Along with expanding its free Beats promotion to Europe, Apple has quietly changed its education incentives for students in the United Kingdom.

AppleCare MacBook
As of this week, Apple's online higher education store in the U.K. now offers up to 10 percent off Macs and other qualifying purchases, whereas the discount was previously up to 15 percent off. The base model 13-inch MacBook Pro now costs £898.80 for students and £999 otherwise, amounting to roughly 10 percent off.

Apple also no longer includes three years of complimentary AppleCare with Macs, with one year of phone support, and instead offers students 50 percent off the protection plan. AppleCare for the MacBook, MacBook Air, and 13-inch MacBook Pro, for example, is now £99.63 for students and £199 otherwise.

The changes mean that a student purchasing a new 13-inch MacBook Pro with AppleCare, for example, will now be required to pay £150 or more extra. The free Beats Solo2 Wireless On-Ear Headphones included with a qualifying Mac purchase retail for £269.95, so the difference amounts to around £100 to £120.

Apple's higher education store in the U.K. is now closer in line with the U.S., Canada, and elsewhere, where Apple has offered students up to 10 percent off with no AppleCare included for several years. It remains unclear if the changes are permanent, or only for the duration of the free Beats promotion in Europe.

Update: To clarify, Apple only offered three years of complimentary AppleCare for Mac purchases made through its online higher education store in the U.K. Physical retail stores only offered AppleCare at a discount of up to 75 percent off.

Top Rated Comments

SSD-GUY Avatar
67 months ago
Stingy b******s.
Score: 22 Votes (Like | Disagree)
Apple Knowledge Navigator Avatar
67 months ago
Greed. It's not as if they're running tight margins...
Score: 9 Votes (Like | Disagree)
6836838 Avatar
67 months ago
Offering AppleCare in the UK means nothing since consumer law here already covers devices for up to 5/7 years.

Apple knows this only too well. I've claimed several times under this law.
Score: 7 Votes (Like | Disagree)
Hustler1337 Avatar
67 months ago
As if students don't have enough debt as it is with higher tuition fees. Though not Apple's fault, you would expect some sympathy from them. Apple are absolute savages.
Score: 7 Votes (Like | Disagree)
TechZeke Avatar
67 months ago
Oh how awful that someone doesn't give you something you think you deserve for free.
That's not even the point. It's the fact they are ending this deal when they've continue to make tons of money with this discount all those years before. Why the need to end it now? I can't see any reason for this move, other than pure greed.
Score: 6 Votes (Like | Disagree)
Kaibelf Avatar
67 months ago
Stingy b******s.
Oh how awful that someone doesn't give you something you think you deserve for free.
Score: 6 Votes (Like | Disagree)

Top Stories

AirPods Pro Beta Firmware

AirPods Pro Beta Firmware Now Available

Wednesday July 21, 2021 6:50 am PDT by
Upcoming AirPods Pro firmware updates are now available to Apple Developer Program members as beta versions. AirPods Pro firmware beta one features FaceTime Spatial Audio and Ambient Noise Reduction. Custom Transparency mode, including Conversation Boost, was initially expected to be included in the beta but appears to have been delayed for a later version. Apple made the announcement...
maxresdefault

Apple Music to Livestream Premiere of Kanye West's New Album 'Donda' on Thursday

Wednesday July 21, 2021 1:49 am PDT by
Apple Music on Thursday will host a global livestream for the premiere of Kanye West's tenth studio album, titled "Donda." The sold-out event will take place at the Mercedes-Benz Stadium in Atlanta, Georgia, and Apple Music's livestream will start at 8:00 p.m. Eastern Time. The livestream was revealed in a Beats Studio Buds ad that aired during the NBA Finals. The ad features U.S. track...
General Apps Messages

All Three Major U.S. Carriers and Google Adopt Rich Communication Services, But No Sign of Apple Interest

