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Apple Planning Five New Macs for 2022, Including Entry-Level MacBook Pro Refresh

Sunday December 5, 2021 6:55 am PST by
Apple is working on five new Macs for launch in 2022, including a new version of the entry-level MacBook Pro, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that he expects Apple to launch five new Macs in 2022, including: A high-end iMac with Apple silicon to sit above the 24-inch ‌iMac‌ in the lineup A significant MacBook Air...
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Bloomberg: Apple's Potentially Biggest Sales Quarter in History Threatened by Device Shortages

Thursday October 21, 2021 5:05 am PDT by
Apple device shortages threaten to undercut what could otherwise be a record-setting holiday season for the company, reports Bloomberg's Mark Gurman. Not long after Apple's iPhone 13 launch in September, shipping estimates for all models began slipping by several weeks. This trend was replicated for the iPad mini, ninth-generation iPad, Apple Watch Series 7, and most recently, Apple's new...
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Apple Considered Launching Cloud Gaming Service

Monday October 18, 2021 7:05 am PDT by
Apple has discussed launching a cloud-based gaming service to rival the likes of Xbox Cloud Gaming and Google Stadia, according to Bloomberg's Mark Gurman. In his latest "Power On" newsletter, Gurman explained that Apple has considered launching a cloud-based game streaming service like its competitors (emphasis our own):Apple's gaming service is somewhat unique, relying on games that run on ...
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Apple Looking to Expand CarPlay With New Integrations for AC, Seats, Instrument Cluster, and More

Thursday October 7, 2021 4:28 am PDT by
Apple is looking to expand CarPlay's functionality to include controls for core car functions such as the air conditioning system, radio, speedometer, seats, and more, according to a new report from Bloomberg. The project, internally codenamed "IronHeart," is still in its early stages but would include Apple working with carmakers to expand ‌CarPlay‌'s functionality to control core car...
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Apple Supplier Foxconn Agrees to Buy Ohio Car Factory for $230 Million

Friday October 1, 2021 4:27 am PDT by
Apple supplier Foxconn has agreed to buy a former General Motors factory in Ohio, a move that potentially puts it in a better position to assemble cars for Apple, should the tech giant choose to formally enter the automotive sector in the future (via Bloomberg). Image credit: Dustin Franz/Bloomberg The purchase is part of a $280 million deal Foxconn has agreed with embattled automaker...
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Gurman: Apple Watch Series 7 Will Be Available in Limited Quantities At Launch

Sunday September 5, 2021 11:49 pm PDT by
Despite the Apple Watch Series 7 reportedly facing production issues, Apple still plans to announce the new smartwatch alongside the iPhone 13 at its usual September event, but the device will be available in limited quantities at launch, according to Bloomberg journalist Mark Gurman. In the latest edition of his Power On newsletter, Gurman outlines three potential outcomes of Apple's...
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Twitter's Privacy Feature Plans Include Option to Hide Your Old Tweets

Friday September 3, 2021 1:17 am PDT by
Twitter is planning new privacy-related features that provide users with greater control over follower lists and who can see their posts and likes, reports Bloomberg. The plans are said to include an option to archive old tweets so that other users can't see them after a set period of time designated by the account holder (such as 30, 60, or 90 days, or a whole year), as well as the ability...
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Apple Watch Series 7 to Feature Several New Faces to Take Advantage of Display With 16% More Pixels

Thursday September 2, 2021 1:02 pm PDT by
Apple is developing several new watch face options that will take advantage of the larger screen size of the upcoming Apple Watch Series 7 models, reports Bloomberg. The ‌Apple Watch Series 7‌ models will come in 41mm and 45mm body sizes, up from the current 40mm and 44mm sizes. For the 45mm model, the screen will measure in at 1.9 inches diagonally, up from 1.78 inches, and it will have a...
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Gurman: 'No Chance' Apple Watch Series 7 Will Include Blood Pressure Sensor

Wednesday September 1, 2021 3:21 am PDT by
On Tuesday, Nikkei Asia published a report claiming the upcoming Apple Watch Series 7 will feature blood pressure measurement capabilities, and that this is one of the reasons why production of the device has hit snags as manufacturers adjust to the more complex design. Later the same day, Bloomberg cited its own sources corroborating Nikkei's main claim that the new model had brought...
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Bloomberg: iPhone 13 to Feature ProRes for Videos, ProMotion Displays, Portrait Mode Video, Smaller Notch, and More

Tuesday August 10, 2021 4:23 am PDT by
The upcoming 2021 iPhones will feature a spate of new camera features tailored for professional users, including ProRes for videos, Portrait Mode for video, and design updates by the means of a smaller notch, according to a new report from Bloomberg's Mark Gurman. According to Gurman, Apple plans to include Portrait Mode video in this year's iPhone lineup, which will allow users to record...
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Titanium Apple Watch Series 6 Models Currently Widely Unavailable

