Phil Schiller Says iPhone 5 Scratching 'Normal' for Any Aluminum Product

9to5Mac reports that one of its readers emailed Apple's marketing chief Phil Schiller regarding scratching of the iPhone 5, an issue that we documented on launch day. The issue is most visible on the black models due to the anodized slate color scratching off to reveal the silver color underneath. According to Schiller, such scratching is "normal" with use.

Q: I love my Black & Slate iPhone 5, but I've been seeing some scuffs, scratches and marks throughout the band around the phone along with many others. What should we all do? Any plans to fix this?

Schiller: Any aluminum product may scratch or chip with use, exposing its natural silver color. That is normal.

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Intentionally scratched black iPhone 5 showing silver color underneath

Not only are users experiencing scratching on their iPhone 5 bodies with normal use, but a number of complaints have surfaced regarding units being scratched right out of the box. According to a a thread in our forums, several readers have reported scratching or scuffing out of the box before the device had even been handled.

Related Forum: iPhone

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Top Rated Comments

kenypowa Avatar
153 months ago
Every time there is a defect in its products, Apple call it a feature.

#iLost with Apple Maps is a feature. It will improve over time.
Antenagate is a feature; you're holding it wrong.
Aluminum back is easily scratched, it's normal.

Apple would never apologize, just like Mitt Romney. ;)
Score: 101 Votes (Like | Disagree)
gmanist1000 Avatar
153 months ago
It IS normal... it's not normal on a brand new phone out of the box...
Score: 96 Votes (Like | Disagree)
Caliber26 Avatar
153 months ago
You're scuffing it wrong.
Score: 85 Votes (Like | Disagree)
Eduardo1971 Avatar
153 months ago
"You're holding it wrong".
Score: 82 Votes (Like | Disagree)
cmChimera Avatar
153 months ago
In other news, metal dents.
Score: 65 Votes (Like | Disagree)
blumpkin Avatar
153 months ago
Coming up: Water wet. Sky blue. Pope Catholic.
Score: 52 Votes (Like | Disagree)