Jeff Pu

By MacRumors Staff

Jeff Pu Articles

iPhone 17 Pro on Desk Feature

iPhone 17 Models 'Likely' to Have Higher Prices, Another Analyst Says

Saturday August 9, 2025 5:33 pm PDT by
iPhone 17 models will "likely" be more expensive than iPhone 16 models in the U.S., according to Jeff Pu, an analyst at investment firm GF Securities. In a research note this week, Pu attributed the potential iPhone 17 price increases to the U.S. imposing tariffs on products imported from countries where the iPhone is assembled, including China and India. Apple is currently paying a 20%...
iPhone Fold Vertical Feature

Apple's 18.8-Inch Foldable Device Could Miss 2026 Production Target

Monday August 4, 2025 2:45 am PDT by
Along with the iPhone 18 Fold expected to launch in late 2026, Apple is working on a larger-screened foldable device that could be a MacBook-iPad hybrid of some sort. According to one analyst, both devices were set to enter mass production towards the end of next year, but a new report now suggests the larger model is further away than originally thought. In a research note reflecting on...
iPhone 17 Air Thumb 2 Blue Electric Boogaloo

iPhone 17 Air Said to Use Inferior RAM Type Than iPhone 16 Series

Wednesday July 16, 2025 5:02 am PDT by
Apple's upcoming base iPhone 17 and iPhone 17 Air will feature LPDDR5 RAM, a slower and less efficient memory type than the LPDDR5X RAM found in every model of the iPhone 16 series, according to the latest report by Jeff Pu of equity research firm GF Securities. The base iPhone 17 is expected to feature 8GB of RAM, while the iPhone 17 Air's 12GB RAM capacity is a step up from the iPhone 16...
iPhone 17 Air Thumb 2 Blue Electric Boogaloo

iPhone 17 Air Said to Feature Titanium Frame — Unlike iPhone 17 Pro

Tuesday July 15, 2025 1:49 pm PDT by
The rumored iPhone 17 Air will have a titanium frame, according to Apple analyst Jeff Pu. In an investor note with equity research firm GF Securities this week, Pu also said the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max will have aluminum frames, so the iPhone 17 Air will apparently be the only new model to use titanium. It is unclear why the iPhone 17 Air would have a titanium...
iphone 16 teal

iPhone 17 Has Another Chip-Related Rumor Reversal

Monday July 14, 2025 1:51 pm PDT by
The base model iPhone 17 will have an A19 chip after all, according to Apple analyst Jeff Pu. A few months ago, Pu said the device would have an A18 chip, but he has now reversed course. "We now expect the iPhone 17 model to be equipped with A19 (vs. earlier expectation of A18)," Pu said today, in an investor note with equity research firm GF Securities. He also expects the iPhone 17 Air...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Not Launching Until Next Year, Claims Analyst

Monday June 16, 2025 4:52 am PDT by
Apple may launch the AirPods Pro 3 in 2026, according to analyst Jeff Pu of GF Securities Hong Kong, contradicting earlier predictions of a much sooner release. Pu's Apple product timeline (via @jukanlosreve) comes as a bit of a surprise. Bloomberg's Mark Gurman said in February that new AirPods with heart rate monitoring were "months away," suggesting a late 2025 launch at the earliest....
iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro and iPhone 18 Fold Said to Use A20 Chip With New Design

Tuesday June 3, 2025 10:56 am PDT by
While the iPhone 17 series is still three months away from launching, rumors about next year's iPhone 18 models continue to surface. The latest word comes from Apple analyst Jeff Pu. In a research note with equity research firm GF Securities this week, Pu said that he expects the iPhone 18 Pro, iPhone 18 Pro Max, and so-called iPhone 18 Fold to be equipped with Apple's A20 chip, and he...
iPhone 14 Pro Dynamic Island

iPhone 17 With a Smaller Dynamic Island? Here's What Rumors Say

Friday May 30, 2025 11:51 am PDT by
All four iPhone 17 models will adopt metalens technology for Face ID, according to Jeff Pu, an Apple analyst at equity research firm GF Securities. He revealed this information in an investor research note earlier this month. Earlier this year, a leaker known as Digital Chat Station also claimed that the iPhone 17 Pro Max would adopt a metalens for Face ID that integrates the transmitter and ...
iphone 16 teal

iPhone 17 Base Model Now Said to Feature A18 Chip and 8GB of RAM

Friday May 30, 2025 11:07 am PDT by
The latest rumored specs for the iPhone 17 base model are underwhelming. In a research note with equity research firm GF Securities this month, Apple analyst Jeff Pu said that the lowest-end iPhone 17 model will be equipped with the same A18 chip that is used in the iPhone 16 base model. The chip will continue to be manufactured with TSMC's second-generation 3nm process, known as N3E, he...
iPhone Fold Vertical Feature

Apple's 18.8-Inch Foldable Device to Enter Mass Production in Late 2026

Thursday April 10, 2025 1:33 am PDT by
Along with an iPhone "Fold," Apple is believed to be working on a larger foldable device that's somewhere around 19 inches, and one analyst suggests it could arrive as soon as late next year alongside Apple's rumored foldable iPhone. In a new research note covering likely post-tariff scenarios for Apple, investment firm GF Securities' lead analyst Jeff Pu says that both 18.8-inch and...
a20 chip feature