Sunday August 1, 2021 6:21 am PDT by
Models of the Apple Watch Series 6 with titanium cases part of the "Apple Watch Edition" collection is currently widely unavailable for pick-up in several of Apple's retail stores in the United States and is unavailable entirely for delivery in major markets. Noted by Bloomberg's Mark Gurman in the latest edition of his "Power On" newsletter, titanium models of the Apple Watch Series 6,...
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Apple Considered Updating Original HomePod With Improved Processor Before Deciding to Discontinue It

Monday July 26, 2021 1:28 am PDT by
Before deciding to discontinue the original HomePod, Apple had internally deliberated updating it to feature an improved processor, a move the tech giant may have seen as a last-ditch attempt to reignite demand for its smart speaker. In a tidbit in his latest newsletter, Bloomberg journalist Mark Gurman says that before discontinuing the HomePod, Apple "had internally discussed making a new...
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Gurman: Face ID on the Mac Coming Within a 'Couple of Years'

Sunday July 25, 2021 7:09 am PDT by
Apple plans to bring Face ID to the Mac within the next "couple of years," respected Bloomberg journalist Mark Gurman said today in the latest edition of his Power On newsletter. In the newsletter, Gurman says that he believes Apple's ultimate goal is to shift all of its products to ‌Face ID‌, including the lower-end iPhones such as the iPhone SE and the iPad Air, which feature Touch ID....
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iPhone 13 May Feature Apple Watch-Inspired Always-On Display

Sunday July 18, 2021 8:26 am PDT by
Following a successful supercycle launch of the iPhone 12 last year, Apple aims to make another "big splash" with its upcoming 2021 iPhones, which can be expected to feature larger batteries, smaller notches, improved performance, and more advanced displays that may sport an always-on mode. In the latest publication of his weekly Power On newsletter, Bloomberg journalist Mark Gurman...
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Gurman: Redesigned MacBook Pros to Launch Between September and November

Sunday July 18, 2021 7:39 am PDT by
Apple can be expected to release its redesigned 14-inch and 16-inch MacBook Pros sometime between September and November, as part of another packed fall season for new product launches, according to Bloomberg journalist Mark Gurman. In the latest edition of his Power On newsletter, Gurman says that the new MacBook Pros will go into production in the third quarter and can be expected to be...
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Apple Boosting iPhone 13 Production in Anticipation of High Demand at September Debut

Tuesday July 13, 2021 7:32 pm PDT by
Apple is looking to boost initial production of this year's iPhone 13 models to 90 million units through the end of the year, an increase of up to 20% over the 75 million units of the iPhone 12 series produced last year, according to Bloomberg's Debby Wu and Mark Gurman. The report also outlines a number of expectations for the ‌iPhone 13‌ series, most of which have already been rumored: S...
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Sixth-Generation iPad Mini With Smaller Bezels, Larger Display, and Improved Performance Expected to Launch This Fall

Sunday July 11, 2021 11:46 pm PDT by
Apple plans to release its sixth-generation iPad mini this fall with a new design that features slimmer bezels, a larger display, and improved performance, Bloomberg journalist Mark Gurman reports. In the latest edition of his weekly "Power On" newsletter, Gurman says the new ‌iPad mini‌, which is rumored to include an 8.4-inch display, an increase from the current 7.9-inch screen size, is a ...
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Apple Looks Beyond Silicon Valley to Improve Recruitment and Retention

Monday July 5, 2021 4:49 am PDT by
Apple is "ramping up efforts to decentralize out of Silicon Valley," following difficulties recruiting and retaining talent at its Apple Park headquarters in California, according to Bloomberg journalist Mark Gurman. In the second edition of his new Power On newsletter for Bloomberg, Gurman suggests that Apple is prepared to jettison its tradition of attracting technologists to Cupertino in...
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Bloomberg: Apple Watch Series 7 to Feature Thinner Screen Bezels, Faster Processor, and Updated Ultra Wideband Tech

Monday June 14, 2021 3:41 am PDT by
This year's Apple Watch Series 7 is likely to have thinner display bezels and use a new lamination technique that brings the display closer to the front cover, according to Bloomberg's Mark Gurman. From the report: The Cupertino, California-based tech giant is planning to refresh the line this year -- with a model likely dubbed the Apple Watch Series 7 -- by adding a faster processor,...
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Bloomberg: iPadOS 15 to Feature Improved Multitasking, Redesigned Notification Banner for iOS 15

Saturday June 5, 2021 6:38 am PDT by
iPadOS 15 will include improvements to the way users manage multiple apps open at once, in addition to a redesigned incoming notification banner that will also debut in iOS 15, according to Bloomberg's Mark Gurman. In an overview report of what to expect from Apple at its Worldwide Developers Conference on Monday, Gurman reiterates his previous reporting while also providing a few additional ...