Tuesday July 20, 2021 1:15 pm PDT by
For the last several years, Google has been pushing a new communications protocol called Rich Communication Services, or RCS. RCS is designed to replace SMS, the current text message standard, and it offers support for higher resolution photos and videos, audio messages, bigger file sizes, better encryption, improved group chat, and more. Verizon today announced that it is planning to adopt...
ios wifi settings

Apple Confirms iOS 14.7 Fixes WiFi Bug and Many Other Vulnerabilities

Wednesday July 21, 2021 11:38 am PDT by
Following the release of iPadOS 14.7 this morning, Apple has shared details on the security updates that are included in iOS 14.7, iPadOS 14.7, macOS Big Sur 11.5, watchOS 7.6, and tvOS 14.7, all of which came out this week. Notably, Apple's documentation confirms that the iOS 14.7 and iPadOS 14.7 updates address a WiFi-related vulnerability that could impact iOS devices when joining a...
macOS Malware Feature

Common Windows Malware Can Now Infect Macs

Wednesday July 21, 2021 8:13 am PDT by
A common form of malware on Windows systems has been modified into a new strain called "XLoader" that can also target macOS (via Bleeping Computer). Derived from the Formbook info-stealer for Windows, XLoader is a form of cross-platform malware advertised as a botnet with no dependencies. It is used to steal login credentials, capture screenshots, log keystrokes, and execute malicious files. ...
macOS Big Sur Feature Orange

Apple Releases macOS Big Sur 11.5 With Podcast App Updates and Bug Fixes

Wednesday July 21, 2021 10:15 am PDT by
Apple today released macOS Big Sur 11.5, the fifth major update to the macOS Big Sur operating system that launched in November 2020. macOS Big Sur 11.5 comes two months after the release of macOS Big Sur 11.4. The new ‌‌‌‌‌macOS Big Sur‌‌‌‌ 11.5 update can be downloaded for free on all eligible Macs using the Software Update section of System Preferences. macOS Big Sur...
idos 2 app ios

Apple to Pull 'iDOS 2' DOS Emulator From App Store

Thursday July 22, 2021 3:22 pm PDT by
iDOS 2, an app designed to allow users to play classic DOS games, will soon be pulled from the App Store, the app's creator said today. According to iDOS developer Chaoji Li, he tried to submit an iDOS update with bug fixes to the App Store, but was told that the update was rejected because it violated the 2.5.2 App Store guideline that says apps cannot install or launch executable code.Durin...
airpods 3 gizmochina Feature

AirPods 3 Rumored to Launch Alongside iPhone 13 at Expected September Event

Friday July 23, 2021 12:54 am PDT by
The third-generation AirPods will likely launch at the same event revealing Apple's upcoming iPhone 13 lineup, according to a report from DigiTimes, which makes the claim citing sources familiar with the matter. The report as a whole echoes previous reporting that production of the third-generation AirPods will kickstart in August, meaning a launch shortly after can be easily expected. DigiTi...
iPad mini pro feature

Next-Generation iPad Mini Will Reportedly Feature a Mini-LED Display

Thursday July 22, 2021 9:03 am PDT by
Apple is widely rumored to be planning a new iPad mini with a significant redesign, including a larger 8.5-inch to 9-inch display with slimmer bezels, a Touch ID power button instead of a home button, a USB-C port instead of a Lightning connector, and more. According to a paywalled preview of a DigiTimes report today, the sixth-generation iPad mini will also feature a mini-LED display:BLU...
airpods 3 gizmochina Feature teal

AirPods 3 Mass Production Said to Kick Off in August

Tuesday July 20, 2021 8:40 pm PDT by
Mass production of the third-generation AirPods will kick off in August, according to a new report from Nikkei Asia. They will reportedly join a number of other products such as the iPhone 13 lineup and redesigned MacBook Pro models as launches coming before the end of the year. Renderings of rumored third-generation AirPods design Rumored launch dates for the third-generation AirPods have...