Rumor Reversal: A20 Chip for iPhones Said to Use TSMC's 2nm Process

Thursday March 20, 2025 8:04 am PDT by
Earlier this week, the investment firm GF Securities shared multiple research notes regarding Apple's future chips. In one of these notes, it said the A20 chip for the iPhone 18 series would be manufactured with TSMC's third-generation 3nm process, N3P, and in another it said that the chip would use TSMC's newer 2nm process N2. GF Securities is a large organization with many analysts, and it ...
iPhone 17 Pro Render Front Page Tech

iPhone 17 Pro Said to Feature 12GB of RAM, 48-Megapixel Telephoto Camera, and More

Tuesday March 18, 2025 7:26 am PDT by
In a research note with investment firm GF Securities on Monday, analyst Jeff Pu said both the iPhone 17 Pro and the iPhone 17 Pro Max will feature a 48-megapixel Telephoto rear camera, up from a 12-megapixel Telephoto camera on iPhone 16 Pro models. This means all three Fusion, Ultra Wide, and Telephoto cameras on the iPhone 17 Pro models would be 48 megapixels. The devices are expected...
iphone 16 pro models 1

All Four iPhone 17 Models Rumored to Feature Upgraded 24-Megapixel Front Camera and More

Monday March 17, 2025 7:50 pm PDT by
All four iPhone 17 models launching later this year will feature an upgraded 24-megapixel front-facing camera, according to analyst Jeff Pu. In a research note today with investment firm GF Securities, Pu shared a chart in which he reiterated that the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will each be equipped with a 24-megapixel front camera. By comparison, all four ...
apple c1

iPhone 18 Pro Models Again Rumored to Feature Apple's C2 Modem

Monday March 17, 2025 7:29 pm PDT by
Apple debuted its custom-designed C1 modem in the iPhone 16e last month, as part of a multi-year plan to transition away from Qualcomm modems. And per the latest rumor, the C1 modem will continue to roll out later this year. In a research note with investment firm GF Securities today, analyst Jeff Pu said the ultra-thin "iPhone 17 Air" will be equipped with the C1 modem. Fellow analyst...
iOS 18 Siri Personal Context

A20 Chip for iPhones Said to Remain 3nm [Retracted Rumor]

Monday March 17, 2025 7:13 pm PDT by
Update — March 20: GF Securities has retracted this information, and it expects the A20 chip to be manufactured with TSMC's 2nm process. The original story follows. While the iPhone 17 series is still around six months away, a rumor pertaining to next year's iPhone 18 series has already surfaced. In a research note with investment firm GF Securities today, analyst Jeff Pu said the A20...
FoldPad Redux 24 Magenta and Blue

Foldable MacBook-iPad Hybrid Device Likely to Run macOS, Analyst Says

Monday March 17, 2025 6:20 pm PDT by
Yesterday, analyst Jeff Pu said Apple's first two foldable devices will enter mass production in the second half of 2026. Today, he provided some additional details about these devices, which are expected to launch in 2026 or 2027. In a research note with investment firm GF Securities, Pu said the two devices will include a foldable iPhone with a 7.8-inch inner display, along with a larger...
Apple Wi Fi Chip Feature Triad

All Four iPhone 17 Models Again Rumored to Feature Apple-Designed Wi-Fi 7 Chip

Monday March 17, 2025 5:44 pm PDT by
All four iPhone 17 models will feature an Apple-designed Wi-Fi 7 chip, according to Jeff Pu, an analyst who covers companies within Apple's supply chain. In a research note with investment firm GF Securities today, Pu said he believes that the Wi-Fi 7 chip's design was finalized in the first half of 2024. He expects the chip to debut in the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone ...
FoldPad Redux 24 Magenta and Blue

Foldable iPhone and iPad to Enter Production Next Year, Analyst Says

Sunday March 16, 2025 5:34 pm PDT by
Apple's first two foldable devices recently entered the New Product Introduction (NPI) phase at Foxconn, according to analyst Jeff Pu. In a research note today with GF Securities, Pu said mass production of the foldable devices is slated to begin in the second half of 2026. The analyst believes the foldable devices will enter an early prototyping stage this April. Pu did not provide...
iphone 17 pro asherdipps

iPhone 17 Pro: 12GB RAM Rumor Gets Third Confirmation From Analyst

Thursday February 27, 2025 3:16 am PST by
Will the upcoming iPhone 17 Pro models come with 12GB of RAM, up from 8GB in the iPhone 16 Pro? Jeff Pu of GFHK Tech Research certainly thinks so. According to the latest note from the analyst seen by 9to5Mac, both the iPhone 17 Pro and iPhone 17 Pro Max will feature 12GB of RAM that will enable the devices to outperform the other models in the lineup in terms of AI capabilities. "Meanwhile ...
Apple Wi Fi Chip Feature Triad

All Four iPhone 17 Models Said to Feature Apple-Designed Wi-Fi 7 Chip

Friday February 21, 2025 5:58 am PST by
Earlier this week, Apple analyst Ming-Chi Kuo said all four iPhone 17 models will be equipped with Apple's first-ever custom-designed Wi-Fi chip. He did not say which Wi-Fi version the chip will support, but it appears that it will be Wi-Fi 7. All four iPhone 17 models will feature an Apple-designed Wi-Fi 7 chip, according to Jeff Pu, an analyst who covers companies within Apple's supply...