Greenpeace


'Greenpeace' Articles

Greenpeace Gives Apple a B- in 'Guide to Greener Electronics'

Greenpeace today published its Guide to Greener Electronics, which provides insight into the environmental practices of 17 major companies including Apple, Google, Amazon, Microsoft, Sony, Samsung, and more. Among all of the companies Greenpeace evaluated for energy, resource consumption, and chemicals, Apple received the second best marks, trailing behind only Fairphone, a device designed with minimal environmental impact in mind. Apple was lauded for its commitment to renewable energy and reducing supply chain emissions and its efforts to be transparent about the chemicals that are used in its products. According to Greenpeace, Apple is the only company to have set a renewable energy goal for its supply chain, and several of its suppliers have already committed to using 100 percent renewable energy. Apple is also committed to renewable energy at its own facilities and is ultimately aiming for a closed-loop supply chain. As for chemicals, Apple is one of two companies (along with Google) that have eliminated all brominated flame retardants and polyvinyl chloride. Apple's overall Greenpeace "grade" was a B-, but broken down, the company received an A- for the aforementioned environmental efforts, a B for chemicals, and a C for resources, due in large part to the lack of repairability of its devices and its use of proprietary parts. Apple continues to design products with proprietary parts to limit access and actively lobbies against right to repair legislation in New York and Nebraska. It is reported that Apple and Sony have blocked attempts to

Greenpeace Combats Planned Obsolescence in New Repairability Campaign, iPad and MacBook Score Low

A new campaign by Greenpeace today has rated the repairability of six Apple devices against the smartphone, tablet, and laptop market at large, the purpose of which is to highlight planned obsolescence in the technology industry. Greenpeace partnered with iFixit to assess over forty different devices that debuted between 2015 and 2017, with iFixit's teardown repairability scores serving as the basis for the data. Apple's products looked at in the campaign included the iPhone 7, iPhone 7 Plus, 9.7-inch iPad Pro, iPad (fifth generation), 13-inch MacBook Pro, and 12-inch MacBook (refreshed in 2017). All products were rated in the following categories: battery replaceability, display replaceability, no special tools needed, and spare parts available. Scoring worst on the list were the two MacBooks, which each got a 1/10, and the two iPads didn't fare much better, both getting 2/10 marks in the campaign. The new iPhone 7 models were much higher, both receiving a 7/10 with positive check marks in display replaceability but red x's in all other categories. Microsoft had trouble in the ratings as well, with its Surface Pro 5 and Surface Book both rated at 1/10. Conversely, the brands abiding by Greenpeace's repairability mantra included Fairphone, Dell, and HP, which all had products rated at 10/10 on the campaign's scale. Ultimately, Greenpeace wants to bring awareness to the phenomenon of planned obsolescence, which the company's IT sector analyst, Gary Cook, said "adds to growing stockpiles of e-waste," due to difficult repairability shortening device lifespan.

Greenpeace Declares Apple 'Greenest Tech Company' For Third Year Running

Greenpeace has declared Apple to be the most environmentally friendly technology company in the world for the third year in a row. The conclusion was reached in the environmental organization's latest report, entitled Clicking Clean: Who is Winning the Race to Build a Green Internet, which awarded Apple a final 'A' grade and a clean energy index score of 83 percent. Facebook and Google also scored 'A' grades, with clean energy index scores of 67 and 56 percent respectively. "Thanks to the leadership and advocacy of companies like Apple, Google, Facebook, and Switch, we are seeing the tech industry make major strides toward powering the internet with clean energy," Gary Cook, Greenpeace's senior IT analyst, said in a statement.The report ranked companies on a range of green credentials, from energy transparency and renewable procurement to energy efficiency and mitigation. Nevada-based telecoms company Switch, which develops data centers, was the only company in its sector to be awarded grade A's across the board, with a 100 percent clean energy index. According to the report, Apple "played a catalytic role within its IT supply chain, pushing other IT data center and cloud operators who help deliver pieces of Apple's corner of the internet to follow their lead in powering their operations with renewable energy". Apple, Google, and Facebook pledged in 2012 to commit to 100 percent renewable energy sources. Apple's new Cupertino campus, which is currently under construction, will run entirely on renewable energy, thanks to an estimated 700,000 square feet of

Apple Tackles E-Waste With iPhone Recycling Robot 'Liam'

At its media event on Monday, Apple kicked off by discussing its efforts to reduce waste and improve its renewable energy infrastructure, marking a heightened focus on the company's environmental responsibilities. As part of the presentation, the company also unveiled a robotic system it has developed that can disassemble old iPhones and recover recyclable materials. The robot, called 'Liam', was introduced in a video showing how it deftly deconstructs an iPhone in order to repurpose a range of materials. Liam is seen in the video rescuing cobalt and lithium from the battery, separating gold and copper from the camera, and extracting silver and platinum from the main logic board. Apple revealed that the Liam system went into full-capacity service last month after nearly three years in development. It consists of 29 robotic modules on a single site near Apple's headquarters in Cupertino, California, and is capable of taking apart an iPhone every 11 seconds. A second robot is being installed in Europe. The company said that Liam will initially focus on recycling junked iPhone 6 handsets, but Apple plans to modify and expand the system to deconstruct different models and recover more resources. The robot appears to be a response to criticisms that components used in Apple's devices can be difficult to disassemble, refurbish and reuse. However, according to Reuters, Liam can likely handle no more than a few million phones per year, which is a small fraction of the more than 231 million phones Apple sold in 2015. Greenpeace welcomed Apple's initiative

Apple Tops Greenpeace Clean Energy Index Based on Renewable Energy Initiatives

Apple continues to set the bar among technology companies for its commitment to running its worldwide operations on renewable energy, topping Amazon, Facebook, Google, HP, IBM, Microsoft, Oracle, Yahoo and other large corporations in Greenpeace's Clean Energy Index included as part of its 2015 Click Clean Report [PDF]."The report found that Apple continues to be the most aggressive in powering its data center operations with renewable energy. Despite continued rapid growth, Apple appears to have kept pace with its supply of renewable energy, maintaining its claim of a 100% renewably powered cloud for another year, followed by Yahoo, Facebook and Google with 73%, 49% and 46% clean energy respectively. Greenpeace found that Amazon’s current investments would deliver an energy mix of 23% renewable energy for its operations."The annual report is based on energy transparency, renewable energy commitment and policy, energy efficiency and mitigation, and renewable energy deployment and advocacy, all categories in which Apple received an A, the highest score awarded. Apple was the only technology company with a perfect scorecard in the report. Greenpeace has been evaluating the energy demand of the internet and internet-related companies since 2010. The non-governmental environmental activist group was critical of Apple's environmental record for several years, and remained skeptical about the company's early push into renewable energy sources, but started recognizing and commending the iPhone maker for its efforts beginning last year. Apple shared its 2015 Environmental