Apple Announces December Launch for iAd in Europe
Apple today announced it will expand its revolutionary iAd mobile advertising network to the UK and France this December, with Germany to follow in January. iAd will launch in Europe with iAds from L'Oréal, Renault, Louis Vuitton, Nespresso, Perrier, Unilever, Citi, Evian, LG Display, AB InBev, Turkish Airlines and Absolute Radio.
According to the press release, more than half of the top 25 advertisers in the United States have signed since the iAd program launched earlier this year, and Apple is projected to take 21% of the mobile display advertising market for 2010."We're thrilled to add leading global brands to the iAd Network in Europe and create even more great opportunities for developers," said Andy Miller, Apple's vice president of iAd. "In just four months, we've doubled the number of advertisers on the network and thousands of developers now have a valuable new source of revenue."
Just last week, Apple announced that it has partnered with major Japanese advertising agency Dentsu to bring iAds to that country early next year.Top Rated Comments
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I still have yet to see an iAd. If I see an app is ladened with iAds, I uninstall it or avoid like plague.
bla bla bla.. How about an announcement for 4.2 in the US :rolleyes:
+2
Seriously...Apple...get your schniznitz together and release 4.2 for iPad.
iAds in Europe....NOBODY cares!
Steve
iAds in Europe....NOBODY cares!
Thanks for speaking on behalf of everybody. I mean, it's not like advertisers care. Or Apple share holders. Or developers whop want to use iAds.
+2
Seriously...Apple...get your schniznitz together and release 4.2 for iPad.
iAds in Europe....NOBODY cares!
Steve
Developers care. Just because something doesn't apply to you doesn't mean Apple shouldn't announce it. I can assure you there are many that couldn't care less about iOS 4.2, myself being one of them. :p
Seriously...Apple...get your schniznitz together and release 4.2 for iPad.
Steve
I am seeing more and more apps being updated that say they support 4.2, so seems like it should be any day now, but where is it?? There must be a bug they are trying to fix, otherwise they wouldn't hold up a GM.
Lucky them ( NOT).
I still have yet to see an iAd. If I see an app is ladened with iAds, I uninstall it or avoid like plague.
There was a story about some app developers making more money from iAd than outright sales. It makes sense as the revenue of popular apps would keep coming in over time. I like the idea of buying software outright without the ads myself. But I can see this as a good thing for people who want free apps and the developers making a little more money.
I wonder though if the purchase price of popular apps will increase significantly now? If the developers make more money with free apps using iAd then the incentive to sell them for a dollar or two goes away.
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