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Foxconn Chief Reportedly Making Preparations for Apple Television Set [Updated]

China Daily briefly notes (via How To Arena) that Foxconn chairman Terry Gou directly addressed the topic of Apple's rumored television set yesterday at a news conference in Shanghai marking the start of construction on a new company headquarters facility.


Apple "iScreen" concept by CiccareseDesign

According to the report, Gou claimed that Foxconn is making preparations for Apple's television set, with its recent partnership with Sharp to push forward LCD display technology being one of those moves.
Gou said Foxconn is making preparations for iTV, Apple Inc's rumored upcoming high-definition television, although development or manufacturing has yet to begin.

iTV reportedly features an aluminum construction, Siri, and FaceTime video calling

Foxconn's recent 50-50 joint venture factory with Sharp in Japan is one of the preparations made for the new device, Gou added.
Rumors of an Apple television set have been picking up steam since Steve Jobs was quoted in his authorized biography as noting that he had "finally cracked" how to create "the simplest user interface you could imagine" for a television set, presumably referring to Siri voice control.

Update: Foxconn has issued a statement to The Next Web officially denying that Gou made any such comments.
In remarks at a media briefing during the groundbreaking of Foxconn’s new China headquarters in Shanghai on May 10, Terry Gou, Foxconn’s Chief Executive Officer, made it very clear that he would neither confirm nor speculate about Foxconn’s involvement in the production of any product for any customer because Foxconn’s policy is not to comment on any customers or their products.

At no time did he confirm that Foxconn was in development or manufacturing stages for any product for any of its customers. He did say that Foxconn is always prepared to meet the manufacturing needs of customers should they determine that they wish to work with Foxconn in the production of any of their products. Any reports that Foxconn confirmed that it is preparing to produce a specific product for any customer are not accurate.


Related roundup: Apple TV

Top Rated Comments

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25 months ago
Making preparations? More suicide nets?

Just kidding. I know the suicide rate per capita is lower at FoxConn than in China as a whole but never let facts get in the way of a tasteless joke.
Rating: 26 Positives
25 months ago
There is no way the Foxconn Chief could be that dumb to just blurt out upcoming Apple products.
Rating: 20 Positives
25 months ago

There is a Nitch however. Most AAPL stuff starts off targeting a Nitch. No? :)

Niche...
Rating: 14 Positives
25 months ago
Where's the new MacBook Pros??? Besides, I have a perfectly good 63" TV now, I hope that Apple will come out with something that doesn't require replacing the entire system.
Rating: 10 Positives
25 months ago

he had "finally cracked" how to create "the simplest user interface you could imagine" for a television set, presumably referring to Siri voice control.


User: "Siri, turn down the volume."
Siri: "I can't hear you, the volume is too loud."

Perhaps he saw a 1050's TV set with one knob for on/off/volume and one for channel or the remotes from the same era that had 4 buttons. We have seen the future, and it is yesterday!
Rating: 9 Positives
25 months ago

I'm guessing it isn't about selling TVs. It's about selling content on the TVs.


I don't need to buy an Apple-branded television to access content.

I need Apple to shake down the whole infrastructure so I can buy TV shows directly from the producers. I don't want to pay for packages. I don't even want to pay for channels. I want to buy only the shows I want, and at 2$ per episode it's way too expensive.
Rating: 8 Positives
25 months ago
No market for a TV with an Apple premium.

The TV market is packed full I cant imagine Apple overtaking the segment, especially with the Apple TV device.

SIRI isnt going to make me pay another 1000 for a TV.

The ONLY way the device has a chance to succeed is integration with iOS devices and AFFORDABLE programming.

The current itunes model is a rip off for both buying and renting.
Rating: 7 Positives
25 months ago
I'm going to buy one and hook up my Apple TV 2 to it and let them fight it out. :D
Rating: 7 Positives
25 months ago
You're going to get in trouble calling it iTv..

:eek:
Rating: 6 Positives
25 months ago
Perhaps Jobs told Isaacson to include that quote in his biography to get the rumor mill going? If he did, I think he got just what he wanted. :p

Of course, that's just speculation on my part, not to be taken as a fact. :)

Also, I doubt the Foxconn chairman would just blurt out upcoming Apple products like that.
Rating: 6 Positives

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