Craig Federighi Succeeding Bertrand Serlet as Apple's Chief of Mac Software


Bertrand Serlet (Apple)

Apple today announced that Bertrand Serlet, senior vice president of Mac Software Engineering, will be departing the company in order to "focus less on products and more on science", although his specific destination remains unknown. Serlet joined Steve Jobs at NeXT in 1989, and transitioned to Apple in 1997 when NeXT was acquired and Jobs brought back to lead Apple.

"I've worked with Steve for 22 years and have had an incredible time developing products at both NeXT and Apple, but at this point, I want to focus less on products and more on science," said Bertrand Serlet, Apple's senior vice president of Software Engineering.


Craig Federighi demoing Mac OS X Snow Leopard (Reuters)

Serlet will be replaced by Craig Federighi, currently Apple's vice president of Mac Software Engineering and who has led Mac OS X engineering for the past two years. Federighi is another former NeXT and Apple employee who spent ten years at Ariba before returning to Apple in 2009. Serlet notes that the transition should be seamless given Federighi's role in leading the current Mac OS X team.

"Craig has done a great job managing the Mac OS team for the past two years, Lion is a great release and the transition should be seamless."

Serlet has occasionally appeared at Apple keynote and media events over the years to introduce Mac OS X-related features, and thus well known to longtime Apple followers. Federighi has made a couple of on-stage appearances since his return to Apple, demoing Mac OS X Snow Leopard at WWDC 2009 and showing off some of the features of Apple's forthcoming Mac OS X Lion at last October's "Back to the Mac" event.

Top Rated Comments

(View all)
Avatar
124 months ago
To me Serlet has more knowledge than Craig. He actually includes information about under the hood stuff and the nice new UI features. Craig just says "beautiful" "very natural". I will remember Serlet as the father of Leopard -- Apple's best release IMO and Craig with Lion, a release that really has nothing that exiting.
Again just my opinion.
Score: 1 Votes (Like | Disagree)
Avatar
124 months ago
NooooooooO!!!!

I KNEW something was going on with Apple with regards to Bertrand.

All the amazing benefits both with speed, less HDD space usage on a clean install, OSX in general (Darwin) and even server or core shells we owe to Bertrand Serlet; not this dingle berry kiss-arse.

I worry that OSX will go complete IOS with a larger screen & storage.

Bertrand Serlet ... you will be solely missed and I HOPE you still get to fiddle with Darwin in each open source iteration.

He's exit on this article I vote as a NEGATIVE!
Score: 1 Votes (Like | Disagree)
Avatar
124 months ago
I think the real reason he's leaving is that he is frustrated that Apple doesn't care about computers anymore
Score: 1 Votes (Like | Disagree)
Avatar
124 months ago
Now if this guy is not leaving to retire. Then RIP Apple. Seriously, if Apple thinks I want my computer to resemble an overgrown iPad then they can loose my money and I'll be buying an Alienware.
Microsoft seem to be the only ones that still get computers? Apple has done brilliantly as well but I really do worry that they have an itch to dumb them down to ridiculous levels!!

Then again...... perhaps the man is leaving because he just is not comfortable with the talk from other employee's about where they want to take Apple after Mr Jobs leaves which is no doubt going to be very soon. I have a feeling they want to go in an entirely new direction..

IMO you don't leave a massively successful company after 22 years without a reason unless your retiring.
Score: 1 Votes (Like | Disagree)
Avatar
124 months ago
Dang, Federighi has large shoes to fill. His Lion demo was so-so. Serlet has been on the Mac OS X team since day one if I remember right, and has always seemed to understand where it needed to go next.

I wonder if the departure has anything to do with Mac OS X transitioning away from a traditional desktop OS towards a more touch-centric, "no-fuss" one. Would be interested in Serlet's opinion on this.
Score: 1 Votes (Like | Disagree)

Top Stories

Hands-On With iOS 14 Widgets, Custom Icons, and Home Screen Setup

Tuesday September 22, 2020 3:25 pm PDT by
Apple with iOS 14 introduced widgets on the Home Screen, leading to unprecedented levels of customization for the iPhone. Combined with Shortcuts that let you change an app's icon, iOS 14 lets you create a whole new look for your Home Screen. Subscribe to the MacRumors YouTube channel for more videos. We've been following along with some of the creative alternative Home Screen designs that M...

