New MacBook Pros Said to Launch in 2017 With Price Cuts and Up to 32GB of RAM

KGI Securities analyst Ming-Chi Kuo has released a new research report outlining why he's upbeat about MacBook growth in 2017. Kuo expects price cuts for both new and existing MacBooks in 2017 coupled with a refresh that adds support for 32GB RAM and more, bolstering his belief in the MacBook line next year.

macbook-pro-late-2016
Kuo cites Apple's tendency to price "major-upgraded models," like the original MacBook Air and MacBook Pro, higher near the initial launch "before undergoing in price cuts in the following year" as precedent for price cuts in the second half of 2017. He also believes that the ecosystem for USB-C devices and software that takes advantage of the Touch Bar will become more mature, making it more enticing for users.

Finally, Kuo expects refreshed MacBooks Pros to be launched in the second half of 2017 with support for 32GB of RAM. However, Kuo says this is dependent on whether Intel launches Cannonlake processors on time.

(3) the new MacBook to be launched in 2H17 may support 32GB DRAM, eventually attracting more core users; this depends on whether or not Intel ships Cannonlake CPU on time in 2017, which features 15-25% less power consumption of LPDDR 4, versus the existing LPDDR 3. If Cannonlake doesn’t enter mass production as expected, the new models launched in 2H17 will adopt Coffee Lake, which continues to adopt LPDDR 3, and maximum DRAM support will also remain unchanged at 16GB.

Many customers have been upset that the new MacBooks, which run more energy efficient Skylake processors, continue to max out at 16GB of RAM and cost more than previous-generation models. For instance, the entry-level 13-inch MacBook Pro with a Touch Bar starts at $1,799, $500 more than previous-generation models.

Apple marketing chief Phil Schiller, in an email to MacRumors reader David, explained that for Apple to make a notebook with support for more than 16GB of RAM, it would have to use a memory system that consumes too much power. Regarding price, Schiller said in an interview that affordability is "absolutely something we care about" but that the company designs for experience rather than price.

While Kuo expects price cuts for new and existing MacBooks, like both the 12-inch MacBook and the new MacBook Pros, it's unclear whether he expects Apple to offer support for up to 32GB of RAM for the 12-inch MacBook in addition to the MacBook Pros.

Update: As pointed out by Ars Technica's Andrew Cunningham and others, Kuo's outline of chip possibilities does not match up with what is known from leaked Intel roadmaps. Intel is not planning MacBook Pro-class chips in the Cannonlake family at all, and Coffee Lake chips aren't arriving until 2018.

Related Forum: MacBook Pro

Top Rated Comments

Goaliegeek Avatar
77 months ago
Well that was quick... will they make it thicker and add ports back?
Score: 75 Votes (Like | Disagree)
2IS Avatar
77 months ago
Who's cancelling their pre order? lol
Score: 70 Votes (Like | Disagree)
tjleonard Avatar
77 months ago
Here we go! "Why I'll wait for the next MB Pro begins!"
Score: 69 Votes (Like | Disagree)
wozmatic Avatar
77 months ago
Cool....

Great timing to do this next year after all of your customers left and bought other laptops

Apple is being really stupid this year

.
.
.
.
.
.
Score: 68 Votes (Like | Disagree)
8CoreWhore Avatar
77 months ago
The entry level prices for the new 13" and 15" are $500 more! For a stupid bar? When was the last time new MacBooks were so much more expensive, and then took a price cut? Never. I don't buy that the first MacBook Air is an example of anything. That was a specialty product, unlike the staple laptops that generally just get better with the same price point.

8GB RAM is like $40. But Apple charges us $200 for it - to escape being stuck at just 8GB which is not a pro level performance.

