Apple Watch Featured on Cover of Canadian Fashion Magazine 'Flare'

Apple Watch continues to be marketed around the world leading up to its highly-anticipated launch in April, this time making its Canadian debut in the upcoming May issue of fashion magazine Flare. The publication features actress Hailee Steinfeld wearing an Apple Watch Sport on two separate covers in both silver and space gray, accompanied by an article listing things you can do with your Apple Watch.

Flare Magazine Apple Watch
In addition to the fashion shoot, the magazine outlines more than a dozen ways the Apple Watch can be used beyond timekeeping, such as for ordering a coffee, boarding a flight, learning a new language, hailing a cab, managing finances, tracking health and fitness, identifying songs, controlling a vehicle, becoming a karaoke star, controlling an Apple TV, unlocking a hotel room and more.

Apple Watch has been featured in several fashion and fitness magazines worldwide in recent months, including Self, Vogue, Style, East Touch, YOHO, Fitness Magazine and Elle. Apple has heavily promoted its first wearable device in the fashion industry leading up to its launch, and has set up boutique shops at Galeries Lafayette in Paris, Isetan in Tokyo and Selfridges in London for the product.

Canada is one of nine countries where the Apple Watch is set to launch later this month, alongside the United States, Australia, China, France, Germany, Hong Kong, Japan and United Kingdom. The wrist-worn device will be available for pre-order and try-on appointments beginning April 10 ahead of an April 24 release date. Wider international availability is likely to occur in the near future.

Related Roundup: Apple Watch Series 6
Buyer's Guide: Apple Watch (Neutral)

Top Rated Comments

Taz Mangus Avatar
79 months ago
A picture of a brainless model staring at the camera makes me want to go out and get an Apple watch.

You personally know the model to make such a statement? Or you think all models are brainless? Or you think pretty women are brainless?
Score: 20 Votes (Like | Disagree)
hipnetic Avatar
79 months ago
A picture of a brainless model staring at the camera makes me want to go out and get an Apple watch.
Who's the brainless one? She is an actress who, at the age of about 14, played the lead female role in the True Grit remake. If you haven't seen it, you should. She was quite amazing in it.
Score: 20 Votes (Like | Disagree)
Chupa Chupa Avatar
79 months ago
A picture of a brainless model staring at the camera makes me want to go out and get an Apple watch.

What is brainless is your comment. Try using your own before you post instead of disparaging people you've never met. Truly your comment says more about you than the person you are attacking.
Score: 19 Votes (Like | Disagree)
CJM Avatar
79 months ago
Anyone else starting to feel like these stories are nothing more than advertising?
Score: 19 Votes (Like | Disagree)
0098386 Avatar
79 months ago
A picture of a brainless model staring at the camera makes me want to go out and get an Apple watch.

How do you know she's brainless?
Score: 16 Votes (Like | Disagree)
FieldingMellish Avatar
79 months ago
A picture of a brainless model staring at the camera makes me want to go out and get an Apple watch.
Score: 16 Votes (Like | Disagree)

Top Stories

siir apple event april 20

Siri Reveals Apple Event Planned for Tuesday, April 20

Tuesday April 13, 2021 12:04 am PDT by
Siri has apparently prematurely revealed that Apple plans to hold an event on Tuesday, April 20, where the company is expected to reveal brand new iPad Pro models and possibly its long-awaited AirTags trackers. Subscribe to the MacRumors YouTube channel for more videos. Upon being asked "When is the next Apple Event," Siri is currently responding with, "The special event is on Tuesday, April...
apple event spring loaded

Apple's 'Spring Loaded' Event Officially Announced for Tuesday, April 20

Tuesday April 13, 2021 9:04 am PDT by
Following an overnight leak by Siri, Apple today officially announced that it will be holding a special "Spring Loaded" event on Tuesday, April 20 at 10:00 a.m. Pacific Time at the Steve Jobs Theater on the Apple Park campus in Cupertino, California. As with all of Apple's 2020 events, the April 2021 event will be a digital-only gathering with no members of the media invited to attend in...
apple event hashflag

