Apple's Flagship Tower Theatre Store Opening in Los Angeles on June 24 - MacRumors
Skip to Content

Apple's Flagship Tower Theatre Store Opening in Los Angeles on June 24

Apple has been working on an Apple Store at the iconic Tower Theatre in Los Angeles for years now, and the new location is set to open later this month on June 24.

apple tower theatre
Apple Tower Theatre is the first retail store in downtown Los Angeles, and it's located in L.A.'s historic Broadway Theater District. This location was the city's retail hub for the first half of the twentieth century, and is now home to a dozen theater locations.

From the beginning, Apple has envisioned the Tower Theatre store as one of the world's most prominent Apple retail locations, and Apple has been overhauling the interior of the building to turn it into retail space and an active community area. Apple shared a rendering of what Tower Theatre might look like back in 2018.

appletowertheatrerenovation
The redesign preserves the ornate Renaissance Revival style of the interior of the theater, which was originally built to mimic the Paris Opera House with French, Spanish, Moorish, and Italian elements.

As with all retail locations, Tower Theatre will host free Today at Apple Sessions, and the location features a Forum and a Video Wall to facilitate interaction, according to 9to5Mac's Michael Steeber.

Prior to Apple's restoration of the location, Tower Theatre was in disrepair, which is why it took Apple so long to refurbish it. Apple used original Tower Theatre blueprints and photographs to restore original theater elements like murals, decorations, and the leaded-glass window over the entrance.

Apple has taken on other major restoration projects and those locations have become major flagships with some of the most memorable and iconic store designs. These include Covent Garden, the Opéra store in Paris, Apple Kurfürstendamm in Berlin, Apple Amsterdam built in the famous Hirsch building, Apple's Grand Central store in New York, and the Carnegie Library store in Washington, D.C.

Popular Stories

Apple Del Amo

Apple Store Near Los Angeles Closed Due to 'Events Beyond Our Control'

Wednesday October 14, 2026 10:08 am PDT by
Apple Del Amo in Torrance (Los Angeles area) has been temporarily closed for a few days, and Apple has now added the following notice to the store's page: "We'll be right back. Our store is temporarily closed due to events beyond our control." According to Reddit comments, the store allegedly suffered extensive water damage following a roof leak in the shopping...
Apple Park Visitor Center

Apple Park Visitor Center Just Lost an Attraction Offered Since 2017

Tuesday September 22, 2026 12:42 pm PDT by
Following renovations, the Apple Park Visitor Center in Cupertino, California no longer features a 3D augmented reality model of the Apple Park campus. The area that housed the 3D model, which was called the Exhibition Space, now has wall-mounted shelves known as "Avenues" and new, rounder tables for product displays. The remodeling process began in July and was completed recently. Appl ...
Apple Store Hello

Apple Stores Have a New 'Hello' Easter Egg, Here's Why

Friday September 18, 2026 5:42 am PDT by
Starting today, many if not all Apple Stores around the world have received a new "hello" decoration somewhere in the store for the purposes of testing iPhone camera zoom. Like the iPhone 17 Pro models, the new iPhone 18 Pro models that launched today offer up to 8× optical...

Top Rated Comments

70 months ago
Nice to see Apple spending the $ to preserve and restore historic buildings in disrepair, such as this one which was abandoned.
Score: 11 Votes (Like | Disagree)
Eduardo Paz Avatar
70 months ago
It’s near my boyfriend’s apartment.

[Click to view video attachment]

Attachment Image

Attachment Image

Attachment Image
Score: 9 Votes (Like | Disagree)
mrr Avatar
70 months ago
Downtown Los Angeles on Broadway is awesome. So many great historic movie theaters, Grand Central market, the Bradbury Building, and now Apple in the restored Tower Theatre. I will be there on opening day!
Score: 6 Votes (Like | Disagree)
cmaier Avatar
70 months ago
Looking forward to driving down there in the next couple of months, and maybe taking in Disneyland again to celebrate the end of the pandemic.
Score: 5 Votes (Like | Disagree)
70 months ago

You'll never catch me in there. The homeless population in the area is insane. They will assault you for no reason at all like in NYC.
Lol I live in New York and I’ve never once been “assaulted” by a homeless person. 😂
Score: 4 Votes (Like | Disagree)
70 months ago