Before, it don't really matter because we would just put our own RAM in, but that's not an option anymore... Tim Cook is a disappointment.
Score: 47 Votes (Like | Disagree)
WRChris Avatar
77 months ago
Next year is the year apple is going to make all your wildest dreams come true
Score: 47 Votes (Like | Disagree)

Popular Stories

iOS 16

Apple Releases iOS 16.0.2 With Bug Fixes for iPhone 14 Pro Camera Vibration, Copy/Paste Issue and More

Thursday September 22, 2022 1:04 pm PDT by
Apple today released iOS 16.0.2, addressing a number of bugs that iPhone 14 owners have been experiencing since the new devices launched. iOS 16.0.2 comes two weeks after the launch of iOS 16, and it follows iOS 16.0.1, an update made available to iPhone 14 owners on launch day. The update is available for all iPhones that are capable of running iOS 16. The iOS 16.0.2 update can be...
maxresdefault

Video Review: Four Days With the iPhone 14 Pro Max

Wednesday September 21, 2022 7:49 am PDT by
Apple on Friday released the new iPhone 14 models, and MacRumors videographer Dan picked one up on launch day. He's been using the iPhone 14 Pro Max non-stop since it came out, and over on the MacRumors YouTube channel, has shared his initial thoughts on the day-to-day experience with the latest iPhone. Subscribe to the MacRumors YouTube channel for more videos. Dan's mini review highlights...
iPad Pro Big Ol Logo

Five Features Rumored for the New iPad Pro Expected Next Month

Wednesday September 21, 2022 1:36 am PDT by
Rumors suggest Apple will announce new 11-inch and 12.9-inch iPad Pro models as soon as next month. The new iPads will be the first update to the iPad Pro series since April 2021 and will be an overall incremental upgrade that brings new capabilities and functionality to the highest-end iPad. According to reports, Apple is planning an event for October to announce the new iPad Pro models, a...
ios 16 lock screen feature

Some iOS 16 Users Complain About Slow Spotlight Search and Battery Drain

Wednesday September 21, 2022 4:25 am PDT by
It's been nine days since Apple released iOS 16 to the public, bringing major changes to the Lock Screen, Messages, Maps, and more. In the days following the release, some users have encountered several issues on their iPhones, ranging from slow system performance to battery drain. In the past few days, iPhone 14 Pro users have shared specific bugs related to Apple's latest high-end iPhones, ...
Dynamic Island For Android Users Feature

Android App Copying iPhone 14 Pro's Dynamic Island Released on Play Store

Thursday September 22, 2022 7:57 am PDT by
A copycat version of the iPhone 14 Pro's Dynamic Island has arrived on Android's Google Play Store in the form of an app called "dynamicSpot." The app, still in beta, offers customers several different experiences at the top of their smartphones. In its current form, dynamicSpot offers playback control for songs, timers, battery status, and more features coming soon, according to the app's...
facebook meta

Meta Sued Over Tracking iPhone Users Despite Apple's Privacy Features

Thursday September 22, 2022 5:12 am PDT by
Meta is facing a new proposed class action lawsuit that accuses it of tracking and collecting the personal data of iPhone users, despite features and policies made by Apple which are meant to stop that same type of tracking. In August, it was revealed that with the Facebook and Instagram apps, Meta can track all of a user's key taps, keyboard inputs, and more, when using the in-app browser....
apple watch ultra reddit 1

Lucky Customer Gets New Apple Watch Ultra Two Days Early

Wednesday September 21, 2022 2:03 pm PDT by
With millions of devices shipping out to customers with every Apple launch, there's occasionally someone who gets lucky and gets a new product ahead of schedule. This time around, Redditor playalisticadillac received an Apple Watch Ultra from AT&T two days before the official debut, sharing some images on the social media site. The images include an unboxing and comparisons to the...
new airpods pro ear tips

Apple Explains Why Second-Generation AirPods Pro Ear Tips Are Incompatible With Original AirPods Pro

Thursday September 22, 2022 3:12 pm PDT by
Apple today explained why the new silicone ear tips for the second-generation AirPods Pro are not officially compatible with the original AirPods Pro. In an updated support document, Apple said the original AirPods Pro ear tips have "noticeably denser mesh" than the second-generation ear tips. Apple did not provide any additional details, but the mesh density could result in acoustical...