Twitter Hashflag for April 20 Apple Event Goes Live

Tuesday April 13, 2021 2:21 pm PDT by
Following the overnight Siri leak and subsequent announcement that Apple will hold a media event on Tuesday, April 20, a new Twitter hashflag has appeared to help provide visibility for the event on the platform. For the last several recent events, Apple has utilized hashflags, which are little icons next to hashtags on Twitter, as a way to market its events. The company first started the...
iphone12cameras

Kuo: 2022 iPhones to Feature 48-Megapixel Camera, 8K Video, and 6.1 and 6.7" Sizes With No 5.4" Mini Option

Tuesday April 13, 2021 10:45 pm PDT by
The upcoming 2022 iPhone lineup will feature two 6.1-inch devices and two 6.7-inch devices, with no mini-sized 5.4-inch iPhone, well-respected Apple analyst Ming-Chi Kuo said in a note to investors that was seen by MacRumors. Two of the iPhones will be high-end models and two of the iPhones will be lower-end models, similar to the current iPhone 12 lineup. Apple introduced the 5.4-inch...
macos catalina serial number

Apple Preparing Rollout of New Randomized Product Serial Numbers Ahead of 'Spring Loaded' Event

Wednesday April 14, 2021 2:08 am PDT by
Apple is advising its authorized premium resellers and dealers to prepare for new products with 10 and 12 digital serial numbers, days ahead of when it's expected to reveal a slew of new products. MacRumors previously reported that Apple plans to switch to randomized serial numbers for future products starting in early 2021. The company now seems to be preparing for that roll-out, telling...
duanrui iphone13 notch samples

More Leaked iPhone 13 Samples Show Smaller Notch, Repositioned Earpiece and Front Camera

Wednesday April 14, 2021 1:06 am PDT by
Leaker known as "DuanRui" has today shared an image of two iPhone 13 "film samples," which show the same rumored smaller notch design coming to the iPhone 13 series that we've seen from other sources. In past tweets, DuanRui has accurately leaked the correct names of the iPhone 12 models and an iPad Air 4 manual revealing its new design, so there's good reason to think this leak is credible, ...
Google maps feaure green

Google Maps App for iOS Finally Updated After Four Months

Monday April 12, 2021 10:03 am PDT by
Following the completed rollout of App Privacy labels for its App Store apps, Google today updated the Google Maps app for the first time in four months. Apple in December began requiring all new app submissions and app updates to include App Privacy labels, detailing the data that is collected by the app so consumers know what they're sharing. Google didn't begin implementing App Privacy ...
iPad Pro Mini LED

Mini-LED iPad Pro Expected at Apple Event on April 20 as Production Ramps Up

Tuesday April 13, 2021 9:53 am PDT by
Apple today announced that it will be hosting a virtual event on Tuesday, April 20 at 10 a.m. Pacific Time, and one of the new products expected to be unveiled at the event is a new iPad Pro with a Mini-LED display. In a brief snippet shared with paid subscribers, Taiwanese supply chain news website DigiTimes today reported that Apple supplier Ennostar has substantially improved its yield...
apple event particularly innovative article

Gurman: Apple's 'Spring Loaded' Event Won't Feature Anything 'Particularly Innovative'

Thursday April 15, 2021 1:30 am PDT by
Bloomberg's highly-respected Mark Gurman says that he expects nothing "particularly innovative" or "extraordinary" to launch at Apple's "Spring Loaded" event next week, Tuesday, April 20. Gurman made the remarks during an interview for Bloomberg Technology, in which he reaffirmed that Apple will launch a new 11-inch and 12.9-inch iPad Pro, with the higher-end model featuring a brand new...
spotify car thing 1

Spotify Announces the 'Car Thing' as its First Hardware Device

Tuesday April 13, 2021 7:03 am PDT by
Spotify has today announced its first hardware device, the "Car Thing," which is an in-car dash-mounted music and podcast player (via TechCrunch). Spotify is looking to provide a product for customers who want a "more seamless" and personalized in-car listening experience, especially in the large number of cars that do not support modern in-car infotainment systems. The Car Thing is aimed ...