurman said the new proprietary system, called "Presto," relies on MagSafe and other wireless technologies, and "looks a bit like a metal...

iOS 18 will feature a revamped Home Screen that is "more customizable," according to Bloomberg's Mark Gurman. He revealed this information in his Power On newsletter today, but he did not provide any specific details. Subscribe to the MacRumors YouTube channel for more videos. Apple will announce iOS 18 at its annual developers conference WWDC in June. Other features and changes rumored for...

Apple has ended a project to develop microLED displays in-house, according to Bloomberg's Mark Gurman in a reversal of his prior reporting on the development of the technology. Apple invested billions in developing microLED displays, with plans to first add microLED to the Apple Watch Ultra. MicroLED was too expensive and too complex for Apple to design, so Apple is now reorganizing its...

Earlier this week, leaker "Instant Digital" on Chinese blogging site Weibo claimed that Apple will be making an iPad-related announcement next Tuesday, March 26, suggesting a potential press release introduction ahead of pre-orders and a launch date. Bloomberg's Mark Gurman has now weighed in, however, to say that this claim is "not true." While disputing a March 26 announcement, Gurman has...

Apple's new iPad Pro models with OLED displays will likely begin shipping to customers in April, according to information shared today by Ross Young, CEO of display industry research firm Display Supply Chain Consultants. Bloomberg's Mark Gurman also said the new iPad Pro models might not ship until "deeper" into April in his Power On newsletter on Sunday:I've repeatedly said that new...

Apple is widely expected to release new iPad Air and OLED iPad Pro models in the next few weeks. According to new rumors coming out of Asia, the company will announce its new iPads on Tuesday, March 26. Chinese leaker Instant Digital on Weibo this morning 日发布%23">claimed that the date will see some sort of announcement from Apple related to new iPads, but stopped short of calling it an...

Apple is in discussions with Google to integrate its Gemini AI engine into the iPhone as part of iOS 18, according to Bloomberg's Mark Gurman. In a report citing people familiar with the situation, Gurman claims the two companies are in "active negotiations" to let Apple license Google's generative large-language models in order to power some new features coming in iOS 18. "The two...

Apple suppliers will begin production of two new fourth-generation AirPods models in May, according to Bloomberg's Mark Gurman. Based on this production timeframe, he expects the headphones to be released in September or October. Gurman expects both fourth-generation AirPods models to feature a new design with better fit, improved sound quality, and an updated charging case with a USB-C...