Update: The "leaked Apple ad" has turned out to be a marketing stunt from a marketing company. It was specifically made in Apple's style with a fake back story for the purpose of deceiving rumor sites. We apologize for sharing the video and for the confusion.

Apple is said to be close to launching a new version of its AirPods, which rumors suggest could include "Hey Siri" functionality, a wireless AirPods charging case, a new coating, and perhaps a black color.

Ahead of the launch of the AirPods 2, a tipster sent MacRumors two videos that Apple may be planning to use show off the new earbuds. We've seen the two videos in their entirety, and can confirm that both have an Apple-like style that's reminiscent of the company's well-known iPod ads.

The dancer in the videos is silhouetted which largely hides the AirPods from view, but in one of the videos, she takes AirPods out of their case and puts them in her ears. In both videos, with the brightness adjusted, the AirPods are visible in her ears.

Unfortunately, there is no point in either video where the design of the second-generation AirPods is clearly visible, but we can garner some hints from what we can see. The second-generation AirPods look identical in design to the original AirPods, with no major changes apparent.

In both videos, the dancer whips her head around while wearing the AirPods, perhaps suggesting that Apple plans to market a version of the AirPods that better stays in the ears. That would be in line with rumors that have suggested the AirPods will feature a "new surface coating" that's more matte to enhance grip.

There is no sign of black AirPods in either video, despite rumors suggesting Apple is working on a black color. It's possible black AirPods are still in the works and are shown off in a different video that we haven't seen, and it's also possible Apple isn't planning to release black AirPods at this time.

Apple's AirPods are rumored to be coming soon, and while we haven't heard specific dates from a reliable source, March 29 has been mentioned as a possible launch date by sites without a proven track record. Apple is holding an event on March 25, and while rumors suggest it's going to be focused on software, new AirPods could still be announced at this event or shortly afterwards via press release.

Top Rated Comments

iconredesign Avatar
38 months ago
30 sec in Affinity proved that it's fake.The 2 isn't even in the same typeface!

Attachment Image
Score: 10 Votes (Like | Disagree)
reden Avatar
38 months ago
The multi-color background probably suggests more colors. That is usually the case with Apple.
Score: 6 Votes (Like | Disagree)
WannaGoMac Avatar
38 months ago
Hey siri, i rather have hardware based volume control than you, thank you.
Score: 5 Votes (Like | Disagree)
AngerDanger Avatar
38 months ago
An article with an embedded GIF… I thought I'd never see the day! :eek:



Attachment Image
Score: 3 Votes (Like | Disagree)
appleguy123 Avatar
38 months ago
The fact that they’re being called AirPods 2 makes me think they might be a bigger update than we were expecting. If it’s only a wireless charging case and “hey Siri” I doubt they’d change the name and make a commercial for them.
Score: 3 Votes (Like | Disagree)
SoN1NjA Avatar
38 months ago
That’s a huge leak for Apple, hopefully we’ll get to see the whole thing — also sucks that none of the story images show the new model
Score: 3 Votes (Like | Disagree)

Popular Stories

airpodsinear 1

AirPods Save Woman's Life With Feature Everyone Should Know

Friday January 21, 2022 2:13 am PST by
Apple's AirPods have been credited with saving a woman's life after a potentially fatal fall, People reports. When a 60-year-old florist in New Jersey tripped and hit her head in her studio, she lost consciousness and awoke heavily bleeding. With nobody around to call for help, she realized she had her AirPods in, and used a "Hey Siri" command to call 911. An operator was able to stay on the ...
iphone 13 earpods

Apple to Stop Including EarPods With Every iPhone Sold in France From Next Week

Friday January 21, 2022 3:21 am PST by
Apple will no longer include EarPods with every iPhone sold in France, starting on January 24, according to a notice posted by a French carrier (via iGeneration). Apple was previously required to include EarPods in the box with the iPhone due to a French law that required every smartphone sold in the country to come with a "handsfree kit," but the law has now been changed in favor of reducing the ...
peloton tv workout cardio

Apple Floated as Potential Buyer of Peloton

Friday January 21, 2022 6:11 am PST by
Following months of bleak news about Peloton's "precarious state," including the revelation that it has halted production of its bikes and treadmills, Apple is being floated as a potential buyer of Peloton's troubled fitness business. Yesterday, CNBC reported that Peloton will temporarily stop production of its connected fitness products due to a "significant reduction" in consumer demand, a ...
Questionable Design Decisions

Apple's Most Questionable Design Decisions in Recent Memory

Sunday January 23, 2022 2:59 am PST by
Apple has always emphasized the depth of thought that goes into the design of its products. In the foreword to Designed by Apple in California, a photo book released by the company in 2016, Jony Ive explains how Apple strives "to define objects that appear effortless" and "so simple, coherent and inevitable that there could be no rational alternative." But every once in a while even Apple...
Spring 2022 Apple Products Feature

New iPad Air, Macs, and iPhone SE With 5G Likely to Be Announced at Apple Event This Spring

Thursday January 20, 2022 8:32 am PST by
Earlier this week, Bloomberg's Mark Gurman tweeted that Apple "will be holding a spring event" to announce a new iPhone SE and other hardware. In a recent edition of his newsletter, Gurman said the event is likely to occur in March or April. Gurman did not elaborate on what "other hardware" will be announced at Apple's purported spring event, but rumors suggest at least four products are...
Upcoming Products 2022 Feature

Gurman: Apple Preparing 'Widest Array of New Hardware Products in Its History' for Fall

Sunday January 23, 2022 10:32 am PST by
Apple is working on a number of new products that are set to launch this fall, and Bloomberg's Mark Gurman says that it will be "the widest array" of new devices that Apple has introduced in its history. In his latest "Power On" newsletter, Gurman explains that Apple is working on four new iPhones (5G iPhone SE, iPhone 14, iPhone 14 Pro, and iPhone 14 Pro Max), an updated low-end MacBook Pro,...
apple watch series 7 aluminum colors yellowbg

Apple Watch Charging Bug Fixed in watchOS 8.4 Release Candidate

Thursday January 20, 2022 4:01 pm PST by
The watchOS 8.4 release candidate that was seeded to developers and beta testers this morning addresses an ongoing bug that could cause some Apple Watch chargers not to work properly with the Apple Watch. Back in December, we reported on a growing number of charging issues that Apple Watch Series 7 owners were facing. Since watchOS 8.3, there have been a number of complaints about...
safari icon blue banner

macOS Monterey 12.2 and iOS 15.3 Release Candidates Fix Safari Bug That Leaks Browsing Activity

Thursday January 20, 2022 1:30 pm PST by
The macOS Monterey 12.2 and iOS 15.3 release candidates that came out today appear to address a Safari bug that could cause your recent browsing history and details about your identity to be leaked to malicious entities. As shared last week by browser fingerprinting service FingerprintJS, there is an issue with the WebKit implementation of the IndexedDB JavaScript API. Any website that uses...
apple college discounts

Apple Walks Back UNiDAYS Verification Requirement for U.S. Education Store

Friday January 21, 2022 12:43 pm PST by
Earlier this week, Apple began requiring that customers taking advantage of educational discounts in the United States verify their status as a teacher, student, or school staff member through UNiDAYS. The requirement was a major change as Apple had never asked customers to go through a verification process in the United States before, and now, just three days after verification was added,...