It's been ten months since DirecTV Now ended its last Apple TV offer, and today the company has debuted a new version of the deal to coincide with its recently-launched subscription bundles. This time around, if new subscribers prepay for four months of DirecTV Now's cheapest subscription tier (now $50/month, due to price hikes), they'll get a 32GB Apple TV 4K at no extra cost.

directv now apple tv 4k offer
In the end, you'll be paying around $200 for four months of DirecTV Now and a brand new ‌Apple TV‌ 4K, which would traditionally total to $380. As with the previous deals, you can cancel your DirecTV Now subscription after you receive the ‌Apple TV‌ 4K, and still gain access to the service for the remainder of the first four months.

AT&T's resurfaced deal isn't as good as its previous incarnation, which required users to prepay for 3 months of DirecTV Now (previously priced at $35/month at its cheapest) to receive the 32GB ‌Apple TV‌ 4K at no cost, with the total price reaching $105. This meant you were getting the $179 ‌Apple TV‌ 4K discounted in addition to a few months of DirecTV Now.

The new $200 deal is more expensive than the $179 MSRP of a 32GB ‌Apple TV‌ 4K, so you'll need to be interested in DirecTV Now to get the most out of the offer. During its fourth quarter earnings report for 2018, DirecTV Now reported that it lost 267,000 subscribers. This was attributed to the closure of discount bundles like the original ‌Apple TV‌ 4K offer, so it appears the company is trying out a new version to entice new subscribers into signing up.

Those interested can head to DirecTV Now's website to find more information and place their order before the sale expires on April 30, 2019.

Related Roundup: Apple Deals

Top Rated Comments

Juicy Box Avatar
55 months ago
I posted the following in another thread, but I think it would be useful here.

If you want to do Live TV, which I would recommend not to if you can, here are a list of the popular ones out there with some features:

DirecTV Now ('https://www.directvnow.com')
@ $50 a month, allows multiple device streaming (2), includes HBO. DirecTV Now use to be the best one imo, but with a 43% increase over 8 months, and losing a bunch of channels on the lowest tier, it is overpriced.

Hulu + Live TV ('https://www.hulu.com/live-tv')
@ $45 a month, includes all of Hulu's content, allows multiple device streaming (2), multiple profiles.

YouTube Live TV ('https://tv.youtube.com/welcome/launch/')
@ $40 a month, allows multiple device streaming (3), multiple profiles, unlimited DVR, YouTube originals.

Sling TV ('https://www.sling.com')
@ $25-$40 a month, decent channels, good for sports fans, allows multiple device streaming (1-3 depending on package), and a special right now with 40% off for 3 months.

PS Vue ('https://www.playstation.com/en-us/network/vue/')
@ $45 a month, allows multiple device streaming (5), multiple profiles (10), unlimited DVR, great for a large family.

Philo Live TV ('https://try.philo.com')
@ $16 a month, the cheapest plan, and some decent channels, allows multiple device streaming (3), unlimited DVR.
Score: 3 Votes (Like | Disagree)
lenard Avatar
55 months ago
DirecTV now has increased over 43% since July 2018. I'm cancelling mine after this month and switching to actual cable because it's the same price for twice as many channels, and more reliable.
Shop around, Cable can not hold a candle to streaming considering they still require fees per box, make you pay for channels you may never watch and tax you with mystery fees and one year low deals that lead you to calling them up
and begging for a new deal....
Score: 3 Votes (Like | Disagree)
JustinM80 Avatar
55 months ago
I have a friend who works for Directv in the NOW department. AT&T is forcing the hikes to kill the service and try to route everyone over to WatchTV. Currently WatchTV is available to current ATT subscribers but that will change in June. It will start at $35 a month with 90 channels at that time.
Score: 3 Votes (Like | Disagree)
DocMultimedia Avatar
55 months ago
I did the $35/month for ATV last year. Great deal, miserable service. I dropped them after the three months. The DVR portion was unusable. And now the costs are skyrocketing every month. So many options are vastly better. IMO.
Score: 2 Votes (Like | Disagree)
fenderbass146 Avatar
55 months ago
New subscribers only
New email brah. I've done this deal twice now...probably passing on it this time lol
Score: 2 Votes (Like | Disagree)
SuperMatt Avatar
55 months ago
This was previously a good deal when you only needed to get 3 months at $35 a month. Now, not so much. I was glad to get my Apple TV 4K at a discount, but the app for DTV wasn't that great, and worst of all - No NFL Sunday Ticket!!!!!
Score: 2 Votes (Like | Disagree)

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