Looking forward to driving down there in the next couple of months, and maybe taking in Disneyland again to celebrate the end of the pandemic.
If you have a chance while you're in downtown LA and haven't seen it yet, check out Frank Gehry's Disney Concert Hall - an amazing space and design, inside and out.
Score: 4 Votes (Like | Disagree)
Latest Stories
Apple Hires Former Meta Lawyer to Oversee Global Litigation
Apple Hires Former Meta Lawyer to Oversee Global Litigation
1 hour ago
Top Stories: Apple HomeView, New Apple TV and HomePod mini, and Sold-Out iPhone Duo
Top Stories: Apple HomeView, New Apple TV and HomePod mini, and Sold-Out iPhone Duo
8 hours ago
Verizon Will Charge $10 a Month for iPhone Handoff
Verizon Will Charge $10 a Month for iPhone Handoff
22 hours ago
Apple Calls iPhone Duo Demand 'Extraordinary' After Orders Slip to 2027
Apple Calls iPhone Duo Demand 'Extraordinary' After Orders Slip to 2027
23 hours ago
New App Store Rules Target AI Deepfakes and Nudify Apps
New App Store Rules Target AI Deepfakes and Nudify Apps
23 hours ago
Didn't Pre-Order Apple's HomeView? Here's How Long the Wait is Now
Didn't Pre-Order Apple's HomeView? Here's How Long the Wait is Now
1 day ago
Apple's $79 iPhone Duo Case Sticks On With Adhesive
Apple's $79 iPhone Duo Case Sticks On With Adhesive
1 day ago
Apple TV 4K and HomePod Mini Price Increases 'Much More Striking' Than New Features
Apple TV 4K and HomePod Mini Price Increases 'Much More Striking' Than New Features
1 day ago
The MacRumors Show: Was HomeView Worth the Wait?
The MacRumors Show: Was HomeView Worth the Wait?
1 day ago
Apple Refers to HomeView as 'HomePodDevice' in Legal Document
Apple Refers to HomeView as 'HomePodDevice' in Legal Document
1 day ago
Apple Pre-Orders Kick Off With First Discounts on HomeView and Apple TV 4K
Apple Pre-Orders Kick Off With First Discounts on HomeView and Apple TV 4K
1 day ago
Developers Question Scope of Potential Apple Antitrust Settlement
Developers Question Scope of Potential Apple Antitrust Settlement
1 day ago
iPhone Duo Resold for $5,000 on eBay After Selling Out
iPhone Duo Resold for $5,000 on eBay After Selling Out
1 day ago
Massive Discounts Hit 2026 MacBook Pro With Up to $800 Off
Massive Discounts Hit 2026 MacBook Pro With Up to $800 Off
1 day ago
iPhone Duo is Sold Out for Christmas as Shipping Estimates Slip to 2027
iPhone Duo is Sold Out for Christmas as Shipping Estimates Slip to 2027
1 day ago
Didn't Pre-Order an iPhone Duo Yet? Wait Times Are Significant Now
Didn't Pre-Order an iPhone Duo Yet? Wait Times Are Significant Now
1 day ago
First Apple TV 4K Pre-Order Discount Arrives at Amazon
First Apple TV 4K Pre-Order Discount Arrives at Amazon
1 day ago
iPhone Duo Pre-Order Deals: The Best Carrier Offers From AT&T and T-Mobile
iPhone Duo Pre-Order Deals: The Best Carrier Offers From AT&T and T-Mobile
1 day ago
iPhone Duo Now Available to Pre-Order From Apple
iPhone Duo Now Available to Pre-Order From Apple
1 day ago
iPhone 18 Pro vs. iPhone Duo Buyer's Guide: Which Should You Choose?
iPhone 18 Pro vs. iPhone Duo Buyer's Guide: Which Should You Choose?
2 days ago
Apple Store Down Ahead of iPhone Duo Pre-Orders
Apple Store Down Ahead of iPhone Duo Pre-Orders
2 days ago
Oops, Apple's Website Just Hinted at iPad Mini 8
Oops, Apple's Website Just Hinted at iPad Mini 8
2 days ago
OLED MacBook Pro Won't Get M7 Chips Until Late 2027
OLED MacBook Pro Won't Get M7 Chips Until Late 2027
2 days ago
Apple Pledged $25 Million to Trump's White House Ballroom
Apple Pledged $25 Million to Trump's White House Ballroom
2 days ago
Touchscreen MacBook Pro Could Launch on November 6
Touchscreen MacBook Pro Could Launch on November 6
2 days ago
New Withings Users Must Pay $99/Year for Apple Health Syncing
New Withings Users Must Pay $99/Year for Apple Health Syncing
2 days ago
Meta and Apple Bring Muse Spark Open AI Model to Mac Studio
Meta and Apple Bring Muse Spark Open AI Model to Mac Studio
2 days ago
iPad Mini 8: Apple Has Tested Both 60Hz and 120Hz ProMotion Displays
iPad Mini 8: Apple Has Tested Both 60Hz and 120Hz ProMotion Displays
2 days ago
Apple TV 4K 2022 vs. 2026 Buyer's Guide: All Differences Compared
Apple TV 4K 2022 vs. 2026 Buyer's Guide: All Differences Compared
2 days ago
Apple CEO John Ternus on Early Foldables: 'Kind of Cheap and Crappy'
Apple CEO John Ternus on Early Foldables: 'Kind of Cheap and Crappy'
2 days ago