Apple Cuts iPhone XR Prices for Third-Party Distributors in China

Apple has dropped the price of the iPhone XR by about $100 for its channel partners in China, reports Yahoo Finance. The price cut allows third-party vendors to purchase the iPhone XR more cheaply, which allows the device to be sold to customers at a lower price.

Apple is not offering direct discounts on the device in China, but third-party retailers implemented price cuts on Tuesday after Apple dropped purchasing prices.

iphonexr
An Apple partner that buys from Apple and sells to distributors and retailers dropped the iPhone XR's price from 5980 yuan ($881) to 5380 yuan ($793) with an additional 150 yuan ($22) coupon available.

According to Yahoo Finance, the partner in question was told by Apple to drop prices to boost iPhone XR sales.

Many vendors in China are now offering the iPhone XR at a discount. JD.com is offering customers a 400 yuan coupon that drops the price of the iPhone XR to 6099 yuan ($899), while Suning, an electronics store similar to Best Buy, now sells the iPhone XR for 6199 yuan ($914).

iphonexrpricecut
Both of those prices are cheaper than the 6499 yuan ($958) that Apple asks for the iPhone XR from its website and retail stores.

The discount comes just ahead of the Chinese New Year in February, and could spur additional iPhone XR sales. A report from China's National Business Daily this week suggested Apple has also implemented distributor price drops on other iPhones including the iPhone 8, 8 Plus, X, XS, and XS Max. The biggest price cuts are on the iPhone XR, however.

Another recent report suggests that Apple has cut production on the iPhone XR, XS, and XS Max by about 10 percent for the next three months.

The price drops and the production cut follow a recent Q1 2019 guidance downgrade, with Apple expecting revenue of $84 billion during the quarter. That's a year-over-year decline and a drop from the $89 to $93 million revenue guidance Apple provided in November.

Apple CEO Tim Cook said that a major reason for the earnings downgrade was a weakening Chinese economy, where Apple saw softer iPhone sales than expected.

Related Forum: iPhone

Top Rated Comments

itsmilo Avatar
69 months ago
Now the rest of the world needs to follow suit and just not buy it at those redic prices
Score: 35 Votes (Like | Disagree)
The Game 161 Avatar
69 months ago
Hopefully means lower prices for 2019 iPhones that’s all that matters going forward.
Score: 15 Votes (Like | Disagree)
slide_to_unlock Avatar
69 months ago
Apple increased the price of new iPhones so much that now people think the old price is "cheap". See that is how Apple is playing you all. $649 is also NOT cheap. They have to lower it even more if they want us to buy their product and compete with equally or even more better alternatives like folding or flying phones. $500 starting sounds good to me. ;)
Score: 15 Votes (Like | Disagree)
JPack Avatar
69 months ago
Here's what 6000 RMB buys in China:

Huawei Mate 20 Pro with 128GB of storage. 6.4" OLED. It has the same dot projector, TOF proximity sensor, flood illuminator as iPhone. In-display fingerprint sensor. Three cameras on the back.

Apple iPhone XR
with 64GB of storage. 6.1" LCD. No in-display fingerprint sensor. One camera on the back.




Attachment Image
Score: 14 Votes (Like | Disagree)
joshwenke Avatar
69 months ago
Hopefully Apple will follow through with more price cuts for more models in more countries!
Score: 13 Votes (Like | Disagree)
rmoliv Avatar
69 months ago
Biggest flop ever.
Score: 10 Votes (Like | Disagree)

Popular Stories

iOS 18 Siri Integrated Feature

iOS 18 Will Add These New Features to Your iPhone

Friday April 12, 2024 11:11 am PDT by
iOS 18 is expected to be the "biggest" update in the iPhone's history. Below, we recap rumored features and changes for the iPhone. iOS 18 is rumored to include new generative AI features for Siri and many apps, and Apple plans to add RCS support to the Messages app for an improved texting experience between iPhones and Android devices. The update is also expected to introduce a more...
iGBA Feature

Game Boy Emulator for iPhone Now Available in App Store Following Rule Change [Removed]

Sunday April 14, 2024 8:06 am PDT by
A week after Apple updated its App Review Guidelines to permit retro game console emulators, a Game Boy emulator for the iPhone called iGBA has appeared in the App Store worldwide. The emulator is already one of the top free apps on the App Store charts. It was not entirely clear if Apple would allow emulators to work with all and any games, but iGBA is able to load any Game Boy ROMs that...
top stories 13apr2024

Top Stories: M4 Mac Roadmap Leaked, New iPads in Second Week of May, and More

Saturday April 13, 2024 6:00 am PDT by
Apple's hardware roadmap was in the news this week, with things hopefully firming up for a launch of updated iPad Pro and iPad Air models next month while we look ahead to the other iPad models and a full lineup of M4-based Macs arriving starting later this year. We also heard some fresh rumors about iOS 18, due to be unveiled at WWDC in a couple of months, while we took a look at how things ...
new best buy blue

Best Buy Opens Up Sitewide Sale With Record Low Prices on M3 MacBook Air, iPad, and Much More

Saturday April 13, 2024 7:41 am PDT by
Best Buy this weekend has a big sale on Apple MacBooks and iPads, including new all-time low prices on the M3 MacBook Air, alongside the best prices we've ever seen on MacBook Pro, iPad, and more. Some of these deals require a My Best Buy Plus or My Best Buy Total membership, which start at $49.99/year. In addition to exclusive access to select discounts, you'll get free 2-day shipping, an...
iGBA Feature

Apple Removes Game Boy Emulator iGBA From App Store Due to Spam and Copyright Violations

Sunday April 14, 2024 9:22 pm PDT by
Apple today said it removed Game Boy emulator iGBA from the App Store for violating the company's App Review Guidelines related to spam (section 4.3) and copyright (section 5.2), but it did not provide any specific details. iGBA was a copycat version of developer Riley Testut's open-source GBA4iOS app. The emulator rose to the top of the App Store charts following its release this weekend,...
iOS 18 Siri Integrated Feature

Apple's First AI Features in iOS 18 Reportedly Won't Use Cloud Servers

Sunday April 14, 2024 9:52 am PDT by
Apple's first set of new AI features planned for iOS 18 will not rely on cloud servers at all, according to Bloomberg's Mark Gurman. "As the world awaits Apple's big AI unveiling on June 10, it looks like the initial wave of features will work entirely on device," said Gurman, in the Q&A section of his Power On newsletter today. "That means there's no cloud processing component to the...