New Images Leak of iPhone 12 Braided USB-C to Lightning Cable

Thursday September 24, 2020 2:37 am PDT by
Rumors suggest Apple's upcoming iPhone 12 models will ship with a new Lightning to USB-C cable that includes a braided fabric design. Images of the purported cables were leaked in July, and today leaker Mr White has shared new images that give us a closer look at what we might get included in the iPhone 12 box. The photos show a USB-C to Lightning cable with a clearly braided design rather...

Apple's iPhone 12 Event Could Happen on October 13 Based on Rumors From Mobile Operators

Wednesday September 23, 2020 11:51 am PDT by
Apple's upcoming iPhone-centric event could perhaps be held on Tuesday, October 13, according to information shared with MacRumors by an employee at a UK cellular carrier. There's no way for us to confirm the dates at this point in time nor are we sure on the credibility of the source, but even without a rumor, Tuesday, October 13 is a good guess based on Apple's historic launch timelines, ...

New Version of Microsoft Office Coming Next Year That Won't Require a Subscription

Thursday September 24, 2020 1:53 am PDT by
Microsoft will next year offer a new perpetual release of Microsoft Office for Mac and Windows that doesn't require a subscription to use, according to the software giant (via Windows Central). "Microsoft Office will also see a new perpetual release for both Windows and Mac, in the second half of 2021," said Microsoft in a blog post announcing the next version of its Exchange server,...

Interest in iOS 14 Home Screen Ideas Helps Pinterest Break Daily Download Record

Wednesday September 23, 2020 4:37 am PDT by
Apple's introduction of widgets on the Home Screen in iOS 14 has driven a surge in interest among users looking to customize their iPhone, and that has reportedly had a knock-on effect for Pinterest, whose iOS app has seen record downloads as users flock to its content seeking design inspiration. As reported by TechCrunch, App Store intelligence firm Apptopia was first to note the impact of ...

'iPhone 12 mini' Name Reappears in Leaked Apple iPhone 12 Case Stickers

Friday September 25, 2020 1:58 am PDT by
Earlier this week a proven leaker claimed that the iPhone 12 lineup would be named "iPhone 12 mini," "iPhone 12," "iPhone 12 Pro," and "iPhone 12 Pro Max," and today the same nomenclature has appeared again in a photo depicting alleged stickers from unreleased Silicone iPhone cases originating from Apple's international distribution center in Ireland. The photo shows three stickers with the...

Apple Releases iOS 14.0.1 With Fix for Bug That Resets Default Apps After Rebooting

Thursday September 24, 2020 10:12 am PDT by
Apple today released iOS 14.0.1, the first update to the iOS 14 operating system that was released on September 16. Today's update is a bug fix update addressing issues that weren't able to be fixed in the initial iOS 14 launch. The iOS 14.0.1 update is available on all eligible devices over-the-air in the Settings app. To access the new software, go to Settings > General > Software Update. ...

Apple Emphasizes That Solo Loop May Increase in Length Over Time, Updates Sizing Guide With More Specific Instructions

Wednesday September 23, 2020 8:26 am PDT by
Apple on Tuesday updated one of its support documents to emphasize that the new silicone rubber Solo Loop for the Apple Watch may increase in length over time, as mentioned in fine print at the bottom of the Solo Loop product page. Apple has also updated its printable Solo Loop sizing guide with more specific instructions, as noted by 9to5Mac's Michael Steeber. The guide now advises users to ...

iOS 14 Widgets Offer iPhone Users Creative Home Screen Ideas

Sunday September 20, 2020 8:43 pm PDT by
Updated on September 22nd with hands on video. In iOS 14, Apple introduced ‌the concept of Home Screen‌ widgets, which provide information from apps at a glance. Widgets can be pinned to the Home Screen in various spots and sizes, allowing for many different layouts. Despite the relative lack of...

Kuo: Mini-LED Displays to Debut in Apple's Next iPad Pro

Tuesday September 22, 2020 11:45 pm PDT by
Following his report earlier this week indicating that Apple will be accelerating adoption of mini-LED displays in its iPad and Mac notebook lineups thanks to better than expected development from potential secondary supplier Sanan Optoelectronics, analyst Ming-Chi has released a new report today sharing a bit more perspective on the mini-LED display market as it relates to Apple. Kuo says...